{"id":31777,"date":"2024-10-29T22:04:08","date_gmt":"2024-10-29T22:04:08","guid":{"rendered":"https:\/\/seo.london\/?p=31777"},"modified":"2024-11-05T22:34:54","modified_gmt":"2024-11-05T22:34:54","slug":"%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d","status":"publish","type":"post","link":"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/","title":{"rendered":"\u5982\u4f55\u5728 Google \u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\u627e\u5230\u6b63\u786e\u7684\u5173\u952e\u5b57\u5bf9\u4e8e\u4efb\u4f55\u60f3\u8981 <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e6%b2%a1%e6%9c%89%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e7%9a%84%e6%83%85%e5%86%b5%e4%b8%8b%e5%a2%9e%e5%8a%a0%e7%bd%91%e7%ab%99%e6%b5%81%e9%87%8f\/\">\u589e\u52a0<\/a> \u4ed6\u4eec\u7684\u7f51\u7edc\u80fd\u89c1\u5ea6\u5e76\u83b7\u5f97\u66f4\u591a\u6d41\u91cf\u3002\u4e0e <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e4%bd%bf%e7%94%a8%e8%b0%b7%e6%ad%8c%e8%b6%8b%e5%8a%bf%e6%9f%a5%e6%89%be%e5%85%b3%e9%94%ae%e8%af%8d\/\">\u8c37\u6b4c\u8d8b\u52bf<\/a> \u4f60\u6709\u4e00\u4e2a <a href=\"https:\/\/seo.london\/zh\/%e5%85%8d%e8%b4%b9%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e8%bd%af%e4%bb%b6\/\">\u514d\u8d39\u7684<\/a> \u60a8\u53ef\u4ee5\u4f7f\u7528\u8be5\u5de5\u5177\u6765\u67e5\u627e\u6d41\u884c\u7684\u5173\u952e\u5b57\uff0c\u8fd9\u4e9b\u5173\u952e\u5b57\u5c06\u4e3a\u60a8\u7684 <a href=\"https:\/\/seo.london\/zh\/%e5%86%85%e5%ae%b9%e8%90%a5%e9%94%80%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e6%9c%8d%e5%8a%a1\/\">\u5185\u5bb9<\/a> \u4f18\u52bf\u3002\u65e0\u8bba\u60a8\u662f\u60f3\u5229\u7528\u5b63\u8282\u6027\u5173\u952e\u5b57\uff0c\u8fd8\u662f\u53ea\u60f3\u4fdd\u6301\u9886\u5148\u5730\u4f4d <a href=\"https:\/\/seo.london\/zh\/%e6%b8%b8%e6%88%8f%e7%bd%91%e7%ab%99%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96\/\">\u6bd4\u8d5b<\/a>\u4e86\u89e3\u5982\u4f55\u4f7f\u7528 Google Trends <a href=\"https:\/\/seo.london\/zh\/%e4%bb%80%e4%b9%88%e6%98%af%e5%85%83%e5%85%b3%e9%94%ae%e8%af%8d\/\">\u5173\u952e\u5b57<\/a> <a href=\"https:\/\/seo.london\/zh\/%e7%9f%a5%e8%af%86%e5%ba%93\/%e5%85%b3%e9%94%ae%e8%af%8d-%e7%a0%94%e7%a9%b6-seo\/\">\u7814\u7a76<\/a> \u662f\u81f3\u5173\u91cd\u8981\u7684\u3002\u5728\u6b64 <a href=\"https:\/\/seo.london\/zh\/%e5%ad%a6%e4%b9%a0%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96\/\">\u6307\u5357<\/a> \u6211\u4eec\u5c06\u6307\u5bfc\u60a8\u5728 Google \u4e0a\u67e5\u627e\u6d41\u884c\u5173\u952e\u5b57\u7684\u6b65\u9aa4\uff0c\u4ee5\u4fbf\u60a8\u7684\u5185\u5bb9\u4e0e\u53d7\u4f17\u4fdd\u6301\u76f8\u5173\u6027\u548c\u5438\u5f15\u529b\u3002\u51c6\u5907\u597d\u5229\u7528\u6280\u5de7\u548c\u7a8d\u95e8\u63d0\u5347\u60a8\u7684\u5173\u952e\u8bcd\u6e38\u620f\u6c34\u5e73\u5427\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-trending-keywords\"><span class=\"ez-toc-section\" id=\"trending-keywords\"><\/span>\u70ed\u95e8\u5173\u952e\u8bcd<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u5f55<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u5207\u6362\u5185\u5bb9\u8868\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u5207\u6362<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#trending-keywords\" title=\"\u70ed\u95e8\u5173\u952e\u8bcd\">\u70ed\u95e8\u5173\u952e\u8bcd<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#what-are-trending-keywords\" title=\"\u4ec0\u4e48\u662f\u8d8b\u52bf\u6027\u5173\u952e\u8bcd\uff1f\">\u4ec0\u4e48\u662f\u8d8b\u52bf\u6027\u5173\u952e\u8bcd\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#why-trending-keywords\" title=\"\u4e3a\u4ec0\u4e48\u8981\u4f7f\u7528\u70ed\u95e8\u5173\u952e\u8bcd\">\u4e3a\u4ec0\u4e48\u8981\u4f7f\u7528\u70ed\u95e8\u5173\u952e\u8bcd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#how-to-find-trending-keywords-on-google\" title=\"\u5982\u4f55\u5728 Google \u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd\">\u5982\u4f55\u5728 Google \u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#google-trends-explained\" title=\"\u8c37\u6b4c\u8d8b\u52bf\u89e3\u8bfb\">\u8c37\u6b4c\u8d8b\u52bf\u89e3\u8bfb<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#how-to-use-google-trends\" title=\"\u5982\u4f55\u4f7f\u7528\u8c37\u6b4c\u8d8b\u52bf\">\u5982\u4f55\u4f7f\u7528\u8c37\u6b4c\u8d8b\u52bf<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#how-to-use-google-trends-for-keyword-research\" title=\"\u5982\u4f55\u4f7f\u7528 Google Trends \u8fdb\u884c\u5173\u952e\u8bcd\u7814\u7a76\">\u5982\u4f55\u4f7f\u7528 Google Trends \u8fdb\u884c\u5173\u952e\u8bcd\u7814\u7a76<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#using-google-trends-data\" title=\"\u4f7f\u7528\u8c37\u6b4c\u8d8b\u52bf\u6570\u636e\">\u4f7f\u7528\u8c37\u6b4c\u8d8b\u52bf\u6570\u636e<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#seasonal-keywords-and-how-they-affect-you\" title=\"\u5b63\u8282\u6027\u5173\u952e\u8bcd\u53ca\u5176\u5bf9\u60a8\u7684\u5f71\u54cd\">\u5b63\u8282\u6027\u5173\u952e\u8bcd\u53ca\u5176\u5bf9\u60a8\u7684\u5f71\u54cd<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#finding-seasonal-keywords\" title=\"\u5bfb\u627e\u5b63\u8282\u6027\u5173\u952e\u8bcd\">\u5bfb\u627e\u5b63\u8282\u6027\u5173\u952e\u8bcd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#using-seasonal-keywords\" title=\"\u4f7f\u7528\u5b63\u8282\u6027\u5173\u952e\u8bcd\">\u4f7f\u7528\u5b63\u8282\u6027\u5173\u952e\u8bcd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#following-seasonal-trends\" title=\"\u7d27\u8ddf\u5b63\u8282\u6027\u8d8b\u52bf\">\u7d27\u8ddf\u5b63\u8282\u6027\u8d8b\u52bf<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#keyword-strategy\" title=\"\u5173\u952e\u8bcd\u7b56\u7565\">\u5173\u952e\u8bcd\u7b56\u7565<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#keywords-in-content\" title=\"\u5185\u5bb9\u4e2d\u7684\u5173\u952e\u8bcd\">\u5185\u5bb9\u4e2d\u7684\u5173\u952e\u8bcd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#tracking-keyword-performance\" title=\"\u8ddf\u8e2a\u5173\u952e\u5b57\u6027\u80fd\">\u8ddf\u8e2a\u5173\u952e\u5b57\u6027\u80fd<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#adjusting-to-trends\" title=\"\u9002\u5e94\u8d8b\u52bf\">\u9002\u5e94\u8d8b\u52bf<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#tools-and-tips\" title=\"\u5de5\u5177\u548c\u6280\u5de7\">\u5de5\u5177\u548c\u6280\u5de7<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#other-keyword-research-tools\" title=\"\u5176\u4ed6\u5173\u952e\u5b57\u7814\u7a76\u5de5\u5177\">\u5176\u4ed6\u5173\u952e\u5b57\u7814\u7a76\u5de5\u5177<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#keyword-research-best-practices\" title=\"\u5173\u952e\u8bcd\u7814\u7a76\u6700\u4f73\u5b9e\u8df5\">\u5173\u952e\u8bcd\u7814\u7a76\u6700\u4f73\u5b9e\u8df5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%8a%e6%9f%a5%e6%89%be%e7%83%ad%e9%97%a8%e5%85%b3%e9%94%ae%e8%af%8d\/#common-pitfalls-to-avoid\" title=\"\u5e94\u907f\u514d\u7684\u5e38\u89c1\u9677\u9631\">\u5e94\u907f\u514d\u7684\u5e38\u89c1\u9677\u9631<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-what-are-trending-keywords\"><span class=\"ez-toc-section\" id=\"what-are-trending-keywords\"><\/span>\u4ec0\u4e48\u662f\u8d8b\u52bf\u6027\u5173\u952e\u8bcd\uff1f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u70ed\u95e8\u5173\u952e\u8bcd\u6709 <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%9c%a8%e8%b0%b7%e6%ad%8c%e4%b8%ad%e8%bf%9b%e8%a1%8c%e9%ab%98%e7%ba%a7%e6%90%9c%e7%b4%a2\/\">\u641c\u7d22<\/a> \u8fd9\u4e9b\u5173\u952e\u8bcd\u662f\u6700\u8fd1\u4eba\u6c14\u98d9\u5347\u7684\u641c\u7d22\u5173\u952e\u8bcd\u3002\u5b83\u4eec\u53cd\u6620\u4e86\u4eba\u4eec\u5f53\u524d\u7684\u60f3\u6cd5\u3001 <a href=\"https:\/\/seo.london\/zh\/%e9%93%be%e6%8e%a5%e5%bb%ba%e8%ae%be\/\">\u4ec0\u4e48<\/a> \u6216\u4e16\u754c\u4e0a\u6b63\u5728\u53d1\u751f\u7684\u4e8b\u60c5\u3002\u4ed6\u4eec\u53ef\u4ee5 <a href=\"https:\/\/seo.london\/zh\/%e5%85%a8%e7%90%83seo\/\">\u5168\u7403<\/a> \u6d3b\u52a8\uff0c\u5982\u5927\u578b\u4f53\u80b2\u8d5b\u4e8b\u6216 <a href=\"https:\/\/seo.london\/zh\/%e8%90%a5%e9%94%80%e6%98%af%e5%90%a6%e6%80%bb%e6%98%af%e9%80%82%e5%90%88%e6%94%bf%e6%b2%bb%e5%80%99%e9%80%89%e4%ba%ba\/\">\u653f\u6cbb<\/a> \u9009\u4e3e\u6216\u5229\u57fa\u4e3b\u9898\uff0c\u5982\u65b0\u4ea7\u54c1\u53d1\u5e03\u6216\u65b0\u5174\u6280\u672f\u3002\u4e86\u89e3\u8fd9\u4e9b\u8d8b\u52bf\u5bf9\u4e8e\u5185\u5bb9\u521b\u4f5c\u8005\u3001\u8425\u9500\u4eba\u5458\u548c\u5e0c\u671b\u5728\u6570\u5b57\u7a7a\u95f4\u4e2d\u5254\u9664\u6742\u97f3\u7684\u4f01\u4e1a\u6765\u8bf4\u975e\u5e38\u91cd\u8981\u3002\u901a\u8fc7\u4f7f\u7528\u8d8b\u52bf\u5173\u952e\u8bcd\uff0c\u60a8\u53ef\u4ee5\u6839\u636e\u4eba\u4eec\u73b0\u5728\u641c\u7d22\u7684\u5185\u5bb9\u6765\u5b9a\u5236\u60a8\u7684\u5185\u5bb9\u3002\u8fd9\u6837\u5c31\u80fd\u63d0\u9ad8\u5185\u5bb9\u7684\u53ef\u89c1\u5ea6\uff0c\u4f7f\u5176\u66f4\u5177\u76f8\u5173\u6027\uff0c\u4ece\u800c\u5438\u5f15\u53d7\u4f17\u3002\u4e86\u89e3\u548c\u4f7f\u7528\u597d\u8d8b\u52bf\u5173\u952e\u8bcd\u662f\u5173\u952e\u8bcd\u8425\u9500\u7684\u5173\u952e\u90e8\u5206\u3002 <a href=\"https:\/\/seo.london\/zh\/%e4%bc%a6%e6%95%a6%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e6%88%98%e7%95%a5\/\">\u6218\u7565<\/a> \u4e0e\u4e0d\u65ad\u53d8\u5316\u7684\u53d7\u4f17\u5174\u8da3\u4fdd\u6301\u8054\u7cfb\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-why-trending-keywords\"><span class=\"ez-toc-section\" id=\"why-trending-keywords\"><\/span>\u4e3a\u4ec0\u4e48\u8981\u4f7f\u7528\u70ed\u95e8\u5173\u952e\u8bcd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u6d41\u884c\u5173\u952e\u8bcd\u662f\u5728\u6570\u5b57\u8425\u9500\u548c\u5185\u5bb9\u521b\u4f5c\u4e2d\u4fdd\u6301\u9886\u5148\u7684\u5173\u952e\u3002\u7531\u4e8e\u8fd9\u4e9b\u5173\u952e\u8bcd\u53cd\u6620\u7684\u662f\u5f53\u524d\u548c\u6b63\u5728\u53d1\u751f\u7684\u4e8b\u60c5\uff0c\u5b83\u4eec\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5c06\u5185\u5bb9\u4e0e\u53d7\u4f17\u73b0\u5728\u6b63\u5728\u641c\u7d22\u7684\u5185\u5bb9\u4fdd\u6301\u4e00\u81f4\u3002\u8fd9\u79cd\u5bf9\u9f50\u80fd\u8ba9\u4f60\u7684\u5185\u5bb9\u51fa\u73b0\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\uff0c\u5e76\u63d0\u9ad8\u5176\u53ef\u89c1\u5ea6\u548c\u5f71\u54cd\u529b\u3002\u9501\u5b9a\u6d41\u884c\u5173\u952e\u8bcd\u53ef\u4ee5\u4e3a\u60a8\u7684\u7f51\u7ad9\u5e26\u6765\u66f4\u591a\u6d41\u91cf\u3001 <a href=\"https:\/\/seo.london\/zh\/%e5%8d%9a%e5%ae%a2%e6%98%af%e5%90%a6%e6%9c%89%e5%88%a9%e4%ba%8e%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96\/\">\u535a\u5ba2<\/a> \u56e0\u4e3a\u4eba\u4eec\u81ea\u7136\u4f1a\u5bf9\u70ed\u95e8\u8bdd\u9898\u611f\u5230\u597d\u5947\u3002\u6b64\u5916\uff0c\u4f7f\u7528\u6d41\u884c\u5173\u952e\u8bcd\u8fd8\u53ef\u4ee5\u5c06\u60a8\u7684 <a href=\"https:\/\/seo.london\/zh\/%e5%93%81%e7%89%8c%e6%8f%90%e6%b3%95seo\/\">\u54c1\u724c<\/a> \u4f5c\u4e3a <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%8f%91%e7%8e%b0%e5%9f%9f%e5%90%8d%e6%9d%83%e9%99%90\/\">\u6743\u529b<\/a> \u6216\u9ad8\u8fbe <a href=\"https:\/\/seo.london\/zh\/%e8%ae%a9%e8%b0%b7%e6%ad%8c%e5%9c%a8%e6%90%9c%e7%b4%a2%e7%bb%93%e6%9e%9c%e4%b8%ad%e6%98%be%e7%a4%ba%e5%87%ba%e7%89%88%e6%97%a5%e6%9c%9f\/\">\u65e5\u671f<\/a> \u4fe1\u606f\uff0c\u5e76\u4e0e\u53d7\u4f17\u5efa\u7acb\u4fe1\u4efb\u548c\u4e92\u52a8\u3002\u5c06\u6d41\u884c\u5173\u952e\u8bcd\u7eb3\u5165\u60a8\u7684\u7b56\u7565\u4e2d\uff0c\u60a8\u5c31\u80fd\u4fdd\u6301\u5185\u5bb9\u7684\u76f8\u5173\u6027\u548c\u5438\u5f15\u529b\uff0c\u5e76\u652f\u6301\u60a8\u7684\u6574\u4f53\u8425\u9500\u76ee\u6807\u548c\u589e\u957f\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-find-trending-keywords-on-google\"><span class=\"ez-toc-section\" id=\"how-to-find-trending-keywords-on-google\"><\/span>\u5982\u4f55\u5728 Google \u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728 Google \u4e0a\u67e5\u627e\u6d41\u884c\u5173\u952e\u8bcd\u975e\u5e38\u7b80\u5355\uff0c\u53ea\u9700\u4f7f\u7528 Google Trends \u5e73\u53f0\u5373\u53ef\u3002\u8bbf\u95ee Google Trends \u7f51\u7ad9\uff0c\u63a2\u7d22\u5f53\u524d\u8d8b\u52bf\u548c\u6a21\u5f0f\u3002\u4f7f\u7528\u641c\u7d22\u680f\u8f93\u5165\u4e0e\u60a8\u7684\u5229\u57fa\u5e02\u573a\u6216\u884c\u4e1a\u76f8\u5173\u7684\u5173\u952e\u8bcd\u3002Google Trends \u4f1a\u5411\u60a8\u663e\u793a\u8be5\u5173\u952e\u8bcd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u7684\u53d7\u6b22\u8fce\u7a0b\u5ea6\uff0c\u4ee5\u53ca\u6b63\u5728\u6d41\u884c\u7684\u76f8\u5173\u67e5\u8be2\u3002\u8981\u60f3\u83b7\u5f97\u66f4\u5177\u4f53\u7684\u89c1\u89e3\uff0c\u8bf7\u6309\u5730\u70b9\u3001\u7c7b\u522b\u6216\u65f6\u95f4\u8303\u56f4\u8fc7\u6ee4\u7ed3\u679c\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8\u627e\u5230\u4ec5\u5728\u4e00\u5e74\u4e2d\u67d0\u4e9b\u65f6\u95f4\u6bb5\u8fbe\u5230\u5cf0\u503c\u7684\u5b63\u8282\u6027\u5173\u952e\u8bcd\u3002\u8c37\u6b4c\u8d8b\u52bf\u8fd8\u663e\u793a\u6b63\u5728\u4e0a\u5347\u7684\u67e5\u8be2 <a href=\"https:\/\/seo.london\/zh\/%e6%8a%a4%e9%80%81%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e6%9c%8d%e5%8a%a1\/\">\u5176\u4e2d<\/a> \u90fd\u662f\u6700\u8fd1\u8d8a\u6765\u8d8a\u6d41\u884c\u7684\u8bcd\u6c47\u3002\u901a\u8fc7\u76d1\u6d4b\u8fd9\u4e9b\u8d8b\u52bf\uff0c\u60a8\u53ef\u4ee5\u8c03\u6574\u60a8\u7684 <a href=\"https:\/\/seo.london\/zh\/%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e5%86%85%e5%ae%b9%e8%90%a5%e9%94%80\/\">\u5185\u5bb9\u6218\u7565<\/a> \u4ee5\u5305\u542b\u4eba\u4eec\u6b63\u5728\u641c\u7d22\u7684\u70ed\u95e8\u8bdd\u9898\u5173\u952e\u8bcd\u3002\u8fd9\u4e00\u5de5\u5177\u6709\u52a9\u4e8e\u4fdd\u6301\u5185\u5bb9\u6218\u7565\u7684\u52a8\u6001\u6027\uff0c\u5e76\u4e0e\u4e0d\u65ad\u53d8\u5316\u7684\u53d7\u4f17\u5174\u8da3\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-google-trends-explained\"><span class=\"ez-toc-section\" id=\"google-trends-explained\"><\/span>\u8c37\u6b4c\u8d8b\u52bf\u89e3\u8bfb<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-use-google-trends\"><span class=\"ez-toc-section\" id=\"how-to-use-google-trends\"><\/span>\u5982\u4f55\u4f7f\u7528\u8c37\u6b4c\u8d8b\u52bf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f7f\u7528 Google Trends \u65e2\u7b80\u5355\u53c8\u65b9\u4fbf\uff0c\u4efb\u4f55\u4eba\u90fd\u80fd\u627e\u5230\u6d41\u884c\u5173\u952e\u8bcd\u3002\u9996\u6b21\u767b\u9646\u8be5\u5e73\u53f0\u65f6\uff0c\u60a8\u5c06\u770b\u5230\u5f53\u524d\u8d8b\u52bf\u641c\u7d22\u7684\u6982\u89c8\u548c\u4ee5\u4e0b\u5185\u5bb9 <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e8%8e%b7%e5%be%97%e7%89%b9%e8%89%b2%e7%89%87%e6%ae%b5\/\">\u7279\u8272<\/a> \u6d1e\u5bdf\u529b\u3002\u4e3b\u641c\u7d22\u680f\u662f\u60a8\u5f00\u59cb\u63a2\u7d22\u7279\u5b9a\u5173\u952e\u8bcd\u7684\u5730\u65b9\u3002\u8f93\u5165\u4e00\u4e2a\u8bcd\uff0c\u60a8\u5c31\u53ef\u4ee5\u5728\u4e00\u4e2a <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e4%bd%bf%e7%94%a8%e8%b0%b7%e6%ad%8c%e7%9f%a5%e8%af%86%e5%9b%be%e8%b0%b1\/\">\u56fe\u5f62<\/a>.\u8fd9\u79cd\u53ef\u89c6\u5316\u53ef\u5e2e\u52a9\u60a8\u67e5\u770b\u641c\u7d22\u8bcd\u6d41\u884c\u5ea6\u7684\u6a21\u5f0f\u548c\u5cf0\u503c\u3002\u5728\u56fe\u8868\u4e0b\u65b9\uff0c\u60a8\u53ef\u4ee5\u770b\u5230\u76f8\u5173\u4e3b\u9898\u548c\u67e5\u8be2\uff0c\u4ece\u800c\u4e3a\u60a8\u63d0\u4f9b\u66f4\u591a\u5185\u5bb9 <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e6%9e%84%e6%80%9d%e5%8d%9a%e5%ae%a2%e5%88%9b%e6%84%8f\/\">\u7406\u5ff5<\/a>.\u8981\u60f3\u4e86\u89e3\u66f4\u5177\u4f53\u7684\u4fe1\u606f\uff0c\u53ef\u4f7f\u7528\u7b5b\u9009\u5668\u8c03\u6574\u5730\u533a\u3001\u65f6\u95f4\u8303\u56f4\u548c\u7c7b\u522b\u3002\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u6df1\u5165\u7814\u7a76 <a href=\"https:\/\/seo.london\/zh\/%e5%88%a9%e7%94%a8%e5%9c%a8%e7%ba%bf%e8%af%84%e8%ae%ba\/\">\u5f53\u5730<\/a> \u8d8b\u52bf\u6216\u7279\u5b9a\u884c\u4e1a\u641c\u7d22\u3002\u8d8b\u52bf\u641c\u7d22 \"\u90e8\u5206\u4f1a\u663e\u793a\u5b9e\u65f6\u6570\u636e\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u53ca\u65f6\u6355\u6349\u5546\u673a\u3002\u638c\u63e1\u4e86\u8fd9\u4e9b\u529f\u80fd\u7684\u4f7f\u7528\u65b9\u6cd5\uff0c\u4f60\u5c31\u53ef\u4ee5\u5229\u7528\u8c37\u6b4c\u8d8b\u52bf\u8fdb\u884c\u4ee5\u4e0b\u5de5\u4f5c <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e4%bd%bf%e7%94%a8-semrush-%e8%bf%9b%e8%a1%8c%e5%85%b3%e9%94%ae%e8%af%8d%e7%a0%94%e7%a9%b6\/\">\u5173\u952e\u5b57\u7814\u7a76<\/a> \u548c\u5185\u5bb9\u89c4\u5212\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-to-use-google-trends-for-keyword-research\"><span class=\"ez-toc-section\" id=\"how-to-use-google-trends-for-keyword-research\"><\/span>\u5982\u4f55\u4f7f\u7528 Google Trends \u8fdb\u884c\u5173\u952e\u8bcd\u7814\u7a76<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Google Trends \u662f\u4e00\u4e2a\u5f3a\u5927\u7684\u5173\u952e\u8bcd\u7814\u7a76\u5de5\u5177\uff0c\u53ef\u4ee5\u5e2e\u52a9\u60a8\u5236\u5b9a\u5185\u5bb9\u7b56\u7565\u3002\u8f93\u5165\u4e0e\u60a8\u7684 <a href=\"https:\/\/seo.london\/zh\/%e4%b8%ba%e4%bb%80%e4%b9%88%e6%88%91%e7%9a%84%e4%bc%81%e4%b8%9a%e5%9c%a8%e8%b0%b7%e6%ad%8c%e5%9c%b0%e5%9b%be%e4%b8%8a%e6%b2%a1%e6%9c%89%e6%98%be%e7%a4%ba%ef%bc%9f\/\">\u4e1a\u52a1<\/a> \u6216\u611f\u5174\u8da3\u7684\u4e3b\u9898\u8f93\u5165\u641c\u7d22\u680f\u3002\u5206\u6790\u8d8b\u52bf\u56fe\uff0c\u67e5\u770b\u5173\u952e\u8bcd\u5728\u4e00\u6bb5\u65f6\u95f4\u5185\u7684\u6d41\u884c\u7a0b\u5ea6\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8\u4e86\u89e3\u5173\u952e\u8bcd\u662f\u5448\u4e0a\u5347\u8d8b\u52bf\u8fd8\u662f\u4e0b\u964d\u8d8b\u52bf\u3002\u4f7f\u7528 \"\u76f8\u5173\u67e5\u8be2 \"\u90e8\u5206\u67e5\u627e\u66f4\u591a\u76f8\u4f3c\u6216\u5448\u4e0a\u5347\u8d8b\u52bf\u7684\u5173\u952e\u8bcd\uff0c\u5e76\u6dfb\u52a0\u5230\u5173\u952e\u8bcd\u5217\u8868\u4e2d\u3002\u5b63\u8282\u6027\u5173\u952e\u5b57\u53ef\u4ee5\u901a\u8fc7\u67e5\u627e\u7279\u5b9a\u65f6\u95f4\u6bcf\u6708\u641c\u7d22\u91cf\u7684\u5cf0\u503c\u6765\u627e\u5230\uff0c\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u56f4\u7ed5\u8fd9\u4e9b\u5cf0\u503c\u6765\u89c4\u5212\u5185\u5bb9\u3002\u6bd4\u8f83\u591a\u4e2a\u5173\u952e\u8bcd\uff0c\u770b\u770b\u54ea\u4e2a\u5173\u952e\u8bcd\u7684\u641c\u7d22\u5174\u8da3\u6700\u9ad8\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8\u4f18\u5148\u9009\u62e9\u9700\u8981\u91cd\u70b9\u5173\u6ce8\u7684\u5173\u952e\u8bcd\u3002\u901a\u8fc7\u5b9a\u671f\u4f7f\u7528 Google Trends\uff0c\u60a8\u53ef\u4ee5\u4fdd\u6301\u5173\u952e\u5b57\u7b56\u7565\u7684\u52a8\u6001\u6027\uff0c\u5e76\u4e0e\u4e0d\u65ad\u53d8\u5316\u7684\u641c\u7d22\u884c\u4e3a\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-using-google-trends-data\"><span class=\"ez-toc-section\" id=\"using-google-trends-data\"><\/span>\u4f7f\u7528\u8c37\u6b4c\u8d8b\u52bf\u6570\u636e<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f7f\u7528 Google Trends \u6570\u636e\u662f\u4e86\u89e3\u641c\u7d22\u884c\u4e3a\u548c\u5b8c\u5584\u5173\u952e\u5b57\u7b56\u7565\u7684\u5173\u952e\u3002\u8f93\u5165\u5173\u952e\u8bcd\u540e\uff0c\u8d8b\u52bf\u56fe\u4f1a\u663e\u793a\u5173\u952e\u8bcd\u641c\u7d22\u5174\u8da3\u7684\u65f6\u95f4\u8f74\u3002\u5bfb\u627e\u9ad8\u5cf0\u548c\u4f4e\u8c37--\u9ad8\u5cf0\u610f\u5473\u7740\u641c\u7d22\u5174\u8da3\u9ad8\uff0c\u4f4e\u8c37\u610f\u5473\u7740\u641c\u7d22\u5174\u8da3\u4f4e\u3002\u6309\u5730\u533a\u5212\u5206\u7684\u5174\u8da3 \"\u5730\u56fe\u5c06\u663e\u793a\u5173\u952e\u8bcd\u6700\u53d7\u6b22\u8fce\u7684\u5730\u533a\u3002\u8fd9\u6709\u52a9\u4e8e\u672c\u5730\u5185\u5bb9\u6216\u6709\u9488\u5bf9\u6027\u7684\u5e7f\u544a\u3002\u67e5\u770b \"\u76f8\u5173\u4e3b\u9898 \"\u548c \"\u76f8\u5173\u67e5\u8be2 \"\u90e8\u5206\uff0c\u4e86\u89e3\u66f4\u591a\u70ed\u95e8\u5173\u952e\u8bcd\u548c\u77ed\u8bed\u3002\u8fd9\u5c06\u63ed\u793a\u65b0\u51fa\u73b0\u7684\u8d8b\u52bf\uff0c\u5e2e\u52a9\u60a8\u6269\u5927\u5185\u5bb9\u7684\u8986\u76d6\u8303\u56f4\u3002\u60a8\u8fd8\u53ef\u4ee5\u6bd4\u8f83\u591a\u4e2a\u5173\u952e\u8bcd\u7684\u8c37\u6b4c\u8d8b\u52bf\uff0c\u4e86\u89e3\u5b83\u4eec\u4e4b\u95f4\u7684\u8d8b\u52bf\u5bf9\u6bd4\u3002\u8fd9\u5bf9\u4e8e\u6bd4\u8f83\u7ade\u4e89\u8bcd\u975e\u5e38\u6709\u7528\uff0c\u56e0\u6b64\u60a8\u53ef\u4ee5\u505a\u51fa\u66f4\u660e\u667a\u7684\u5185\u5bb9\u51b3\u7b56\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-seasonal-keywords-and-how-they-affect-you\"><span class=\"ez-toc-section\" id=\"seasonal-keywords-and-how-they-affect-you\"><\/span>\u5b63\u8282\u6027\u5173\u952e\u8bcd\u53ca\u5176\u5bf9\u60a8\u7684\u5f71\u54cd<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-finding-seasonal-keywords\"><span class=\"ez-toc-section\" id=\"finding-seasonal-keywords\"><\/span>\u5bfb\u627e\u5b63\u8282\u6027\u5173\u952e\u8bcd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u627e\u5230\u5b63\u8282\u6027\u5173\u952e\u8bcd\u662f\u6839\u636e\u641c\u7d22\u91cf\u548c\u6d88\u8d39\u8005\u5174\u8da3\u7684\u81ea\u7136\u6ce2\u52a8\u8c03\u6574\u5185\u5bb9\u7b56\u7565\u7684\u5173\u952e\u3002\u5b63\u8282\u6027\u5173\u952e\u8bcd\u662f\u6307\u5728\u4e00\u5e74\u4e2d\u7684\u67d0\u4e9b\u65f6\u95f4\u5448\u4e0a\u5347\u8d8b\u52bf\u7684\u641c\u7d22\u8bcd\u3002\u4f7f\u7528 Google Trends \u5206\u6790\u7279\u5b9a\u5173\u952e\u8bcd\u8fc7\u53bb\u7684\u641c\u7d22\u6570\u636e\uff0c\u5bfb\u627e\u67d0\u4e9b\u6708\u4efd\u6216\u5b63\u8282\u7684\u6a21\u5f0f\u6216\u5cf0\u503c\u3002\u4f8b\u5982\uff0c\u8282\u5047\u65e5\u3001\u8fd4\u6821\u6216\u6691\u671f\u6d3b\u52a8\u524d\u540e\u7684\u5173\u952e\u8bcd\u4f1a\u51fa\u73b0\u5e74\u5ea6\u5cf0\u503c\u3002\u627e\u5230\u8fd9\u4e9b\u6a21\u5f0f\u540e\uff0c\u60a8\u5c31\u53ef\u4ee5\u5c06\u5185\u5bb9\u53d1\u5e03\u6216\u8425\u9500\u6d3b\u52a8\u7684\u65f6\u95f4\u5b89\u6392\u5728\u5173\u6ce8\u5ea6\u9ad8\u7684\u65f6\u671f\u3002\u8fd9\u5c06\u4f7f\u60a8\u7684\u5185\u5bb9\u5728\u4ee5\u4e0b\u60c5\u51b5\u4e0b\u4fdd\u6301\u76f8\u5173\u6027\u548c\u53ef\u89c1\u6027 <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e6%89%be%e5%88%b0%e9%ab%98%e9%94%80%e9%87%8f%e4%bd%8e%e7%ab%9e%e4%ba%89%e7%9a%84%e5%85%b3%e9%94%ae%e8%af%8d\/\">\u641c\u7d22\u91cf<\/a> \u7684\u6700\u9ad8\u5cf0\u3002\u4e86\u89e3\u5b63\u8282\u6027\u8d8b\u52bf\u8fd8\u6709\u52a9\u4e8e\u66f4\u597d\u5730\u89c4\u5212\u5e93\u5b58\u3001\u4fc3\u9500\u548c\u8d44\u6e90\u5206\u914d\uff0c\u5e76\u6700\u7ec8\u5bf9\u4e1a\u52a1\u4ea7\u751f\u79ef\u6781\u5f71\u54cd\u3002 <a href=\"https:\/\/seo.london\/zh\/%e6%9c%ac%e5%9c%b0%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e8%af%84%e8%ae%ba\/\">\u8bc4\u8bba<\/a> \u5e76\u5b9a\u671f\u66f4\u65b0\u5b63\u8282\u6027\u5173\u952e\u8bcd\u5217\u8868\uff0c\u4f7f\u60a8\u7684\u7b56\u7565\u4e0e\u6d88\u8d39\u8005\u884c\u4e3a\u4fdd\u6301\u4e00\u81f4\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-using-seasonal-keywords\"><span class=\"ez-toc-section\" id=\"using-seasonal-keywords\"><\/span>\u4f7f\u7528\u5b63\u8282\u6027\u5173\u952e\u8bcd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u4f7f\u7528\u597d\u5b63\u8282\u6027\u5173\u952e\u8bcd\u53ef\u4ee5\u4e3a\u60a8\u7684\u8425\u9500\u548c\u5185\u5bb9\u6218\u7565\u589e\u6dfb\u6d3b\u529b\u3002\u6709\u4e86\u5b63\u8282\u6027\u5173\u952e\u8bcd\u540e\uff0c\u5c06\u60a8\u7684 <a href=\"https:\/\/seo.london\/zh\/%e4%bb%80%e4%b9%88%e6%98%af%e5%86%85%e5%ae%b9%e6%97%a5%e5%8e%86\/\">\u5185\u5bb9\u65e5\u5386<\/a> \u641c\u7d22\u9ad8\u5cf0\u671f\u3002\u4f8b\u5982\uff0c\u521b\u5efa\u535a\u5ba2\u6587\u7ae0\u3001\u793e\u4ea4\u5a92\u4f53\u6d3b\u52a8\u6216\u4ea7\u54c1\u4fc3\u9500\uff0c\u4e0e\u5174\u8da3\u9ad8\u5cf0\u76f8\u543b\u5408\u3002\u8fd9\u5c06\u4f7f\u60a8\u7684\u5185\u5bb9\u83b7\u5f97\u6700\u5927\u7684\u53ef\u89c1\u5ea6\u548c\u53c2\u4e0e\u5ea6\u3002\u8fd8\u53ef\u4ee5\u6839\u636e\u53d7\u4f17\u641c\u7d22\u7684\u5b63\u8282\u6027\u9700\u6c42\u6216\u8d8b\u52bf\u5b9a\u5236\u5185\u5bb9\u3002\u8fd9\u5c06\u5438\u5f15\u66f4\u591a\u6d41\u91cf\uff0c\u5e76\u4f7f\u60a8\u7684\u5185\u5bb9\u66f4\u5177\u76f8\u5173\u6027\u548c\u6743\u5a01\u6027\u3002\u5bf9\u4e8e\u7535\u5b50\u5546\u52a1\u4f01\u4e1a\u6765\u8bf4\uff0c\u4f18\u5316\u4ea7\u54c1\u63cf\u8ff0\u548c <a href=\"https:\/\/seo.london\/zh\/%e8%81%94%e7%b3%bb%e9%a1%b5%e9%9d%a2%e4%b8%8a%e7%9a%84%e5%85%83%e6%8f%8f%e8%bf%b0%e6%a0%87%e9%a2%98%e6%a0%87%e7%ad%be-h1\/\">\u5143<\/a> \u4f7f\u7528\u5b63\u8282\u6027\u5173\u952e\u8bcd\u505a\u6807\u7b7e\u53ef\u4ee5\u63d0\u9ad8\u641c\u7d22\u6392\u540d\uff0c\u5e76\u5728\u9ad8\u5cf0\u671f\u4fc3\u8fdb\u9500\u552e\u3002\u901a\u8fc7\u5b9a\u671f\u5ba1\u67e5\u548c\u66f4\u65b0\u5b63\u8282\u6027\u5173\u952e\u8bcd\u7b56\u7565\uff0c\u60a8\u5c06\u62e5\u6709\u4e00\u79cd\u52a8\u6001\u7684\u8425\u9500\u65b9\u6cd5\uff0c\u4ee5\u9002\u5e94\u4e0d\u65ad\u53d8\u5316\u7684\u6d88\u8d39\u884c\u4e3a\uff0c\u5168\u5e74\u90fd\u80fd\u63a5\u89e6\u5230\u60a8\u7684\u53d7\u4f17\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-following-seasonal-trends\"><span class=\"ez-toc-section\" id=\"following-seasonal-trends\"><\/span>\u7d27\u8ddf\u5b63\u8282\u6027\u8d8b\u52bf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u7d27\u8ddf\u5b63\u8282\u6027\u8d8b\u52bf\u662f\u5728\u884c\u4e1a\u4e2d\u4fdd\u6301\u76f8\u5173\u6027\u548c\u7ade\u4e89\u529b\u7684\u5173\u952e\u3002\u9996\u5148\u8981\u56de\u987e\u5386\u53f2\u641c\u7d22\u6d41\u91cf\u6570\u636e\uff0c\u9884\u6d4b\u672a\u6765\u7684\u8d8b\u52bf\uff0c\u5e76\u76f8\u5e94\u8c03\u6574\u5185\u5bb9\u548c\u8425\u9500\u7b56\u7565\u3002\u8fd9\u6837\uff0c\u60a8\u5c31\u53ef\u4ee5\u6839\u636e\u53d7\u4f17\u5f53\u524d\u7684\u5174\u8da3\u53ca\u65f6\u521b\u5efa\u76f8\u5173\u5185\u5bb9\u3002\u4f8b\u5982\uff0c\u5982\u679c\u60a8\u53d1\u73b0 11 \u6708\u4efd\u51ac\u5b63\u5047\u65e5\u98df\u8c31\u7684\u641c\u7d22\u91cf\u6fc0\u589e\uff0c\u90a3\u4e48\u60a8\u5c31\u5e94\u63d0\u524d\u51c6\u5907\u5e76\u53d1\u5e03\u76f8\u5173\u5185\u5bb9\u3002\u8fd9\u6837\u5c31\u80fd\u5728\u53d7\u4f17\u5174\u8da3\u9ad8\u6da8\u65f6\u770b\u5230\u60a8\u7684\u5185\u5bb9\u3002\u6b64\u5916\uff0c\u60a8\u8fd8\u53ef\u4ee5\u8003\u8651\u6839\u636e\u8d8b\u52bf\u8c03\u6574\u5e7f\u544a\u652f\u51fa\uff0c\u5c06\u91cd\u70b9\u653e\u5728\u9ad8\u5cf0\u671f\u80fd\u7ed9\u60a8\u5e26\u6765\u6700\u4f73\u56de\u62a5\u7684\u5173\u952e\u5b57\u548c\u5e7f\u544a\u6d3b\u52a8\u4e0a\u3002\u901a\u8fc7\u7075\u6d3b\u5e94\u5bf9\u5b63\u8282\u6027\u8d8b\u52bf\uff0c\u60a8\u5c06\u63d0\u9ad8\u53d7\u4f17\u53c2\u4e0e\u5ea6\u5e76\u4f18\u5316\u8d44\u6e90\u5206\u914d\uff0c\u4ece\u800c\u4f7f\u60a8\u7684 <a href=\"https:\/\/seo.london\/zh\/%e7%bd%91%e7%bb%9c%e8%90%a5%e9%94%80%e5%b7%a5%e4%bd%9c\/\">\u52aa\u529b<\/a> \u4e00\u5e74\u56db\u5b63\u90fd\u6709\u6548\u3001\u9ad8\u6548\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-keyword-strategy\"><span class=\"ez-toc-section\" id=\"keyword-strategy\"><\/span>\u5173\u952e\u8bcd\u7b56\u7565<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-keywords-in-content\"><span class=\"ez-toc-section\" id=\"keywords-in-content\"><\/span>\u5185\u5bb9\u4e2d\u7684\u5173\u952e\u8bcd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5185\u5bb9\u4e2d\u7684\u5173\u952e\u5b57\u662f\u4f18\u5316\u641c\u7d22\u5f15\u64ce\u5e76\u5c06\u5185\u5bb9\u5448\u73b0\u5728\u53d7\u4f17\u9762\u524d\u7684\u91cd\u8981\u4e00\u6b65\u3002\u9996\u5148\u8981\u9009\u62e9\u7b26\u5408\u5185\u5bb9\u4e3b\u9898\u548c\u53d7\u4f17\u5174\u8da3\u7684\u76f8\u5173\u5173\u952e\u8bcd\u3002\u7136\u540e\u5728\u5185\u5bb9\u4e2d\u81ea\u7136\u5730\u63d2\u5165\u8fd9\u4e9b\u5173\u952e\u8bcd\u3002\u8fd9\u610f\u5473\u7740\u5c06\u5b83\u4eec\u653e\u5728 <a href=\"https:\/\/seo.london\/zh\/%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e9%a1%b5%e9%9d%a2%e6%a0%87%e9%a2%98\/\">\u804c\u79f0<\/a>\u901a\u8fc7\u6807\u9898\u548c\u526f\u6807\u9898\u6765\u63d0\u9ad8\u5173\u952e\u8bcd\u7684\u53ef\u89c1\u5ea6\u548c\u76f8\u5173\u6027\u3002\u540c\u65f6\uff0c\u5728\u6b63\u6587\u4e2d\u5206\u6563\u5173\u952e\u8bcd\uff0c\u786e\u4fdd\u5b83\u4eec\u7b26\u5408\u4e0a\u4e0b\u6587\u5e76\u81ea\u7136\u6d41\u7545\u3002\u5207\u52ff\u586b\u5165\u5173\u952e\u8bcd\uff0c\u8fd9\u4f1a\u635f\u5bb3\u53ef\u8bfb\u6027\u548c\u60a8\u7684\u5185\u5bb9\u3002 <a href=\"https:\/\/seo.london\/zh\/\">\u641c\u7d22\u5f15\u64ce\u4f18\u5316<\/a> \u52aa\u529b\u3002\u8003\u8651\u4f7f\u7528\u4e3b\u8981\u5173\u952e\u8bcd\u7684\u53d8\u4f53\uff0c\u5305\u62ec\u957f\u5c3e\u5173\u952e\u8bcd\uff0c\u4ee5\u83b7\u53d6\u66f4\u591a\u641c\u7d22\u67e5\u8be2\u3002\u5728\u5143\u63cf\u8ff0\u3001\u56fe\u7247\u4e2d\u4f7f\u7528\u5173\u952e\u8bcd <a href=\"https:\/\/seo.london\/zh\/%e4%bb%80%e4%b9%88%e6%98%af%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96%e4%b8%ad%e7%9a%84%e5%9b%be%e5%83%8f%e4%bc%98%e5%8c%96\/\">alt\u6807\u7b7e<\/a> \u548c <a href=\"https:\/\/seo.london\/zh\/%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e5%8f%8b%e5%a5%bd%e7%bd%91%e5%9d%80\/\">URLs<\/a> \u4e5f\u4f1a\u5e2e\u52a9\u60a8\u7684\u5185\u5bb9\u88ab\u641c\u7d22\u5230\u3002\u901a\u8fc7\u6df1\u601d\u719f\u8651\u5730\u5d4c\u5165\u5173\u952e\u8bcd\uff0c\u60a8\u53ef\u4ee5\u521b\u5efa\u5728\u641c\u7d22\u7ed3\u679c\u4e2d\u6392\u540d\u9760\u524d\u4e14\u5bf9\u8bfb\u8005\u6709\u4ef7\u503c\u7684\u5185\u5bb9\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tracking-keyword-performance\"><span class=\"ez-toc-section\" id=\"tracking-keyword-performance\"><\/span>\u8ddf\u8e2a\u5173\u952e\u5b57\u6027\u80fd<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u8ddf\u8e2a\u5173\u952e\u5b57 <a href=\"https:\/\/seo.london\/zh\/%e7%9f%a5%e8%af%86%e5%ba%93\/%e5%a6%82%e4%bd%95%e7%9b%91%e6%b5%8b-%e6%80%a7%e8%83%bd\/\">\u4e1a\u7ee9<\/a> \u662f\u826f\u597d\u5173\u952e\u5b57\u7b56\u7565\u7684\u5173\u952e\u90e8\u5206\u3002\u5b9a\u671f\u5206\u6790\u8c37\u6b4c\u641c\u7d22\u91cf\u53ef\u8ba9\u60a8\u4e86\u89e3\u54ea\u4e9b\u5173\u952e\u8bcd\u5e26\u6765\u4e86\u6d41\u91cf\uff0c\u54ea\u4e9b\u5173\u952e\u8bcd\u8868\u73b0\u4e0d\u4f73\u3002\u4f7f\u7528\u8c37\u6b4c <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e5%88%a9%e7%94%a8%e8%b0%b7%e6%ad%8c%e5%88%86%e6%9e%90%e6%94%b9%e8%bf%9b%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96\/\">\u5206\u6790<\/a> \u548c\u8c37\u6b4c <a href=\"https:\/\/seo.london\/zh\/%e6%90%9c%e7%b4%a2%e6%8e%a7%e5%88%b6%e5%8f%b0\/\">\u641c\u7d22\u63a7\u5236\u53f0<\/a> \u81f3 <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e8%bf%bd%e8%b8%aa%e5%85%b3%e9%94%ae%e8%af%8d%e6%8e%92%e5%90%8d\/\">\u8ffd\u8e2a<\/a> <a href=\"https:\/\/seo.london\/zh\/%e5%86%85%e5%ae%b9%e8%90%a5%e9%94%80%e7%9a%84%e8%a1%a1%e9%87%8f%e6%a0%87%e5%87%86\/\">\u5ea6\u91cf\u8861<\/a> \u4f8b\u5982\u641c\u7d22\u91cf\u3001\u70b9\u51fb\u7387\u548c\u76ee\u6807\u5173\u952e\u8bcd\u7684\u6392\u540d\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8\u786e\u5b9a\u8d8b\u52bf\u548c\u9700\u8981\u6539\u8fdb\u7684\u5730\u65b9\u3002\u5982\u679c\u67d0\u4e9b\u5173\u952e\u8bcd\u8868\u73b0\u4e0d\u4f73\uff0c\u53ef\u4ee5\u8003\u8651\u8c03\u6574\u5185\u5bb9\u6216\u63a2\u7d22\u7b26\u5408\u53d7\u4f17\u641c\u7d22\u884c\u4e3a\u7684\u66ff\u4ee3\u5173\u952e\u8bcd\u3002\u6b64\u5916\uff0c\u957f\u671f\u8ddf\u8e2a\u8fd8\u80fd\u5e2e\u52a9\u60a8\u53d1\u73b0\u5b63\u8282\u6027\u53d8\u5316\uff0c\u4ece\u800c\u76f8\u5e94\u5730\u8c03\u6574\u7b56\u7565\u3002\u6301\u7eed\u8ddf\u8e2a\u8fd8\u80fd\u5e2e\u52a9\u60a8\u8ba1\u7b97\u51fa\u641c\u7d22\u5f15\u64ce\u4f18\u5316\u5de5\u4f5c\u7684\u6295\u8d44\u56de\u62a5\u7387\uff0c\u4ece\u800c\u5728\u5206\u914d\u8d44\u6e90\u65f6\u505a\u51fa\u66f4\u660e\u667a\u7684\u51b3\u7b56\u3002\u901a\u8fc7\u79ef\u6781\u8ddf\u8e2a\u5173\u952e\u5b57\u7684\u8868\u73b0\uff0c\u60a8\u53ef\u4ee5\u5b8c\u5584\u60a8\u7684\u7b56\u7565\uff0c\u4ee5\u63d0\u9ad8\u77e5\u540d\u5ea6\u3001\u53c2\u4e0e\u5ea6\u548c\u5185\u5bb9\u76ee\u6807\u7684\u6574\u4f53\u6210\u529f\u7387\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-adjusting-to-trends\"><span class=\"ez-toc-section\" id=\"adjusting-to-trends\"><\/span>\u9002\u5e94\u8d8b\u52bf<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u6839\u636e\u8d8b\u52bf\u8c03\u6574\u5173\u952e\u8bcd\u7b56\u7565\u662f\u4fdd\u6301\u76f8\u5173\u6027\u548c\u6700\u5927\u5316\u5185\u5bb9\u5f71\u54cd\u529b\u7684\u5173\u952e\u3002\u9996\u5148\u8981\u5b9a\u671f\u67e5\u770b Google Trends \u7b49\u5de5\u5177\u63d0\u4f9b\u7684\u8d8b\u52bf\u6570\u636e\uff0c\u4e86\u89e3\u641c\u7d22\u884c\u4e3a\u4e2d\u51fa\u73b0\u6216\u53d8\u5316\u7684\u5185\u5bb9\u3002\u8fd9\u5c06\u4f7f\u60a8\u80fd\u591f\u8c03\u6574\u5185\u5bb9\u91cd\u70b9\uff0c\u4ee5\u7b26\u5408\u5f53\u524d\u7684\u5174\u8da3\u3002\u5982\u679c\u51fa\u73b0\u4e86\u65b0\u7684\u5173\u952e\u8bcd\u8d8b\u52bf\uff0c\u5c31\u521b\u5efa\u65b0\u5185\u5bb9\u6216\u66f4\u65b0\u73b0\u6709\u5185\u5bb9\u4ee5\u5305\u542b\u8fd9\u4e9b\u672f\u8bed\uff0c\u4ece\u800c\u4f7f\u60a8\u7684\u5185\u5bb9\u4fdd\u6301\u7ade\u4e89\u529b\u3002\u6b64\u5916\uff0c\u8fd8\u8981\u5b9a\u671f\u5ba1\u67e5\u5173\u952e\u5b57\uff0c\u770b\u770b\u54ea\u4e9b\u5173\u952e\u5b57\u9700\u8981\u66ff\u6362\u6216\u52a0\u5f3a\u3002\u5b63\u8282\u6027\u5173\u952e\u8bcd\u8d8b\u52bf\u53ef\u80fd\u9700\u8981\u8c03\u6574\u60a8\u7684\u7b56\u7565\uff0c\u4ee5\u5229\u7528\u9ad8\u5cf0\u671f\u3002\u901a\u8fc7\u7075\u6d3b\u5e94\u5bf9\u8fd9\u4e9b\u6d1e\u5bdf\uff0c\u60a8\u5c06\u786e\u4fdd\u60a8\u7684\u7b56\u7565\u4e0e\u4e0d\u65ad\u53d8\u5316\u7684\u6570\u5b57\u73af\u5883\u540c\u6b65\u53d1\u5c55\u3002\u8fd9\u4e0d\u4ec5\u80fd\u63d0\u9ad8\u60a8\u7684\u641c\u7d22\u6392\u540d\u548c\u77e5\u540d\u5ea6\uff0c\u8fd8\u80fd\u901a\u8fc7\u53ca\u65f6\u3001\u76f8\u5173\u7684\u5185\u5bb9\u63d0\u9ad8\u53d7\u4f17\u7684\u53c2\u4e0e\u5ea6\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-tools-and-tips\"><span class=\"ez-toc-section\" id=\"tools-and-tips\"><\/span>\u5de5\u5177\u548c\u6280\u5de7<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-other-keyword-research-tools\"><span class=\"ez-toc-section\" id=\"other-keyword-research-tools\"><\/span>\u5176\u4ed6\u5173\u952e\u5b57\u7814\u7a76\u5de5\u5177<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u867d\u7136 Google Trends \u662f\u67e5\u627e\u8d8b\u52bf\u5173\u952e\u5b57\u7684\u597d\u5de5\u5177\uff0c\u4f46\u4f7f\u7528\u5176\u4ed6\u5173\u952e\u5b57\u7814\u7a76\u5de5\u5177\u53ef\u4ee5\u4e3a\u60a8\u63d0\u4f9b\u66f4\u5168\u9762\u7684\u7b56\u7565\u3002SEMrush \u548c Ahrefs \u7b49\u5de5\u5177\u5c06\u4e3a\u60a8\u63d0\u4f9b\u4ee5\u4e0b\u4fe1\u606f <a href=\"https:\/\/seo.london\/zh\/%e6%8a%93%e5%8f%96%e6%b7%b1%e5%ba%a6%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e4%bc%98%e5%8c%96\/\">\u6df1\u5ea6<\/a> \u5206\u6790\u5173\u952e\u5b57\u6307\u6807\uff0c\u5982\u641c\u7d22\u91cf\u3001\u5173\u952e\u5b57\u96be\u5ea6\u548c\u7ade\u4e89\u5206\u6790\u3002\u8fd9\u5c06\u5e2e\u52a9\u60a8\u4e86\u89e3\u6bcf\u4e2a\u5173\u952e\u8bcd\u7684\u5f71\u54cd\uff0c\u5e76\u76f8\u5e94\u5730\u8c03\u6574\u60a8\u7684\u7b56\u7565\u3002Ubersuggest \u662f\u53e6\u4e00\u4e2a\u7528\u6237\u53cb\u597d\u578b\u9009\u9879\uff0c\u5b83\u53ef\u4ee5\u5229\u7528\u8c37\u6b4c\u641c\u7d22\uff0c\u6839\u636e\u5f53\u524d\u641c\u7d22\u8d8b\u52bf\u4e3a\u60a8\u63d0\u4f9b\u5173\u952e\u8bcd\u5efa\u8bae\u548c\u5185\u5bb9\u521b\u610f\u3002\u5bf9\u4e8e\u90a3\u4e9b\u4e13\u6ce8\u4e8e\u957f\u5c3e\u5173\u952e\u8bcd\u7684\u7528\u6237\uff0cAnswerThePublic \u53ef\u4ee5\u5c06\u641c\u7d22\u67e5\u8be2\u53ef\u89c6\u5316\uff0c\u5411\u60a8\u5c55\u793a\u4eba\u4eec\u6b63\u5728\u641c\u7d22\u7684\u95ee\u9898\u548c\u77ed\u8bed\uff0c\u4e3a\u60a8\u63d0\u4f9b\u5185\u5bb9\u521b\u610f\u3002\u6df7\u5408\u4f7f\u7528\u8fd9\u4e9b\u5de5\u5177\u5c06\u4e3a\u60a8\u63d0\u4f9b\u5168\u9762\u7684\u5173\u952e\u5b57\u7814\u7a76\u65b9\u6cd5\uff0c\u8fd9\u6837\u60a8\u5c31\u53ef\u4ee5\u6355\u6349\u5230\u5404\u79cd\u641c\u7d22\u884c\u4e3a\u548c\u5e02\u573a\u8d8b\u52bf\u3002\u901a\u8fc7\u4f7f\u7528\u591a\u79cd\u8d44\u6e90\uff0c\u60a8\u53ef\u4ee5\u5b8c\u5584\u5173\u952e\u8bcd\u7b56\u7565\uff0c\u63d0\u9ad8\u5185\u5bb9\u7684\u53ef\u89c1\u5ea6\u3001\u53c2\u4e0e\u5ea6\u548c\u6574\u4f53\u6548\u679c\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-keyword-research-best-practices\"><span class=\"ez-toc-section\" id=\"keyword-research-best-practices\"><\/span>\u5173\u952e\u8bcd\u7814\u7a76\u6700\u4f73\u5b9e\u8df5<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5173\u952e\u8bcd\u7814\u7a76\u662f\u826f\u597d\u5185\u5bb9\u6218\u7565\u7684\u57fa\u7840\u3002\u9996\u5148\u8981\u786e\u5b9a\u76ee\u6807\u53d7\u4f17\uff0c\u4e86\u89e3\u4ed6\u4eec\u7684\u641c\u7d22\u884c\u4e3a\u3002\u8fd9\u5c06\u786e\u4fdd\u60a8\u9009\u62e9\u7684\u5173\u952e\u8bcd\u7b26\u5408\u4ed6\u4eec\u7684\u9700\u6c42\u548c\u5174\u8da3\u3002\u7ed3\u5408\u4f7f\u7528\u5173\u952e\u8bcd\u7814\u7a76\u5de5\u5177\u6765\u83b7\u53d6\u4e00\u7cfb\u5217\u5173\u952e\u8bcd\uff0c\u91cd\u70b9\u5173\u6ce8\u77ed\u5c3e\u5173\u952e\u8bcd\u548c\u957f\u5c3e\u5173\u952e\u8bcd\u7684\u7ec4\u5408\uff0c\u4ee5\u6355\u6349\u4e0d\u540c\u7684\u641c\u7d22\u610f\u56fe\u3002\u4f18\u5148\u9009\u62e9\u641c\u7d22\u91cf\u9ad8\u548c\u641c\u7d22\u91cf\u4f4e\u7684\u5173\u952e\u8bcd\u3002 <a href=\"https:\/\/seo.london\/zh\/%e7%ab%9e%e4%ba%89%e5%af%b9%e6%89%8b%e5%88%86%e6%9e%90%e5%b7%a5%e5%85%b7\/\">\u7ade\u4e89<\/a> \u56e0\u4e3a\u8fd9\u4e9b\u5173\u952e\u8bcd\u5c06\u4e3a\u60a8\u5e26\u6765\u6700\u5927\u7684\u6d41\u91cf\u3002\u5b9a\u671f\u66f4\u65b0\u5173\u952e\u5b57\u5217\u8868\uff0c\u4ee5\u53cd\u6620\u7f51\u7edc\u641c\u7d22\u3001\u8d8b\u52bf\u548c\u53d7\u4f17\u884c\u4e3a\u7684\u53d8\u5316\u3002\u540c\u65f6\u5206\u6790 <a href=\"https:\/\/seo.london\/zh\/%e7%bd%91%e7%ab%99%e7%ab%9e%e4%ba%89%e5%af%b9%e6%89%8b%e5%88%86%e6%9e%90\/\">\u7ade\u4e89\u8005<\/a> \u5173\u952e\u8bcd\uff0c\u4ee5\u53d1\u73b0\u81ea\u5df1\u7b56\u7565\u4e2d\u7684\u4e0d\u8db3\u548c\u673a\u4f1a\u3002\u5207\u8bb0\u5728\u5185\u5bb9\u4e2d\u81ea\u7136\u5730\u52a0\u5165\u5173\u952e\u8bcd\uff0c\u4e0d\u8981\u8fc7\u5ea6\uff0c\u5426\u5219\u4f1a\u53d7\u5230\u60e9\u7f5a\u3002\u901a\u8fc7\u9075\u5faa\u8fd9\u4e9b\u6700\u4f73\u5b9e\u8df5\uff0c\u60a8\u5c06\u63d0\u9ad8\u5185\u5bb9\u7684\u53ef\u89c1\u5ea6\u548c\u6709\u6548\u6027\uff0c\u5e76\u5c06\u5176\u63a8\u9001\u7ed9\u6b63\u786e\u7684\u53d7\u4f17\u5e76\u4e0e\u4e4b\u4e92\u52a8\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-common-pitfalls-to-avoid\"><span class=\"ez-toc-section\" id=\"common-pitfalls-to-avoid\"><\/span>\u5e94\u907f\u514d\u7684\u5e38\u89c1\u9677\u9631<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u5728\u5173\u952e\u8bcd\u7814\u7a76\u4e2d\uff0c\u907f\u514d\u5e38\u89c1\u9519\u8bef\u5c06\u6709\u52a9\u4e8e\u60a8\u7684\u5185\u5bb9\u7b56\u7565\u3002\u5e38\u89c1\u9519\u8bef\u4e4b\u4e00 <a href=\"https:\/\/seo.london\/zh\/%e5%b0%8f%e4%bc%81%e4%b8%9a%e8%90%a5%e9%94%80%e9%94%99%e8%af%af\/\">\u9519<\/a> \u5c31\u662f\u6ca1\u6709\u5b9a\u671f\u66f4\u65b0\u5173\u952e\u8bcd\u5217\u8868\u3002\u641c\u7d22\u8d8b\u52bf\u5728\u4e0d\u65ad\u53d8\u5316\uff0c\u5982\u679c\u60a8\u4e0d\u53ca\u65f6\u8c03\u6574\uff0c\u60a8\u7684\u5185\u5bb9\u5c31\u4f1a\u8fc7\u65f6\u3002\u53e6\u4e00\u4e2a\u9519\u8bef\u662f\u53ea\u5173\u6ce8\u9ad8\u6d41\u91cf\u5173\u952e\u8bcd\u3002\u8fd9\u4e9b\u5173\u952e\u8bcd\u770b\u4f3c\u8bf1\u4eba\uff0c\u4f46\u7ade\u4e89\u6fc0\u70c8\uff0c\u5f88\u96be <a href=\"https:\/\/seo.london\/zh\/%e5%a6%82%e4%bd%95%e6%a3%80%e6%9f%a5%e6%88%91%e7%9a%84%e6%90%9c%e7%b4%a2%e5%bc%95%e6%93%8e%e6%8e%92%e5%90%8d\/\">\u7ea7\u522b<\/a>.\u53d6\u800c\u4ee3\u4e4b\u7684\u662f\u4f7f\u7528\u7ade\u4e89\u8f83\u5c0f\u3001\u9488\u5bf9\u6027\u66f4\u5f3a\u7684\u957f\u5c3e\u5173\u952e\u8bcd\u6765\u5e73\u8861\u60a8\u7684\u7b56\u7565\u3002\u5173\u952e\u8bcd\u586b\u5145\u6216\u5728\u5185\u5bb9\u4e2d\u52a0\u5165\u8fc7\u591a\u5173\u952e\u8bcd\u662f\u53e6\u4e00\u4e2a\u9700\u8981\u907f\u514d\u7684\u9519\u8bef\uff0c\u56e0\u4e3a\u8fd9\u4f1a\u8ba9\u60a8\u53d7\u5230\u60e9\u7f5a\u5e76\u964d\u4f4e\u7528\u6237\u4f53\u9a8c\u3002 <a href=\"https:\/\/seo.london\/zh\/%e4%bb%80%e4%b9%88%e6%98%af%e9%a1%b5%e9%9d%a2%e4%bd%93%e9%aa%8c%e4%bf%a1%e5%8f%b7\/\">\u7ecf\u9a8c<\/a>.\u5ffd\u7565\u7528\u6237\u610f\u56fe\u5c06\u5bfc\u81f4\u9009\u62e9\u4e0d\u76f8\u5173\u7684\u5173\u952e\u5b57\uff0c\u627e\u5230\u4e0e\u53d7\u4f17\u5b9e\u9645\u641c\u7d22\u5185\u5bb9\u4e0d\u5339\u914d\u7684\u5173\u952e\u5b57\u3002\u800c\u4e0d\u8ddf\u8e2a\u5206\u6790\u4ee5\u4e86\u89e3\u6027\u80fd\u5e76\u505a\u51fa\u8c03\u6574\uff0c\u5219\u4f1a\u963b\u788d\u60a8\u7684\u7b56\u7565\u3002\u907f\u514d\u8fd9\u4e9b\u9519\u8bef\uff0c\u60a8\u5c31\u80fd\u6539\u8fdb\u5173\u952e\u8bcd\u7814\u7a76\u5e76\u83b7\u5f97\u66f4\u597d\u7684\u7ed3\u679c\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u5bf9\u4e8e\u4efb\u4f55\u5e0c\u671b\u63d0\u9ad8\u7f51\u7edc\u77e5\u540d\u5ea6\u5e76\u83b7\u5f97\u66f4\u591a\u6d41\u91cf\u7684\u4eba\u6765\u8bf4\uff0c\u627e\u5230\u6b63\u786e\u7684\u5173\u952e\u8bcd\u662f\u5173\u952e\u3002\u6709\u4e86 Google Trends \u8fd9\u4e00\u514d\u8d39\u5de5\u5177\uff0c\u60a8\u5c31\u53ef\u4ee5\u968f\u65f6\u968f\u5730\u67e5\u627e\u8d8b\u52bf\u5173\u952e\u5b57\uff0c\u4ece\u800c\u4e3a\u60a8\u7684\u5185\u5bb9\u5e26\u6765\u4f18\u52bf\u3002\u65e0\u8bba\u60a8\u662f\u60f3\u6316\u6398\u5b63\u8282\u6027\u5173\u952e\u8bcd\uff0c\u8fd8\u662f\u60f3\u4fdd\u6301\u9886\u5148\u5730\u4f4d\uff0c[......\uff3d<\/p>","protected":false},"author":6,"featured_media":31788,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-31777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to find trending keywords on Google - SEO.London<\/title>\n<meta name=\"description\" content=\"Finding the right keywords is key to anyone looking to increase their online visibility and get more traffic. With Google Trends you have a free tool at\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/zh\/\u5982\u4f55\u5728\u8c37\u6b4c\u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd\/\" \/>\n<meta property=\"og:locale\" content=\"zh_CN\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to find trending keywords on Google\" \/>\n<meta property=\"og:description\" content=\"Finding the right keywords is key to anyone looking to increase their online visibility and get more traffic. With Google Trends you have a free tool at\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/zh\/\u5982\u4f55\u5728\u8c37\u6b4c\u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-29T22:04:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-11-05T22:34:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2024\/10\/How-to-find-trending-keywords-on-Google.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"532\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u4f5c\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lukasz Zelezny\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4\" \/>\n\t<meta name=\"twitter:data2\" content=\"11 \u5206\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\u5982\u4f55\u5728 Google \u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd - SEO.London","description":"\u5bf9\u4e8e\u4efb\u4f55\u5e0c\u671b\u63d0\u9ad8\u7f51\u7edc\u77e5\u540d\u5ea6\u548c\u83b7\u5f97\u66f4\u591a\u6d41\u91cf\u7684\u4eba\u6765\u8bf4\uff0c\u627e\u5230\u6b63\u786e\u7684\u5173\u952e\u8bcd\u662f\u5173\u952e\u3002\u5229\u7528\u8c37\u6b4c\u8d8b\u52bf\uff0c\u60a8\u53ef\u4ee5\u5728\u4ee5\u4e0b\u7f51\u7ad9\u83b7\u5f97\u514d\u8d39\u5de5\u5177","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seo.london\/zh\/\u5982\u4f55\u5728\u8c37\u6b4c\u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd\/","og_locale":"zh_CN","og_type":"article","og_title":"How to find trending keywords on Google","og_description":"Finding the right keywords is key to anyone looking to increase their online visibility and get more traffic. With Google Trends you have a free tool at","og_url":"https:\/\/seo.london\/zh\/\u5982\u4f55\u5728\u8c37\u6b4c\u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd\/","og_site_name":"SEO.London","article_published_time":"2024-10-29T22:04:08+00:00","article_modified_time":"2024-11-05T22:34:54+00:00","og_image":[{"width":800,"height":532,"url":"https:\/\/seo.london\/wp-content\/uploads\/2024\/10\/How-to-find-trending-keywords-on-Google.webp","type":"image\/webp"}],"author":"Lukasz Zelezny","twitter_card":"summary_large_image","twitter_misc":{"\u4f5c\u8005":"Lukasz Zelezny","\u9884\u8ba1\u9605\u8bfb\u65f6\u95f4":"11 \u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/","url":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/","name":"\u5982\u4f55\u5728 Google \u4e0a\u67e5\u627e\u70ed\u95e8\u5173\u952e\u8bcd - SEO.London","isPartOf":{"@id":"https:\/\/seo.london\/fi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/#primaryimage"},"image":{"@id":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/#primaryimage"},"thumbnailUrl":"https:\/\/seo.london\/wp-content\/uploads\/2024\/10\/How-to-find-trending-keywords-on-Google.webp","datePublished":"2024-10-29T22:04:08+00:00","dateModified":"2024-11-05T22:34:54+00:00","author":{"@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25"},"description":"\u5bf9\u4e8e\u4efb\u4f55\u5e0c\u671b\u63d0\u9ad8\u7f51\u7edc\u77e5\u540d\u5ea6\u548c\u83b7\u5f97\u66f4\u591a\u6d41\u91cf\u7684\u4eba\u6765\u8bf4\uff0c\u627e\u5230\u6b63\u786e\u7684\u5173\u952e\u8bcd\u662f\u5173\u952e\u3002\u5229\u7528\u8c37\u6b4c\u8d8b\u52bf\uff0c\u60a8\u53ef\u4ee5\u5728\u4ee5\u4e0b\u7f51\u7ad9\u83b7\u5f97\u514d\u8d39\u5de5\u5177","breadcrumb":{"@id":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/#breadcrumb"},"inLanguage":"zh-CN","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/"]}]},{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/#primaryimage","url":"https:\/\/seo.london\/wp-content\/uploads\/2024\/10\/How-to-find-trending-keywords-on-Google.webp","contentUrl":"https:\/\/seo.london\/wp-content\/uploads\/2024\/10\/How-to-find-trending-keywords-on-Google.webp","width":800,"height":532,"caption":"How to find trending keywords on Google"},{"@type":"BreadcrumbList","@id":"https:\/\/seo.london\/cs\/jak-najit-trendova-klicova-slova-na-googlu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seo.london\/fr\/"},{"@type":"ListItem","position":2,"name":"How to find trending keywords on Google"}]},{"@type":"WebSite","@id":"https:\/\/seo.london\/fi\/#website","url":"https:\/\/seo.london\/fi\/","name":"SEO.London","description":"\u82f1\u56fd\u4f26\u6566\u7684SEO\u987e\u95ee\u548c\u4e13\u5bb6\u516c\u53f8 - Lukasz Zelezny","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo.london\/fi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-CN"},{"@type":"Person","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25","name":"\u5362\u5361\u65af-\u6cfd\u52d2\u5179\u5c3c","image":{"@type":"ImageObject","inLanguage":"zh-CN","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","caption":"Lukasz Zelezny"},"description":"#1 SEO\u987e\u95ee\uff0c\u5c45\u4f4f\u5728\u4f26\u6566\uff0c\u66fe\u4e0eZoopla, uSwitch, Mashable, Thomson Reuters\u7b49\u516c\u53f8\u5408\u4f5c\u3002\u8058\u8bf7Lukasz Zelezny (MCIM, F IDM)","url":"https:\/\/seo.london\/zh\/author\/lukasz-zelezny\/"}]}},"_links":{"self":[{"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/posts\/31777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/comments?post=31777"}],"version-history":[{"count":0,"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/posts\/31777\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/media\/31788"}],"wp:attachment":[{"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/media?parent=31777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/categories?post=31777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo.london\/zh\/wp-json\/wp\/v2\/tags?post=31777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}