Many marketers are familiar with the akronüüm SEO, või otsing engine optimization. But mida about E-A-T? This stands for expertise, asutus, and trustworthiness, and it’s an important factor in Google\’s algorithms for determining website rankings. In other words, if your website doesn\’t have a good E-A-T skoor, it won\’t show up as high in search results as your competitors\’ websites. Let\’s take a closer look at what E-A-T is and how you can use it to improve your website\’s SEO.

Mis on E-A-T?

E-A-T stands for expertise, authority, and trustworthiness. It\’s an important factor in Google\’s algorithms because they want to ensure that their users are getting the best possible results when they perform a search query. For example, if someone searches for “home repair tips” they don\’t want to be presented with information from somebody who doesn\’t know anything about home repair – they want advice from an expert in the field. Similarly, if someone searches for “current events” they don\’t want to see outdated news artiklid – they want the most up-to-date information available. That\’s why Google wants websites to demonstrate that they have expertise, authority, and trustworthiness (SÖÖ) before being Objekte prominently in the search results.

Kuidas saate parandada oma veebisaidi EAT-punkti?

There are several ways you can boost your website\’s EAT score so that it shows up higher in search engine rankings. The first thing you should do is make sure that your website is full of kvaliteetne sisu written by knowledgeable authors who are experts in their field. This will demonstrate that you have expertise on the topics covered on your website and will help build trust with users. You should also link out to other authoritative sources such as news websites or industry publications wherever appropriate – this will help show Google that you are well informed on your subject matter and can be trusted as a reliable source of information. Finally, try to get other websites such as blogid or industry publications to link back to yours – this will demonstrate that others view your sisu as valuable and trustworthy mis will help improve your EAT score even further!

Kokkuvõte:

EAT tähistab asjatundlikkust, autoriteeti ja usaldusväärsust - kolm põhitegurit, mille alusel Google määrab, millised veebisaidid peaksid olema otsingumootori edetabelis silmapaistvalt nähtavad. Kui soovite, et teie veebisait ilmuks otsingumootori tulemustelehekülgedel (SERP) kõrgemal, siis peate tagama, et sellel on hea EAT-punktisumma, pakkudes kvaliteetset sisu, mille on kirjutanud asjatundlikud autorid, kes on oma valdkonna eksperdid; linkides teistele autoriteetsetele allikatele; ja saates teisi veebisaite, näiteks blogisid või valdkonna väljaandeid, linkima teie veebisaidile. Kui need sammud on tehtud, siis olete juba teel oma veebisaidi SEO-järjestuse parandamise suunas!