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How To Name Images For Seo

Tips for Naming Images for SEO

When it comes to optimizing your website for search engine optimization (SEO), it’s important to remember that the way you name your images can make a big difference in how well your site performs. Image file names are a great way to tell search engine crawlers what your images are about, which can help boost your SEO ranking. Here are some tips for naming your images for SEO.

1. Use Descriptive File Names

When it comes to naming your images, the most important thing is to make sure your file names are descriptive. You want to make sure the file name conveys what the image is about in a clear and concise way. For example, if you have an image of a golden retriever, a descriptive file name would be “golden-retriever.jpg” instead of “dog.jpg.”

2. Keep It Short and Simple

When it comes to creating file names, it’s important to keep it short and simple. Long file names can be difficult to read and can cause problems when it comes time to upload the file. Try to keep the file name as short and descriptive as possible.

3. Use Hyphens Instead of Underscores

When creating file names for your images, it’s important to use hyphens instead of underscores. Search engines read hyphens as word separators, making it easier for them to understand what your image is about.

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4. Avoid Using Special Characters and Numbers

When creating file names for your images, it’s important to avoid using special characters and numbers. Special characters and numbers can be difficult for search engine crawlers to read, so it’s best to avoid them.

5. Include Your Keywords

When it comes to SEO, it’s important to include your keywords in your image file names. This will help search engine crawlers understand what your image is about and can help boost your SEO ranking.


Naming your images for SEO is an important part of optimizing your website. By following these tips, you can ensure your image file names are descriptive, concise, and include your keywords. Doing so can help boost your SEO ranking and make your website more visible to search engine crawlers.


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