{"id":12038,"date":"2021-02-24T22:09:26","date_gmt":"2021-02-24T22:09:26","guid":{"rendered":"https:\/\/seolondonstg.wpengine.com\/?p=12038"},"modified":"2023-10-14T14:17:32","modified_gmt":"2023-10-14T14:17:32","slug":"fiziksel-adres-olmadan-yerel-seo","status":"publish","type":"post","link":"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/","title":{"rendered":"Fiziksel Adres Olmadan Yerel SEO"},"content":{"rendered":"<h4 style=\"text-align: justify;\">Yerel aramalar art\u0131yor. HubSpot'a g\u00f6re bu aramalar Google'da yap\u0131lan t\u00fcm aramalar\u0131n yakla\u015f\u0131k yar\u0131s\u0131n\u0131 olu\u015fturuyor. Daha fazla kullan\u0131c\u0131 yerel bilgiler i\u00e7in Google'a ba\u015fvurduk\u00e7a, yerel arama motoru optimizasyonunu (SEO) bir pazarlama takti\u011fi olarak g\u00f6rmezden gelemezsiniz. Ba\u015far\u0131l\u0131 bir yerel SEO kampanyas\u0131, i\u015fletmenizin faaliyet g\u00f6sterdi\u011fi co\u011frafi b\u00f6lgede ve \u00e7evresinde yap\u0131lan \u00e7evrimi\u00e7i aramalarda daha \u00fcst s\u0131ralarda yer almas\u0131na yard\u0131mc\u0131 olacakt\u0131r.<\/h4>\n<p style=\"text-align: justify;\">Sizin bile <a href=\"https:\/\/seo.london\/tr\/isletmem-neden-google-haritalarda-gorunmuyor\/\">\u0130\u015e<\/a> hitap eder <a href=\"https:\/\/seo.london\/tr\/cevrimici-incelemelerden-yararlanin\/\">yerel<\/a> Ancak m\u00fc\u015fterilerin fiziksel bir adresi olmayabilir. T\u00fcm yerel i\u015fletmelerin \u00fcr\u00fcnlerini veya hizmetlerini satt\u0131klar\u0131 bir tu\u011fla ve har\u00e7 vitrini yoktur. Baz\u0131 yerel i\u015fletmeler, m\u00fc\u015fterileri kendi evlerinde veya i\u015f yerlerinde ziyaret ederek uzaktan \u00e7al\u0131\u015f\u0131r. Yerel i\u015fletmeniz bu kategoriye giriyorsa, muhtemelen a\u015fa\u011f\u0131dakileri merak ediyorsunuzdur <a href=\"https:\/\/seo.london\/tr\/google-maps-siralama-faktorleri\/\">yerel SEO<\/a> m\u00fcmk\u00fcn.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"the-role-of-a-physical-address-in-local-seo\"><\/span><strong style=\"user-select: auto;\">Yerel SEO'da Fiziksel Adresin Rol\u00fc<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u0130\u00e7indekiler<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u0130\u00e7erik Tablosunu De\u011fi\u015ftir\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Ge\u00e7i\u015f<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#the-role-of-a-physical-address-in-local-seo\" title=\"Yerel SEO&#039;da Fiziksel Adresin Rol\u00fc\">Yerel SEO'da Fiziksel Adresin Rol\u00fc<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#download-the-local-seo-checklist\" title=\"Yerel SEO Kontrol Listesini \u0130ndirin\">Yerel SEO Kontrol Listesini \u0130ndirin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#set-up-a-service-area-business-on-gmb\" title=\"GMB&#039;de Bir Hizmet Alan\u0131 \u0130\u015fletmesi Kurun\">GMB'de Bir Hizmet Alan\u0131 \u0130\u015fletmesi Kurun<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#get-listed-in-bing-places-for-businesses\" title=\"\u0130\u015fletmeler i\u00e7in Bing Rehber&#039;de Listelenin\">\u0130\u015fletmeler i\u00e7in Bing Rehber'de Listelenin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#create-local-citations-without-an-address\" title=\"Adres Olmadan Yerel At\u0131flar Olu\u015fturun\">Adres Olmadan Yerel At\u0131flar Olu\u015fturun<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#optimize-website-with-local-content\" title=\"Web Sitesini Yerel \u0130\u00e7erikle Optimize Edin\">Web Sitesini Yerel \u0130\u00e7erikle Optimize Edin<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/#you-may-also-like-to-read\" title=\"Ayr\u0131ca okumak isteyebilirsiniz:\">Ayr\u0131ca okumak isteyebilirsiniz:<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p style=\"text-align: justify;\"><a href=\"https:\/\/seo.london\/tr\/googleda-gelismis-arama-nasil-yapilir\/\">Arama<\/a> motorlar\u0131, co\u011frafi b\u00f6lge veya b\u00f6lgeleri belirlemek i\u00e7in yerel i\u015fletmelerin adreslerini de\u011ferlendirir <a href=\"https:\/\/seo.london\/tr\/eskort-seo-hi%cc%87zmeti%cc%87\/\">hangi<\/a> yapmal\u0131lar <a href=\"https:\/\/seo.london\/tr\/seo-siralamalarimi-nasil-kontrol-ederim\/\">r\u00fctbe<\/a>. Yerel aramalar, bir kullan\u0131c\u0131n\u0131n co\u011frafi bir b\u00f6lgedeki bir i\u015fletme hakk\u0131nda bilgi aramas\u0131n\u0131 i\u00e7erir. Kullan\u0131c\u0131lara ilgili sonu\u00e7lar sunmak i\u00e7in, arama motorlar\u0131 yerel i\u015fletmelerin nerede faaliyet g\u00f6sterdi\u011fini belirlemelidir.<\/p>\n<p style=\"text-align: justify;\">Fiziksel bir adres, arama motorlar\u0131na yerel i\u015fletmenizin faaliyet merkezini g\u00f6sterir. Atlanta merkezli bir adrese sahipse, arama motorlar\u0131 Peach State'in ba\u015fkentinde ve \u00e7evresinde yap\u0131lan \u00e7evrimi\u00e7i aramalarda daha \u00fcst s\u0131ralarda yer alabilir. \u015eikago merkezli bir adrese sahipse, yerel i\u015fletmenizi R\u00fczgarl\u0131 \u015eehir ve \u00e7evresinde yap\u0131lan aramalarda daha \u00fcst s\u0131ralarda g\u00f6sterebilirler.<\/p>\n<p style=\"text-align: justify;\">Fiziksel bir adrese sahip olmak yerel y\u00f6netimlere kesinlikle yard\u0131mc\u0131 olabilir. <a href=\"https:\/\/seo.london\/tr\/\">SEO<\/a>Ancak bu bir gereklilik de\u011fildir. Arama motorlar\u0131na hangi co\u011frafi b\u00f6lgenin yerel i\u015fletmenizin faaliyetleriyle en alakal\u0131 oldu\u011funu s\u00f6ylemenin ba\u015fka yollar\u0131 da vard\u0131r.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"download-the-local-seo-checklist\"><\/span>Yerel SEO Kontrol Listesini \u0130ndirin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist.webp\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-31516 size-large aligncenter\" title=\"Yerel SEO Kontrol Listesi\" src=\"https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-1024x966.webp\" alt=\"Yerel SEO Kontrol Listesi\" width=\"640\" height=\"604\" srcset=\"https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-1024x966.webp 1024w, https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-300x283.webp 300w, https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-768x724.webp 768w, https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-1536x1448.webp 1536w, https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-2048x1931.webp 2048w, https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-13x12.webp 13w, https:\/\/seo.london\/wp-content\/uploads\/2023\/10\/Local-SEO-Checklist-150x141.webp 150w\" sizes=\"auto, (max-width: 640px) 100vw, 640px\" \/><\/a><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"set-up-a-service-area-business-on-gmb\"><\/span>GMB'de Bir Hizmet Alan\u0131 \u0130\u015fletmesi Kurun<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Kullanabilirsiniz <a href=\"https:\/\/seo.london\/tr\/google-my-business-nasil-kurulur\/\">Google Benim \u0130\u015fletmem<\/a> (GMB) yerel i\u015fletmenizin faaliyet g\u00f6sterdi\u011fi co\u011frafi b\u00f6lge i\u00e7in daha \u00fcst s\u0131ralarda yer almas\u0131na yard\u0131mc\u0131 olur. Bu yayg\u0131n bir <a href=\"https:\/\/seo.london\/tr\/i%cc%87ceri%cc%87k-pazarlama-yanlislari\/\">yanl\u0131\u015f anlama<\/a> t\u00fcm i\u015fletmelerin bir GMB listesi almak i\u00e7in fiziksel bir adrese sahip olmas\u0131 gerekti\u011fi. Asl\u0131nda Google, \u00e7evrimi\u00e7i i\u015fletmelerin GMB listeleri olu\u015fturmas\u0131n\u0131 yasakl\u0131yor, ancak yine de hizmet alan\u0131 i\u015fletmelerinin fiziksel bir adres olmadan bunlar\u0131 olu\u015fturmas\u0131na izin veriyor. Hizmet alan\u0131 i\u015fletmeleri, hizmetlerini tu\u011fla ve har\u00e7 vitrininden de\u011fil, uzaktan satan yerel i\u015fletmelerdir.<\/p>\n<p style=\"text-align: justify;\">Hizmet alan\u0131ndaki i\u015fletmelere \u00f6rnek olarak \u015funlar verilebilir:<\/p>\n<ul style=\"text-align: justify;\">\n<li style=\"user-select: auto;\">Peyzaj D\u00fczenlemesi<\/li>\n<li style=\"user-select: auto;\">S\u0131hhi Tesisat<\/li>\n<li style=\"user-select: auto;\">Ofis <a href=\"https:\/\/seo.london\/tr\/temizlik-sirketi-icin-seo\/\">temizlik<\/a><\/li>\n<li style=\"user-select: auto;\">Pencere temizli\u011fi<\/li>\n<li style=\"user-select: auto;\">Ev denetimi<\/li>\n<li style=\"user-select: auto;\">K\u00f6pek gezdirme<\/li>\n<li style=\"user-select: auto;\">\u00d6zel Ders<\/li>\n<li style=\"user-select: auto;\">Uzaktan Kumanda <a href=\"https:\/\/seo.london\/tr\/otomobil-saticilari-icin-seo\/\">araba<\/a> detayland\u0131rma<\/li>\n<li style=\"user-select: auto;\">\u00c7ilingirlik<\/li>\n<li style=\"user-select: auto;\"><a href=\"https:\/\/seo.london\/tr\/hasere-kontrolu-icin-seo\/\">Ha\u015fere<\/a> kontrol<\/li>\n<li style=\"user-select: auto;\">Is\u0131tma, havaland\u0131rma ve so\u011futma (<a href=\"https:\/\/seo.london\/tr\/hvac-seo\/\">HVAC<\/a>)<\/li>\n<li style=\"user-select: auto;\"><a href=\"https:\/\/seo.london\/tr\/boya-muteahhi%cc%87tleri%cc%87-i%cc%87ci%cc%87n-seo\/\">Boyama<\/a><\/li>\n<li style=\"user-select: auto;\">Garaj kap\u0131s\u0131 onar\u0131mlar\u0131<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">business.google.com adresinde bir GMB listesi olu\u015ftururken Google \u015funlar\u0131 yapacakt\u0131r <a href=\"https:\/\/seo.london\/tr\/seo-danismanlarina-ne-sorulmali\/\">sor<\/a> M\u00fc\u015fterilerin ziyaret edebilece\u011fi bir konum eklemek istiyorsan\u0131z. Yerel i\u015fletmenizin fiziksel bir adresi olmad\u0131\u011f\u0131ndan, bu se\u00e7enek i\u00e7in \"Hay\u0131r \"\u0131 se\u00e7meniz gerekir. Bir hizmet alan\u0131 i\u015fletmeniz oldu\u011funu varsayarsak, bir sonraki ekranda yerel i\u015fletmenizin faaliyet g\u00f6sterdi\u011fi ve hizmet alanlar\u0131 olarak bilinen co\u011frafi b\u00f6lgeleri girebilirsiniz. Google, i\u015fletme ba\u015f\u0131na en fazla 20 hizmet alan\u0131na izin verir.<\/p>\n<p style=\"text-align: justify;\">Yine de GMB kayd\u0131n\u0131z\u0131 fiziksel bir adresle do\u011frulaman\u0131z gerekir. Ancak do\u011frulama i\u00e7in ev adresinizi kullanabilirsiniz. GMB kayd\u0131n\u0131z\u0131 do\u011frularken belirtti\u011finiz adres \u00f6zel olaca\u011f\u0131ndan, bu adresi yaln\u0131zca Google g\u00f6recektir.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"get-listed-in-bing-places-for-businesses\"><\/span>\u0130\u015fletmeler i\u00e7in Bing Rehber'de Listelenin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/seo.london\/tr\/web-sitesi-bings-aramasinda-dizine-eklenmiyor\/\">Bing<\/a> yerel i\u015fletmeler i\u00e7in benzer bir listeleme hizmeti sunuyor. Bing Places for Business olarak bilinen bu hizmeti \u015fu ama\u00e7larla kullanabilirsiniz <a href=\"https:\/\/seo.london\/tr\/seo-olmadan-web-si%cc%87teni%cc%87zi%cc%87n-trafi%cc%87gi%cc%87ni%cc%87-nasil-artirirsiniz\/\">art\u0131\u015f<\/a> yerel i\u015fletmenizin Bing'deki s\u0131ralamas\u0131. Bing, Google kadar \u00e7ok trafik olu\u015fturmayabilir, ancak yine de bir <a href=\"https:\/\/seo.london\/tr\/ucretsiz-seo-yazilimi\/\">\u00fccretsiz<\/a> daha fazla m\u00fc\u015fteriye yol a\u00e7abilecek maruz kalma kayna\u011f\u0131.<\/p>\n<p style=\"text-align: justify;\">Bing Rehber listesi olu\u015fturma s\u00fcreci GMB listesi olu\u015fturma s\u00fcrecine benzer. Bingplaces.com adresinde yerel i\u015fletmenizi eklemeniz, profilinizi tamamlaman\u0131z ve ard\u0131ndan Bing Rehber kayd\u0131n\u0131z\u0131 do\u011frulaman\u0131z gerekir.<\/p>\n<p style=\"text-align: justify;\">GMB gibi Bing Rehber de hizmet alan\u0131ndaki i\u015fletmelerin fiziksel bir adrese sahip olmas\u0131n\u0131 gerektirmez. Bing Rehberinizi do\u011frularken bir adres girmeniz gerekir, ancak ev adresinizi kullanabilirsiniz. Bing Rehber panosunda, \"Arama sonu\u00e7lar\u0131ndan adresi gizle\" etiketli se\u00e7ene\u011fi t\u0131klay\u0131n. Hem GMB hem de Bing Rehber, hizmet alan\u0131ndaki i\u015fletmelerin do\u011frulama i\u00e7in ev adresi kullanmas\u0131na izin verir.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"create-local-citations-without-an-address\"><\/span>Adres Olmadan Yerel At\u0131flar Olu\u015fturun<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Yerel al\u0131nt\u0131lar, etkili bir yerel SEO kampanyas\u0131n\u0131n kritik bir unsurudur. Bu yap\u0131land\u0131r\u0131lm\u0131\u015f \u00e7evrimi\u00e7i listeler, yerel bir i\u015fletmeyle ilgili bilgileri i\u00e7erir. Yerel al\u0131nt\u0131lar, t\u00fcketicilerin yerel i\u015fletmeleri bulmak i\u00e7in kulland\u0131klar\u0131 web tabanl\u0131 dizinlerde bulunur. Baz\u0131 web tabanl\u0131 dizinler, t\u00fcketicilerin yerel i\u015fletmeleri derecelendirmesine ve incelemesine de olanak tan\u0131r. Ne olursa olsun, t\u00fcketicilere yerel i\u015fletmeler hakk\u0131nda yerel al\u0131nt\u0131lar \u015feklinde bilgi sa\u011flarlar.<\/p>\n<p style=\"text-align: justify;\">Yerel al\u0131nt\u0131lar genellikle yap\u0131land\u0131r\u0131lm\u0131\u015f bir <a href=\"https:\/\/seo.london\/tr\/makale-formati-ve-makale-yapisi\/\">Bi\u00e7im<\/a>. Bunlar\u0131 olu\u015ftururken herhangi bir bilgi ekleyemezsiniz. Bunun yerine, yerel i\u015fletmeniz hakk\u0131nda belirli bilgiler ekleyerek dizinin y\u00f6nergelerine uyman\u0131z gerekir. Kurallara uyulmamas\u0131, yerel at\u0131flar\u0131n\u0131z\u0131n g\u00f6sterilmesini engelleyecektir. Neyse ki bir\u00e7ok dizin, i\u015fletmelerin fiziksel bir adres olmadan yerel at\u0131flar olu\u015fturmas\u0131na izin verir.<\/p>\n<p style=\"text-align: justify;\">\u00d6rne\u011fin Foursquare, i\u015fletmelerin fiziksel bir adrese sahip olmas\u0131n\u0131 gerektirmez. Yerel i\u015fletmenizin ad\u0131n\u0131 ve kategorisini girip ard\u0131ndan faaliyet g\u00f6sterdi\u011fi co\u011frafi b\u00f6lgeyi bir harita \u00fczerinde i\u015faretleyerek Foursquare'de yerel bir al\u0131nt\u0131 olu\u015fturabilirsiniz. Fiziksel adres gerektirmeyen di\u011fer dizinler aras\u0131nda Yelp, Yellowbook, MerchantCircle, Superpages ve Yellowpages say\u0131labilir.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"optimize-website-with-local-content\"><\/span>Web Sitesini Yerel \u0130\u00e7erikle Optimize Edin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Yerel dahil <a href=\"https:\/\/seo.london\/tr\/i%cc%87ceri%cc%87k-pazarlama-seo-hi%cc%87zmetleri%cc%87\/\">\u0130\u00e7erik<\/a> i\u015fletmenizin web sitesinde daha fazla yerel SEO ba\u015far\u0131s\u0131na yol a\u00e7acakt\u0131r. Yerel i\u00e7erik \u015funlardan olu\u015fur <a href=\"https:\/\/seo.london\/tr\/seo-optimizasyonlu-makaleler-nasil-yazilir\/\">Makaleler<\/a>, <a href=\"https:\/\/seo.london\/tr\/bloglar-seo-icin-iyi-mi\/\">blog<\/a> Bir veya daha fazla co\u011frafi b\u00f6lgeyi vurgulayan yay\u0131nlar, k\u0131lavuzlar ve di\u011fer dijital i\u00e7erik bi\u00e7imleri.<\/p>\n<p style=\"text-align: justify;\">Bunu yapmak zorunda de\u011filsin. <a href=\"https:\/\/seo.london\/tr\/marka-mentionlari-seo\/\">s\u00f6z<\/a> Yerel i\u00e7erik olu\u015ftururken bir adres. Bunun yerine, i\u015fletmenizin m\u00fc\u015fterilere hizmet verdi\u011fi \u015fehir ve il\u00e7elerden bahsedebilirsiniz. Birden fazla \u015fehir ve il\u00e7edeki m\u00fc\u015fterilere hizmet veren yerel i\u015fletmeler genellikle bu co\u011frafi b\u00f6lgelerin her biri i\u00e7in ayr\u0131 bir yerel i\u00e7erik sayfas\u0131 olu\u015fturur. Bunun gibi yerel i\u00e7erikler sayesinde arama motorlar\u0131, yerel i\u015fletmenizin hangi co\u011frafi b\u00f6lgelerde s\u0131ralanmas\u0131 gerekti\u011fini g\u00f6rebilir.<\/p>\n<p style=\"text-align: justify;\">Yerel SEO i\u00e7in fiziksel bir adres \u015fart de\u011fildir. Hangi co\u011frafi b\u00f6lgelerin yerel i\u015fletmenizin faaliyetleriyle ilgili oldu\u011funu ba\u015fka yollarla iletebilirsiniz. Yerel i\u015fletmeniz uzaktan hizmet sat\u0131yorsa, hizmet alan\u0131 i\u015fletmesi olarak bir GMB kayd\u0131 ve Bing Places kayd\u0131 olu\u015fturmay\u0131 d\u00fc\u015f\u00fcn\u00fcn. Yerel al\u0131nt\u0131lar ve yerel i\u00e7erikle birlikte bu, yerel i\u015fletmeniz i\u00e7in daha y\u00fcksek s\u0131ralamalar sa\u011flayacakt\u0131r.<\/p>\n\n\n<h3><span class=\"ez-toc-section\" id=\"you-may-also-like-to-read\"><\/span>Ayr\u0131ca okumak isteyebilirsiniz:<span class=\"ez-toc-section-end\"><\/span><\/h3><ul>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo-hi%cc%87zmetleri%cc%87-rehberleri%cc%87\/\"> Yerel SEO Hizmetleri K\u0131lavuzlar\u0131<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-isletme-cagrilari\/\"> Yerel \u0130\u015fletmenize Nas\u0131l Daha Fazla \u00c7a\u011fr\u0131 \u00c7ekebilirsiniz?<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo-incelemeleri\/\"> Yerel SEO Yorumlar\u0131<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo-stratejisi\/\"> Yerel SEO Stratejisi<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo\/\"> Yerel SEO Nedir<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo-nasil-gelistirilir\/\"> Yerel SEO Nas\u0131l Geli\u015ftirilir<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo-icin-blog-iceriginizi-nasil-optimize-edersiniz\/\"> Blog \u0130\u00e7eri\u011finizi Yerel SEO \u0130\u00e7in Nas\u0131l Optimize Edersiniz?<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/soguk-arama-yapmadan-yerel-seo-musteri%cc%87leri%cc%87-nasil-bulunur\/\"> So\u011fuk Arama Yapmadan Yerel SEO M\u00fc\u015fterileri Nas\u0131l Bulunur?<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/\"> Fiziksel Adres Olmadan Yerel SEO<\/a><\/li>\n<li><a href=\"https:\/\/seo.london\/tr\/yerel-seo-atiflari\/\"> Yerel SEO At\u0131f \u0130pu\u00e7lar\u0131<\/a><\/li><\/ul>","protected":false},"excerpt":{"rendered":"<p>Yerel aramalar art\u0131yor. HubSpot'a g\u00f6re bu aramalar Google'da yap\u0131lan t\u00fcm aramalar\u0131n yakla\u015f\u0131k yar\u0131s\u0131n\u0131 olu\u015fturuyor. Daha fazla kullan\u0131c\u0131 yerel bilgiler i\u00e7in Google'a ba\u015fvurduk\u00e7a, yerel arama motoru optimizasyonunu (SEO) bir pazarlama takti\u011fi olarak g\u00f6rmezden gelemezsiniz. Ba\u015far\u0131l\u0131 bir yerel SEO kampanyas\u0131, i\u015fletmenizin \u00e7evrimi\u00e7i aramalarda daha \u00fcst s\u0131ralarda yer almas\u0131na yard\u0131mc\u0131 [...]<\/p>","protected":false},"author":6,"featured_media":12040,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,14],"tags":[],"class_list":["post-12038","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-seo","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Local SEO with No Physical Address - SEO.London<\/title>\n<meta name=\"description\" content=\"Local searches are on the rise. According to HubSpot, they account for roughly half of all searches performed on Google. As more users turn to Google for\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/\" \/>\n<meta property=\"og:locale\" content=\"tr_TR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Local SEO with No Physical Address\" \/>\n<meta property=\"og:description\" content=\"Even if your business caters to local customers, though, it may not have a physical address. Not all local businesses have a brick-and-mortar storefront\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-24T22:09:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-14T14:17:32+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1695\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Local SEO with No Physical Address\" \/>\n<meta name=\"twitter:description\" content=\"Even if your business caters to local customers, though, it may not have a physical address. Not all local businesses have a brick-and-mortar storefront\" \/>\n<meta name=\"twitter:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Yazan:\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lukasz Zelezny\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tahmini okuma s\u00fcresi\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 dakika\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Fiziksel Adres Olmadan Yerel SEO - SEO.London","description":"Yerel aramalar y\u00fckseli\u015fte. HubSpot'a g\u00f6re bu aramalar Google'da yap\u0131lan t\u00fcm aramalar\u0131n yakla\u015f\u0131k yar\u0131s\u0131n\u0131 olu\u015fturuyor. Daha fazla kullan\u0131c\u0131 arama yapmak i\u00e7in Google'a y\u00f6neldik\u00e7e","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/","og_locale":"tr_TR","og_type":"article","og_title":"Local SEO with No Physical Address","og_description":"Even if your business caters to local customers, though, it may not have a physical address. Not all local businesses have a brick-and-mortar storefront","og_url":"https:\/\/seo.london\/tr\/fiziksel-adres-olmadan-yerel-seo\/","og_site_name":"SEO.London","article_published_time":"2021-02-24T22:09:26+00:00","article_modified_time":"2023-10-14T14:17:32+00:00","og_image":[{"width":2560,"height":1695,"url":"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg","type":"image\/jpeg"}],"author":"Lukasz Zelezny","twitter_card":"summary_large_image","twitter_title":"Local SEO with No Physical Address","twitter_description":"Even if your business caters to local customers, though, it may not have a physical address. Not all local businesses have a brick-and-mortar storefront","twitter_image":"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg","twitter_misc":{"Yazan:":"Lukasz Zelezny","Tahmini okuma s\u00fcresi":"5 dakika"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/seo.london\/local-seo-with-no-physical-address\/","url":"https:\/\/seo.london\/local-seo-with-no-physical-address\/","name":"Fiziksel Adres Olmadan Yerel SEO - SEO.London","isPartOf":{"@id":"https:\/\/seo.london\/fi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seo.london\/local-seo-with-no-physical-address\/#primaryimage"},"image":{"@id":"https:\/\/seo.london\/local-seo-with-no-physical-address\/#primaryimage"},"thumbnailUrl":"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg","datePublished":"2021-02-24T22:09:26+00:00","dateModified":"2023-10-14T14:17:32+00:00","author":{"@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25"},"description":"Yerel aramalar y\u00fckseli\u015fte. HubSpot'a g\u00f6re bu aramalar Google'da yap\u0131lan t\u00fcm aramalar\u0131n yakla\u015f\u0131k yar\u0131s\u0131n\u0131 olu\u015fturuyor. Daha fazla kullan\u0131c\u0131 arama yapmak i\u00e7in Google'a y\u00f6neldik\u00e7e","breadcrumb":{"@id":"https:\/\/seo.london\/local-seo-with-no-physical-address\/#breadcrumb"},"inLanguage":"tr","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seo.london\/local-seo-with-no-physical-address\/"]}]},{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/seo.london\/local-seo-with-no-physical-address\/#primaryimage","url":"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg","contentUrl":"https:\/\/seo.london\/wp-content\/uploads\/2020\/10\/Local-SEO-with-No-Physical-Address-scaled.jpg","width":2560,"height":1695,"caption":"Local SEO with No Physical Address"},{"@type":"BreadcrumbList","@id":"https:\/\/seo.london\/local-seo-with-no-physical-address\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seo.london\/fr\/"},{"@type":"ListItem","position":2,"name":"Local SEO with No Physical Address"}]},{"@type":"WebSite","@id":"https:\/\/seo.london\/fi\/#website","url":"https:\/\/seo.london\/fi\/","name":"SEO.London","description":"Londra, \u0130ngiltere'de SEO Dan\u0131\u015fman\u0131 ve Uzman \u015eirketi - Lukasz Zelezny","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo.london\/fi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"tr"},{"@type":"Person","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25","name":"Lukasz Zelezny","image":{"@type":"ImageObject","inLanguage":"tr","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","caption":"Lukasz Zelezny"},"description":"#1 Londra'da ya\u015fayan SEO Dan\u0131\u015fman\u0131, Zoopla, uSwitch, Mashable, Thomson Reuters ve di\u011ferleri gibi \u015firketlerle \u00e7al\u0131\u015f\u0131yordu. Lukasz Zelezny'i \u0130\u015fe Al\u0131n (MCIM, F IDM)","url":"https:\/\/seo.london\/tr\/author\/lukasz-zelezny\/"}]}},"_links":{"self":[{"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/posts\/12038","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/comments?post=12038"}],"version-history":[{"count":0,"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/posts\/12038\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/media\/12040"}],"wp:attachment":[{"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/media?parent=12038"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/categories?post=12038"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo.london\/tr\/wp-json\/wp\/v2\/tags?post=12038"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}