{"id":9320,"date":"2021-03-07T14:53:45","date_gmt":"2021-03-07T14:53:45","guid":{"rendered":"https:\/\/seolondonstg.wpengine.com\/?p=9320"},"modified":"2022-12-28T11:44:43","modified_gmt":"2022-12-28T11:44:43","slug":"%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f","status":"publish","type":"post","link":"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/","title":{"rendered":"Mobile First Indexing"},"content":{"rendered":"<p style=\"text-align: justify;\">\u0426\u0438\u0442\u0443\u044e:<\/p>\n<blockquote style=\"user-select: auto;\">\n<p style=\"user-select: auto;\">\u0412\u0438\u0436\u0438\u0432\u0430\u0454 \u043d\u0435 \u043d\u0430\u0439\u0441\u0438\u043b\u044c\u043d\u0456\u0448\u0438\u0439 \u0437 \u0432\u0438\u0434\u0456\u0432, \u0430 \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448 \u043f\u0440\u0438\u0441\u0442\u043e\u0441\u043e\u0432\u0430\u043d\u0438\u0439 \u0434\u043e \u0437\u043c\u0456\u043d.<br style=\"user-select: auto;\" \/>&#8212; Attributed to Charles Darwin<\/p>\n<\/blockquote>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"adapting-to-changing-user-behaviors\"><\/span>\u0410\u0434\u0430\u043f\u0442\u0430\u0446\u0456\u044f \u0434\u043e \u043c\u0456\u043d\u043b\u0438\u0432\u043e\u0457 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0417\u043c\u0456\u0441\u0442<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u0434\u043e \u0437\u043c\u0456\u0441\u0442\u0443\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u041f\u0435\u0440\u0435\u043c\u0438\u043a\u0430\u0447<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#adapting-to-changing-user-behaviors\" title=\"\u0410\u0434\u0430\u043f\u0442\u0430\u0446\u0456\u044f \u0434\u043e \u043c\u0456\u043d\u043b\u0438\u0432\u043e\u0457 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432\">\u0410\u0434\u0430\u043f\u0442\u0430\u0446\u0456\u044f \u0434\u043e \u043c\u0456\u043d\u043b\u0438\u0432\u043e\u0457 \u043f\u043e\u0432\u0435\u0434\u0456\u043d\u043a\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#the-internet-is-still-relatively-new-and-is-still-evolving-when-people-search-the-internet-they-no-longer-sit-down-at-their-computers-and-type-out-carefully-worded-search-queries-since-2017-about-half-of-internet-users-are-using-their-mobile-devices-instead-of-their-computers-to-search-the-internet\" title=\"\u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0432\u0441\u0435 \u0449\u0435 \u0454 \u0432\u0456\u0434\u043d\u043e\u0441\u043d\u043e \u043d\u043e\u0432\u0438\u043c \u0456 \u043f\u0440\u043e\u0434\u043e\u0432\u0436\u0443\u0454 \u0440\u043e\u0437\u0432\u0438\u0432\u0430\u0442\u0438\u0441\u044f. \u041a\u043e\u043b\u0438 \u043b\u044e\u0434\u0438 \u0448\u0443\u043a\u0430\u044e\u0442\u044c \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456, \u0432\u043e\u043d\u0438 \u0431\u0456\u043b\u044c\u0448\u0435 \u043d\u0435 \u0441\u0456\u0434\u0430\u044e\u0442\u044c \u0437\u0430 \u043a\u043e\u043c\u043f&#039;\u044e\u0442\u0435\u0440 \u0456 \u043d\u0435 \u043d\u0430\u0431\u0438\u0440\u0430\u044e\u0442\u044c \u0440\u0435\u0442\u0435\u043b\u044c\u043d\u043e \u0441\u0444\u043e\u0440\u043c\u0443\u043b\u044c\u043e\u0432\u0430\u043d\u0456 \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0456 \u0437\u0430\u043f\u0438\u0442\u0438. \u0417 2017 \u0440\u043e\u043a\u0443 \u0431\u043b\u0438\u0437\u044c\u043a\u043e \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c \u0441\u0432\u043e\u0457 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457 \u0437\u0430\u043c\u0456\u0441\u0442\u044c \u043a\u043e\u043c\u043f&#039;\u044e\u0442\u0435\u0440\u0456\u0432 \u0434\u043b\u044f \u043f\u043e\u0448\u0443\u043a\u0443 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456.\">\u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0432\u0441\u0435 \u0449\u0435 \u0454 \u0432\u0456\u0434\u043d\u043e\u0441\u043d\u043e \u043d\u043e\u0432\u0438\u043c \u0456 \u043f\u0440\u043e\u0434\u043e\u0432\u0436\u0443\u0454 \u0440\u043e\u0437\u0432\u0438\u0432\u0430\u0442\u0438\u0441\u044f. \u041a\u043e\u043b\u0438 \u043b\u044e\u0434\u0438 \u0448\u0443\u043a\u0430\u044e\u0442\u044c \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456, \u0432\u043e\u043d\u0438 \u0431\u0456\u043b\u044c\u0448\u0435 \u043d\u0435 \u0441\u0456\u0434\u0430\u044e\u0442\u044c \u0437\u0430 \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440 \u0456 \u043d\u0435 \u043d\u0430\u0431\u0438\u0440\u0430\u044e\u0442\u044c \u0440\u0435\u0442\u0435\u043b\u044c\u043d\u043e \u0441\u0444\u043e\u0440\u043c\u0443\u043b\u044c\u043e\u0432\u0430\u043d\u0456 \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0456 \u0437\u0430\u043f\u0438\u0442\u0438. \u0417 2017 \u0440\u043e\u043a\u0443 \u0431\u043b\u0438\u0437\u044c\u043a\u043e \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c \u0441\u0432\u043e\u0457 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457 \u0437\u0430\u043c\u0456\u0441\u0442\u044c \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440\u0456\u0432 \u0434\u043b\u044f \u043f\u043e\u0448\u0443\u043a\u0443 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#as-users-change-the-way-they-search-the-internet-search-engines-must-change-the-ways-they-index-content-in-order-to-show-the-most-relevant-and-helpful-results-this-means-you-must-constantly-change-the-way-you-organize-and-present-information-through-your-website-if-you-want-to-rank-higher-in-search-results\" title=\"\u041e\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456 \u0437\u043c\u0456\u043d\u044e\u044e\u0442\u044c \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u043f\u043e\u0448\u0443\u043a\u0443 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456, \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u0437\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443, \u0449\u043e\u0431 \u043f\u043e\u043a\u0430\u0437\u0443\u0432\u0430\u0442\u0438 \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0456 \u0442\u0430 \u043a\u043e\u0440\u0438\u0441\u043d\u0456 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438. \u0426\u0435 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\u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456 \u0437\u043c\u0456\u043d\u044e\u044e\u0442\u044c \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u043f\u043e\u0448\u0443\u043a\u0443 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456, \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u0437\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443, \u0449\u043e\u0431 \u043f\u043e\u043a\u0430\u0437\u0443\u0432\u0430\u0442\u0438 \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0456 \u0442\u0430 \u043a\u043e\u0440\u0438\u0441\u043d\u0456 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438. \u0426\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u0454, \u0449\u043e \u0432\u0438 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0437\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0441\u043f\u043e\u0441\u0456\u0431 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0457 \u0442\u0430 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043d\u0430 \u0441\u0432\u043e\u0454\u043c\u0443 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0456, \u044f\u043a\u0449\u043e \u0432\u0438 \u0445\u043e\u0447\u0435\u0442\u0435 \u0437\u0430\u0439\u043d\u044f\u0442\u0438 \u0431\u0456\u043b\u044c\u0448 \u0432\u0438\u0441\u043e\u043a\u0456 \u043f\u043e\u0437\u0438\u0446\u0456\u0457 \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0448\u0443\u043a\u0443.<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#desktop-and-desktop-light-websites\" title=\"\u0414\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0456 \u0442\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u043e-\u043b\u0435\u0433\u043a\u0456 \u0441\u0430\u0439\u0442\u0438\">\u0414\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0456 \u0442\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u043e-\u043b\u0435\u0433\u043a\u0456 \u0441\u0430\u0439\u0442\u0438<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#googles-mobile-first-indexing-strategy\" title=\"\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f Google \u0449\u043e\u0434\u043e \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432\">\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 Google \u0434\u043b\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#how-to-enable-mobile-first-indexing\" title=\"\u042f\u043a \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0438 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0443 \u043f\u0435\u0440\u0448\u0443 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044e:\">\u042f\u043a \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0438 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0443 \u043f\u0435\u0440\u0448\u0443 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044e:<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#1-redesign-your-website\" title=\"1. \u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u0432\u0430\u0448\u043e\u0433\u043e \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0443\">1. \u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u0432\u0430\u0448\u043e\u0433\u043e \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0443<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#2-adapt-your-website\" title=\"2. \u0410\u0434\u0430\u043f\u0442\u0443\u0439\u0442\u0435 \u0441\u0432\u0456\u0439 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\">2. \u0410\u0434\u0430\u043f\u0442\u0443\u0439\u0442\u0435 \u0441\u0432\u0456\u0439 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#3-responsive-websites-and-mobile-first-indexing\" title=\"3. \u0410\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u0456 \u0441\u0430\u0439\u0442\u0438 \u0442\u0430 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0430 \u043f\u0435\u0440\u0448\u043e\u0447\u0435\u0440\u0433\u043e\u0432\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f\">3. \u0410\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u0456 \u0441\u0430\u0439\u0442\u0438 \u0442\u0430 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0430 \u043f\u0435\u0440\u0448\u043e\u0447\u0435\u0440\u0433\u043e\u0432\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#4-content-management-systems-eg-wordpress\" title=\"4. \u0421\u0438\u0441\u0442\u0435\u043c\u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, WordPress)\">4. \u0421\u0438\u0441\u0442\u0435\u043c\u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, WordPress)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#5-web-development-toolkits-eg-bootstrap\" title=\"5. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u0440\u0456\u0439 \u0432\u0435\u0431-\u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0438 (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, Bootstrap)\">5. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u0440\u0456\u0439 \u0432\u0435\u0431-\u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0438 (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, Bootstrap)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#6-tools-to-test-your-mobile-friendly-design\" title=\"6. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0434\u043b\u044f \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u0434\u0438\u0437\u0430\u0439\u043d\u0443\">6. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0434\u043b\u044f \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u0434\u0438\u0437\u0430\u0439\u043d\u0443<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#7-fast-loading-websites\" title=\"7. \u0428\u0432\u0438\u0434\u043a\u043e\u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0432\u0430\u043b\u044c\u043d\u0456 \u0441\u0430\u0439\u0442\u0438\">7. \u0428\u0432\u0438\u0434\u043a\u043e\u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0432\u0430\u043b\u044c\u043d\u0456 \u0441\u0430\u0439\u0442\u0438<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#8-how-a-website-is-processed\" title=\"8. \u042f\u043a \u043e\u0431\u0440\u043e\u0431\u043b\u044f\u0454\u0442\u044c\u0441\u044f \u0412\u0435\u0431-\u0441\u0430\u0439\u0442\">8. \u042f\u043a \u043e\u0431\u0440\u043e\u0431\u043b\u044f\u0454\u0442\u044c\u0441\u044f \u0412\u0435\u0431-\u0441\u0430\u0439\u0442<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#9-images-and-google-mobile-first-indexing\" title=\"9. \u0417\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First\">9. \u0417\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#10-code-and-google-mobile-first-indexing\" title=\"10. \u041a\u043e\u0434 \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First\">10. \u041a\u043e\u0434 \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#11-background-loading-and-google-mobile-first-indexing\" title=\"11. \u0424\u043e\u043d\u043e\u0432\u0435 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First\">11. \u0424\u043e\u043d\u043e\u0432\u0435 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#12-speed-measurement-and-improvement-tools\" title=\"12. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0432\u0438\u043c\u0456\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0442\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f \u0448\u0432\u0438\u0434\u043a\u043e\u0441\u0442\u0456\">12. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0432\u0438\u043c\u0456\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0442\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f \u0448\u0432\u0438\u0434\u043a\u043e\u0441\u0442\u0456<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/seo.london\/uk\/%d0%bc%d0%be%d0%b1%d1%96%d0%bb%d1%8c%d0%bd%d0%b0-%d0%bf%d0%b5%d1%80%d1%88%d0%be%d1%87%d0%b5%d1%80%d0%b3%d0%be%d0%b2%d0%b0-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d0%b0%d1%86%d1%96%d1%8f\/#13-adapt-to-survive\" title=\"13. \u0410\u0434\u0430\u043f\u0442\u0443\u0439\u0441\u044f, \u0449\u043e\u0431 \u0432\u0438\u0436\u0438\u0442\u0438\">13. \u0410\u0434\u0430\u043f\u0442\u0443\u0439\u0441\u044f, \u0449\u043e\u0431 \u0432\u0438\u0436\u0438\u0442\u0438<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<h4 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"the-internet-is-still-relatively-new-and-is-still-evolving-when-people-search-the-internet-they-no-longer-sit-down-at-their-computers-and-type-out-carefully-worded-search-queries-since-2017-about-half-of-internet-users-are-using-their-mobile-devices-instead-of-their-computers-to-search-the-internet\"><\/span>\u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0432\u0441\u0435 \u0449\u0435 \u0454 \u0432\u0456\u0434\u043d\u043e\u0441\u043d\u043e \u043d\u043e\u0432\u0438\u043c \u0456 \u043f\u0440\u043e\u0434\u043e\u0432\u0436\u0443\u0454 \u0440\u043e\u0437\u0432\u0438\u0432\u0430\u0442\u0438\u0441\u044f. \u041a\u043e\u043b\u0438 \u043b\u044e\u0434\u0438 \u0448\u0443\u043a\u0430\u044e\u0442\u044c \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044e \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456, \u0432\u043e\u043d\u0438 \u0431\u0456\u043b\u044c\u0448\u0435 \u043d\u0435 \u0441\u0456\u0434\u0430\u044e\u0442\u044c \u0437\u0430 \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440 \u0456 \u043d\u0435 \u043d\u0430\u0431\u0438\u0440\u0430\u044e\u0442\u044c \u0440\u0435\u0442\u0435\u043b\u044c\u043d\u043e \u0441\u0444\u043e\u0440\u043c\u0443\u043b\u044c\u043e\u0432\u0430\u043d\u0456 \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0456 \u0437\u0430\u043f\u0438\u0442\u0438. \u0417 2017 \u0440\u043e\u043a\u0443 \u0431\u043b\u0438\u0437\u044c\u043a\u043e \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c \u0441\u0432\u043e\u0457 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457 \u0437\u0430\u043c\u0456\u0441\u0442\u044c \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440\u0456\u0432 \u0434\u043b\u044f \u043f\u043e\u0448\u0443\u043a\u0443 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<h4 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"as-users-change-the-way-they-search-the-internet-search-engines-must-change-the-ways-they-index-content-in-order-to-show-the-most-relevant-and-helpful-results-this-means-you-must-constantly-change-the-way-you-organize-and-present-information-through-your-website-if-you-want-to-rank-higher-in-search-results\"><\/span>\u041e\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456 \u0437\u043c\u0456\u043d\u044e\u044e\u0442\u044c \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u043f\u043e\u0448\u0443\u043a\u0443 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0456, \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u0437\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0441\u043f\u043e\u0441\u043e\u0431\u0438 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443, \u0449\u043e\u0431 \u043f\u043e\u043a\u0430\u0437\u0443\u0432\u0430\u0442\u0438 \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448 \u0440\u0435\u043b\u0435\u0432\u0430\u043d\u0442\u043d\u0456 \u0442\u0430 \u043a\u043e\u0440\u0438\u0441\u043d\u0456 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438. \u0426\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u0454, \u0449\u043e \u0432\u0438 \u043f\u043e\u0432\u0438\u043d\u043d\u0456 \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0437\u043c\u0456\u043d\u044e\u0432\u0430\u0442\u0438 \u0441\u043f\u043e\u0441\u0456\u0431 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0457 \u0442\u0430 \u043f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043d\u044f \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0457 \u043d\u0430 \u0441\u0432\u043e\u0454\u043c\u0443 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0456, \u044f\u043a\u0449\u043e \u0432\u0438 \u0445\u043e\u0447\u0435\u0442\u0435 \u0437\u0430\u0439\u043d\u044f\u0442\u0438 \u0431\u0456\u043b\u044c\u0448 \u0432\u0438\u0441\u043e\u043a\u0456 \u043f\u043e\u0437\u0438\u0446\u0456\u0457 \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0448\u0443\u043a\u0443.<span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p style=\"text-align: justify;\">\u0425\u043e\u0447\u0430 \u0446\u0435\u0439 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a \u0432\u0430\u0440\u0456\u044e\u0454\u0442\u044c\u0441\u044f \u0432 \u0437\u0430\u043b\u0435\u0436\u043d\u043e\u0441\u0442\u0456 \u0432\u0456\u0434 \u0440\u0435\u0433\u0456\u043e\u043d\u0443, \u0431\u043b\u0438\u0437\u044c\u043a\u043e \u043f\u043e\u043b\u043e\u0432\u0438\u043d\u0438 <a href=\"https:\/\/seo.london\/uk\/%d0%b3%d0%bb%d0%be%d0%b1%d0%b0%d0%bb%d1%8c%d0%bd%d0%b5-seo\/\">\u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0438\u0439<\/a> \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456 \u043e\u0442\u0440\u0438\u043c\u0443\u044e\u0442\u044c \u0434\u043e\u0441\u0442\u0443\u043f \u0434\u043e <a href=\"https:\/\/seo.london\/uk\/seo-%d0%b4%d0%bb%d1%8f-it-%d0%ba%d0%be%d0%bc%d0%bf%d0%b0%d0%bd%d1%96%d0%b9\/\">\u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442<\/a> \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u044e, \u0437\u0430 \u0434\u0430\u043d\u0438\u043c\u0438 Statista.<\/p>\n<p style=\"text-align: justify;\">\u0426\u0435 \u0441\u0442\u0430\u043d\u043e\u0432\u0438\u0442\u044c \u0437\u043d\u0430\u0447\u043d\u0438\u0439 \u0432\u043d\u0435\u0441\u043e\u043a \u0443 <a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%b7%d0%b1%d1%96%d0%bb%d1%8c%d1%88%d0%b8%d1%82%d0%b8-%d0%b2%d1%96%d0%b4%d0%b2%d1%96%d0%b4%d1%83%d0%b2%d0%b0%d0%bd%d1%96%d1%81%d1%82%d1%8c-%d1%81%d0%b0%d0%b9%d1%82%d1%83-%d0%b1%d0%b5\/\">\u0437\u0431\u0456\u043b\u044c\u0448\u0435\u043d\u043d\u044f<\/a> from about 30 percent in 2015. If your website was designed for a desktop computer or you don&#8217;t have a mobile-friendly site, you can expect to see your <a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%b7%d0%b4%d1%96%d0%b9%d1%81%d0%bd%d1%8e%d0%b2%d0%b0%d1%82%d0%b8-%d1%80%d0%be%d0%b7%d1%88%d0%b8%d1%80%d0%b5%d0%bd%d0%b8%d0%b9-%d0%bf%d0%be%d1%88%d1%83%d0%ba-%d0%b2-google\/\">\u043f\u043e\u0448\u0443\u043a<\/a> \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u0440\u0430\u043d\u0436\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u043e\u0448\u0443\u043a\u043e\u0432\u0438\u0445 \u0441\u0438\u0441\u0442\u0435\u043c \u0437 \u0447\u0430\u0441\u043e\u043c \u0437\u043d\u0438\u0436\u0443\u044e\u0442\u044c\u0441\u044f.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"desktop-and-desktop-light-websites\"><\/span>\u0414\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0456 \u0442\u0430 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u043e-\u043b\u0435\u0433\u043a\u0456 \u0441\u0430\u0439\u0442\u0438<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">\u0412\u0435\u0431-\u0441\u0430\u0439\u0442\u0438 \u0441\u043f\u043e\u0447\u0430\u0442\u043a\u0443 \u0440\u043e\u0437\u0440\u043e\u0431\u043b\u044f\u043b\u0438\u0441\u044f \u0437 \u043f\u0440\u0438\u043f\u0443\u0449\u0435\u043d\u043d\u044f\u043c, \u0449\u043e \u043b\u044e\u0434\u0438 \u0431\u0443\u0434\u0443\u0442\u044c \u0432\u0438\u0445\u043e\u0434\u0438\u0442\u0438 \u0432 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0437\u0456 \u0441\u0442\u0430\u0446\u0456\u043e\u043d\u0430\u0440\u043d\u0438\u0445 \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440\u0456\u0432. \u0426\u0435 \u0434\u043e\u0437\u0432\u043e\u043b\u0438\u043b\u043e <a href=\"https:\/\/seo.london\/uk\/%d0%bd%d0%b0%d0%b9%d0%ba%d1%80%d0%b0%d1%89%d1%96-seo-%d0%ba%d0%be%d0%bc%d0%bf%d0%b0%d0%bd%d1%96%d1%97-%d0%b2%d0%b5%d0%bb%d0%b8%d0%ba%d0%be%d0%b1%d1%80%d0%b8%d1%82%d0%b0%d0%bd%d1%96%d1%97\/\">\u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457<\/a> to build websites that contain complicated programming logic that&#8217;s loaded and processed by a browser on a desktop computer very quickly.<\/p>\n<p style=\"text-align: justify;\">However, as users migrate toward using their phones and tablets, these websites often can&#8217;t be loaded and processed quickly by a browser on a mobile device.<br style=\"user-select: auto;\" \/>As a result, some companies have created &#8220;light&#8221; versions of their websites that are loaded and processed by a mobile device in a reasonable amount of time. To create these versions, companies often have to eliminate many of the features and capabilities of the desktop versions.<\/p>\n<p style=\"text-align: justify;\">When a user accesses a website, the website determines the kind of device that&#8217;s being used and serves a different set of Web pages to a mobile device user than to a desktop user.<\/p>\n<p style=\"text-align: justify;\">\u0423\u044f\u0432\u0456\u0442\u044c, \u0449\u043e \u0432\u0438 \u0448\u0443\u043a\u0430\u0454\u0442\u0435 \u0432 Google \u043d\u0430 \u0441\u0432\u043e\u0454\u043c\u0443 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u043c\u0443 \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0456 <a href=\"https:\/\/seo.london\/uk\/%d0%bc%d1%96%d1%81%d1%86%d0%b5%d0%b2%d1%96-%d0%b4%d1%96%d0%bb%d0%be%d0%b2%d1%96-%d0%b4%d0%b7%d0%b2%d1%96%d0%bd%d0%ba%d0%b8\/\">\u0442\u0435\u043b\u0435\u0444\u043e\u043d<\/a> \u0456 \u043f\u0435\u0440\u0435\u0433\u043b\u044f\u0434\u0430\u044e\u0447\u0438 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u043f\u043e\u0448\u0443\u043a\u0443, \u044f\u043a\u0456 \u0442\u043e\u0447\u043d\u043e <a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%b1%d1%83%d0%b4%d1%83%d0%b2%d0%b0%d1%82%d0%b8-%d0%bb%d1%96%d0%bd%d0%ba%d0%b8-%d1%89%d0%be-%d1%80%d0%be%d0%b1%d0%b8%d1%82%d0%b8-%d1%87%d0%be%d0%b3%d0%be-%d0%bd%d0%b5-%d1%80%d0%be\/\">\u0449\u043e<\/a> you are looking for. However, when you click on the search results, you don&#8217;t get what the search results indicated you would see. Instead, you get a watered-down version of what you expected because the website served you a different set of Web pages when it determined you were using a mobile device.<\/p>\n<p style=\"text-align: justify;\">\u041f\u0435\u0440\u0435\u0441\u0456\u0447\u043d\u0438\u0439 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447 \u0437\u0432\u0438\u043d\u0443\u0432\u0430\u0447\u0443\u0454 Google \u0443 \u0446\u0456\u0439 \u043d\u0435\u0430\u0434\u0435\u043a\u0432\u0430\u0442\u043d\u043e\u0441\u0442\u0456, \u043e\u0441\u043a\u0456\u043b\u044c\u043a\u0438 <a href=\"https:\/\/seo.london\/uk\/%d0%ba%d0%be%d0%bd%d1%82%d0%b5%d0%bd%d1%82-%d0%bc%d0%b0%d1%80%d0%ba%d0%b5%d1%82%d0%b8%d0%bd%d0%b3-seo-%d0%bf%d0%be%d1%81%d0%bb%d1%83%d0%b3%d0%b8\/\">\u0437\u043c\u0456\u0441\u0442<\/a> doesn&#8217;t match what&#8217;s described in the search results.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"googles-mobile-first-indexing-strategy\"><\/span>\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 Google \u0434\u043b\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">\u0421\u0430\u043c\u0435 \u0437 \u0446\u0456\u0454\u0457 \u043f\u0440\u0438\u0447\u0438\u043d\u0438 Google \u043e\u0433\u043e\u043b\u043e\u0441\u0438\u0432 \u043f\u0440\u043e \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u043d\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u0456\u043d\u0434\u0435\u043a\u0441\u0443 <a href=\"https:\/\/seo.london\/uk\/seo-%d1%81%d1%82%d1%80%d0%b0%d1%82%d0%b5%d0%b3%d1%96%d1%8f-%d0%bb%d0%be%d0%bd%d0%b4%d0%be%d0%bd\/\">\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f<\/a> \u0443 \u0431\u0435\u0440\u0435\u0437\u043d\u0456 2018 \u0440\u043e\u043a\u0443. \u0417\u0430\u043c\u0456\u0441\u0442\u044c \u0442\u043e\u0433\u043e, \u0449\u043e\u0431 <a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%b7%d0%bc%d1%83%d1%81%d0%b8%d1%82%d0%b8-google-%d1%88%d0%b2%d0%b8%d0%b4%d1%88%d0%b5-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d1%83%d0%b2%d0%b0%d1%82%d0%b8-%d0%b2%d0%b0%d1%88-%d1%81%d0%b0\/\">\u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f<\/a> \u041f\u0456\u0441\u043b\u044f \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0438\u0445 \u0432\u0435\u0440\u0441\u0456\u0439 \u0441\u0430\u0439\u0442\u0456\u0432, Google \u043f\u043e\u0447\u0430\u0432 \u0456\u043d\u0434\u0435\u043a\u0441\u0443\u0432\u0430\u0442\u0438 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456 \u0432\u0435\u0440\u0441\u0456\u0457. \u0423 \u043b\u0438\u043f\u043d\u0456 2018 \u0440\u043e\u043a\u0443 Google \u0442\u0430\u043a\u043e\u0436 \u043f\u043e\u0447\u0430\u0432 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0432\u0430\u0442\u0438 <a href=\"https:\/\/seo.london\/uk\/%d1%87%d0%b8-%d0%b2%d0%bf%d0%bb%d0%b8%d0%b2%d0%b0%d1%94-%d1%88%d0%b2%d0%b8%d0%b4%d0%ba%d1%96%d1%81%d1%82%d1%8c-%d1%81%d1%82%d0%be%d1%80%d1%96%d0%bd%d0%ba%d0%b8-%d0%bd%d0%b0-seo\/\">\u0448\u0432\u0438\u0434\u043a\u0456\u0441\u0442\u044c \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0438<\/a> \u0443 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0443 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u043e\u0448\u0443\u043a\u0443, <a href=\"https:\/\/seo.london\/uk\/%d0%b5%d1%81%d0%ba%d0%be%d1%80%d1%82-seo-%d0%bf%d0%be%d1%81%d0%bb%d1%83%d0%b3%d0%b0\/\">\u044f\u043a\u0438\u0439<\/a> means favoring websites that load quickly on mobile devices when ranking search results over those that load more slowly. This doesn&#8217;t mean that websites without a mobile version aren&#8217;t indexed, but it does mean that fast-loading, mobile-friendly websites are more likely to <a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%bf%d0%b5%d1%80%d0%b5%d0%b2%d1%96%d1%80%d0%b8%d1%82%d0%b8-%d1%81%d0%b2%d1%96%d0%b9-seo-%d1%80%d0%b5%d0%b9%d1%82%d0%b8%d0%bd%d0%b3\/\">\u0440\u0430\u043d\u0433<\/a> \u0432\u0438\u0449\u0435 \u0432 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0430\u0445 \u043f\u043e\u0448\u0443\u043a\u0443 Google, \u043d\u0456\u0436 \u043f\u043e\u0432\u0456\u043b\u044c\u043d\u0456\u0448\u0456, \u0432\u0430\u0436\u043a\u0456 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0438, \u044f\u043a\u0456 \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u044e\u0442\u044c \u0441\u0442\u0430\u0446\u0456\u043e\u043d\u0430\u0440\u043d\u043e\u0433\u043e \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440\u0430.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"how-to-enable-mobile-first-indexing\"><\/span>\u042f\u043a \u0432\u043a\u043b\u044e\u0447\u0438\u0442\u0438 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0443 \u043f\u0435\u0440\u0448\u0443 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044e:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1-redesign-your-website\"><\/span>1. \u0420\u0435\u0434\u0438\u0437\u0430\u0439\u043d \u0432\u0430\u0448\u043e\u0433\u043e \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0443<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">\u0427\u0438\u0441\u0442\u0430 \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 Google \u0432 \u043f\u0435\u0440\u0448\u0443 \u0447\u0435\u0440\u0433\u0443 \u0434\u043b\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432 \u0447\u0430\u0441\u0442\u043e \u043e\u0437\u043d\u0430\u0447\u0430\u0454 \u043f\u043e\u0432\u043d\u0443 <a href=\"https:\/\/seo.london\/uk\/%d0%ba%d0%be%d0%bd%d1%82%d1%80%d0%be%d0%bb%d1%8c%d0%bd%d0%b8%d0%b9-%d1%81%d0%bf%d0%b8%d1%81%d0%be%d0%ba-%d0%b4%d0%bb%d1%8f-%d1%80%d0%b5%d0%b4%d0%b8%d0%b7%d0%b0%d0%b9%d0%bd%d1%83-%d1%82%d0%b0-%d0%bf\/\">\u0440\u0435\u0434\u0438\u0437\u0430\u0439\u043d<\/a> \u0432\u0430\u0448\u043e\u0433\u043e \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0443. \u0414\u0438\u0437\u0430\u0439\u043d \u0431\u0443\u0434\u0435 \u043e\u0440\u0456\u0454\u043d\u0442\u043e\u0432\u0430\u043d\u0438\u0439 \u043d\u0430 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457, \u0430 \u043f\u043e\u0442\u0456\u043c \u0430\u0434\u0430\u043f\u0442\u043e\u0432\u0430\u043d\u0438\u0439 \u0434\u043b\u044f \u0456\u043d\u0448\u0438\u0445 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c, \u0442\u0430\u043a\u0438\u0445 \u044f\u043a \u043d\u0430\u0441\u0442\u0456\u043b\u044c\u043d\u0456 \u043a\u043e\u043c\u043f'\u044e\u0442\u0435\u0440\u0438. \u0414\u0438\u0437\u0430\u0439\u043d, \u043e\u0440\u0456\u0454\u043d\u0442\u043e\u0432\u0430\u043d\u0438\u0439 \u043d\u0430 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0443 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044e, \u0437\u0430\u0437\u0432\u0438\u0447\u0430\u0439 \u043f\u0440\u043e\u0441\u0442\u0438\u0439 \u0456 \u043b\u0430\u043a\u043e\u043d\u0456\u0447\u043d\u0438\u0439, \u0432 \u043d\u044c\u043e\u043c\u0443 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c\u0441\u044f \u0433\u0435\u043e\u043c\u0435\u0442\u0440\u0438\u0447\u043d\u0456 \u0444\u0456\u0433\u0443\u0440\u0438, \u044f\u0441\u043a\u0440\u0430\u0432\u0456 \u043a\u043e\u043b\u044c\u043e\u0440\u0438, \u0447\u0456\u0442\u043a\u0438\u0439 \u0448\u0440\u0438\u0444\u0442 \u0456 \u0431\u0456\u043b\u0438\u0439 \u043f\u0440\u043e\u0441\u0442\u0456\u0440 \u044f\u043a \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438 \u0434\u0438\u0437\u0430\u0439\u043d\u0443.<\/p>\n<p style=\"text-align: justify;\">\u0423 \u0434\u0438\u0437\u0430\u0439\u043d\u0456 \u0441\u0430\u0439\u0442\u0443 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438 \u0437\u0430\u043a\u043b\u0438\u043a\u0443 \u0434\u043e \u0434\u0456\u0457 \u0437\u043d\u0430\u0445\u043e\u0434\u044f\u0442\u044c\u0441\u044f \u043d\u0430 \u043f\u0435\u0440\u0435\u0434\u043d\u044c\u043e\u043c\u0443 \u043f\u043b\u0430\u043d\u0456 \u0456 \u0432 \u0446\u0435\u043d\u0442\u0440\u0456 \u0443\u0432\u0430\u0433\u0438, \u0430 \u0442\u0430\u043a\u043e\u0436 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c\u0441\u044f \u0441\u0443\u0447\u0430\u0441\u043d\u0456 \u043c\u0435\u0442\u043e\u0434\u0438 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457, \u0442\u0430\u043a\u0456 \u044f\u043a \u0447\u0430\u0442 \u0456 \u0447\u0430\u0442-\u0431\u043e\u0442\u0438. \u0417\u0440\u043e\u0437\u0443\u043c\u0456\u043b\u043e, \u0449\u043e \u0441\u0430\u0439\u0442, \u043f\u0440\u043e\u0456\u043d\u0434\u0435\u043a\u0441\u043e\u0432\u0430\u043d\u0438\u0439 Google \u0434\u043b\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432, \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0454\u0442\u044c\u0441\u044f \u0448\u0432\u0438\u0434\u043a\u043e \u0456 \u043f\u043e\u0441\u0442\u0456\u0439\u043d\u043e \u0432\u0438\u043c\u0456\u0440\u044e\u0454\u0442\u044c\u0441\u044f, \u0449\u043e\u0431 \u043f\u0456\u0434\u0442\u0440\u0438\u043c\u0443\u0432\u0430\u0442\u0438 \u0430\u0431\u043e \u043f\u043e\u043a\u0440\u0430\u0449\u0443\u0432\u0430\u0442\u0438 \u0448\u0432\u0438\u0434\u043a\u0456\u0441\u0442\u044c.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2-adapt-your-website\"><\/span>2. \u0410\u0434\u0430\u043f\u0442\u0443\u0439\u0442\u0435 \u0441\u0432\u0456\u0439 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">If you&#8217;re not ready for a full mobile-first indexed redesign of your website, you can adapt what you currently have to be mobile-friendly. Since you&#8217;re still taking a desktop version and adapting it for mobile devices instead of the other way around, it&#8217;s not technically a Google mobile-first strategy. But it is a practical step on the way to a mobile-first indexed website design that enables you to appear as mobile-first to search engines.<\/p>\n<p style=\"text-align: justify;\">\u041a\u043e\u043b\u0438 \u0432\u0438 \u0430\u0434\u0430\u043f\u0442\u0443\u0454\u0442\u0435 \u0441\u0432\u0456\u0439 \u043f\u043e\u0442\u043e\u0447\u043d\u0438\u0439 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442 \u0434\u043e \u0446\u044c\u043e\u0433\u043e \u0441\u0435\u0440\u0435\u0434\u043e\u0432\u0438\u0449\u0430 Google mobile-first, \u043c\u0435\u0442\u043e\u044e, \u044f\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u043e, \u0454 \u043d\u0430\u0434\u0430\u043d\u043d\u044f \u043e\u0434\u043d\u0430\u043a\u043e\u0432\u043e\u0433\u043e \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443 \u0434\u043b\u044f \u0432\u0441\u0456\u0445 \u043a\u043e\u0440\u0438\u0441\u0442\u0443\u0432\u0430\u0447\u0456\u0432, \u043d\u0435\u0437\u0430\u043b\u0435\u0436\u043d\u043e \u0432\u0456\u0434 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u044e, \u044f\u043a\u0438\u0439 \u0432\u043e\u043d\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c.<\/p>\n<p style=\"text-align: justify;\">However, the way that content is formatted and presented is different depending on the size of the screen that&#8217;s being used to view it. It&#8217;s still acceptable in this transition to include some additional functionality, such as menu options or buttons, that appear only when the website is accessed by a computer. Even Google does this.<\/p>\n<p style=\"text-align: justify;\">\u041d\u0430 \u0449\u0430\u0441\u0442\u044f, \u0456\u0441\u043d\u0443\u044e\u0442\u044c \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438, \u044f\u043a\u0456 \u0434\u043e\u043f\u043e\u043c\u0430\u0433\u0430\u044e\u0442\u044c \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0446\u0435\u0439 \u043f\u0435\u0440\u0435\u0445\u0456\u0434 \u0434\u043e \u0434\u0440\u0443\u0436\u043d\u044c\u043e\u0433\u043e \u0434\u043e \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432 \u043f\u0440\u043e\u0441\u0442\u0456\u0448\u0438\u043c, \u043d\u0456\u0436 \u0431\u0443\u0434\u044c-\u043a\u043e\u043b\u0438. \u0406 \u0454 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438, \u044f\u043a\u0456 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442\u044c \u0432\u0438\u043c\u0456\u0440\u044f\u0442\u0438 \u0432\u0430\u0448 \u0443\u0441\u043f\u0456\u0445 \u0456 \u0432\u0438\u0437\u043d\u0430\u0447\u0438\u0442\u0438 \u0441\u0444\u0435\u0440\u0438, \u044f\u043a\u0456 \u0432\u0441\u0435 \u0449\u0435 \u043f\u043e\u0442\u0440\u0435\u0431\u0443\u044e\u0442\u044c \u0432\u0434\u043e\u0441\u043a\u043e\u043d\u0430\u043b\u0435\u043d\u043d\u044f.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3-responsive-websites-and-mobile-first-indexing\"><\/span>3. \u0410\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u0456 \u0441\u0430\u0439\u0442\u0438 \u0442\u0430 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0430 \u043f\u0435\u0440\u0448\u043e\u0447\u0435\u0440\u0433\u043e\u0432\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">To make this transition to a more mobile-friendly or Google mobile-first website, the word you need to embrace is responsive. Responsive Web design is an approach that automatically adapts the presentation of a website according to the user&#8217;s platform, orientation and screen or window size.<\/p>\n<p style=\"text-align: justify;\">Imagine a website that&#8217;s open on your desktop computer and visible on your computer monitor. When you click on the corner of the window and <a href=\"https:\/\/seo.london\/uk\/%d1%87%d0%b8-%d1%88%d0%ba%d1%96%d0%b4%d0%bb%d0%b8%d0%b2%d0%b8%d0%b9-divi-%d0%b4%d0%bb%d1%8f-seo\/\">\u043f\u0435\u0440\u0435\u0442\u044f\u0433\u0443\u0432\u0430\u043d\u043d\u044f<\/a> it to make the window smaller, what happens? On a website that&#8217;s not responsive, nothing happens. You simply cut off everything that used to be in view and now you have to scroll left and right to see that content.<\/p>\n<p style=\"text-align: justify;\">On a responsive website, however, the website will automatically reformat itself once your viewing window reaches certain sizes so that all content remains visible in that window. Rather than having content appear side-by-side, it&#8217;s stacked vertically. While you might have to scroll down the page to view all the content, the content you see fits within your viewing window and you don&#8217;t have to scroll left and right to see it.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4-content-management-systems-eg-wordpress\"><\/span>4. \u0421\u0438\u0441\u0442\u0435\u043c\u0438 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u043a\u043e\u043d\u0442\u0435\u043d\u0442\u043e\u043c (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, WordPress)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">\u042f\u043a\u0449\u043e \u0432\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0454\u0442\u0435 \u043a\u043e\u043d\u0442\u0435\u043d\u0442 <a href=\"https:\/\/seo.london\/uk\/%d0%bf%d0%be%d1%81%d0%bb%d1%83%d0%b3%d0%b8-seo-%d0%bc%d0%b5%d0%bd%d0%b5%d0%b4%d0%b6%d0%bc%d0%b5%d0%bd%d1%82%d1%83\/\">\u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f<\/a> \u0441\u0438\u0441\u0442\u0435\u043c\u0430 (<a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%b7%d1%80%d0%be%d0%b1%d0%b8%d1%82%d0%b8-seo-%d0%bd%d0%b0-%d1%81%d1%82%d0%be%d1%80%d1%96%d0%bd%d1%86%d1%96-%d0%b2-wordpress\/\">CMS<\/a>), \u0442\u0430\u043a\u0456 \u044f\u043a <a href=\"https:\/\/seo.london\/uk\/%d1%87%d0%b8-%d0%ba%d0%be%d1%80%d0%b8%d1%81%d0%bd%d1%96-%d1%81%d0%b0%d0%b9%d1%82%d0%b8-%d0%bd%d0%b0-wordpress-%d0%b4%d0%bb%d1%8f-seo\/\">WordPress<\/a>, you should be using a responsive theme. If your current theme is not responsive and there&#8217;s a newer, responsive version available, upgrade to that version. If no responsive version exists, switch to a responsive theme.<\/p>\n<p style=\"text-align: justify;\">\u0411\u0456\u043b\u044c\u0448\u0443 \u0447\u0430\u0441\u0442\u0438\u043d\u0443 \u0432\u0430\u0436\u043a\u043e\u0457 \u0440\u043e\u0431\u043e\u0442\u0438 \u0437\u0440\u043e\u0431\u0438\u0442\u044c \u0437\u0430 \u0432\u0430\u0441 \u0442\u0435\u043c\u0430. \u0412\u0430\u043c \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0431\u0443\u0434\u0435 <a href=\"https:\/\/seo.london\/uk\/%d0%bc%d1%96%d1%81%d1%86%d0%b5%d0%b2%d1%96-seo-%d0%be%d0%b3%d0%bb%d1%8f%d0%b4%d0%b8\/\">\u043e\u0433\u043b\u044f\u0434<\/a> how the responsive pages look on different mobile devices and determine if you need to change the way you present some information that doesn&#8217;t convert well to responsive pages.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"5-web-development-toolkits-eg-bootstrap\"><\/span>5. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430\u0440\u0456\u0439 \u0432\u0435\u0431-\u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0438 (\u043d\u0430\u043f\u0440\u0438\u043a\u043b\u0430\u0434, Bootstrap)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">If you&#8217;re not using a CMS, start using a toolkit such as Bootstrap. Bootstrap is an open-source toolkit for Web development using HTML, CSS and JavaScript. It helps you build responsive, Google mobile-first index websites using its responsive grid system, prebuild front-end components and plugins.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"6-tools-to-test-your-mobile-friendly-design\"><\/span>6. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0434\u043b\u044f \u0442\u0435\u0441\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u0434\u0438\u0437\u0430\u0439\u043d\u0443<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">To check your new design, go to the Google Mobile-Friendly Test and enter your website URL. You&#8217;ll get a <a href=\"https:\/\/seo.london\/uk\/%d0%b7%d0%b2%d1%96%d1%82%d0%bd%d1%96%d1%81%d1%82%d1%8c-%d0%bf%d1%80%d0%be-%d1%80%d0%b5%d0%b7%d1%83%d0%bb%d1%8c%d1%82%d0%b0%d1%82%d0%b8-seo\/\">\u0434\u043e\u043f\u043e\u0432\u0456\u0434\u044c<\/a> \u044f\u043a\u0438\u0439 \u043f\u043e\u043a\u0430\u0437\u0443\u0454, \u043d\u0430\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u0432\u0430\u0448 \u0441\u0430\u0439\u0442 \u0430\u0434\u0430\u043f\u0442\u043e\u0432\u0430\u043d\u0438\u0439 \u0434\u043b\u044f \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457\u0432, \u0437 \u043a\u043e\u043d\u043a\u0440\u0435\u0442\u043d\u0438\u043c\u0438 \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u044f\u043c\u0438 \u0449\u043e\u0434\u043e \u0439\u043e\u0433\u043e \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f. <a href=\"https:\/\/seo.london\/uk\/%d1%8f%d0%ba-%d0%b4%d1%96%d0%b7%d0%bd%d0%b0%d1%82%d0%b8%d1%81%d1%8f-%d0%bf%d0%be%d0%ba%d0%b0%d0%b7%d0%bd%d0%b8%d0%ba-%d0%b0%d0%b2%d1%82%d0%be%d1%80%d0%b8%d1%82%d0%b5%d1%82%d0%bd%d0%be%d1%81%d1%82\/\">\u043e\u0446\u0456\u043d\u043a\u0430<\/a>.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"7-fast-loading-websites\"><\/span>7. \u0428\u0432\u0438\u0434\u043a\u043e\u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0432\u0430\u043b\u044c\u043d\u0456 \u0441\u0430\u0439\u0442\u0438<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Whether you have a desktop site, mobile-friendly website or mobile-first website, the assumption today is that your website will load quickly. While a discussion of all the factors that influence how quickly your website loads is beyond the scope of this article, there are a few design elements that can significantly slow down your website&#8217;s loading that you should be aware of.<\/p>\n<p style=\"text-align: justify;\">\u041d\u0430 \u0449\u0430\u0441\u0442\u044f, \u0431\u0456\u043b\u044c\u0448\u0456\u0441\u0442\u044c \u0430\u0434\u0430\u043f\u0442\u0438\u0432\u043d\u0438\u0445 \u0442\u0435\u043c \u0442\u0430 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0456\u0432 \u043c\u0456\u0441\u0442\u044f\u0442\u044c \u0444\u0443\u043d\u043a\u0446\u0456\u0457, \u044f\u043a\u0456 \u043f\u0440\u0438\u043d\u0430\u0439\u043c\u043d\u0456 \u0447\u0430\u0441\u0442\u043a\u043e\u0432\u043e <a href=\"https:\/\/seo.london\/uk\/%d0%bb%d0%be%d0%ba%d0%b0%d0%bb%d1%8c%d0%bd%d0%b8%d0%b9-seo-%d0%b1%d0%b5%d0%b7-%d1%84%d1%96%d0%b7%d0%b8%d1%87%d0%bd%d0%be%d1%97-%d0%b0%d0%b4%d1%80%d0%b5%d1%81%d0%b8\/\">\u0430\u0434\u0440\u0435\u0441\u0430<\/a> \u0414\u0435\u044f\u043a\u0456 \u0437 \u0446\u0438\u0445 \u043e\u0431\u043b\u0430\u0441\u0442\u0435\u0439 \u0434\u043e\u043f\u043e\u043c\u043e\u0436\u0443\u0442\u044c \u043f\u0440\u0438\u0448\u0432\u0438\u0434\u0448\u0438\u0442\u0438 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u0432\u0430\u0448\u043e\u0433\u043e \u0441\u0430\u0439\u0442\u0443 \u043d\u0430 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u044f\u0445.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"8-how-a-website-is-processed\"><\/span>8. \u042f\u043a \u043e\u0431\u0440\u043e\u0431\u043b\u044f\u0454\u0442\u044c\u0441\u044f \u0412\u0435\u0431-\u0441\u0430\u0439\u0442<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">When you visit a website, it loads the code for the page that you&#8217;re viewing into the memory on your mobile device, and then processes the code to <a href=\"https:\/\/seo.london\/uk\/%d1%84%d0%be%d1%80%d0%bc%d0%b0%d1%82-%d1%96-%d1%81%d1%82%d1%80%d1%83%d0%ba%d1%82%d1%83%d1%80%d0%b0-%d1%81%d1%82%d0%b0%d1%82%d1%82%d1%96\/\">\u0444\u043e\u0440\u043c\u0430\u0442<\/a> \u0456 \u0432\u0456\u0434\u043e\u0431\u0440\u0430\u0437\u0438\u0442\u044c \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443 \u043d\u0430 \u0432\u0430\u0448\u043e\u043c\u0443 \u043f\u0440\u0438\u0441\u0442\u0440\u043e\u0457. \u041a\u043e\u043b\u0438 \u0432\u0438 \u043d\u0430\u0442\u0438\u0441\u043a\u0430\u0454\u0442\u0435 \u043d\u0430 \u043f\u043e\u0441\u0438\u043b\u0430\u043d\u043d\u044f, \u0449\u043e\u0431 \u043f\u0435\u0440\u0435\u0439\u0442\u0438 \u043d\u0430 \u043d\u0430\u0441\u0442\u0443\u043f\u043d\u0443 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443, \u0432\u0456\u043d \u0432\u0456\u0434\u043a\u0438\u0434\u0430\u0454 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443, \u043d\u0430 \u044f\u043a\u0456\u0439 \u0432\u0438 \u043f\u0435\u0440\u0435\u0431\u0443\u0432\u0430\u043b\u0438, \u0456 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0454 \u043d\u0430\u0441\u0442\u0443\u043f\u043d\u0443 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443 \u0432 \u043f\u0430\u043c'\u044f\u0442\u044c. \u0427\u0438\u043c \u0431\u0456\u043b\u044c\u0448\u0435 \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0438, \u0442\u0438\u043c \u0431\u0456\u043b\u044c\u0448\u0435 \u0447\u0430\u0441\u0443 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0434\u043b\u044f \u0457\u0457 \u043e\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f, \u043d\u0430\u0434\u0441\u0438\u043b\u0430\u043d\u043d\u044f \u0447\u0435\u0440\u0435\u0437 \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0456 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u043d\u0430 \u0432\u0430\u0448 \u043f\u0440\u0438\u0441\u0442\u0440\u0456\u0439.<\/p>\n<p style=\"text-align: justify;\">\u0427\u0438\u043c \u0431\u0456\u043b\u044c\u0448\u0435 \u043a\u043e\u0434\u0443 \u0439\u043e\u043c\u0443 \u0434\u043e\u0432\u043e\u0434\u0438\u0442\u044c\u0441\u044f \u043e\u0431\u0440\u043e\u0431\u043b\u044f\u0442\u0438, \u0442\u0438\u043c \u0431\u0456\u043b\u044c\u0448\u0435 \u0447\u0430\u0441\u0443 \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u043e \u0434\u043b\u044f \u0444\u043e\u0440\u043c\u0430\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u0456 \u0432\u0456\u0434\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043e\u0433\u043e \u043d\u0430 \u0435\u043a\u0440\u0430\u043d\u0456. \u0426\u0435 \u043e\u0437\u043d\u0430\u0447\u0430\u0454, \u0449\u043e \u044f\u043a\u0449\u043e \u0432\u0438 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0454\u0442\u0435 \u043c\u0435\u043d\u0448\u0435 \u0456 \u043e\u0431\u0440\u043e\u0431\u043b\u044f\u0454\u0442\u0435 \u043c\u0435\u043d\u0448\u0435, \u0432\u0430\u0448 \u0432\u0435\u0431-\u0441\u0430\u0439\u0442, \u044f\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u043e, \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0454\u0442\u044c\u0441\u044f \u0448\u0432\u0438\u0434\u0448\u0435.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"9-images-and-google-mobile-first-indexing\"><\/span>9. \u0417\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">\u0417\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0430\u0431\u043e \u0433\u0440\u0430\u0444\u0456\u0447\u043d\u0456 \u0444\u0430\u0439\u043b\u0438 \u0447\u0430\u0441\u0442\u043e \u0454 \u043f\u0440\u0438\u0447\u0438\u043d\u043e\u044e \u043f\u043e\u0432\u0456\u043b\u044c\u043d\u043e\u0433\u043e \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0443. \u0427\u0438\u043c \u0432\u0438\u0449\u0430 \u0440\u043e\u0437\u0434\u0456\u043b\u044c\u043d\u0430 \u0437\u0434\u0430\u0442\u043d\u0456\u0441\u0442\u044c \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f, \u0442\u0438\u043c \u0431\u0456\u043b\u044c\u0448\u0438\u0439 \u0444\u0430\u0439\u043b \u0456 \u0442\u0438\u043c \u0434\u043e\u0432\u0448\u0435 \u0432\u0456\u043d \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0454\u0442\u044c\u0441\u044f. \u0411\u0443\u0434\u044c\u0442\u0435 \u0440\u0435\u0430\u043b\u0456\u0441\u0442\u0438\u0447\u043d\u0456 \u0437 \u0440\u043e\u0437\u0434\u0456\u043b\u044c\u043d\u043e\u044e \u0437\u0434\u0430\u0442\u043d\u0456\u0441\u0442\u044e, \u044f\u043a\u0430 \u0432\u0430\u043c \u043f\u043e\u0442\u0440\u0456\u0431\u043d\u0430 \u0434\u043b\u044f <a href=\"https:\/\/seo.london\/uk\/google-%d0%bd%d0%b5-%d1%96%d0%bd%d0%b4%d0%b5%d0%ba%d1%81%d1%83%d1%94-%d0%b7%d0%be%d0%b1%d1%80%d0%b0%d0%b6%d0%b5%d0%bd%d0%bd%d1%8f\/\">\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f<\/a> \u0432\u0456\u0434\u043e\u0431\u0440\u0430\u0436\u0430\u0442\u0438 \u0442\u0430 \u0437\u043c\u0435\u043d\u0448\u0443\u0432\u0430\u0442\u0438 \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u0448\u0432\u0438\u0434\u0448\u043e\u0433\u043e \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f.<\/p>\n<p style=\"text-align: justify;\">\u0417\u0430\u043b\u0435\u0436\u043d\u043e \u0432\u0456\u0434 \u0444\u043e\u0440\u043c\u0430\u0442\u0443, \u044f\u043a\u0438\u0439 \u0432\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u0454\u0442\u0435, \u0432\u0438 \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u043c\u0435\u043d\u0448\u0443\u0432\u0430\u0442\u0438 \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f \u0437 \u0432\u0442\u0440\u0430\u0442\u043e\u044e \u0430\u0431\u043e \u0431\u0435\u0437 \u0432\u0442\u0440\u0430\u0442\u0438 \u044f\u043a\u043e\u0441\u0442\u0456. \u0417\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u043d\u044f, \u044f\u043a\u0456 \u0432\u0442\u0440\u0430\u0447\u0430\u044e\u0442\u044c \u043f\u0435\u0432\u043d\u0443 \u044f\u043a\u0456\u0441\u0442\u044c, \u0437\u0430\u0437\u0432\u0438\u0447\u0430\u0439 \u043d\u0430\u0431\u0430\u0433\u0430\u0442\u043e \u043c\u0435\u043d\u0448\u0456 \u0437\u0430 \u0440\u043e\u0437\u043c\u0456\u0440\u043e\u043c, \u043d\u0456\u0436 \u0442\u0456, \u0449\u043e \u0437\u0431\u0435\u0440\u0456\u0433\u0430\u044e\u0442\u044c \u0442\u043e\u0439 \u0441\u0430\u043c\u0438\u0439 \u0440\u0456\u0432\u0435\u043d\u044c \u044f\u043a\u043e\u0441\u0442\u0456.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"10-code-and-google-mobile-first-indexing\"><\/span>10. \u041a\u043e\u0434 \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">\u0412\u0430\u0448 \u0431\u0440\u0430\u0443\u0437\u0435\u0440 \u043f\u043e\u0447\u043d\u0435 \u0444\u043e\u0440\u043c\u0430\u0442\u0443\u0432\u0430\u0442\u0438 \u0432\u0435\u0431-\u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0443 \u043f\u0456\u0434 \u0447\u0430\u0441 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u0434\u0430\u043d\u0438\u0445. \u041e\u0434\u043d\u0430\u043a \u0434\u0435\u044f\u043a\u0438\u0439 \u043a\u043e\u0434 \u0437\u043c\u0443\u0441\u0438\u0442\u044c \u0431\u0440\u0430\u0443\u0437\u0435\u0440 \u0437\u0443\u043f\u0438\u043d\u0438\u0442\u0438 \u0444\u043e\u0440\u043c\u0430\u0442\u0443\u0432\u0430\u043d\u043d\u044f \u0456 \u0447\u0435\u043a\u0430\u0442\u0438, \u043f\u043e\u043a\u0438 \u043d\u0435 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0438\u0442\u044c\u0441\u044f \u0431\u0456\u043b\u044c\u0448\u0435 \u043a\u043e\u0434\u0443 \u0430\u0431\u043e \u043d\u0430\u0432\u0456\u0442\u044c \u0432\u0441\u044f \u0441\u0442\u043e\u0440\u0456\u043d\u043a\u0430, \u043f\u0435\u0440\u0448 \u043d\u0456\u0436 \u0432\u0456\u0434\u043d\u043e\u0432\u0438\u0442\u0438 \u0437\u0430\u0432\u0434\u0430\u043d\u043d\u044f \u0444\u043e\u0440\u043c\u0430\u0442\u0443\u0432\u0430\u043d\u043d\u044f.<\/p>\n<p style=\"text-align: justify;\">This is called blocking. To the extent you can, you want to reduce the size of the code that&#8217;s loaded and eliminate any blocking code. One way to reduce code size is to minify it by removing comments and excess white space.<\/p>\n<p style=\"text-align: justify;\">These are important for programmers to understand the code, but they aren&#8217;t necessary for a browser to process it. If you can&#8217;t minify code, some Web servers will send a compressed version of the code to your browser, which will load the smaller version and then decompress it.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"11-background-loading-and-google-mobile-first-indexing\"><\/span>11. \u0424\u043e\u043d\u043e\u0432\u0435 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0435\u043d\u043d\u044f \u0442\u0430 \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f Google Mobile First<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">When you&#8217;re viewing a Web page, you only see the portion of the page that&#8217;s within your viewing window. If your browser loads and formats what you see in your window first, it can continue to load and format other data in the background until the page is complete.<\/p>\n<p style=\"text-align: justify;\">To you, the Web page appears to load quickly and you don&#8217;t necessarily realize that it&#8217;s continuing to load and format content unless you have to wait a <a href=\"https:\/\/seo.london\/uk\/%d0%b1%d0%b0%d0%b7%d0%b0-%d0%b7%d0%bd%d0%b0%d0%bd%d1%8c\/seo-how-long\/\">\u0434\u043e\u0432\u0433\u0438\u0439 \u0447\u0430\u0441<\/a> \u043a\u043e\u043b\u0438 \u0442\u0438 \u043d\u0430\u043c\u0430\u0433\u0430\u0454\u0448\u0441\u044f \u043f\u0440\u043e\u043a\u0440\u0443\u0442\u0438\u0442\u0438 \u0432\u043d\u0438\u0437.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"12-speed-measurement-and-improvement-tools\"><\/span>12. \u0406\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0438 \u0432\u0438\u043c\u0456\u0440\u044e\u0432\u0430\u043d\u043d\u044f \u0442\u0430 \u043f\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u043d\u044f \u0448\u0432\u0438\u0434\u043a\u043e\u0441\u0442\u0456<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">A page on the Google Developers site called Make the Web Faster provides tips, best-practices advice and resources to help you make your website load more quickly. A primary tool in that toolkit is called PageSpeed Insights. PageSpeed Insights shows you what happens from the time you start loading your website to the time it&#8217;s been loaded, formatted and presented on a mobile or desktop device.<\/p>\n<p style=\"text-align: justify;\">This enables you to see what&#8217;s causing your website to load more slowly so you know what to change. The tool often provides you with specific suggestions for how to improve <a href=\"https:\/\/seo.london\/uk\/%d0%b1%d0%b0%d0%b7%d0%b0-%d0%b7%d0%bd%d0%b0%d0%bd%d1%8c\/%d1%8f%d0%ba-%d0%bc%d0%be%d0%bd%d1%96%d1%82%d0%be%d1%80%d0%b8%d1%82%d0%b8-%d1%81%d0%b5%d0%be-%d0%b5%d1%84%d0%b5%d0%ba%d1%82%d0%b8%d0%b2%d0%bd%d1%96%d1%81%d1%82%d1%8c\/\">\u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c<\/a> \u0456 \u043d\u0430\u0432\u0456\u0442\u044c \u043d\u0430\u0434\u0430\u0454 \u0432\u0430\u043c \u043e\u043f\u0442\u0438\u043c\u0456\u0437\u043e\u0432\u0430\u043d\u0456 \u0432\u0435\u0440\u0441\u0456\u0457 \u0432\u0430\u0448\u0438\u0445 \u0444\u0430\u0439\u043b\u0456\u0432 \u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u044c, \u044f\u043a\u0456 \u0437\u0430\u0432\u0430\u043d\u0442\u0430\u0436\u0443\u0432\u0430\u0442\u0438\u043c\u0443\u0442\u044c\u0441\u044f \u0448\u0432\u0438\u0434\u0448\u0435.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"13-adapt-to-survive\"><\/span>13. \u0410\u0434\u0430\u043f\u0442\u0443\u0439\u0441\u044f, \u0449\u043e\u0431 \u0432\u0438\u0436\u0438\u0442\u0438<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Even if you can&#8217;t do a truly Google mobile-first design right now, you can make your website appear to be mobile-first by using responsive Web pages and reducing the time it takes to load and display your site. These two strategies might not result in higher search engine rankings because they are mandatory, but they should help you avoid being penalized for not having adopted a mobile-first approach.<\/p>","protected":false},"excerpt":{"rendered":"<p>\u0423 \u0431\u0435\u0440\u0435\u0437\u043d\u0456 2018 \u0440\u043e\u043a\u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f Google \u043e\u0433\u043e\u043b\u043e\u0441\u0438\u043b\u0430 \u043f\u0440\u043e \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044e \u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u0457 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0438\u0445 \u0432\u0435\u0440\u0441\u0456\u0439. \u0417\u0430\u043c\u0456\u0441\u0442\u044c \u0442\u043e\u0433\u043e, \u0449\u043e\u0431 \u0456\u043d\u0434\u0435\u043a\u0441\u0443\u0432\u0430\u0442\u0438 \u0434\u0435\u0441\u043a\u0442\u043e\u043f\u043d\u0456 \u0432\u0435\u0440\u0441\u0456\u0457, Google \u043f\u043e\u0447\u0430\u0432 \u0456\u043d\u0434\u0435\u043a\u0441\u0443\u0432\u0430\u0442\u0438 \u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0456 \u0432\u0435\u0440\u0441\u0456\u0457.<\/p>","protected":false},"author":6,"featured_media":9323,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-9320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Mobile First Indexing Guide - SEO.London<\/title>\n<meta name=\"description\" content=\"Google announced a mobile-first index strategy in March 2018. Rather than indexing the desktop versions, Google began indexing the mobile versions.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/uk\/\u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0430-\u043f\u0435\u0440\u0448\u043e\u0447\u0435\u0440\u0433\u043e\u0432\u0430-\u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f\/\" \/>\n<meta property=\"og:locale\" content=\"uk_UA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google Mobile First Indexing Guide.\" \/>\n<meta property=\"og:description\" content=\"Google announced a mobile-first index strategy in March 2018. Rather than indexing the desktop versions, Google began indexing the mobile versions.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/uk\/\u043c\u043e\u0431\u0456\u043b\u044c\u043d\u0430-\u043f\u0435\u0440\u0448\u043e\u0447\u0435\u0440\u0433\u043e\u0432\u0430-\u0456\u043d\u0434\u0435\u043a\u0441\u0430\u0446\u0456\u044f\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-07T14:53:45+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T11:44:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2019\/07\/Screenshot-2019-07-02-02.52.12.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2262\" \/>\n\t<meta property=\"og:image:height\" content=\"1270\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Google Mobile First Indexing Guide.\" \/>\n<meta name=\"twitter:description\" content=\"Google announced a mobile-first index strategy in March 2018. 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