{"id":26067,"date":"2022-12-04T11:05:00","date_gmt":"2022-12-04T11:05:00","guid":{"rendered":"https:\/\/seo.london\/?p=26067"},"modified":"2022-12-28T10:34:47","modified_gmt":"2022-12-28T10:34:47","slug":"subdomenas-arba-pakatalogis","status":"publish","type":"post","link":"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/","title":{"rendered":"Subdomenas arba pakatalogis"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Svetain\u0117 <a href=\"https:\/\/seo.london\/lt\/www-ir-ne-www\/\">subdomenas<\/a> prie\u0161 <a href=\"https:\/\/seo.london\/lt\/tinklarastis-subdomene-arba-pakatalogyje\/\">pakatalogis<\/a> karas t\u0119siasi tiek pat laiko, kiek ir SEO, ir neatrodo, kad jis netrukus baigsis. Jei kuriate <a href=\"https:\/\/seo.london\/lt\/seo-naujai-svetainei\/\">nauja svetain\u0117<\/a>, pertvarkydami svetain\u0119 arba atlikdami <a href=\"https:\/\/seo.london\/lt\/svetaines-pertvarkymo-ir-atnaujinimo-seo-kontrolinis-sarasas\/\">migracija<\/a>, jums bus \u012fdomu <a href=\"https:\/\/seo.london\/lt\/eskorto-seo-paslaugos\/\">kuris<\/a> <a href=\"https:\/\/seo.london\/lt\/straipsnio-formatas-ir-straipsnio-struktura\/\">strukt\u016bra<\/a> sekti <a href=\"https:\/\/seo.london\/lt\/kaip-atlikti-isplestine-paieska-google\/\">paie\u0161ka<\/a> variklio optimizavimas. Kadangi subdomeno ir pakatalogio kova tapo vienu did\u017eiausi\u0173 SEO gin\u010d\u0173, galite b\u016bti tikri, ar teisingai pasirinkti ir kaip j\u016bs\u0173 pasirinkimas paveiks SEO optimizavim\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Taigi i\u0161siai\u0161kinkime, kuo skiriasi subdomenas ir pakatalogis ir kuris i\u0161 j\u0173 yra geresnis SEO ir kod\u0117l! Nuo \"Google\" pozicijos \u0161ia tema i\u0161siai\u0161kinimo iki tyrimo, kuris variantas yra geresnis talpinant <a href=\"https:\/\/seo.london\/lt\/ar-tinklarasciai-yra-naudingi-seo\/\">tinklara\u0161tis<\/a>atsakysime \u012f visus j\u016bs\u0173 klausimus apie subdomenus ir pakatalogius, gilindamiesi \u012f techninius SEO aspektus.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-does-site-structure-influences-seo\"><span class=\"ez-toc-section\" id=\"how-does-site-structure-influences-seo\"><\/span>Kaip svetain\u0117s strukt\u016bra daro \u012ftak\u0105 SEO?<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Turinys<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Perjungti turinio lentel\u0119\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Perjungti<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#how-does-site-structure-influences-seo\" title=\"Kaip svetain\u0117s strukt\u016bra daro \u012ftak\u0105 SEO?\">Kaip svetain\u0117s strukt\u016bra daro \u012ftak\u0105 SEO?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#subdirectory-vs-subdomain\" title=\"Pakatalogis ir subdomenas\">Pakatalogis ir subdomenas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#what-is-a-subdirectory\" title=\"Kas yra pakatalogis?\">Kas yra pakatalogis?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#what-is-a-subdomain\" title=\"Kas yra subdomenas?\">Kas yra subdomenas?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#the-subdomain-vs-subdirectory-seo-feud\" title=\"Subdomeno ir pakatalogio SEO gin\u010das\">Subdomeno ir pakatalogio SEO gin\u010das<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#the-google-perspective\" title=\"&quot;Google&quot; perspektyva\">\"Google\" perspektyva<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#subdomains-and-seo\" title=\"Subdomenai ir SEO\">Subdomenai ir SEO<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#subdomains-and-context\" title=\"Subdomenai ir kontekstas\">Subdomenai ir kontekstas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#implementation-is-crucial\" title=\"\u012egyvendinimas yra labai svarbus\">\u012egyvendinimas yra labai svarbus<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#resources-resources-resources\" title=\"I\u0161tekliai, i\u0161tekliai, i\u0161tekliai, i\u0161tekliai!\">I\u0161tekliai, i\u0161tekliai, i\u0161tekliai, i\u0161tekliai!<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#subdirectories-%e2%80%93-the-right-choice-for-seo\" title=\"Pakatalogiai - teisingas SEO pasirinkimas\">Pakatalogiai - teisingas SEO pasirinkimas<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#domain-authority\" title=\"Domeno autoritetas\">Domeno autoritetas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#link-equity\" title=\"Nuorod\u0173 nuosavyb\u0117\">Nuorod\u0173 nuosavyb\u0117<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#how-subdirectories-use-domain-authority-and-link-equity\" title=\"Kaip pakatalogiai naudoja domeno autoritet\u0105 ir nuorod\u0173 teisingum\u0105\">Kaip pakatalogiai naudoja domeno autoritet\u0105 ir nuorod\u0173 teisingum\u0105<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#bonus-points-for-subdirectories\" title=\"Papildomi ta\u0161kai u\u017e pakatalogius\">Papildomi ta\u0161kai u\u017e pakatalogius<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#getting-site-links\" title=\"Svetain\u0117s nuorod\u0173 gavimas\">Svetain\u0117s nuorod\u0173 gavimas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#why-and-when-should-use-a-subdomain\" title=\"Kod\u0117l ir kada reik\u0117t\u0173 naudoti subdomen\u0105?\">Kod\u0117l ir kada reik\u0117t\u0173 naudoti subdomen\u0105?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#blogs\" title=\"Tinklara\u0161\u010diai\">Tinklara\u0161\u010diai<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#multiple-geographic-regions\" title=\"Keli geografiniai regionai\">Keli geografiniai regionai<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#ecommerce-stores\" title=\"Elektronin\u0117s prekybos parduotuv\u0117s\">Elektronin\u0117s prekybos parduotuv\u0117s<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#events\" title=\"Renginiai\">Renginiai<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/#final-verdict-on-subdomains-versus-subdirectories\" title=\"Galutinis verdiktas d\u0117l subdomen\u0173 ir pakatalogi\u0173\">Galutinis verdiktas d\u0117l subdomen\u0173 ir pakatalogi\u0173<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Tinklara\u0161tyje ir (arba) svetain\u0117je esan\u010di\u0173 duomen\u0173 ir informacijos organizavimas, kad jie b\u016bt\u0173 lengvai prieinami paie\u0161kos sistemoms ir lankytojams, priklauso nuo j\u016bs\u0173 svetain\u0117s strukt\u016bros. Nesvarbu, ar turite i\u0161 anksto suplanuot\u0105 strukt\u016br\u0105, ar einate su srautu, kai pridedate <a href=\"https:\/\/seo.london\/lt\/turinio-rinkodaros-seo-paslaugos\/\">turinys<\/a>, j\u016bs\u0173 svetain\u0117s strukt\u016bra gali tur\u0117ti did\u017eiul\u0119 \u012ftak\u0105 naudotoj\u0173 <a href=\"https:\/\/seo.london\/lt\/kas-yra-puslapio-patirties-signalai\/\">patirtis<\/a>. Gerai suplanuota ir \u012fgyvendinta svetain\u0117s strukt\u016bra u\u017etikrins, kad naudotojai gal\u0117t\u0173 lengvai pasiekti reikiamus duomenis ir turin\u012f, o SEO optimizavimas gerokai pager\u0117t\u0173.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Svetain\u0117s turinio hierarchija turi b\u016bti ai\u0161ki kaip kri\u0161tolas. Puslapi\u0173 tarpusavio ry\u0161ys turi b\u016bti labai ai\u0161kus. Toks ai\u0161kumas leis \"Google\" indeksuoti j\u016bs\u0173 svetain\u0119, o tai tur\u0117s tiesiogin\u0117s \u012ftakos <a href=\"https:\/\/seo.london\/lt\/ziniu-baze-2\/kaip-stebeti-seo-nasuma\/\">na\u0161umas<\/a> j\u016bs\u0173 svetain\u0119 paie\u0161kos metu. Be to, gerai parengta svetain\u0117 taip pat suteiks daugiau vidini\u0173 nuorod\u0173 perspektyv\u0173, kurios yra svarbios geresniam svetain\u0117s reitingui.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-subdirectory-vs-subdomain\"><span class=\"ez-toc-section\" id=\"subdirectory-vs-subdomain\"><\/span>Pakatalogis ir subdomenas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pakatalogis - tai b\u016bdas organizuoti j\u016bs\u0173 svetain\u0119 per keli\u0105, kuris yra b\u016bdingas j\u016bs\u0173 svetainei. Kita vertus, subdomenas suskirsto svetain\u0119 \u012f dalis ir sutvarko <a href=\"https:\/\/seo.london\/lt\/10-geriausiu-turinio-rasymo-tipu-seo-siekiant-maksimalaus-poveikio\/\">turinio tipai<\/a> kurie akivaizd\u017eiai skiriasi nuo j\u016bs\u0173 \u0161aknin\u0117s <a href=\"https:\/\/seo.london\/lt\/tikslaus-atitikimo-domeno-privalumai-ir-trukumai\/\">domenas<\/a>. Papras\u010diau tariant, pakatalogis yra po pagrindinio domeno, o subdomenas - prie\u0161 j\u012f URL.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prie\u0161 prad\u0117dami i\u0161samiau ai\u0161kintis, kuris i\u0161 j\u0173 geriau tinka j\u016bs\u0173 SEO, pa\u017ei\u016br\u0117kime <a href=\"https:\/\/seo.london\/lt\/nuorodu-kurimas-kaip-ka-daryti-donts\/\">k\u0105<\/a> juos i\u0161skiria.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-what-is-a-subdirectory\"><span class=\"ez-toc-section\" id=\"what-is-a-subdirectory\"><\/span>Kas yra pakatalogis?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pakatalogis yra po pagrindiniu j\u016bs\u0173 svetain\u0117s domenu ir turi atitinkam\u0105 turin\u012f. Pagalvokite apie j\u012f kaip apie dokument\u0173 spint\u0105, kurioje aplankai naudojami dokument\u0173 kategorijoms tvarkyti. Pakatalogis taip pat vadinamas pakatalogiu. Kai matote URL adres\u0105, pakatalogis seka po <a href=\"https:\/\/raventools.com\/marketing-glossary\/root-domain\/#:~:text=Technically%2C%20the%20root%20domain%20is,for%20the%20website%20you%20control.\">\u0161akninis domenas<\/a>. Pavyzd\u017eiui, jei paimsite \"Hubspot\" svetain\u0117s pavyzd\u012f, pakatalogi\u0173 nuorodos bus tokios:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pagrindinis domenas: www.hubspot.com<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pakatalogis: www.hubspot.com\/pricing<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pakatalogis: www.hubspot.com\/pricing\/sales<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-what-is-a-subdomain\"><span class=\"ez-toc-section\" id=\"what-is-a-subdomain\"><\/span>Kas yra subdomenas?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pagrindinis <a href=\"https:\/\/seo.london\/lt\/vietinis-seo-be-fizinio-adreso\/\">adresas<\/a> j\u016bs\u0173 svetain\u0117s pavadinimas vadinamas domenu. Subdomenas yra \u0161io domeno poskyris. Subdomenus svetaini\u0173 savininkai naudoja skyriams nuo pagrindinio domeno atskirti. Subdomen\u0105 galite \u012fsivaizduoti kaip atskirus aplankus savo spintoje. Kiekvienas aplankas turi savo spint\u0105, nes kiekvienas subdomenas yra atskira svetain\u0117 su spate <a href=\"https:\/\/seo.london\/lt\/kaip-pagerinti-seo-naudojant-google-analytics\/\">analiz\u0117<\/a> ir turinys <a href=\"https:\/\/seo.london\/lt\/seo-valdymo-paslaugos\/\">valdymas<\/a>ir t. t. Niekas n\u0117ra \u012fterptas \u012f kit\u0105. Atvirk\u0161\u010diai, viskas stovi vienas \u0161alia kito.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jei vadovausim\u0117s \"Hubspot\" pavyzd\u017eiu ir naudosime subdomenus, URL bus toks:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pagrindin\u0117 sritis: <a href=\"http:\/\/www.hubspot.com\">www.hubspot.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Subdomenas: www.blog.hubspot.com<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Subdomenas: <a href=\"http:\/\/www.offers.hubspot.com\">www.offers.hubspot.com<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google\" svetaini\u0173 subdomenus laiko skirtingomis svetain\u0117mis. Subdomen\u0173 ir pagrindinio domeno ry\u0161ys labai priklauso nuo svetain\u0117s savininko naudojamos s\u0105saj\u0173 schemos, pagal kuri\u0105 jie sujungiami.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-subdomain-vs-subdirectory-seo-feud\"><span class=\"ez-toc-section\" id=\"the-subdomain-vs-subdirectory-seo-feud\"><\/span>Subdomeno ir pakatalogio SEO gin\u010das<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jau kur\u012f laik\u0105 vyksta subdomen\u0173 ir pakatalogi\u0173 gin\u010das, tad k\u0105 pasakytum\u0117te, jei pabandytume i\u0161spr\u0119sti <a href=\"https:\/\/seo.london\/lt\/kaip-suzinoti-savo-domeno-autoriteto-bala\/\">rezultatas<\/a> pateikdami savo nuomon\u0119 \u0161ia tema? Ta\u010diau pasinerkime \u012f tyrim\u0105, k\u0105 apie tai sako \"Google\", ar ne?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-the-google-perspective\"><span class=\"ez-toc-section\" id=\"the-google-perspective\"><\/span>\"Google\" perspektyva<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Vyresnysis \u017einiatinklio valdytojas <a href=\"https:\/\/seo.london\/lt\/kaip-naudoti-google-trend-raktazodziams-rasti\/\">tendencijos<\/a> \"Google\" analitikas, <a href=\"https:\/\/en.wikipedia.org\/wiki\/John_Mueller\">Johnas Muelleris<\/a>, mano, kad \"Google\" neprie\u0161tarauja pakatalogiams ir subdomenams. Jis si\u016blo svetaini\u0173 savininkams naudoti bet koki\u0105 s\u0105rank\u0105, kuri geriausiai atitinka j\u0173 motyvus ir planus ilgalaik\u0117je perspektyvoje. Muelleris mano, kad \u0161is klausimas visi\u0161kai nesvarbus, kai kalbama apie \"Google\" paie\u0161kos algoritmus. Jis tikina, kad abu \u0161iuos duomenis apdoroja paie\u0161kos <a href=\"https:\/\/seo.london\/lt\/kaip-blokuoti-robotus-su-robotais-txt\/\">botai<\/a> identi\u0161kai.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ta\u010diau SEO specialistai laikosi kitokios nuomon\u0117s. Jie mano, kad \"Google\" paie\u0161koje subdirektoriai ir subdomenai vertinami skirtingai, prie\u0161ingai nei teigia Muelleris, remdamasis \u012fvairiais atvejo tyrimais.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ar \u0161is \"Google\" teiginys yra teisingas, ar tai \"Google\" s\u0105mokslas, kuriuo siekiama suklaidinti SEO specialistus? Tur\u0117sime pasinerti giliau, kad nustatytume, kuris i\u0161 j\u0173 yra geresnis, ar abu vienodai veikia SEO.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-subdomains-and-seo\"><span class=\"ez-toc-section\" id=\"subdomains-and-seo\"><\/span>Subdomenai ir SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u010cia mes v\u0117l bandome i\u0161valyti <a href=\"https:\/\/seo.london\/lt\/turinio-rinkodaros-klaidingi-isitikinimai\/\">klaidingi \u012fsitikinimai<\/a> kalb\u0117ti apie i\u0161teklius, kontekst\u0105 ir \u012fgyvendinim\u0105, o ne tik rodyti pir\u0161tais.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-subdomains-and-context\"><span class=\"ez-toc-section\" id=\"subdomains-and-context\"><\/span>Subdomenai ir kontekstas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Svetain\u0117s turinio padalijimas \u012f subdomenus daro didel\u0119 \u012ftak\u0105 j\u016bs\u0173 svetain\u0117s reitingui ir <a href=\"https:\/\/seo.london\/lt\/kaip-pasiekti-kad-google-greiciau-indeksuotu-jusu-svetaine\/\">indeksavimas<\/a>. Pavyzd\u017eiui, tinklara\u0161\u010dio atskyrimas nuo pagrindinio domeno labai skiriasi nuo turinio, kuris skiriasi nuo pagrindinio domeno. <a href=\"https:\/\/seo.london\/lt\/kodel-mano-imone-nerodoma-google-zemelapiuose\/\">verslas<\/a>. Pavyzd\u017eiui, \"Disney\" savo \u017einiatinkl\u012f suskirst\u0117 \u012f videos.disney.com, cars.disney.com ir t. t. subdomenus, skirtus konkre\u010diai auditorijai. Paprastas tinklara\u0161\u010dio perk\u0117limas \u012f subdomen\u0105 nerei\u0161kia toki\u0173 pa\u010di\u0173 rezultat\u0173, nes tai tur\u0117s skirting\u0105 \u012ftak\u0105 organiniam srautui ir reitingavimui. <a href=\"https:\/\/seo.london\/lt\/ar-galiu-ismokti-seo-savarankiskai\/\">Su\u017einokite daugiau<\/a> daugiau apie <a href=\"https:\/\/seo.london\/lt\/pasaulinis-seo\/\">pasaulinis SEO<\/a> \u010dia.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-implementation-is-crucial\"><span class=\"ez-toc-section\" id=\"implementation-is-crucial\"><\/span>\u012egyvendinimas yra labai svarbus<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Skirtingi k\u016br\u0117jai naudoja skirtingus b\u016bdus pakatalogiams ir subdomenams \u012fgyvendinti. Tokie veiksniai kaip <a href=\"https:\/\/seo.london\/lt\/kas-yra-meta-raktazodziai\/\">rakta\u017eodis<\/a> kanibalizavimas, <a href=\"https:\/\/seo.london\/lt\/kas-yra-moz-da\/\">domeno autoritetas<\/a>, <a href=\"https:\/\/seo.london\/lt\/nuorodu-teisingumas\/\">nuorod\u0173 teisingumas<\/a>, ir technin\u0117 praktika daro didel\u0119 \u012ftak\u0105 SEO rezultatams, nepriklausomai nuo j\u016bs\u0173 svetain\u0117s strukt\u016bros. Taigi, kai kalbama apie SEO, labai svarbus \u012fgyvendinimas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-resources-resources-resources\"><span class=\"ez-toc-section\" id=\"resources-resources-resources\"><\/span>I\u0161tekliai, i\u0161tekliai, i\u0161tekliai, i\u0161tekliai!<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Nors \"Google\" pakatalogius ir subdomenus indeksuoja vienodai, i\u0161tekliai gali b\u016bti labai svarb\u016bs j\u016bs\u0173 SEO optimizavimui. <a href=\"https:\/\/seo.london\/lt\/seo-strategija-londone\/\">strategija<\/a> pataikymas. Verslas gali pasiekti SEO tiksl\u0173 naudodamas subdomenus, \u012fgyvendindamas strukt\u016br\u0105 ir strategi\u0161kai suskirstydamas turin\u012f. Be to, SEO strategija vaidina svarb\u0173 vaidmen\u012f, tod\u0117l skiriant tinkam\u0105 <a href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-su-turinio-svetaines-biudzetu\/\">biud\u017eetas<\/a> jos atnaujinimui ir prie\u017ei\u016brai gali pad\u0117ti j\u016bs\u0173 verslui nueiti ilg\u0105 keli\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nors subdomenas gali b\u016bti labai naudingas j\u016bs\u0173 svetain\u0117s SEO, jam valdyti reik\u0117s daug pastang\u0173 ir specialaus \u017emogaus. Taip yra tod\u0117l, kad domenas <a href=\"https:\/\/seo.london\/lt\/kaip-rasti-domeno-autoriteta\/\">institucija<\/a> subdomenas n\u0117ra automati\u0161kai perduodamas i\u0161 pagrindinio domeno, kaip subdirektoriai. U\u017e kiekvieno domeno vardo prenumeratas ir \u012frankius teks mok\u0117ti papildomai, nes kiekvienas subdomenas laikomas atskira svetaine. Taigi, prie\u0161 pasirinkdami \u0161i\u0105 paslaug\u0105 tur\u0117site \u012fvertinti visus \u0161iuos veiksnius. <a href=\"https:\/\/seo.london\/lt\/elektronines-prekybos-svetaines-struktura\/\">svetain\u0117s strukt\u016bra<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u012emon\u0117s, kurios laikosi subdomeno strukt\u016bros ir vis tiek pasiekia puiki\u0173 SEO rezultat\u0173, yra i\u0161imtys. J\u0173 SEO optimizavimas gali b\u016bti prastas ne d\u0117l svetain\u0117s strukt\u016bros, o d\u0117l daugyb\u0117s kit\u0173 prie\u017eas\u010di\u0173. Pavyzd\u017eiui, \"Disney\" jau turi begal\u0119 i\u0161tekli\u0173, kurie gali padidinti j\u0173 subdomen\u0173 matomum\u0105, kad SEO b\u016bt\u0173 geresnis, tod\u0117l svetain\u0117s strukt\u016bra \u010dia tampa nesvarbi. Jie gali lengvai pri\u017ei\u016br\u0117ti ir vertinti savo <a href=\"https:\/\/seo.london\/lt\/kaip-gauti-daugiau-nukreipianciuju-domenu\/\">domenai<\/a> naudodamiesi savo did\u017eiuliu technologij\u0173 biud\u017eetu. Taigi \u0161iuo atveju \"Disney\" naudoja savo neribotus i\u0161teklius, kad subdomenai veikt\u0173, o taip yra ne kiekvienoje \u012fmon\u0117je. Taigi, svarstydami, kokia strukt\u016bra tikt\u0173 j\u016bs\u0173 verslo SEO, turite \u012fvertinti pirmiau min\u0117tus veiksnius.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-subdirectories-the-right-choice-for-seo\"><span class=\"ez-toc-section\" id=\"subdirectories-%e2%80%93-the-right-choice-for-seo\"><\/span>Pakatalogiai - teisingas SEO pasirinkimas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Rekomenduojame naudoti pakatalogius savo svetainei strukt\u016brizuoti, kad pasiektum\u0117te puiki\u0173 rezultat\u0173 ir SEO. Kai savo svetain\u0119 strukt\u016brizuojate naudodami pakatalogius, tai \u012fvairiais b\u016bdais padeda j\u016bs\u0173 SEO:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-domain-authority\"><span class=\"ez-toc-section\" id=\"domain-authority\"><\/span>Domeno autoritetas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">&nbsp;Tre\u010diosios \u0161alys, pvz. <a href=\"https:\/\/www.semrush.com\/\">SEMRush<\/a> ir <a href=\"https:\/\/moz.com\/\">Moz<\/a> kiekybi\u0161kai \u012fvertinti svetaini\u0173 autoritet\u0105 naudojant domeno autoriteto balo metrik\u0105. Domeno autoriteto metrika yra ne reitingavimo, o sekimo metrika. Kadangi domeno autoritetas yra sekanti metrika, pagal j\u0105 galima \u012fvertinti tik j\u016bs\u0173 svetain\u0117s potencial\u0105 ir tai, ar ji bus <a href=\"https:\/\/seo.london\/lt\/kaip-patikrinti-savo-seo-reitingus\/\">rangas<\/a> auk\u0161\u010diau arba \u017eemiau, palyginti su j\u016bs\u0173 konkurentais, paie\u0161kos sistemos rezultatuose.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-link-equity\"><span class=\"ez-toc-section\" id=\"link-equity\"><\/span>Nuorod\u0173 nuosavyb\u0117<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tai paie\u0161kos sistemos reitingavimo veiksnys, kuris remiasi koncepcija, kad vertyb\u0117s ir autoritetas gali b\u016bti perduodami i\u0161 <a href=\"https:\/\/seo.london\/lt\/ar-vieno-puslapio-svetaines-yra-naudingos-seo\/\">vienas puslapis<\/a> \u012f kit\u0105 naudojant nuorodas. Tai, ar nuoroda atitiks teisingumo princip\u0105, ar ne, priklauso nuo nuorodos svetain\u0117s kokyb\u0117s ir jos aktualumo nuorod\u0105 pateikian\u010dio puslapio turiniui. Jei j\u016bs\u0173 svetain\u0117je yra nuorod\u0173 i\u0161 autoriteting\u0173 domen\u0173, \"Google\" j\u016bs\u0173 svetain\u0117s turin\u012f laikys kokybi\u0161ku, o tai padidins j\u016bs\u0173 autoritet\u0105 ni\u0161oje.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-how-subdirectories-use-domain-authority-and-link-equity\"><span class=\"ez-toc-section\" id=\"how-subdirectories-use-domain-authority-and-link-equity\"><\/span>Kaip pakatalogiai naudoja domeno autoritet\u0105 ir nuorod\u0173 teisingum\u0105<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kai naudojate pakatalogius kaip savo svetain\u0117s strukt\u016br\u0105, nuorod\u0173 nuosavyb\u0117 ir rakta\u017eod\u017eiai sutelkiami viename domene. Kadangi j\u016bs\u0173 reitingavimo veiksniai bus sutelkti \u012f pagrindin\u012f domen\u0105, d\u0117l \u0161i\u0173 susikaupusi\u0173 signal\u0173 \"Google\" j\u016bs\u0173 domen\u0105 interpretuos kaip labiau <a href=\"https:\/\/seo.london\/lt\/naudingas-turinio-atnaujinimas\/\">naudinga<\/a> paie\u0161kos dalyviams ir gauti geresnes pozicijas paie\u0161kos sistemoje. Kita vertus, jei raktinius \u017eod\u017eius ir nuorod\u0173 nuosavyb\u0119 i\u0161sklaidysite \u012fvairiuose domenuose, susilpn\u0117s j\u016bs\u0173 autoritetas, tod\u0117l tur\u0117site skirti daugiau i\u0161tekli\u0173 ir pastang\u0173, kad subdomen\u0173 pozicijos paie\u0161kos sistemose b\u016bt\u0173 auk\u0161tesn\u0117s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-bonus-points-for-subdirectories\"><span class=\"ez-toc-section\" id=\"bonus-points-for-subdirectories\"><\/span>Papildomi ta\u0161kai u\u017e pakatalogius<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kita prie\u017eastis, kod\u0117l rekomenduojame naudoti pakatalogius kaip svetain\u0117s strukt\u016br\u0105, yra ta, kad tur\u0117site <a href=\"https:\/\/seo.london\/lt\/kaip-tiksliai-yra-semrush\/\">tikslus<\/a> nuorodos \u012f paie\u0161kos s\u0105ra\u0161us. Kai kas nors \"Google\" ie\u0161ko rakta\u017eod\u017eio, paie\u0161kos rezultatuose pateikiamos visos svarbiausios nuorodos, kad naudotojai per trumpiausi\u0105 laik\u0105 gal\u0117t\u0173 patekti tiesiai \u012f reikiamus puslapius. Kaip \u0161ios svetain\u0117s nuorodos, \"Google\" rezultatuose rodomi pakatalogiai, kurie pad\u0117s jums padaryti savo s\u0105ra\u0161\u0105 patikim\u0105, taip pat matom\u0105 rezultatuose. Taigi pakatalogi\u0173 strukt\u016bra atkreipia j\u016bs\u0173 svetain\u0117s d\u0117mes\u012f \u012f prek\u0117s \u017eenkl\u0105 ir padidina paspaudim\u0173 skai\u010di\u0173, o tai rei\u0161kia papildomus ta\u0161kus pakatalogiams.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-getting-site-links\"><span class=\"ez-toc-section\" id=\"getting-site-links\"><\/span>Svetain\u0117s nuorod\u0173 gavimas<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Joks stebuklingas eliksyras nepad\u0117s prid\u0117ti svetaini\u0173 nuorod\u0173, kad pagerintum\u0117te paie\u0161kos rezultatus. Ta\u010diau ai\u0161ki svetain\u0117s strukt\u016bra, kurioje puslapiai gali b\u016bti lengvai susij\u0119 ir susieti vienas su kitu, pad\u0117t\u0173 \"Google\" sukurti j\u016bs\u0173 svetain\u0117s stovykl\u0105 ir i\u0161traukti \u0161alutines nuorodas i\u0161 paie\u0161kos s\u0105ra\u0161o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google\" teigia, kad paie\u0161kos rezultatuose rodo tik tas svetaini\u0173 nuorodas, kurios, j\u0173 nuomone, yra naudingos naudotojams. Jie teigia, kad svetain\u0117, kurios strukt\u016bra leid\u017eia \"Google\" algoritmams lengvai ie\u0161koti svetain\u0117s nuorod\u0173, turi daugiau galimybi\u0173 b\u016bti rodoma. Svetaini\u0173 nuorod\u0173 negalima kontroliuoti. Jas automati\u0161kai parenka \"Google\" algoritmas. Pavyzd\u017eiui, jei savo svetain\u0119 susiejate su kai kuriais subdomenais ir \"Google\" mano, kad j\u016bs\u0173 subdomenai yra svarbesni u\u017e pagrindin\u012f domen\u0105, tada j\u016bs\u0173 subdomenai rodomi svetaini\u0173 nuorodose. Tai gali suklaidinti paie\u0161kos vartotojus, kurie gali suabejoti j\u016bs\u0173 svetain\u0117s patikimumu. Tokiu atveju j\u016bs\u0173 subdomenai taps <a href=\"https:\/\/seo.london\/lt\/tiesiogine-ir-organine-paieska\/\">tiesiogiai<\/a> <a href=\"https:\/\/seo.london\/lt\/kaip-rasti-dideles-apimties-mazos-konkurencijos-raktazodzius\/\">konkursas<\/a> pagrindini\u0173 puslapi\u0173 sraut\u0105, o tai n\u0117ra ideali situacija.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-why-and-when-should-use-a-subdomain\"><span class=\"ez-toc-section\" id=\"why-and-when-should-use-a-subdomain\"><\/span>Kod\u0117l ir kada reik\u0117t\u0173 naudoti subdomen\u0105?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Vienas i\u0161 svarbiausi\u0173 klausim\u0173, susijusi\u0173 su subdomen\u0173 ir pakatalogi\u0173 diskusija, yra tas, kad jei pakatalogiai yra geresni SEO at\u017evilgiu, tai kam apskritai reikia subdomen\u0173?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Atsakymas - kai kuriais atvejais subdomenai yra geresnis pasirinkimas. Pavyzd\u017eiui, tarkime, kad j\u016bs\u0173 organizacija turi daug internetinio turinio, kurio ne\u012fmanoma talpinti vienoje svetain\u0117je. Tokiu atveju turite j\u012f paskirstyti subdomenuose, kad naudotojams b\u016bt\u0173 lengviau ie\u0161koti ir daug grei\u010diau rasti tai, ko jie ie\u0161ko. Paimkime \"Disney\" svetain\u0117s pavyzd\u012f. Jie turi did\u017eiul\u012f kiek\u012f duomen\u0173, tod\u0117l pasirinko subdomenus, kad juos i\u0161skaidyt\u0173 naudotojams. Kiekvien\u0105 subdomen\u0105 \"Google\" traktuoja kaip atskir\u0105 svetain\u0119, o u\u017e vis\u0173 j\u0173 sujungim\u0105 atsakinga pati \"Disney\".<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kitos subdomen\u0173 naudojimo prie\u017eastys gali b\u016bti \u0161ios:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-blogs\"><span class=\"ez-toc-section\" id=\"blogs\"><\/span>Tinklara\u0161\u010diai<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Dauguma organizacij\u0173 savo tinklara\u0161\u010diams talpinti renkasi subdomenus, ypa\u010d jei planuoja vykdyti skirtingas turinio kampanijas. Subdomenai labai padeda kurti autoritet\u0105 skirtingose ni\u0161ose.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-multiple-geographic-regions\"><span class=\"ez-toc-section\" id=\"multiple-geographic-regions\"><\/span>Keli geografiniai regionai<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Keliuose geografiniuose regionuose veikian\u010dios \u012fmon\u0117s renkasi subdomenus, kad atskirt\u0173 savo organizacij\u0105 pagal regionus.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-ecommerce-stores\"><span class=\"ez-toc-section\" id=\"ecommerce-stores\"><\/span>Elektronin\u0117s prekybos parduotuv\u0117s<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Kai <a href=\"https:\/\/seo.london\/lt\/geriausios-seo-kompanijos-uk\/\">\u012fmon\u0117s<\/a> turi el. parduotuvi\u0173 ir kit\u0173 produkt\u0173 bei paslaug\u0173, jie renkasi talpinti savo parduotuves subdomenuose, kad vartotojams b\u016bt\u0173 papras\u010diau.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-events\"><span class=\"ez-toc-section\" id=\"events\"><\/span>Renginiai<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Tokios mil\u017eini\u0161kos korporacijos kaip \"Microsoft\", \"Apple\" ir kt. rengia daugyb\u0119 rengini\u0173 \u012fvairiose vietose. Jie savo renginiams kuria subdomenus, o ne pakatalogius, ir tai yra visi\u0161kai logi\u0161ka.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Trumpai tariant, jei esate did\u017eiul\u0117 organizacija ir neturite i\u0161tekli\u0173, SEO optimizavimui geriausia tur\u0117ti ir valdyti subdomen\u0105.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-final-verdict-on-subdomains-versus-subdirectories\"><span class=\"ez-toc-section\" id=\"final-verdict-on-subdomains-versus-subdirectories\"><\/span>Galutinis verdiktas d\u0117l subdomen\u0173 ir pakatalogi\u0173<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Jei neturite \u012ftikinam\u0173 verslo prie\u017eas\u010di\u0173 kurti subdomenus savo svetainei, subdirektorijai bus daug naudingesni SEO strategijai. Nes vienas pagrindinis domenas gali jums pad\u0117ti \u0161iais b\u016bdais:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Surinkite ir sutelkite nuorod\u0173 autoritet\u0105<\/li>\n\n\n\n<li>Sutelkite d\u0117mes\u012f \u012f bendr\u0105 raktini\u0173 \u017eod\u017ei\u0173 prieaug\u012f<\/li>\n\n\n\n<li>Ma\u017eesn\u0117s prid\u0117tin\u0117s i\u0161laidos<\/li>\n\n\n\n<li>Prane\u0161kite \"Google\" apie patikim\u0105 svetain\u0117s strukt\u016br\u0105<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Trumpai tariant, pakatalogius lengviau naudoti visiems - tiek \"Google\" lankytojams, tiek jums patiems. Tai naudinga visiems. Jei galvojate apie savo svetain\u0117s strukt\u016bros keitim\u0105 arba jums reikia pagalbos su SEO, Galite pasimokyti i\u0161 ekspert\u0173 prisijung\u0119 prie <a href=\"https:\/\/seo.london\/lt\/\">https:\/\/seo.london\/<\/a> DABAR!<\/p>","protected":false},"excerpt":{"rendered":"<p>Subdomeno ir pakatalogio karas vyksta jau tiek pat laiko, kiek ir SEO, ir neatrodo, kad jis netrukus baigsis. Jei kuriate nauj\u0105 svetain\u0119, kei\u010diate svetain\u0117s dizain\u0105 arba atliekate perk\u0117lim\u0105, jums kyla klausimas, kokios strukt\u016bros laikytis siekiant optimizuoti svetain\u0119 paie\u0161kos sistemoms. Kadangi [...]<\/p>","protected":false},"author":6,"featured_media":26068,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-26067","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Subdomain or Subdirectory - SEO.London<\/title>\n<meta name=\"description\" content=\"The subdomain vs subdirectory war has been raging for as long as SEO has come into existence, and it doesn\u2019t seem to come to a closing shortly. If you are\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Subdomain or Subdirectory\" \/>\n<meta property=\"og:description\" content=\"The subdomain vs subdirectory war has been raging for as long as SEO has come into existence, and it doesn\u2019t seem to come to a closing shortly. If you are\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2022-12-04T11:05:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T10:34:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2022\/12\/subdomain-or-subdirectory.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"447\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lukasz Zelezny\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minu\u010di\u0173\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Subdomenas ar pakatalogis - SEO.London","description":"Subdomeno ir pakatalogio karas vyksta jau tiek pat laiko, kiek ir SEO, ir neatrodo, kad jis netrukus baigsis. Jei esate","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/","og_locale":"lt_LT","og_type":"article","og_title":"Subdomain or Subdirectory","og_description":"The subdomain vs subdirectory war has been raging for as long as SEO has come into existence, and it doesn\u2019t seem to come to a closing shortly. If you are","og_url":"https:\/\/seo.london\/lt\/subdomenas-arba-pakatalogis\/","og_site_name":"SEO.London","article_published_time":"2022-12-04T11:05:00+00:00","article_modified_time":"2022-12-28T10:34:47+00:00","og_image":[{"width":800,"height":447,"url":"https:\/\/seo.london\/wp-content\/uploads\/2022\/12\/subdomain-or-subdirectory.png","type":"image\/png"}],"author":"Lukasz Zelezny","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Lukasz Zelezny","Est. reading time":"10 minu\u010di\u0173"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/seo.london\/pl\/subdomena-lub-podkatalog\/","url":"https:\/\/seo.london\/subdomain-or-subdirectory\/","name":"Subdomenas ar pakatalogis - SEO.London","isPartOf":{"@id":"https:\/\/seo.london\/fi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seo.london\/subdomain-or-subdirectory\/#primaryimage"},"image":{"@id":"https:\/\/seo.london\/subdomain-or-subdirectory\/#primaryimage"},"thumbnailUrl":"https:\/\/seo.london\/wp-content\/uploads\/2022\/12\/subdomain-or-subdirectory.png","datePublished":"2022-12-04T11:05:00+00:00","dateModified":"2022-12-28T10:34:47+00:00","author":{"@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25"},"description":"Subdomeno ir pakatalogio karas vyksta jau tiek pat laiko, kiek ir SEO, ir neatrodo, kad jis netrukus baigsis. Jei esate","breadcrumb":{"@id":"https:\/\/seo.london\/subdomain-or-subdirectory\/#breadcrumb"},"inLanguage":"lt-LT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seo.london\/subdomain-or-subdirectory\/"]}]},{"@type":"ImageObject","inLanguage":"lt-LT","@id":"https:\/\/seo.london\/subdomain-or-subdirectory\/#primaryimage","url":"https:\/\/seo.london\/wp-content\/uploads\/2022\/12\/subdomain-or-subdirectory.png","contentUrl":"https:\/\/seo.london\/wp-content\/uploads\/2022\/12\/subdomain-or-subdirectory.png","width":800,"height":447,"caption":"subdomain or subdirectory"},{"@type":"BreadcrumbList","@id":"https:\/\/seo.london\/subdomain-or-subdirectory\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seo.london\/fr\/"},{"@type":"ListItem","position":2,"name":"Subdomain or Subdirectory"}]},{"@type":"WebSite","@id":"https:\/\/seo.london\/fi\/#website","url":"https:\/\/seo.london\/fi\/","name":"SEO.London","description":"SEO konsultant\u0173 ir ekspert\u0173 \u012fmon\u0117 Londone, Jungtin\u0117je Karalyst\u0117je - Lukasz Zelezny","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo.london\/fi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"lt-LT"},{"@type":"Person","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25","name":"Lukasz Zelezny","image":{"@type":"ImageObject","inLanguage":"lt-LT","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","caption":"Lukasz Zelezny"},"description":"#1 Londone gyvenantis SEO konsultantas, dirb\u0119s su tokiomis \u012fmon\u0117mis kaip \"Zoopla\", \"uSwitch\", \"Mashable\", \"Thomson Reuters\" ir daugeliu kit\u0173. Lukasz Zelezny (MCIM, F IDM)","url":"https:\/\/seo.london\/lt\/author\/lukasz-zelezny\/"}]}},"_links":{"self":[{"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/posts\/26067","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/comments?post=26067"}],"version-history":[{"count":0,"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/posts\/26067\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/media\/26068"}],"wp:attachment":[{"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/media?parent=26067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/categories?post=26067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo.london\/lt\/wp-json\/wp\/v2\/tags?post=26067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}