{"id":15237,"date":"2021-09-26T12:11:50","date_gmt":"2021-09-26T12:11:50","guid":{"rendered":"https:\/\/seo.london\/?p=15237"},"modified":"2022-12-28T10:21:44","modified_gmt":"2022-12-28T10:21:44","slug":"ako-optimalizovat-pre-hlasove-vyhladavanie","status":"publish","type":"post","link":"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/","title":{"rendered":"Ako optimalizova\u0165 pre hlasov\u00e9 vyh\u013ead\u00e1vanie"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Ak toto \u010d\u00edtate, je ve\u013ek\u00e1 pravdepodobnos\u0165, \u017ee ste u\u017e po\u010duli o hlase <a href=\"https:\/\/seo.london\/sk\/ako-vykonat-rozsirene-vyhladavanie-v-sluzbe-google\/\">vyh\u013ead\u00e1vanie<\/a>. Mo\u017eno ste to u\u017e aj sami vysk\u00fa\u0161ali alebo ste videli \u010dl\u00e1nok o najnov\u0161om v\u00fdvoji v tejto oblasti.&nbsp; <\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how-to-assess-your-target-audience\"><\/span>Ako pos\u00fadi\u0165 svoju cie\u013eov\u00fa skupinu<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Obsah<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Prep\u00ednanie tabu\u013eky obsahu\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Prep\u00edna\u010d<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#how-to-assess-your-target-audience\" title=\"Ako pos\u00fadi\u0165 svoju cie\u013eov\u00fa skupinu\">Ako pos\u00fadi\u0165 svoju cie\u013eov\u00fa skupinu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#what-is-voice-search-and-how-does-it-work\" title=\"\u010co je hlasov\u00e9 vyh\u013ead\u00e1vanie a ako funguje\">\u010co je hlasov\u00e9 vyh\u013ead\u00e1vanie a ako funguje<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#why-use-voice-search\" title=\"Pre\u010do pou\u017e\u00edva\u0165 hlasov\u00e9 vyh\u013ead\u00e1vanie?\">Pre\u010do pou\u017e\u00edva\u0165 hlasov\u00e9 vyh\u013ead\u00e1vanie?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#how-to-assess-your-target-audience-for-voice-search-optimization\" title=\"Ako pos\u00fadi\u0165 cie\u013eov\u00fa skupinu pre optimaliz\u00e1ciu hlasov\u00e9ho vyh\u013ead\u00e1vania\">Ako pos\u00fadi\u0165 cie\u013eov\u00fa skupinu pre optimaliz\u00e1ciu hlasov\u00e9ho vyh\u013ead\u00e1vania<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#implementing-voice-search-optimization-in-your-content-strategy\" title=\"Implement\u00e1cia optimaliz\u00e1cie hlasov\u00e9ho vyh\u013ead\u00e1vania do strat\u00e9gie obsahu\">Implement\u00e1cia optimaliz\u00e1cie hlasov\u00e9ho vyh\u013ead\u00e1vania do strat\u00e9gie obsahu<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#make-use-of-schema-metadata\" title=\"Vyu\u017e\u00edvanie meta\u00fadajov sch\u00e9my\">Vyu\u017e\u00edvanie meta\u00fadajov sch\u00e9my<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#optimize-for-human-comprehension\" title=\"Optimaliz\u00e1cia pre \u013eudsk\u00fa zrozumite\u013enos\u0165\">Optimaliz\u00e1cia pre \u013eudsk\u00fa zrozumite\u013enos\u0165<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#focus-on-conversational-keywords\" title=\"Zameranie na konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1\">Zameranie na konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#understand-your-customers-devices-and-location\" title=\"Pochopenie zariaden\u00ed a polohy z\u00e1kazn\u00edka\">Pochopenie zariaden\u00ed a polohy z\u00e1kazn\u00edka<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#update-your-google-my-business-listing\" title=\"Aktualiz\u00e1cia zoznamu Moja firma v slu\u017ebe Google\">Aktualiz\u00e1cia zoznamu Moja firma v slu\u017ebe Google<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#how-to-use-voice-search-engine-optimization-seo-to-market-your-local-business\" title=\"Ako pou\u017e\u00edva\u0165 optimaliz\u00e1ciu pre hlasov\u00e9 vyh\u013ead\u00e1va\u010de (SEO) na marketing v\u00e1\u0161ho miestneho podniku\">Ako pou\u017e\u00edva\u0165 optimaliz\u00e1ciu pre hlasov\u00e9 vyh\u013ead\u00e1va\u010de (SEO) na marketing v\u00e1\u0161ho miestneho podniku<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#the-basics-of-voice-seo\" title=\"Z\u00e1klady hlasov\u00e9ho SEO\">Z\u00e1klady hlasov\u00e9ho SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#optimize-website-with-location-information\" title=\"Optimaliz\u00e1cia webovej lokality pomocou inform\u00e1ci\u00ed o polohe\">Optimaliz\u00e1cia webovej lokality pomocou inform\u00e1ci\u00ed o polohe<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#target-conversational-keywords\" title=\"Cie\u013eov\u00e9 konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1\">Cie\u013eov\u00e9 konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#improve-website-security\" title=\"Zlep\u0161enie zabezpe\u010denia webovej lokality\">Zlep\u0161enie zabezpe\u010denia webovej lokality<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#claim-your-google-business-profile\" title=\"Vyhl\u00e1senie svojho firemn\u00e9ho profilu v slu\u017ebe Google\">Vyhl\u00e1senie svojho firemn\u00e9ho profilu v slu\u017ebe Google<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#create-a-yelp-page\" title=\"Vytvorenie str\u00e1nky Yelp\">Vytvorenie str\u00e1nky Yelp<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#build-backlinks\" title=\"Budovanie sp\u00e4tn\u00fdch odkazov\">Budovanie sp\u00e4tn\u00fdch odkazov<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/#conclusion\" title=\"Z\u00e1ver\">Z\u00e1ver<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Hlasov\u00e9 vyh\u013ead\u00e1vanie je jednou z najnov\u0161\u00edch technol\u00f3gi\u00ed, ktor\u00e9 spolo\u010dnos\u0165 Google uviedla na trh, a v posledn\u00fdch rokoch si z\u00edskava \u010doraz v\u00e4\u010d\u0161iu popularitu. <a href=\"https:\/\/seo.london\/sk\/prinutit-google-aby-vo-vysledkoch-vyhladavania-zobrazoval-datum-vydania\/\">rok<\/a>. Je prirodzen\u00e9, \u017ee mnoh\u00e9 podniky sa zauj\u00edmaj\u00fa o to, ako m\u00f4\u017eu optimalizova\u0165 svoje webov\u00e9 str\u00e1nky pre hlasov\u00e9 vyh\u013ead\u00e1vanie, ale <a href=\"https:\/\/seo.london\/sk\/budovanie-odkazov-ako-co-robit-donts\/\">\u010do<\/a> \u010do to presne znamen\u00e1? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V tomto \u010dl\u00e1nku si prejdeme nieko\u013eko z\u00e1kladn\u00fdch krokov, ako pos\u00fadi\u0165 va\u0161u cie\u013eov\u00fa skupinu a zisti\u0165, \u010di by ste mali optimalizova\u0165 pre hlasov\u00e9 vyh\u013ead\u00e1vanie alebo nie.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"what-is-voice-search-and-how-does-it-work\"><\/span>\u010co je hlasov\u00e9 vyh\u013ead\u00e1vanie a ako funguje<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hlasov\u00e9 vyh\u013ead\u00e1vanie je proces, pri ktorom hlasom zad\u00e1vate ot\u00e1zku, aby sa mohla previes\u0165 na text a odpoveda\u0165 na \u0148u v re\u00e1lnom \u010dase. Tento proces sa uskuto\u010d\u0148oval u\u017e predt\u00fdm, ale predov\u0161etk\u00fdm na mobiln\u00fdch zariadeniach, a to kv\u00f4li faktoru pohodlia, ke\u010f niekto nechce nie\u010do vypisova\u0165, zvy\u010dajne pou\u017eije hlas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">V s\u00fa\u010dasnosti, ke\u010f sa technol\u00f3gia zlep\u0161uje, \u013eudia vidia tento posun \u010doraz \u010dastej\u0161ie na r\u00f4znych m\u00e9di\u00e1ch vr\u00e1tane stolov\u00fdch po\u010d\u00edta\u010dov, preto\u017ee pou\u017e\u00edvatelia pova\u017euj\u00fa tento sp\u00f4sob za jednoduch\u0161\u00ed, ne\u017e je zad\u00e1vanie v\u00fdsledkov alebo prech\u00e1dzanie dlh\u00fdch str\u00e1nok s inform\u00e1ciami.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vyh\u013ead\u00e1va\u010de, ako napr\u00edklad Google, dokonca za\u010dali za\u010dle\u0148ova\u0165 t\u00fato funkciu priamo do samotn\u00fdch str\u00e1nok, \u010do v\u00e1m umo\u017en\u00ed pr\u00edstup ku v\u0161etk\u00e9mu v r\u00e1mci len <a href=\"https:\/\/seo.london\/sk\/su-jednostrankove-webove-stranky-dobre-pre-seo\/\">jedna strana<\/a> bez toho, aby ste sa museli pres\u00fava\u0165 inam!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"why-use-voice-search\"><\/span>Pre\u010do pou\u017e\u00edva\u0165 hlasov\u00e9 vyh\u013ead\u00e1vanie?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">- Je to jednoduch\u0161ie ako p\u00edsanie a pos\u00favanie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Hlasov\u00e9 vyh\u013ead\u00e1vanie m\u00f4\u017eete vykon\u00e1va\u0165 kdeko\u013evek: v kancel\u00e1rii, po\u010das behu, pri varen\u00ed ve\u010dere at\u010f.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- \u013dudia m\u00f4\u017eu pou\u017e\u00edva\u0165 hlasov\u00e9 vyh\u013ead\u00e1vanie, ke\u010f s\u00fa zanepr\u00e1zdnen\u00ed in\u00fdmi \u010dinnos\u0165ami, napr\u00edklad riaden\u00edm vozidla alebo varen\u00edm.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Je to <a href=\"https:\/\/seo.london\/sk\/aktualizacia-uzitocneho-obsahu\/\">u\u017eito\u010dn\u00e9<\/a> pre \u013eud\u00ed so zrakov\u00fdm postihnut\u00edm, ktor\u00e9 obmedzuje ich schopnos\u0165 \u010d\u00edta\u0165 z obrazovky.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how-to-assess-your-target-audience-for-voice-search-optimization\"><\/span>Ako pos\u00fadi\u0165 cie\u013eov\u00fa skupinu pre optimaliz\u00e1ciu hlasov\u00e9ho vyh\u013ead\u00e1vania<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Pri optimaliz\u00e1cii pre hlasov\u00e9 vyh\u013ead\u00e1vanie je d\u00f4le\u017eit\u00e9 porozumie\u0165 cie\u013eov\u00e9mu publiku a typom ot\u00e1zok, ktor\u00e9 bude kl\u00e1s\u0165. K dispoz\u00edcii je nieko\u013eko n\u00e1strojov, ktor\u00e9 v\u00e1m umo\u017enia r\u00fdchlo zisti\u0165 <a href=\"https:\/\/seo.london\/sk\/eskort-seo-sluzby\/\">ktor\u00e9<\/a> k\u013e\u00fa\u010dov\u00e9 slov\u00e1, ktor\u00e9 \u013eudia z v\u00e1\u0161ho odvetvia alebo v\u00fdklenku pou\u017e\u00edvaj\u00fa pri vyh\u013ead\u00e1van\u00ed v slu\u017ebe Google.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tieto inform\u00e1cie m\u00f4\u017eete zisti\u0165 pomocou n\u00e1stroja, ako je <a href=\"https:\/\/sensortower.com\/\">Senzorov\u00e1 ve\u017ea<\/a>, <a href=\"https:\/\/keywordtool.io\/\">K\u013e\u00fa\u010dov\u00e9 slovoTool.io<\/a>, alebo dokonca len vykonanie nieko\u013ek\u00fdch z\u00e1kladn\u00fdch <a href=\"https:\/\/seo.london\/sk\/znalostna-databaza\/klucove-slovo-vyskum-in-seo\/\">v\u00fdskum<\/a> na naj\u010dastej\u0161ie ot\u00e1zky kladen\u00e9 v r\u00e1mci va\u0161ej oblasti pr\u00e1ce\/znalost\u00ed.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"implementing-voice-search-optimization-in-your-content-strategy\"><\/span>Implement\u00e1cia optimaliz\u00e1cie hlasov\u00e9ho vyh\u013ead\u00e1vania do strat\u00e9gie obsahu<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zabezpe\u010denie pou\u017e\u00edvania spr\u00e1vnych k\u013e\u00fa\u010dov\u00fdch slov pre optimaliz\u00e1ciu hlasov\u00e9ho vyh\u013ead\u00e1vania je tie\u017e <a href=\"https:\/\/seo.london\/sk\/seo-agentura-londyn\/\">top<\/a> prioritou, ke\u010f ide o to, aby sa va\u0161a webov\u00e1 str\u00e1nka dobre umiestnila a na\u010falej zvy\u0161ovala n\u00e1v\u0161tevnos\u0165 z organick\u00fdch zdrojov. Nasleduj\u00face tipy v\u00e1m pom\u00f4\u017eu zabezpe\u010di\u0165 spr\u00e1vnu optimaliz\u00e1ciu va\u0161ej webovej lokality, aby ste mohli uspie\u0165 v hlasovom vyh\u013ead\u00e1van\u00ed na rozdiel od t\u00fdch, ktor\u00ed vedia, ako optimalizova\u0165 svoje <a href=\"https:\/\/seo.london\/sk\/obsah-marketingove-seo-sluzby\/\">obsah<\/a> spr\u00e1vne.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"make-use-of-schema-metadata\"><\/span>Vyu\u017e\u00edvanie meta\u00fadajov sch\u00e9my<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Optimaliz\u00e1cia str\u00e1nok pre hlasov\u00e9 vyh\u013ead\u00e1vanie. Pou\u017e\u00edvanie str\u00e1nky <a href=\"https:\/\/seo.london\/sk\/ako-pouzivat-schemu-pre-seo\/\">sch\u00e9ma<\/a> <a href=\"https:\/\/seo.london\/sk\/ako-pouzivat-schema-markup-pre-seo\/\">zna\u010denie<\/a> na str\u00e1nkach s produktmi, receptami a filmami pom\u00e1ha poskytn\u00fa\u0165 lep\u0161iu predstavu o tom, \u010do je v obsahu. <a href=\"https:\/\/seo.london\/sk\/ako-pouzivat-subor-robots-txt-v-seo\/\">Googlebot<\/a> - to znamen\u00e1, \u017ee m\u00f4\u017eete <a href=\"https:\/\/seo.london\/sk\/ako-mozem-skontrolovat-svoje-pozicie-v-seo\/\">hodnos\u0165<\/a> vysoko z etick\u00e9ho h\u013eadiska <a href=\"https:\/\/seo.london\/sk\/znalostna-databaza\/co-je-to-budovanie-jednosmernych-odkazov\/\">budovanie odkazov<\/a> ako aj organick\u00fa n\u00e1v\u0161tevnos\u0165 webu.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"optimize-for-human-comprehension\"><\/span>Optimaliz\u00e1cia pre \u013eudsk\u00fa zrozumite\u013enos\u0165<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Optimaliz\u00e1cia pre hlasov\u00e9 vyh\u013ead\u00e1vanie sa l\u00ed\u0161i od tradi\u010dn\u00e9ho <a href=\"https:\/\/seo.london\/sk\/\">SEO<\/a> preto\u017ee si to vy\u017eaduje optimaliz\u00e1ciu obsahu tak, aby ho mohol \u010d\u00edta\u0165 stroj. Algoritmus, ktor\u00fd vyh\u013ead\u00e1va, sa chce uisti\u0165, \u017ee odpove\u010f, ktor\u00fa poskytujete, zodpoved\u00e1 tomu, \u010do \u013eudia h\u013eadaj\u00fa, tak\u017ee ak va\u0161a cie\u013eov\u00e1 skupina pou\u017e\u00edva z\u00e1kladn\u00fd jazyk a hovor\u00ed v jednoduch\u00fdch vet\u00e1ch, myslite na to, ke\u010f <a href=\"https:\/\/seo.london\/sk\/ako-napisat-seo-optimalizovany-blog\/\">p\u00edsanie<\/a>. Ak je to mo\u017en\u00e9, sk\u00faste sa nahra\u0165, ako hovor\u00edte, alebo si niekoho in\u00e9ho nahrajte, ako \u010d\u00edta jeden z va\u0161ich pr\u00edspevkov; pozorne po\u010d\u00favajte slov\u00e1 ako \"a\", \"n\u00e1\u0161\" at\u010f. <a href=\"https:\/\/seo.london\/sk\/ako-presny-je-semrush\/\">presn\u00e9<\/a> v\u00fdsledky, ale m\u00f4\u017ee tie\u017e zn\u00ed\u017ei\u0165 jednoduchos\u0165 pochopenia inform\u00e1ci\u00ed nap\u00edsan\u00fdch na papieri (alebo na obrazovke).<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"focus-on-conversational-keywords\"><\/span>Zameranie na konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Mus\u00edte vedie\u0165, pre koho obsah p\u00ed\u0161ete, aby pri vyh\u013ead\u00e1van\u00ed na\u0161iel relevantn\u00e9 a u\u017eito\u010dn\u00e9 inform\u00e1cie. Pom\u00f4\u017ee v\u00e1m to aj pri vytv\u00e1ran\u00ed zoznamov k\u013e\u00fa\u010dov\u00fdch slov, ak pri p\u00edsan\u00ed mysl\u00edte na konkr\u00e9tnu osobu alebo skupinu. Ak to nie je cielen\u00e9, potom Google nem\u00e1 <a href=\"https:\/\/seo.london\/sk\/ako-prist-s-napadmi-na-blog\/\">n\u00e1pad<\/a> ak\u00fd typ jednotlivcov by mal prospech z tohto SEO optimalizovan\u00e9ho diela, ktor\u00e9 m\u00f4\u017ee vies\u0165 k men\u0161ej n\u00e1v\u0161tevnosti a prich\u00e1dzaj\u00facim odkazom, ako aj k celkovo men\u0161iemu po\u010dtu konverzi\u00ed pre va\u0161u <a href=\"https:\/\/seo.london\/sk\/preco-sa-moja-firma-nezobrazuje-na-mapach-google\/\">obchod<\/a>. Pri optimaliz\u00e1cii majte na pam\u00e4ti tieto body:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Presk\u00famajte be\u017en\u00e9 vyh\u013ead\u00e1vania pod\u013ea konkr\u00e9tnych demografick\u00fdch skup\u00edn.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Pre\u010d\u00edtajte si <a href=\"https:\/\/seo.london\/sk\/ako-zlepsit-seo-pomocou-google-analytics\/\">Analytika<\/a> spr\u00e1vy o zvyklostiach publika pri vyh\u013ead\u00e1van\u00ed na internete.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"understand-your-customers-devices-and-location\"><\/span>Pochopenie zariaden\u00ed a polohy z\u00e1kazn\u00edka<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Hlasov\u00e9 vyh\u013ead\u00e1vanie je teraz k dispoz\u00edcii v najpopul\u00e1rnej\u0161\u00edch inteligentn\u00fdch zariadeniach, ako s\u00fa iPhony, telef\u00f3ny so syst\u00e9mom Android a Google Home.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- ak\u00e9 zariadenie pou\u017e\u00edvaj\u00fa na pr\u00edstup k <a href=\"https:\/\/seo.london\/sk\/seo-pre-it-spolocnosti\/\">internet<\/a> (po\u010d\u00edta\u010d vs. telef\u00f3n)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- kde sa geograficky nach\u00e1dzaj\u00fa (<a href=\"https:\/\/seo.london\/sk\/seo-specificke-pre-danu-krajinu\/\">krajina<\/a> alebo \u0161t\u00e1tu)<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">-ako sa l\u00ed\u0161i r\u00fdchlos\u0165 ich siete v jednotliv\u00fdch mest\u00e1ch\/\u0161t\u00e1toch.  V skuto\u010dnosti 40% v\u0161etk\u00fdch mobiln\u00fdch dopytov ka\u017ed\u00fd mesiac poch\u00e1dza zo zariadenia so syst\u00e9mom iOS alebo Android. Je teda samozrejm\u00e9, \u017ee by ste mali optimalizova\u0165 aj pre tieto platformy! Pokia\u013e ide o optimaliz\u00e1ciu pre hlasov\u00e9 vyh\u013ead\u00e1vanie, neexistuje jeden univerz\u00e1lny vzorec.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"update-your-google-my-business-listing\"><\/span>Aktualiz\u00e1cia zoznamu Moja firma v slu\u017ebe Google<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fdm sa uist\u00edte, \u017ee je optimalizovan\u00e1 pre hlasov\u00e9 vyh\u013ead\u00e1vanie vo va\u0161ej oblasti.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">-R\u00fdchlo vyh\u013eadajte <a href=\"https:\/\/seo.london\/sk\/ako-nastavit-sluzbu-google-my-business\/\">Google my business<\/a> pos\u00fadenie zoznamu, aby ste sa uistili, \u017ee m\u00e1te uveden\u00e9 po\u017eadovan\u00e9 inform\u00e1cie a spr\u00e1vne naform\u00e1tovan\u00e9. Tieto inform\u00e1cie m\u00f4\u017eu zah\u0155\u0148a\u0165 napr\u00edklad hodiny, <a href=\"https:\/\/seo.london\/sk\/lokalne-seo-bez-fyzickej-adresy\/\">adresa<\/a>, <a href=\"https:\/\/seo.london\/sk\/miestne-obchodne-hovory\/\">zavolajte na<\/a> tla\u010didlo\/mo\u017enos\u0165 at\u010f...<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Uve\u010fte odkazy na \u010fal\u0161ie relevantn\u00e9 profily na soci\u00e1lnych sie\u0165ach, ako napr\u00edklad <a href=\"https:\/\/seo.london\/sk\/seo-pre-facebook\/\">Facebook<\/a> alebo na Instagrame, ak e\u0161te neexistuj\u00fa v slu\u017ebe Google My Business Listing.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Pridajte spr\u00e1vne form\u00e1tovanie a k\u013e\u00fa\u010dov\u00e9 slov\u00e1 pod\u013ea toho, ak\u00fd typ odvetvia\/produktu pon\u00fakate, aby \u013eudia na\u0161li va\u0161u webov\u00fa str\u00e1nku pri h\u013eadan\u00ed konkr\u00e9tnych produktov alebo slu\u017eieb s\u00favisiacich s va\u0161ou.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"how-to-use-voice-search-engine-optimization-seo-to-market-your-local-business\"><\/span><strong>Ako pou\u017e\u00edva\u0165 optimaliz\u00e1ciu pre hlasov\u00e9 vyh\u013ead\u00e1va\u010de (SEO) na marketing v\u00e1\u0161ho miestneho podniku<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Optimaliz\u00e1cia pre hlasov\u00e9 vyh\u013ead\u00e1va\u010de (SEO) pon\u00faka inovat\u00edvny a \u00fa\u010dinn\u00fd sp\u00f4sob marketingu v\u00e1\u0161ho <a href=\"https:\/\/seo.london\/sk\/vyuzit-online-recenzie\/\">miestne<\/a> podnikanie. V\u00fdskum, ktor\u00fd uskuto\u010dnila <a href=\"https:\/\/seo.london\/sk\/ako-zistit-skore-autority-domeny\/\">SCORE<\/a> zistila, \u017ee 58 percent spotrebite\u013eov v minulom roku aspo\u0148 raz vyh\u013eadalo miestny podnik hlasom. Pomocou hlasovej SEO optimaliz\u00e1cie m\u00f4\u017eete t\u00fdchto spotrebite\u013eov pril\u00e1ka\u0165 k svojmu miestnemu podniku za n\u00edzku alebo \u017eiadnu cenu. <a href=\"https:\/\/seo.london\/sk\/kolko-stoji-seo-v-spojenom-kralovstve\/\">n\u00e1klady<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"the-basics-of-voice-seo\"><\/span><strong>Z\u00e1klady hlasov\u00e9ho SEO<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Hlasov\u00e1 SEO optimaliz\u00e1cia je segment digit\u00e1lneho marketingu, ktor\u00fd sa zameriava na oslovenie spotrebite\u013eov, ktor\u00ed vykon\u00e1vaj\u00fa hlasov\u00e9 vyh\u013ead\u00e1vanie pomocou virtu\u00e1lneho asistenta. Virtu\u00e1lni asistenti s\u00fa programy s umelou inteligenciou (AI), ktor\u00e9 simuluj\u00fa dial\u00f3g s pou\u017e\u00edvate\u013emi v prirodzenom jazyku. Namiesto zad\u00e1vania vyh\u013ead\u00e1vacieho dotazu ho spotrebitelia m\u00f4\u017eu vyslovi\u0165. Virtu\u00e1lni asistenti dok\u00e1\u017eu rozpozna\u0165, spracova\u0165 a reagova\u0165 na hlasov\u00e9 vyh\u013ead\u00e1vanie.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prim\u00e1rne <a href=\"https:\/\/seo.london\/sk\/co-je-hlavnym-cielom-vyhladavaca\/\">cie\u013e<\/a> hlasovej SEO optimaliz\u00e1cie je povzbudi\u0165 virtu\u00e1lnych asistentov, aby vybrali konkr\u00e9tny zoznam, napr\u00edklad zoznam va\u0161ej miestnej firmy, ako odpove\u010f na hlasov\u00e9 vyh\u013ead\u00e1vanie z\u00e1kazn\u00edka. Virtu\u00e1lni asistenti s\u00fa poh\u00e1\u0148an\u00ed vyh\u013ead\u00e1va\u010dom. Niektor\u00e9 z nich s\u00fa poh\u00e1\u0148an\u00e9 spolo\u010dnos\u0165ou Google, zatia\u013e \u010do in\u00e9 s\u00fa poh\u00e1\u0148an\u00e9 <a href=\"https:\/\/seo.london\/sk\/webova-stranka-nie-je-indexovana-vo-vyhladavani-bings\/\">Bing<\/a>. Ke\u010f spotrebite\u013e vykon\u00e1 hlasov\u00e9 vyh\u013ead\u00e1vanie, virtu\u00e1lny asistent vytiahne zoznam z vyh\u013ead\u00e1va\u010da, ktor\u00fd ho poh\u00e1\u0148a.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Medzi najbe\u017enej\u0161ie virtu\u00e1lne asistentky patria:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Asistent Google<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Alexa od spolo\u010dnosti Amazon<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Cortana od spolo\u010dnosti Microsoft<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Siri od spolo\u010dnosti Apple<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Na propag\u00e1ciu svojho miestneho podniku m\u00f4\u017eete pou\u017ei\u0165 hlasov\u00fa optimaliz\u00e1ciu SEO. V\u0161etci virtu\u00e1lni asistenti s\u00fa poh\u00e1\u0148an\u00ed vyh\u013ead\u00e1va\u010dom a vyh\u013ead\u00e1va\u010de dok\u00e1\u017eu vr\u00e1ti\u0165 lokalizovan\u00e9 ponuky. Ak sa domnievaj\u00fa, \u017ee vyh\u013ead\u00e1vanie m\u00e1 miestny z\u00e1mer, m\u00f4\u017eu vr\u00e1ti\u0165 v\u00fdpisy pre miestne podniky alebo miesta. Pri hlasovej SEO optimaliz\u00e1cii ide o to, aby virtu\u00e1lni asistenti pri odpovedi na hlasov\u00e9 vyh\u013ead\u00e1vanie spotrebite\u013eov vybrali jeden z v\u00fdpisov v\u00e1\u0161ho miestneho podniku.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"optimize-website-with-location-information\"><\/span>Optimaliz\u00e1cia webovej lokality pomocou inform\u00e1ci\u00ed o polohe<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ak chcete dosiahnu\u0165 lep\u0161ie umiestnenie v hlasovom vyh\u013ead\u00e1van\u00ed, optimalizujte svoje webov\u00e9 str\u00e1nky s inform\u00e1ciami o polohe. Webov\u00e1 str\u00e1nka je neocenite\u013en\u00fdm pr\u00ednosom pre v\u00e1\u0161 miestny podnik. Ak chce spotrebite\u013e vedie\u0165, ak\u00e9 produkty alebo slu\u017eby v\u00e1\u0161 miestny podnik pred\u00e1va, m\u00f4\u017ee ho nav\u0161t\u00edvi\u0165. A ak ju optimalizujete s inform\u00e1ciami o polohe, virtu\u00e1lni asistenti m\u00f4\u017eu vybra\u0165 v\u00fdpis va\u0161ej webovej str\u00e1nky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inform\u00e1cie o polohe s\u00fa v\u0161etky inform\u00e1cie, ktor\u00e9 pom\u00e1haj\u00fa spotrebite\u013eom zisti\u0165, kde sa va\u0161a firma nach\u00e1dza. Adresy a miestne telef\u00f3nne \u010d\u00edsla sa pova\u017euj\u00fa za inform\u00e1cie o polohe. Na svoje webov\u00e9 str\u00e1nky m\u00f4\u017eete prida\u0165 adresu svojho miestneho podniku a jeho miestne telef\u00f3nne \u010d\u00edslo. V\u010faka t\u00fdmto inform\u00e1ci\u00e1m o polohe m\u00f4\u017eu virtu\u00e1lni asistenti vybra\u0165 v\u00fdpisy va\u0161ej webovej lokality pre miestne, hlasom iniciovan\u00e9 vyh\u013ead\u00e1vanie.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"target-conversational-keywords\"><\/span>Cie\u013eov\u00e9 konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pri vytv\u00e1ran\u00ed digit\u00e1lneho obsahu pre svoje webov\u00e9 str\u00e1nky sa sna\u017ete zamera\u0165 na konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1. Konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 s\u00fa <a href=\"https:\/\/seo.london\/sk\/klucove-slova-seo\/\">K\u013e\u00fa\u010dov\u00e9 slov\u00e1 SEO<\/a> pozost\u00e1vaj\u00face z prirodzene vysloven\u00fdch fr\u00e1z. V porovnan\u00ed s tradi\u010dn\u00fdmi k\u013e\u00fa\u010dov\u00fdmi slovami s\u00fa zvy\u010dajne dlh\u0161ie. Konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 maj\u00fa tie\u017e v\u00e4\u010d\u0161iu pravdepodobnos\u0165, \u017ee bud\u00fa ma\u0165 \u0161trukt\u00faru celej vety.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 s\u00fa synonymom hlasov\u00e9ho vyh\u013ead\u00e1vania. Pod\u013ea Backlinka je priemern\u00e1 d\u013a\u017eka hlasov\u00e9ho vyh\u013ead\u00e1vania pribli\u017ene 29 slov. V\u00e4\u010d\u0161ina hlasov\u00fdch vyh\u013ead\u00e1van\u00ed sa nesklad\u00e1 z jedn\u00e9ho alebo dvoch slov v rozvitej vete. Sk\u00f4r pozost\u00e1vaj\u00fa z prirodzene vyslovenej fr\u00e1zy, ktor\u00e1 je \u0161trukt\u00farovan\u00e1 do ucelenej vety. Zameranie sa na konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1 urob\u00ed va\u0161u webov\u00fa lokalitu relevantnou pre tieto fr\u00e1zy, \u010d\u00edm povzbud\u00ed virtu\u00e1lnych asistentov, aby si vybrali v\u00fdpis va\u0161ej webovej lokality.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"improve-website-security\"><\/span>Zlep\u0161enie zabezpe\u010denia webovej lokality<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Virtu\u00e1lni asistenti si \u010dastej\u0161ie vyberaj\u00fa ponuky zabezpe\u010den\u00fdch webov\u00fdch str\u00e1nok ako ich nezabezpe\u010den\u00e9 n\u00e1protivky. Zabezpe\u010den\u00fd hypertextov\u00fd prenosov\u00fd protokol (HTTPS) je pre Google a Bing stredne d\u00f4le\u017eit\u00fdm hodnotiacim sign\u00e1lom. Oba vyh\u013ead\u00e1va\u010de, ako aj virtu\u00e1lni asistenti, ktor\u00ed s\u00fa ich s\u00fa\u010das\u0165ou, uprednost\u0148uj\u00fa webov\u00e9 str\u00e1nky HTTPS pred webov\u00fdmi str\u00e1nkami s protokolom Hypertext Transfer Protocol (<a href=\"https:\/\/seo.london\/sk\/co-je-zmiesany-obsah\/\">HTTP<\/a>) webov\u00e9 str\u00e1nky.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ak va\u0161a webov\u00e1 lokalita st\u00e1le vyu\u017e\u00edva technol\u00f3giu HTTP, mo\u017eno ju budete chcie\u0165 aktualizova\u0165 na HTTPS. HTTPS pon\u00faka vy\u0161\u0161iu \u00farove\u0148 zabezpe\u010denia v\u010faka automatick\u00e9mu \u0161ifrovaniu prev\u00e1dzky. Ke\u010f to vyh\u013ead\u00e1va\u010de zistia, uznaj\u00fa va\u0161u webov\u00fa lokalitu ako bezpe\u010dn\u00fa, \u010do ich m\u00f4\u017ee podnieti\u0165 k tomu, aby ju zaradili na vy\u0161\u0161ie prie\u010dky. Vy\u0161\u0161ie umiestnenie v \u0161tandardn\u00fdch v\u00fdsledkoch vyh\u013ead\u00e1vania sa prenesie aj na umiestnenie v hlasovom vyh\u013ead\u00e1van\u00ed.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"claim-your-google-business-profile\"><\/span>Vyhl\u00e1senie svojho firemn\u00e9ho profilu v slu\u017ebe Google<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Mali by ste po\u017eiada\u0165 o svoj firemn\u00fd profil v slu\u017ebe Google. Virtu\u00e1lni asistenti m\u00f4\u017eu vr\u00e1ti\u0165 v\u00fdpisy pre firemn\u00e9 profily Google. Ak nem\u00e1te firemn\u00fd profil Google alebo ak ste si ho nevy\u017eiadali, pravdepodobne ho nevyber\u00fa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Firemn\u00fd profil Google je v\u00fdpis v adres\u00e1ri s inform\u00e1ciami o miestne prev\u00e1dzkovanej firme. V\u00e1\u0161 firemn\u00fd profil Google sa m\u00f4\u017ee zobrazova\u0165 vo v\u00fdsledkoch organick\u00e9ho vyh\u013ead\u00e1vania Google - konkr\u00e9tne v \u010dasti Local Pack v hornej \u010dasti v\u00fdsledkov organick\u00e9ho vyh\u013ead\u00e1vania - a na <a href=\"https:\/\/seo.london\/sk\/faktory-hodnotenia-na-mapach-google\/\">Mapy Google<\/a>. Spotrebitelia, ktor\u00ed pou\u017e\u00edvaj\u00fa slu\u017ebu Google Assistant na vyh\u013ead\u00e1vanie va\u0161ej miestnej firmy, m\u00f4\u017eu narazi\u0165 na v\u00e1\u0161 v\u00fdpis v slu\u017ebe Moja firma v Google.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"create-a-yelp-page\"><\/span>Vytvorenie str\u00e1nky Yelp<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Okrem firemn\u00e9ho profilu Google m\u00f4\u017ee vytvorenie str\u00e1nky Yelp pom\u00f4c\u0165 va\u0161ej miestnej firme pri hlasovom vyh\u013ead\u00e1van\u00ed. Yelp je online adres\u00e1r firiem a <a href=\"https:\/\/seo.london\/sk\/miestne-seo-recenzie\/\">recenzia<\/a> platforma, ktor\u00e1 podporuje v\u00fdpisy zn\u00e1me ako str\u00e1nky. M\u00f4\u017eete si vytvori\u0165 str\u00e1nku Yelp pre <a href=\"https:\/\/seo.london\/sk\/bezplatny-softver-seo\/\">zadarmo<\/a>. Vyh\u013ead\u00e1va\u010de m\u00f4\u017eu zaradi\u0165 va\u0161u str\u00e1nku Yelp a virtu\u00e1lni asistenti ju m\u00f4\u017eu dokonca vybra\u0165, ke\u010f odpovedaj\u00fa na hlasov\u00e9 vyh\u013ead\u00e1vanie spotrebite\u013eov.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nie v\u0161etci virtu\u00e1lni asistenti s\u00fa poh\u00e1\u0148an\u00ed spolo\u010dnos\u0165ou Google. Napr\u00edklad Alexa a Cortana s\u00fa poh\u00e1\u0148an\u00e9 slu\u017ebou Bing. Pri spracovan\u00ed hlasov\u00e9ho vyh\u013ead\u00e1vania miestnych podnikov m\u00f4\u017eu vybra\u0165 str\u00e1nku Yelp. Asistent Google zvy\u010dajne vyberie pri hlasovom vyh\u013ead\u00e1van\u00ed miestnych podnikov profil Google, ale Alexa a Cortana m\u00f4\u017eu vybra\u0165 str\u00e1nku Yelp.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"build-backlinks\"><\/span>Budovanie sp\u00e4tn\u00fdch odkazov<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Ko\u013eko sp\u00e4tn\u00fdch odkazov m\u00e1 va\u0161a webov\u00e1 str\u00e1nka? Vyh\u013ead\u00e1va\u010de hodnotia webov\u00e9 str\u00e1nky na z\u00e1klade desiatok <a href=\"https:\/\/seo.london\/sk\/co-su-signaly-skusenosti-so-strankami\/\">sign\u00e1ly<\/a>, pri\u010dom jedn\u00fdm z najvplyvnej\u0161\u00edch s\u00fa sp\u00e4tn\u00e9 odkazy. S mno\u017estvom sp\u00e4tn\u00fdch odkazov bud\u00fa vyh\u013ead\u00e1va\u010de va\u0161ej webovej lokalite d\u00f4verova\u0165 a bud\u00fa ju pova\u017eova\u0165 za popredn\u00fa <a href=\"https:\/\/seo.london\/sk\/ako-najst-autoritu-domeny\/\">org\u00e1n<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Majte na pam\u00e4ti, \u017ee m\u00f4\u017eete budova\u0165 sp\u00e4tn\u00e9 odkazy na in\u00e9 <a href=\"https:\/\/seo.london\/sk\/klucove-slova-seo-pre-nehnutelnosti\/\">vlastnosti<\/a> pod n\u00e1zvom na\u0161ej miestnej firmy. Mo\u017eno budete chcie\u0165 vybudova\u0165 sp\u00e4tn\u00e9 odkazy napr\u00edklad na firemn\u00fd profil Google alebo str\u00e1nku Yelp. Sp\u00e4tn\u00e9 odkazy prived\u00fa n\u00e1v\u0161tevnos\u0165 na tieto alternat\u00edvne vlastnosti a z\u00e1rove\u0148 si t\u00fdm z\u00edskate d\u00f4veru vyh\u013ead\u00e1va\u010dov. Aj ke\u010f s\u00fa ozna\u010den\u00e9 <a href=\"https:\/\/seo.london\/sk\/mal-by-som-pouzivat-atribut-nofollow-pre-interne-odkazy\/\">nofollow<\/a>, sp\u00e4tn\u00e9 odkazy s\u00fa st\u00e1le u\u017eito\u010dn\u00e9 pre hlasov\u00e9 SEO.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hoci m\u00f4\u017ee by\u0165 pr\u00ednosom pre v\u0161etky typy podnikov, hlasov\u00e1 SEO optimaliz\u00e1cia je obzvl\u00e1\u0161\u0165 prospe\u0161n\u00e1 pre miestne podniky. Hlasov\u00e9 vyh\u013ead\u00e1vanie sa vykon\u00e1va pomocou virtu\u00e1lnych asistentov, ktor\u00ed s\u00fa zvy\u010dajne nain\u0161talovan\u00ed v mobiln\u00fdch zariadeniach. Svoju miestnu firmu m\u00f4\u017eete zaradi\u0165 medzi lok\u00e1lne firmy pre hlasov\u00e9 vyh\u013ead\u00e1vanie optimaliz\u00e1ciou webovej lokality s inform\u00e1ciami o polohe, zameran\u00edm sa na konverza\u010dn\u00e9 k\u013e\u00fa\u010dov\u00e9 slov\u00e1, zlep\u0161en\u00edm zabezpe\u010denia webovej lokality, vyhl\u00e1sen\u00edm svojho firemn\u00e9ho profilu na Google, vytvoren\u00edm str\u00e1nky na Yelp a budovan\u00edm sp\u00e4tn\u00fdch odkazov.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"conclusion\"><\/span><strong>Z\u00e1ver<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ako vid\u00edte, hlasov\u00e9 vyh\u013ead\u00e1vanie netreba ignorova\u0165. Je to mocn\u00fd n\u00e1stroj vo va\u0161om <a href=\"https:\/\/seo.london\/sk\/tipy-pre-obsahovy-marketing-na-zlepsenie-seo\/\">obsahov\u00fd marketing<\/a> <a href=\"https:\/\/seo.london\/sk\/strategia-seo-v-londyne\/\">strat\u00e9gia<\/a> ktor\u00e9 m\u00f4\u017eu pom\u00f4c\u0165 zv\u00fd\u0161i\u0165 n\u00e1v\u0161tevnos\u0165 a predaj va\u0161ej spolo\u010dnosti alebo podniku.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jedn\u00fdm z najlep\u0161\u00edch sp\u00f4sobov, ako za\u010da\u0165 s optimaliz\u00e1ciou hlasov\u00e9ho vyh\u013ead\u00e1vania, je pos\u00fadi\u0165, kto je va\u0161a cie\u013eov\u00e1 skupina a ako vyh\u013ead\u00e1va na internete; ke\u010f budete tieto inform\u00e1cie pozna\u0165, \u013eah\u0161ie zist\u00edte, ak\u00fd typ hlasov\u00e9ho obsahu bude ma\u0165 u nich naj\u00fa\u010dinnej\u0161\u00ed ohlas.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ak \u010d\u00edtate tento \u010dl\u00e1nok, je ve\u013ek\u00e1 pravdepodobnos\u0165, \u017ee ste u\u017e po\u010duli o hlasovom vyh\u013ead\u00e1van\u00ed. Mo\u017eno ste ho dokonca sami vysk\u00fa\u0161ali alebo ste videli \u010dl\u00e1nok o najnov\u0161om v\u00fdvoji v tejto oblasti.  Ako pos\u00fadi\u0165 svoju cie\u013eov\u00fa skupinu Hlasov\u00e9 vyh\u013ead\u00e1vanie je jednou z najnov\u0161\u00edch technol\u00f3gi\u00ed, ktor\u00e9 spolo\u010dnos\u0165 Google a [...]<\/p>","protected":false},"author":6,"featured_media":15238,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-15237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Optimise for Voice Search - SEO.London<\/title>\n<meta name=\"description\" content=\"If you&#039;re reading this, then there&#039;s a good chance that you&#039;ve heard of a voice search. You may have even tried it for yourself or seen an article about\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/\" \/>\n<meta property=\"og:locale\" content=\"sk_SK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Optimise for Voice Search\" \/>\n<meta property=\"og:description\" content=\"If you&#039;re reading this, then there&#039;s a good chance that you&#039;ve heard of a voice search. You may have even tried it for yourself or seen an article about\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/sk\/ako-optimalizovat-pre-hlasove-vyhladavanie\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2021-09-26T12:11:50+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T10:21:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2021\/09\/Optimizing-for-Voice-Search.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"534\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Autor\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lukasz Zelezny\" \/>\n\t<meta name=\"twitter:label2\" content=\"Predpokladan\u00fd \u010das \u010d\u00edtania\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 min\u00fat\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Ako optimalizova\u0165 pre hlasov\u00e9 vyh\u013ead\u00e1vanie - SEO.London","description":"Ak toto \u010d\u00edtate, je ve\u013ek\u00e1 pravdepodobnos\u0165, \u017ee ste u\u017e po\u010duli o hlasovom vyh\u013ead\u00e1van\u00ed. 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