{"id":26063,"date":"2022-12-02T10:54:00","date_gmt":"2022-12-02T10:54:00","guid":{"rendered":"https:\/\/seo.london\/?p=26063"},"modified":"2022-12-28T10:34:55","modified_gmt":"2022-12-28T10:34:55","slug":"skirtumas-tarp-google-analytics-ir-google-search-console","status":"publish","type":"post","link":"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/","title":{"rendered":"Skirtumas tarp \"Google Analytics\" ir \"Google Search Console"},"content":{"rendered":"<p class=\"wp-block-paragraph\">\"Google\" <a href=\"https:\/\/seo.london\/lt\/kaip-atlikti-isplestine-paieska-google\/\">Paie\u0161ka<\/a> \"Console\" ir \"Google <a href=\"https:\/\/seo.london\/lt\/kaip-pagerinti-seo-naudojant-google-analytics\/\">Analiz\u0117<\/a> yra tolimi pusbroliai ir pusseser\u0117s, visai nepana\u0161\u016bs vienas \u012f kit\u0105. Jie i\u0161siskiria savo paslaugomis. Ta\u010diau abi platformos daro stebuklus, kai yra \u012fdiegtos kartu. \"Google Search\" ir \"Google Analytics\" puosel\u0117ja duomen\u0173 vientisum\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jei turite ma\u017eai informacijos apie \u0161ias platformas, atsid\u016br\u0117te tinkamoje vietoje. Aptarsime j\u0173 funkcijas ir baigsime <a href=\"https:\/\/seo.london\/lt\/eskorto-seo-paslaugos\/\">kuris<\/a> platforma geriausiai veikia skirtingomis aplinkyb\u0117mis.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-how-to-define-google-search-console\"><span class=\"ez-toc-section\" id=\"how-to-define-google-search-console\"><\/span>Kaip apibr\u0117\u017eti \"Google\" paie\u0161kos konsol\u0119?<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Turinys<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Perjungti turinio lentel\u0119\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Perjungti<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#how-to-define-google-search-console\" title=\"Kaip apibr\u0117\u017eti &quot;Google&quot; paie\u0161kos konsol\u0119?\">Kaip apibr\u0117\u017eti \"Google\" paie\u0161kos konsol\u0119?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#dynamic-interface\" title=\"Dinamin\u0117 s\u0105saja\">Dinamin\u0117 s\u0105saja<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#increasing-website-productivity\" title=\"Svetain\u0117s na\u0161umo didinimas\">Svetain\u0117s na\u0161umo didinimas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#organic-data\" title=\"Organiniai duomenys\">Organiniai duomenys<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#inspection-and-tests\" title=\"Ap\u017ei\u016bra ir bandymai\">Ap\u017ei\u016bra ir bandymai<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#link-building\" title=\"Nuorod\u0173 k\u016brimas\">Nuorod\u0173 k\u016brimas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#malware\" title=\"Kenk\u0117ji\u0161ka programin\u0117 \u012franga\">Kenk\u0117ji\u0161ka programin\u0117 \u012franga<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#html-errors\" title=\"HTML klaidos\">HTML klaidos<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#google-analytics\" title=\"&quot;Google Analytics\">\"Google Analytics<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#demographic-study\" title=\"Demografinis tyrimas\">Demografinis tyrimas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#referrals\" title=\"Nuorodos\">Nuorodos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#user-thinking\" title=\"Vartotojo m\u0105stymas\">Vartotojo m\u0105stymas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#tracking\" title=\"Steb\u0117jimas\">Steb\u0117jimas<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#reports\" title=\"Ataskaitos\">Ataskaitos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#integration\" title=\"Integracija\">Integracija<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#api\" title=\"API\">API<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#which-is-the-best-option\" title=\"Kuris variantas geriausias?\">Kuris variantas geriausias?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/#contact-seolondon-today\" title=\"Susisiekite su SEO.London \u0161iandien\">Susisiekite su SEO.London \u0161iandien<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">\"Google\" <a href=\"https:\/\/seo.london\/lt\/paieskos-konsole\/\">Paie\u0161kos konsol\u0117<\/a>, i\u0161 prad\u017ei\u0173 vadinta \"Google Webmaster Tools\", prad\u0117ta naudoti 2015 m. gegu\u017e\u0117s m\u0117n. Ta\u010diau 2018 m. sausio m\u0117n. ji buvo pertvarkyta ir i\u0161leista vie\u0161am naudojimui. Viena i\u0161 pagrindini\u0173 prie\u017eas\u010di\u0173, kod\u0117l ji buvo pertvarkyta, buvo sud\u0117tinga s\u0105saja.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Atnaujinime si\u016bloma paprasta s\u0105saja, pvz., ataskaitos atidaromos naujuose languose. Nors tarp \"Google Analytics\" ir \"Google Search Console\" yra skirtum\u0173, pirmiausia <a href=\"https:\/\/seo.london\/lt\/ar-galiu-ismokti-seo-savarankiskai\/\">mokytis<\/a> apie program\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google\" paie\u0161kos konsol\u0117 yra patikimas \u012frankis, kuriame pateikiami \"Google\" paie\u0161kos duomenys. D\u0117l to <a href=\"https:\/\/seo.london\/lt\/serverio-ir-kliento-puses-atvaizdavimas\/\">klientas<\/a> gali gauti paie\u0161kos fragmentus i\u0161 kliento ekran\u0173 ir nustatyti j\u0173 da\u017enum\u0105. \"Google Search Console\" leid\u017eia svetaini\u0173 savininkams optimizuoti savo <a href=\"https:\/\/seo.london\/lt\/ziniu-baze-2\/kaip-stebeti-seo-nasuma\/\">na\u0161umas<\/a>. J\u0173 rezultatai konkurent\u0173 at\u017evilgiu pager\u0117ja, nes padid\u0117ja lankytoj\u0173 srautas \u012f j\u0173 svetain\u0119. Galiausiai, \"Google Search Console\" taip pat pateiks kliento svetain\u0117je klient\u0173 naudojam\u0173 paie\u0161kos u\u017eklaus\u0173 reiting\u0105.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-dynamic-interface\"><span class=\"ez-toc-section\" id=\"dynamic-interface\"><\/span>Dinamin\u0117 s\u0105saja<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pagrindinis \"Google Search Console\" ir \"Google Analytics\" skirtumas yra tas, kad platforma kei\u010diasi priklausomai nuo kliento svetain\u0117s funkcij\u0173. Ji taip pat atsi\u017evelgia \u012f paie\u0161kos rezultat\u0173 puslapius ir lygina rezultatus su konkurent\u0173 svetain\u0117mis. Pavyzd\u017eiui, pridedami paie\u0161kos rezultat\u0173 ir atradim\u0173 skirtukai, o tada nusprend\u017eiama, kad jie gauna tam tikr\u0105 sraut\u0105. S\u0105saja pl\u0117tojama atsi\u017evelgiant \u012f kliento poreikius. Joje bus rodomi j\u0173 produkt\u0173 reikalavimai, puikiai optimizuojant per geriausius rezultatus.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-increasing-website-productivity\"><span class=\"ez-toc-section\" id=\"increasing-website-productivity\"><\/span>Svetain\u0117s na\u0161umo didinimas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160is skyrius yra naujausias \"Google\" paie\u0161kos konsol\u0117s papildymas. Deja, rezultatai n\u0117ra visi\u0161kai <a href=\"https:\/\/seo.london\/lt\/kaip-tiksliai-yra-semrush\/\">tikslus<\/a> ta\u010diau suteikia verting\u0173 metrini\u0173 \u012f\u017evalg\u0173. Svetain\u0117s savininkas turi nuolat nagrin\u0117ti naudojimo patogumo ataskait\u0105, jei tinklalapiuose yra <a href=\"https:\/\/seo.london\/lt\/kaip-naudoti-faq-schemos-zymejima\/\">DUK<\/a> ir skyriai \"Kaip\". Kaip konkurencingas <a href=\"https:\/\/seo.london\/lt\/kodel-mano-imone-nerodoma-google-zemelapiuose\/\">verslas<\/a>norite u\u017etikrinti, kad u\u017eklausos b\u016bt\u0173 rodomos paie\u0161kos sistemoje.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Klientas niekada neturi nuvertinti \"Google Search Console\" svetain\u0117s produktyvumo skilties SEO galimybi\u0173. Jis pad\u0117s nustatyti technin\u012f dominavim\u0105, verslo augim\u0105 ir tarpusavio s\u0105sajas.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-organic-data\"><span class=\"ez-toc-section\" id=\"organic-data\"><\/span>Organiniai duomenys<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google Search Console\" naudoja paie\u0161kos parodymus, paspaudimus ant j\u016bs\u0173 <a href=\"https:\/\/support.google.com\/websearch\/answer\/9351707?hl=en\">paie\u0161kos fragmentai<\/a>, paspaudim\u0173 skai\u010di\u0173 ir tinklalapio reiting\u0105, kad b\u016bt\u0173 galima analizuoti jo na\u0161um\u0105. Be to, \"Google Search Console\" pad\u0117s klientui nustatyti klient\u0173 paie\u0161kos u\u017eklausas, kurias jis gali filtruoti pagal <a href=\"https:\/\/seo.london\/lt\/konkrecios-salies-seo\/\">\u0161alis<\/a>, am\u017eius arba <a href=\"https:\/\/seo.london\/lt\/pasiekti-kad-google-paieskos-rezultatuose-rodytu-paskelbimo-data\/\">data<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kalbant apie duomen\u0173 vertinim\u0105, \"Google Analytics\" ir \"Google Search Console\" atlieka t\u0105 pa\u010di\u0105 funkcij\u0105. <a href=\"https:\/\/seo.london\/lt\/nuorodu-kurimas-kaip-ka-daryti-donts\/\">K\u0105<\/a> yra skirtumas tarp \"Google Search Console\" ir \"Google Analytics\" neturi per daug vert\u0117s! Ta\u010diau \"Google Search Console\" i\u0161samiai \u012fvertins svetain\u0119 integruodamas j\u0105 su \"Google\" arba <a href=\"https:\/\/seo.london\/lt\/svetaine-nera-indeksuojama-bings-paieskoje\/\">Bing<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-inspection-and-tests\"><span class=\"ez-toc-section\" id=\"inspection-and-tests\"><\/span>Ap\u017ei\u016bra ir bandymai<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Neseniai \"Google\" paie\u0161kos konsol\u0117 yra populiari d\u0117l savo URL tikrinimo \u012franki\u0173. Ji analizuoja svetain\u0117s na\u0161um\u0105 ir <a href=\"https:\/\/seo.london\/lt\/turinio-rinkodaros-seo-paslaugos\/\">turinys<\/a> techniniu po\u017ei\u016briu. \u012erankis \u012fvertins turin\u012f pagal \"Google\" pateiktas kokyb\u0117s gaires. Galiausiai jis taip pat pateiks pasi\u016blym\u0173, jei turinys yra netinkamas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Toliau pateikiamos funkcijos, kurias pasteb\u0117site URL inspektoriaus \u012frankyje:<\/p>\n\n\n\n<ol class=\"wp-block-list\" type=\"1\">\n<li>\"Sitelinks\" paie\u0161ka<\/li>\n\n\n\n<li>Suderinamumas su mobiliaisiais telefonais<\/li>\n\n\n\n<li>Apr\u0117ptis<\/li>\n\n\n\n<li>Bandomasis URL adresas<\/li>\n\n\n\n<li>Nar\u0161omi puslapiai<\/li>\n\n\n\n<li>Parsisiuntimas \/ u\u017eklausa <a href=\"https:\/\/seo.london\/lt\/kaip-pasiekti-kad-google-greiciau-indeksuotu-jusu-svetaine\/\">Indeksavimas<\/a><\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">Paskutinis s\u0105ra\u0161e pamin\u0117tas \u012frankis yra labai svarbus, kai svetain\u0117s savininkas redaguoja tinklalap\u012f arba \u012fkelia tinklara\u0161\u010dio \u012fra\u0161\u0105.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-link-building\"><span class=\"ez-toc-section\" id=\"link-building\"><\/span>Nuorod\u0173 k\u016brimas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Klientas turi i\u0161tirti, kas pateikia nuorodas \u012f jo svetain\u0119. Pa\u017eeistas nuorod\u0173 tinklas gali pakenkti svetain\u0117s reitingui. Tod\u0117l naudotojas turi steb\u0117ti eksport\u0105 <a href=\"https:\/\/seo.london\/lt\/blogos-isorines-nuorodos-seo\/\">I\u0161orin\u0117s nuorodos<\/a> ir <a href=\"https:\/\/seo.london\/lt\/seo-agentura-londone\/\">Vir\u0161uje<\/a> Susieti puslapiai. \u012erankis i\u0161ry\u0161kins duomenis, susijusius su <a href=\"https:\/\/seo.london\/lt\/ar-tinklarasciai-yra-naudingi-seo\/\">tinklara\u0161\u010diai<\/a> arba svetaines.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ry\u0161i\u0173 tinklai yra labai svarb\u016bs kuriant santykius. Ataskaitoje bus pateikti patikimi \u0161altiniai, kuriuos galite naudoti savo \u012ftakai didinti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-malware\"><span class=\"ez-toc-section\" id=\"malware\"><\/span>Kenk\u0117ji\u0161ka programin\u0117 \u012franga<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">T\u0119sdami mokym\u0105si apie \"Google Search Console\" ir \"Google Analytics\" skirtumus, dar vienas <a href=\"https:\/\/seo.london\/lt\/naudingas-turinio-atnaujinimas\/\">naudinga<\/a> funkcija yra Saugumo klausimai. Skyriuje bus pa\u017eym\u0117tos su svetaine susijusios problemos. Be to, jame bus nurodytos problemos, susijusios su <a href=\"https:\/\/seo.london\/lt\/seo-programelems\/\">parai\u0161ka<\/a> taip pat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google\" supranta, kad saugumo klausimai labai g\u0105sdina svetain\u0119, tod\u0117l nesutiks su spragomis. Jos saugumo parametrai yra \u017einiatinklio serveriai, trik\u010di\u0173 \u0161alinimas ir kitos technin\u0117s temos.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-html-errors\"><span class=\"ez-toc-section\" id=\"html-errors\"><\/span>HTML klaidos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.w3schools.com\/tags\/ref_httpmessages.asp\">HTML<\/a> ir <a href=\"https:\/\/seo.london\/lt\/koks-skirtumas-tarp-paieskos-ir-indeksavimo-seo-srityje\/\">\u0161liau\u017eiojimas<\/a> klaid\u0173 atsiranda, kai \"Google\" steb\u0117jimas atpa\u017e\u012fsta svetain\u0117s problemas. \u012erankis atpa\u017e\u012fsta klaidas, trukdan\u010dias paie\u0161kos sistemai indeksuoti puslap\u012f. Jei turinys ar tinklalapiai prie\u0161tarauja \"Google\" gair\u0117ms, jie grei\u010diausiai bus indeksuojami.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Svetain\u0117 <a href=\"https:\/\/seo.london\/lt\/kaip-rasti-vietiniu-seo-klientu-be-jokiu-saltu-skambuciu\/\">klientai<\/a> neturi per daug nerimauti, jei apr\u0117pties skirtuke i\u0161kyla per daug raudon\u0173 klausim\u0173. Ta\u010diau klientas raginamas steb\u0117ti klaidas. Tobulame pasaulyje svetain\u0117je neturi b\u016bti joki\u0173 klaid\u0173. Deja, tai ne\u012fmanoma.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kai savininkas reguliariai \u012fkelia turin\u012f, jis gali pamir\u0161ti smulkiausias detales. \"Google Search Console\" i\u0161 karto prane\u0161 apie \u0161ias problemas, kad gal\u0117tum\u0117te jas i\u0161taisyti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-google-analytics\"><span class=\"ez-toc-section\" id=\"google-analytics\"><\/span>\"Google Analytics<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kai \"Google Analytics\" buvo i\u0161leista pirm\u0105 kart\u0105, ji labai i\u0161populiar\u0117jo. \u0160is \u012frankis labai svarbus duomenims, susijusiems su programa arba svetaine. \"Google Analytics\" ir \"Google Serve Console\" atlieka t\u0105 pa\u010di\u0105 funkcij\u0105 ir turi daugyb\u0119 funkcij\u0173.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Viena i\u0161 svarbiausi\u0173 \"Google Analytics\" funkcij\u0173 - pagrindinis prietais\u0173 skydelis. Rinkodaros specialistai turi <a href=\"https:\/\/seo.london\/lt\/kaip-sugalvoti-tinklarascio-ideju\/\">id\u0117ja<\/a> apie jos tu\u0161\u010di\u0105 s\u0105saj\u0105, kai pirm\u0105 kart\u0105 <a href=\"https:\/\/seo.london\/lt\/zurnalo-failu-analize-ir-seo\/\">prisijungti<\/a> in. \"Google Analytics\" atpa\u017eins rink\u0105 <a href=\"https:\/\/seo.london\/lt\/kaip-naudoti-google-trend-raktazodziams-rasti\/\">tendencijos<\/a> ir gaukite vertingos informacijos, kuri pad\u0117s j\u016bs\u0173 svetainei prad\u0117ti veikti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-demographic-study\"><span class=\"ez-toc-section\" id=\"demographic-study\"><\/span>Demografinis tyrimas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Sud\u0117tinga suprasti, i\u0161 kur gaunamas svetain\u0117s srautas - i\u0161 organini\u0173 ar referralini\u0173 \u0161altini\u0173. Be to, svetaini\u0173 savininkams taip pat gali b\u016bti sud\u0117tinga nustatyti \u012fpro\u010dius. Be to, atskirti potencial\u0173 verslo augim\u0105 nuo klient\u0173 taip pat b\u016btina verslo programoms ar projektams.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google Analytics\" pateiks demografines ataskaitas, kuriose <a href=\"https:\/\/seo.london\/lt\/prekes-zenklo-paminejimai-seo\/\">pamin\u0117ti<\/a> interesus ir kitus naudingus veiksnius. Ta\u010diau ataskait\u0105 galima pateikti tik tada, jei esate u\u017esiregistrav\u0119 \"Google Ads\". Valdymo skydelyje bus analizuojamas srautas pagal \u012frengin\u012f, technologij\u0105 arba lyginam\u0105j\u0105 pagalb\u0105. D\u0117l to bus atliktas i\u0161samus svetain\u0117s \u012fvertinimas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Prietais\u0173 skydelyje si\u016bloma 16 parink\u010di\u0173 ir dar devyni submeniu. Svetain\u0117s savininkas gali nagrin\u0117ti duomenis i\u0161 daugelio perspektyv\u0173. Ta\u010diau duomen\u0173 strukt\u016bros b\u016bdas priklauso nuo \u012fmon\u0117s tiksl\u0173. Kitaip tariant, duomenys yra nenaudingi, jei neturite ai\u0161kios savo verslo vizijos. Galiausiai nepamir\u0161kite sukonfig\u016bruoti analiz\u0117s, kad \u012f ataskaitas nepatekt\u0173 nereikalinga informacija.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-referrals\"><span class=\"ez-toc-section\" id=\"referrals\"><\/span>Nuorodos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google\" s\u0105sajoje taip pat si\u016bloma geniali nukreipiamojo srauto funkcija. Privalumas tas, kad svetain\u0117s savininkas siekia pritraukti sraut\u0105 i\u0161 kit\u0173 rink\u0173. N\u0117ra joki\u0173 skirtum\u0173 tarp <a href=\"https:\/\/search.google.com\/search-console\/about\">\"Google\" paie\u0161kos konsol\u0117<\/a> ir \"Google Analytics\", nes meniu yra nesud\u0117tingi ir juose lengvai apibr\u0117\u017eiamos funkcijos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Meniu pad\u0117s naudotojui nustatyti srauto \u0161altinius, kad jis gal\u0117t\u0173 prisitaikyti prie \u012fvairi\u0173 verslo poreiki\u0173.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-user-thinking\"><span class=\"ez-toc-section\" id=\"user-thinking\"><\/span>Vartotojo m\u0105stymas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Rinkodaros specialistai ir turinio vertintojai daugiausia laiko praleid\u017eia skirtuke \"Naudotojo elgsena\". Tai yra svetain\u0117s turinio skyriaus poataskaitos dalis. Ta\u010diau \u0161i funkcija taip pat taikoma visai svetainei, \u012fskaitant <a href=\"https:\/\/seo.london\/lt\/kas-yra-nukreipimo-puslapiai-ir-kodel-jie-svarbus\/\">nukreipimo puslapiai<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Skyrius taip pat yra lengvai suprantamas. Ta\u010diau norint suprasti naudotojo elgsen\u0105, reikia praktikos. Ataskait\u0105 sudaro du skyriai.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Elgesio srautas nurodys naudotojo keli\u0105, kur\u012f jis nueis nuo <a href=\"https:\/\/seo.london\/lt\/ar-vieno-puslapio-svetaines-yra-naudingos-seo\/\">vienas puslapis<\/a> \u012f kit\u0105. I\u0161 tikr\u0173j\u0173 kelias gali apimti daugyb\u0119 tinklalapi\u0173 arba per\u017ei\u016br\u0173 sesijos metu. Svetaini\u0173 savininkai nori, kad naudotojas svetain\u0117je praleist\u0173 did\u017ei\u0105j\u0105 laiko dal\u012f, nes tai didina lankytoj\u0173 sraut\u0105. Be to, per\u017ei\u016br\u0173 da\u017enumas kelia ir svetain\u0117s reiting\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Be to, naudingas skyrius yra ir turinio gilinimo skyrius. Jame bus pamin\u0117ta svetain\u0117s <a href=\"https:\/\/seo.london\/lt\/straipsnio-formatas-ir-straipsnio-struktura\/\">strukt\u016bra<\/a> ir informacij\u0105 apie organizacij\u0105. Vartotojas gali matyti, kiek per\u017ei\u016br\u0173 sulaukia kiekvienas puslapis. Be to, jame taip pat bus pamin\u0117ta <a href=\"https:\/\/seo.london\/lt\/kodel-jums-reikia-suprasti-savo-svetainiu-atsokimo-rodikli\/\">at\u0161okimo da\u017enis<\/a>, pasitraukimo i\u0161 tinklalapio rodikl\u012f ir vidutin\u012f tinklalapiuose praleist\u0105 laik\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Naudotojas raginamas i\u0161nagrin\u0117ti dinamik\u0105 ir ataskaitas, susijusias su <a href=\"https:\/\/seo.london\/lt\/ar-nukreipimo-puslapiai-yra-blogi-seo\/\">nusileidimas<\/a> ir i\u0161\u0117jimo puslapius. Jis i\u0161ry\u0161kins, kur klientas atsisako u\u017emegzti ry\u0161\u012f su svetaine ar j\u016bs\u0173 \u012fmone. D\u0117l to galite naudoti tre\u010di\u0173j\u0173 \u0161ali\u0173 \u012frankius arba samdyti ekspertus, kad pa\u0161alintum\u0117te i\u0161\u0161\u016bkius ir klientai ilgiau pasilikt\u0173 svetain\u0117je.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-tracking\"><span class=\"ez-toc-section\" id=\"tracking\"><\/span>Steb\u0117jimas<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/analytics.google.com\/analytics\/web\/\">\"Google Analytics<\/a> yra pa\u017eangus \u012frankis, leid\u017eiantis naudotojams nustatyti individualius tikslus. Vartotojas taip pat gali nustatyti pinigin\u0119 sum\u0105, kad gal\u0117t\u0173 geriau \u012fvertinti vartotojo elges\u012f. Be to. <a href=\"https:\/\/seo.london\/lt\/internetines-rinkodaros-pastangos\/\">pastangos<\/a> taip pat tur\u0117s teigiam\u0105 poveik\u012f \u012fmonei.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Kai galvojama apie klient\u0173 konversij\u0173 steb\u0117jim\u0105, paprastai tai rei\u0161kia puikius verslo rezultatus. Tod\u0117l primygtinai reikalaujame, kad pasamdytum\u0117te rinkodaros specialist\u0105, kuris profesionaliai sukurt\u0173 j\u016bs\u0173 \"Google Analytics\" paskyr\u0105. Jie atsi\u017evelgs \u012f verslo tikslus ir pa\u0161alins kylan\u010dius neai\u0161kumus. Pokalbi\u0173 steb\u0117jimas <a href=\"https:\/\/seo.london\/lt\/pasalinti-urnus-is-google-indekso-naudojant-paieskos-konsole\/\">pa\u0161alinti<\/a> sumai\u0161tis taip pat. Tod\u0117l, jei pamin\u0117site ai\u0161kius tikslus, bus daug lengviau.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-reports\"><span class=\"ez-toc-section\" id=\"reports\"><\/span>Ataskaitos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Pokalbis, susij\u0119s su skirtumo tarp \"Google Analytics\" ir \"Google Search Console\" supratimu, gali atrodyti sud\u0117tingas. Ta\u010diau yra ir smagus aspektas - tai asmeninis <a href=\"https:\/\/seo.london\/lt\/seo-rezultatu-ataskaitu-teikimas\/\">ataskait\u0173 teikimas<\/a>. \u0160i funkcija apima pasirinktinius prietais\u0173 skydelius, i\u0161saugotas ataskaitas ir <a href=\"https:\/\/seo.london\/lt\/google-perspejimai-seo\/\">\u012fsp\u0117jimai<\/a>. Funkcijos pateikiamos skirtuke \"Pritaikymas\". \u010cia jos i\u0161samiai apra\u0161ytos:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Pasirinktiniai prietais\u0173 skydeliai unikaliai parodys \"Google Analytics\" duomenis. Vartotojas gali kurti pritaikytas ataskaitas arba importuoti jas i\u0161 stoge esan\u010dios galerijos.<\/li>\n\n\n\n<li>Pasirinktin\u0117se ataskaitose bus pamin\u0117ti nedideli informacijos akcentai, kad b\u016bt\u0173 galima kurti ataskaitas konkre\u010diomis temomis. \u0160i funkcija labai svarbi, jei naudotojas ie\u0161ko konkre\u010dios ni\u0161os informacijos.<\/li>\n\n\n\n<li>\"I\u0161saugotos ataskaitos\" yra b\u016btent tai, kaip skamba. \u0160i funkcija leid\u017eia naudotojams i\u0161saugoti ankstesnes arba dar nepateiktas ataskaitas. \u0160i parinktis naudinga, kai klientas naudoja i\u0161pl\u0117stinius filtrus arba atlieka palyginimus, kurie padeda <a href=\"https:\/\/seo.london\/lt\/seo-tendencijos\/\">ateitis<\/a> rinkos vertinimas.<\/li>\n\n\n\n<li>Asmeniniai \u012fsp\u0117jimai yra svarb\u016bs, kai kliento reikalai susij\u0119 su svarbiausiais etapais ar trik\u010di\u0173 \u0161alinimu.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google Analytics\" pritaikymo ataskaitose yra begal\u0117 funkcij\u0173, kurios laukia, kol jas atrasite. Naudotojai s\u0105sajoje gali tvarkyti asmeninius kintamuosius. Be to, yra galimyb\u0117 ir kurti kintamuosius.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-integration\"><span class=\"ez-toc-section\" id=\"integration\"><\/span>Integracija<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google Tag Manager\" suteiks naudotojui galimyb\u0119 tiesiogiai prid\u0117ti asmeninius kintamuosius \u012f \"Google Analytics\". \u0160i funkcija labai svarbi, kai svetain\u0117 susijusi su unikaliais elementais. Tipi\u0161kas pavyzdys - prid\u0117ti mygtukus, kurie pa\u017eym\u0117s svetain\u0119 pagal pasirinktinius kintamuosius. Veiksniai yra i\u0161skirtiniai \u012fmonei, tod\u0117l su\u017einosite daugiau apie elgsen\u0105 internete.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-api\"><span class=\"ez-toc-section\" id=\"api\"><\/span>API<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Paskutinis \"Google Search Console\" ir \"Google Analytics\" skirtumas yra tas, kad pastaroji efektyviai susiejama su tre\u010di\u0173j\u0173 \u0161ali\u0173 \u012frankiais. Jis gerai veikia su <a href=\"https:\/\/seo.london\/lt\/ar-wordpress-svetaines-yra-tinkamos-seo\/\">WordPress<\/a> arba <a href=\"https:\/\/seo.london\/lt\/kaip-padaryti-onpage-seo-wordpress\/\">CMS<\/a>. Tod\u0117l duomenys pateikiami tvarkingai ir yra paruo\u0161ti naudoti bei priimti sprendimus.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-which-is-the-best-option\"><span class=\"ez-toc-section\" id=\"which-is-the-best-option\"><\/span>Kuris variantas geriausias?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Po min\u0117t\u0173 skirtum\u0173 dar turime paskelbti \"Google Search Console\" ir \"Google Analytics\" gin\u010do nugal\u0117toj\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google Analytics\" ir \"Search Console\" atlieka t\u0105 pa\u010di\u0105 funkcij\u0105, nes suteikia \u012fmon\u0117ms galimyb\u0119 daugiau su\u017einoti apie savo svetain\u0117s veikim\u0105 ir buvim\u0105 virtualioje rinkoje. Abiejose si\u016blomos galingos funkcijos, kurios supaprastina duomen\u0173 supratim\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160tai esm\u0117:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\"Google Analytics <a href=\"https:\/\/seo.london\/lt\/kaip-sekti-raktazodziu-reitingus\/\">steb\u0117ti .<\/a> naudotoj\u0173 ir perduoti duomenis svetain\u0117s savininkui. Analiz\u0117je bus nurodyta daugyb\u0117 veiksni\u0173, pavyzd\u017eiui, am\u017eius, vieta ar lytis. Kita vertus, \"Google Search Console\" duomenys gaunami tiesiogiai i\u0161 paie\u0161kos sistemos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jei norite pasiekti geriausi\u0173 rezultat\u0173, raginame toliau mokytis apie \u0161ias dvi priemones. \"Google Analytics\" ir \"Google Search Console\" kainos nesiskiria, nes abi \u0161ios paslaugos yra <a href=\"https:\/\/seo.london\/lt\/nemokama-seo-programine-iranga\/\">nemokamai<\/a>. Tod\u0117l j\u016bs\u0173 <a href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-su-turinio-svetaines-biudzetu\/\">biud\u017eetas<\/a> juos sinchronizuoti ir dalytis \u012f\u017evalgomis su rinkodaros komanda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tre\u010dia, \"Google Search Console\" padidins j\u016bs\u0173 SEO pasiekiamum\u0105 ir pad\u0117s u\u017eimti auk\u0161tesnes pozicijas paie\u0161kos sistemoje. Prie\u0161ingai, \"Google Analytics\" pagerins interneto laikysen\u0105.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-contact-seo-london-today\"><span class=\"ez-toc-section\" id=\"contact-seolondon-today\"><\/span>Susisiekite su SEO.London \u0161iandien<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/seo.london\/lt\/\">https:\/\/seo.london\/<\/a> optimizuoti vienkartinius \u012fvykius, produktus ar rinkodaros kampanijas. \u0160i paslauga pagerina j\u016bs\u0173 buvim\u0105 internetin\u0117je rinkodaroje ir neinternetin\u0117je erdv\u0117je. Be to, SEO.London taip pat teikia <a href=\"https:\/\/seo.london\/lt\/seo-auditas\/\">auditas<\/a> ir \u012fgyvendinti i\u0161vadas remiantis novatori\u0161ku m\u0105stymu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mes puikiai tinka, jei j\u016bs\u0173 verslas ie\u0161ko nauj\u0173 klient\u0173 segmentavimo b\u016bd\u0173. SEO.London taip pat suteiks <a href=\"https:\/\/seo.london\/lt\/seo-konsultantas-londone\/\">konsultacijos<\/a> apie socialin\u0119 \u017einiasklaid\u0105 <a href=\"https:\/\/seo.london\/lt\/seo-valdymo-paslaugos\/\">valdymas<\/a> ir prastai veikian\u010di\u0173 svetaini\u0173. Nor\u0117dami gauti daugiau informacijos apie SEO.London paslaugas, susisiekite su mumis <a href=\"https:\/\/seo.london\/lt\/visumines-paslaugos\/\">el. pa\u0161tas<\/a> arba skambinkite numeriu +44 7891 173 471.<\/p>","protected":false},"excerpt":{"rendered":"<p>\"Google Search Console\" ir \"Google Analytics\" yra tolimi pusbroliai, kurie n\u0117ra pana\u0161\u016bs vienas \u012f kit\u0105. Jos skiriasi savo paslaugomis. Ta\u010diau abi platformos daro stebuklus, kai yra \u012fdiegtos kartu. \"Google Search\" ir \"Google Analytics\" puosel\u0117ja duomen\u0173 vientisum\u0105. Jei turite nedaug informacijos apie \u0161ias platformas, pataik\u0117te ten, kur reikia. [...]<\/p>","protected":false},"author":6,"featured_media":26064,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-26063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Difference between Google Analytics and Google Search Console - SEO.London<\/title>\n<meta name=\"description\" content=\"Google Search Console and Google Analytics are distant cousins who are nothing like each other. They are distinctive in their services. However, both\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/lt\/skirtumas-tarp-google-analytics-ir-google-search-console\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Difference between Google Analytics and Google Search Console\" \/>\n<meta property=\"og:description\" content=\"Google Search Console and Google Analytics are distant cousins who are nothing like each other. They are distinctive in their services. 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