内容营销的衡量标准

[{"selector":"#anim-096ed58d-71bb-4057-b020-a3893f2fcf88","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-80253d39-9f30-41af-928e-3337e424d072","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-718df307-c087-4c23-af19-6bcf34a38c8a","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-83b2d80c-ede2-4905-bc76-85372c92cf3b","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] 多重蓝环 卢卡斯-泽勒兹尼

找出你应该监测哪些内容营销指标

[{"selector":"#anim-434c862b-fc67-44bc-b68b-e64d184f4234","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-078c09e8-ee69-401a-8070-a95b1412d01f","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-4f78677d-596c-4605-8846-f3b198fa9546","keyframes":{"opacity":[0,1]},"delay":200,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-cfa807e0-b3dc-4345-a64e-e686504f4f5e","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":200,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-2f99d8b4-8c27-4042-8402-c30847e05121","keyframes":{"opacity":[0,1]},"delay":400,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d8291a54-0ade-4565-8be0-488b5fea1885","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":400,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-afa7a1ba-f2bc-45d5-a8b8-11d029ff32e1","keyframes":{"opacity":[0,1]},"delay":400,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-653a28d5-c71d-4887-b8ad-7ed7f65e9eb3","keyframes":{"opacity":[0,1]},"delay":800,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] 三级 蓝环 第1级 蓝环 4级 蓝环

平均页面停留时间

[{"selector":"#anim-b1e2e74b-91e2-490c-8d88-419e82f3f242","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-edcb9b3c-2240-4ccd-b5ee-7103c1da109d","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] 多重蓝环 了解更多

跳出率

[{"selector":"#anim-81a7ef2b-75a0-44b3-b8ac-9cc1f7e0653b","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-953fbbce-d5cb-4a86-8481-8db0de86276c","keyframes":{"transform":["translate3d(-366.16544%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e2aeb0b3-6169-411a-a4fc-283fb471b99c","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-00988689-1c46-4335-bfa5-8de22644f34e","keyframes":{"transform":["translate3d(-198.58658%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8944d23a-4467-4ae4-9f06-11ae1b0439a5","keyframes":{"opacity":[0,1]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f2fe1b31-8ba8-4faf-82d5-612732635ae3","keyframes":{"transform":["translate3d(-130.74204%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8f108622-bf26-45e7-9bed-95b09f4166cd","keyframes":{"opacity":[0,1]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-7e54e2f6-a719-4521-8a28-28886ee13619","keyframes":{"transform":["translate3d(-63.60424%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-adb27711-e40b-43f4-8af0-e83453324e9a","keyframes":{"opacity":[0,1]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f344bae2-1be4-446a-8dd8-7437a0c0aa6a","keyframes":{"transform":["translate3d(-221.80453%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e0bbe66e-e01c-4b05-bb6f-cb02d8f0f27e","keyframes":{"opacity":[0,1]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cfd069b3-a2bc-488b-982f-08f83d7c1ba7","keyframes":{"transform":["translate3d(-78.94736%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] 多重蓝环 多重蓝环 多重蓝环 了解更多

社会份额的数量

[{"selector":"#anim-a919b89b-c64b-4770-948c-fa682779edd3","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-0533d374-52f9-42f6-a857-2b95d6a46921","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] 多重蓝环 了解更多

转换率

[{"selector":"#anim-ed5f78f2-0ec1-4d7d-96af-051f70bcedbb","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-2d4bb81f-1378-4550-a994-5ed1b3edd9b3","keyframes":{"transform":["translate3d(-198.58658%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-be751d26-307b-437b-8b99-835afe42aa4e","keyframes":{"opacity":[0,1]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-93c55bbe-ecec-4cf1-a6b8-820d1f7a9caa","keyframes":{"transform":["translate3d(-366.16544%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8d946fcb-9f5c-4d75-abf2-8bb9b8365756","keyframes":{"opacity":[0,1]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6dafd0aa-85bd-4975-9b76-4b225bdd0c9d","keyframes":{"transform":["translate3d(-130.74204%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-da3c0fb6-7d9d-4246-9f2c-b5039188f094","keyframes":{"opacity":[0,1]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d42f69dc-3c0a-4878-9c04-27a732a5a98b","keyframes":{"transform":["translate3d(-221.80453%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":600,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-62b75f76-1d4f-499e-82d5-86888851a194","keyframes":{"opacity":[0,1]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e4d63351-dd56-46ad-9bec-e927e2458e2e","keyframes":{"transform":["translate3d(-63.60424%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b9ab7a5c-7010-4619-98a6-a32c3d739e6c","keyframes":{"opacity":[0,1]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-252424ab-0851-4f54-9206-d0a0722ccad0","keyframes":{"transform":["translate3d(-78.94736%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":1200,"duration":5000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] 多重蓝环 多重蓝环 多重蓝环 了解更多

你想要更多吗？

[{"selector":"#anim-72f23373-65a3-4128-88ff-179232335325","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4c3eea86-9078-4232-89be-ab880baef141","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e59146d5-7161-47f0-8d46-e48d36f4d0a4","keyframes":{"transform":["translate3d(0px, 540.40381%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-06cf9e21-06d2-406e-900d-7db0e531340d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d9c361c9-bcf8-43d7-9737-7472f1f875a5","keyframes":{"transform":["translate3d(0px, 1200.82354%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-aec2deea-3f52-4624-828c-567f5d299984","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-60383451-ab62-46c1-8f51-f701a68aa4af","keyframes":{"transform":["translate3d(0px, 641.56418%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d146b4dc-5a73-42ab-8d96-d00bb2017203","keyframes":{"opacity":[0,1]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b3b29630-44ae-4806-99db-e615e7a639fe","keyframes":{"transform":["translate3d(0px, 187.46435%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1200,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-29164001-a263-4571-b23a-3e6c4059c36e","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] 故事1 故事2 .................................................. 点击了解更多

内容营销的衡量标准

找出你应该监测哪些内容营销指标

平均页面停留时间

平均页面停留时间是一个指标，显示你的受众在你的网站上停留了多长时间。

跳出率

跳出率是一个有价值的指标，衡量有多少人只访问了一个页面就离开你的网站。

社会份额的数量

社交媒体是传播你的内容的一个简单方法

转换率

在你开始测量之前，对什么是转换有一个明确的定义是至关重要的。

你想要更多吗？

谷歌不收录图片

为什么我的企业在谷歌地图上没有显示出来？