{"id":16727,"date":"2022-02-15T14:34:10","date_gmt":"2022-02-15T14:34:10","guid":{"rendered":"https:\/\/seo.london\/?p=16727"},"modified":"2022-12-28T09:48:13","modified_gmt":"2022-12-28T09:48:13","slug":"kaip-atlikti-seo-raktazodziu-tyrimus","status":"publish","type":"post","link":"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/","title":{"rendered":"Kaip atlikti SEO rakta\u017eod\u017ei\u0173 tyrimus"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Tinklalapi\u0173 reitingavimas <a href=\"https:\/\/seo.london\/lt\/kaip-atlikti-isplestine-paieska-google\/\">paie\u0161ka<\/a> rezultatai yra susij\u0119 su keliais <a href=\"https:\/\/seo.london\/lt\/turinio-spragos-2\/\">puslapio SEO<\/a> technikos. Geras <a href=\"https:\/\/seo.london\/lt\/kaip-rasyti-seo-optimizuota-turini\/\">kokybi\u0161kas turinys<\/a> yra svarbiausia <a href=\"https:\/\/seo.london\/lt\/\">SEO<\/a>. Be to, \u017einant <a href=\"https:\/\/seo.london\/lt\/eskorto-seo-paslaugos\/\">kuris<\/a> labai svarbu, kad raktiniai \u017eod\u017eiai pritraukt\u0173 did\u017eiausi\u0105 susidom\u0117jim\u0105. Paie\u0161kos sistem\u0173 optimizavimo specialistai daro <a href=\"https:\/\/seo.london\/lt\/kas-yra-meta-raktazodziai\/\">rakta\u017eodis<\/a> <a href=\"https:\/\/seo.london\/lt\/ziniu-baze-2\/raktinis-zodis-tyrimai-seo\/\">tyrimai<\/a> prie\u0161 sukurdami <a href=\"https:\/\/seo.london\/lt\/turinio-rinkodaros-seo-paslaugos\/\">turinys<\/a>. Teksto turinys apskritai bus <a href=\"https:\/\/seo.london\/lt\/kaip-patikrinti-savo-seo-reitingus\/\">rangas<\/a> geriau su raktiniu \u017eod\u017eiu <a href=\"https:\/\/seo.london\/lt\/ziniu-baze-2\/raktiniu-zodziu-tankis\/\">tankis<\/a> i\u0161 2 - 5%. Kad teisingai nustatytum\u0117te, \u012f kokius rakta\u017eod\u017eius reikia orientuotis, <a href=\"https:\/\/seo.london\/lt\/ar-galiu-ismokti-seo-savarankiskai\/\">mokytis<\/a> kaip tai padaryti <a href=\"https:\/\/seo.london\/lt\/kaip-naudoti-semrush-raktazodziu-tyrimams\/\">raktini\u0173 \u017eod\u017ei\u0173 tyrimas<\/a> teisingai.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Raktini\u0173 \u017eod\u017ei\u0173 tyrimas atliekamas siekiant nustatyti, \u012f kokias konkre\u010dias paie\u0161kos u\u017eklausas tur\u0117tum\u0117te nukreipti savo straipsn\u012f. Jis suteiks i\u0161sami\u0105 informacij\u0105 apie susijusius raktinius \u017eod\u017eius, kurie gali padidinti j\u016bs\u0173 turinio aktualum\u0105. Jis taip pat leis jums nusp\u0117ti <a href=\"https:\/\/seo.london\/lt\/nuorodu-kurimas-kaip-ka-daryti-donts\/\">k\u0105<\/a> kok\u012f sraut\u0105 galite tik\u0117tis gauti i\u0161 savo turinio, priklausomai nuo paie\u0161kos reitingo, kur\u012f galite pasiekti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"what-topics-and-categories-do-you-target\"><\/span><strong>\u012e kokias temas ir kategorijas orientuojat\u0117s?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Turinys<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Perjungti turinio lentel\u0119\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Perjungti<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/#what-topics-and-categories-do-you-target\" title=\"\u012e kokias temas ir kategorijas orientuojat\u0117s?\">\u012e kokias temas ir kategorijas orientuojat\u0117s?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/#long-tail-keywords\" title=\"Ilgosios uodegos rakta\u017eod\u017eiai\">Ilgosios uodegos rakta\u017eod\u017eiai<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/#keyword-research-tools\" title=\"Raktini\u0173 \u017eod\u017ei\u0173 tyrimo \u012frankiai\">Raktini\u0173 \u017eod\u017ei\u0173 tyrimo \u012frankiai<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/#doing-keyword-research-using-google-keyword-planner\" title=\"Raktini\u0173 \u017eod\u017ei\u0173 tyrim\u0173 atlikimas naudojant &quot;Google Keyword Planner\">Raktini\u0173 \u017eod\u017ei\u0173 tyrim\u0173 atlikimas naudojant \"Google Keyword Planner<\/a><\/li><\/ul><\/nav><\/div>\n\n\n\n\n<p class=\"wp-block-paragraph\">Pirmasis raktini\u0173 \u017eod\u017ei\u0173 tyrimo \u017eingsnis - i\u0161vardyti savo svetain\u0117s temas. Tam neb\u016btinai reikia rakta\u017eod\u017ei\u0173 tyrimo \u012frankio. Jei j\u016bs\u0173 svetain\u0117je ra\u0161oma apie dalyk\u0117lius, ap\u017evalgas ir t. t., kai kurie teminiai rakta\u017eod\u017eiai gali b\u016bti tokie: \"i\u0161mani\u0173j\u0173 telefon\u0173 ap\u017evalgos\", \"Android\", \"iPhone\", \"i\u0161manieji \u012ftaisai\", \"naujausi <a href=\"https:\/\/seo.london\/lt\/seo-programelems\/\">program\u0117l\u0117s<\/a>,\" ir t. t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Lengvas b\u016bdas rasti \u0161iuos rakta\u017eod\u017eius - per\u017ei\u016br\u0117ti savo svetain\u0117s kategorijas ir meniu punktus bei <a href=\"https:\/\/seo.london\/lt\/konkurentu-analizes-irankiai\/\">konkursas<\/a>. Kitas \u017eingsnis - rasti kelet\u0105 ilg\u0173 rakta\u017eod\u017ei\u0173, kuriuos gal\u0117tum\u0117te priskirti kiekvienai i\u0161 \u0161i\u0173 tem\u0173. Nor\u0117dami rasti \u0161iuos ilgus rakta\u017eod\u017eius, galite naudoti toki\u0105 priemon\u0119 kaip \"Google AdWords\" rakta\u017eod\u017ei\u0173 planuotojas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"long-tail-keywords\"><\/span><strong>Ilgosios uodegos rakta\u017eod\u017eiai<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160iais laikais dauguma svetaini\u0173 siekia u\u017eimti pozicijas pagal ilgus uodegos rakta\u017eod\u017eius, kuriuos sudaro trys ar daugiau \u017eod\u017ei\u0173. \u0160ie rakta\u017eod\u017eiai paprastai b\u016bna labai konkret\u016bs ir tiksliniai. D\u0117l \u0161ios prie\u017easties tokie rakta\u017eod\u017eiai paprastai suteikia galimyb\u0119 lankytojams pateikti tiksling\u0105 turin\u012f. Be to, \u0161ie rakta\u017eod\u017eiai leid\u017eia pagerinti svetain\u0117s naudotojo <a href=\"https:\/\/seo.london\/lt\/kas-yra-puslapio-patirties-signalai\/\">patirtis<\/a>, <a href=\"https:\/\/seo.london\/lt\/kodel-jums-reikia-suprasti-savo-svetainiu-atsokimo-rodikli\/\">at\u0161okimo da\u017enis<\/a>ir sugai\u0161t\u0105 laik\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Raktini\u0173 \u017eod\u017ei\u0173 tyrimai pirmiausia atliekami siekiant nustatyti ilgus uodegos rakta\u017eod\u017eius, kurie padidins sraut\u0105. Viename turinio k\u016brinyje galite naudoti vien\u0105 ar du ilgus rakta\u017eod\u017eius. Paie\u0161kos sistemos paprastai automati\u0161kai rodys puslap\u012f ir pagal kitus atitinkamus ilgus rakta\u017eod\u017eius. Atsi\u017evelgdamos \u012f puslapio lankomum\u0105 ir laik\u0105, kur\u012f naudotojas praleid\u017eia puslapyje, paie\u0161kos sistemos susiaurins, kuriam ilgajam rakta\u017eod\u017eiui puslapis yra aktualiausias, ir nuolat j\u012f reitinguos pagal t\u0105 rakta\u017eod\u012f.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"keyword-research-tools\"><\/span><strong>Raktini\u0173 \u017eod\u017ei\u0173 tyrimo \u012frankiai<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">\u0160iandien rinkoje yra daug rakta\u017eod\u017ei\u0173 tyrimo \u012franki\u0173, kuriais galima rasti ger\u0173 ilg\u0173 rakta\u017eod\u017ei\u0173. Toliau pateikiami keli labai populiar\u016bs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>1. \"Google AdWords\" rakta\u017eod\u017ei\u0173 planuotojas: <\/strong>Tai \"Google AdWords\" dalis. Joje galite kurti rakta\u017eod\u017ei\u0173 planus savo paie\u0161kos skelbim\u0173 kampanijoms. Joje pateikiama i\u0161sami informacija apie kiekvieno rakta\u017eod\u017eio paie\u0161k\u0173 skai\u010di\u0173, konkurencij\u0105, <a href=\"https:\/\/seo.london\/lt\/kiek-kainuoja-seo-jungtineje-karalysteje\/\">i\u0161laidos<\/a> reklamos ir kt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>2. KWFinder:<\/strong> \"KWFinder\" yra puikus rakta\u017eod\u017ei\u0173 tyrimo \u012frankis, leid\u017eiantis atrasti ilgos uodegos rakta\u017eod\u017eius su ma\u017ea konkurencija. Ji pateikia tendencij\u0105, vieno paspaudimo kain\u0105, <a href=\"https:\/\/seo.london\/lt\/kaip-rasti-dideles-apimties-mazos-konkurencijos-raktazodzius\/\">paie\u0161kos apimtis<\/a>, ir sunkumus, susijusius su rakta\u017eod\u017eio reitingavimu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>3. \"Moz Keyword Explorer\":<\/strong> \"Moz Keyword Explorer\" yra populiarus SEO ir SEM \u012fmon\u0117s \"Moz\" sukurtas \u012frankis. Jis turi intuityvi\u0105 naudotojo s\u0105saj\u0105. Naudodami \"Moz Keyword Explorer\" galite nustatyti daugyb\u0119 rakta\u017eod\u017ei\u0173 ir r\u016b\u0161iuoti juos pagal paie\u0161kos apimt\u012f, sud\u0117tingum\u0105, galimyb\u0119 u\u017eimti viet\u0105, prioritet\u0105 ir kt.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"doing-keyword-research-using-google-keyword-planner\"><\/span><strong>Raktini\u0173 \u017eod\u017ei\u0173 tyrim\u0173 atlikimas naudojant \"Google Keyword Planner<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dabar ap\u017evelkime, kaip galite atlikti raktini\u0173 \u017eod\u017ei\u0173 tyrim\u0105 naudodami populiariausi\u0105 \u012frank\u012f - \"Google Keyword Planner\". <a href=\"https:\/\/seo.london\/lt\/zurnalo-failu-analize-ir-seo\/\">\u017durnalas<\/a> \u012feikite \u012f \"Google AdWords\" ir pereikite \u012f raktini\u0173 \u017eod\u017ei\u0173 planuokl\u012f (\u012erankiai-&gt;Raktini\u0173 \u017eod\u017ei\u0173 planuoklis). \"Keyword Planner\" si\u016blo tris rakta\u017eod\u017ei\u0173 paie\u0161kos b\u016bdus: naudodami fraz\u0119 arba savo <a href=\"https:\/\/seo.london\/lt\/kas-yra-nukreipimo-puslapiai-ir-kodel-jie-svarbus\/\">i\u0161krovimo puslapis<\/a> URL, naudodami rakta\u017eod\u017ei\u0173 s\u0105ra\u0161\u0105 arba padaugindami du rakta\u017eod\u017ei\u0173 s\u0105ra\u0161us.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pirmuoju b\u016bdu tiesiog spustel\u0117kite \"Ie\u0161koti nauj\u0173 rakta\u017eod\u017ei\u0173 pagal fraz\u0119, svetain\u0119 ar kategorij\u0105\" ir \u012fveskite kelis apra\u0161omuosius rakta\u017eod\u017eius, susijusius su j\u016bs\u0173 <a href=\"https:\/\/seo.london\/lt\/kodel-mano-imone-nerodoma-google-zemelapiuose\/\">verslas<\/a>. Pasirinktinai pasirinkite svetain\u0117s kategorij\u0105. Spustel\u0117kite \"Gauti id\u0117j\u0173\" ir jums bus pateiktas rakta\u017eod\u017ei\u0173 s\u0105ra\u0161as. <a href=\"https:\/\/seo.london\/lt\/kaip-sugalvoti-tinklarascio-ideju\/\">id\u0117jos<\/a> remiantis \"Google\" paie\u0161kos apimties duomenimis. S\u0105ra\u0161e pateikiama i\u0161sami informacija apie kiekvieno raktinio \u017eod\u017eio m\u0117nesio paie\u0161kas, konkurencij\u0105 ir numatom\u0105 vieno paspaudimo kain\u0105.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Antroji rakta\u017eod\u017ei\u0173 s\u0105ra\u0161o gavimo parinktis yra \"Gauti paie\u0161kos apimties duomenis ir <a href=\"https:\/\/seo.london\/lt\/kaip-naudoti-google-trend-raktazodziams-rasti\/\">tendencijos<\/a>.\" \u010cia galite \u012fvesti kelet\u0105 rakta\u017eod\u017ei\u0173 po vien\u0105 eilut\u0117je arba atskirti kableliais. Taip pat galite \u012fkelti kableliais atskirt\u0105 s\u0105ra\u0161\u0105 ir gauti pasi\u016blym\u0173. Pateikus, \"Google\" pateiks si\u016blom\u0173 rakta\u017eod\u017ei\u0173 s\u0105ra\u0161\u0105. Tre\u010dioji rakta\u017eod\u017ei\u0173 tyrimo parinktis yra \"Dauginti rakta\u017eod\u017ei\u0173 s\u0105ra\u0161us, kad gautum\u0117te nauj\u0173 rakta\u017eod\u017ei\u0173\". \u010cia reikia \u012fvesti du rakta\u017eod\u017ei\u0173 s\u0105ra\u0161us, o \"Google\" sugeneruoja atitinkamus rakta\u017eod\u017eius, \u012ftraukdama \u017eod\u017eius i\u0161 abiej\u0173 s\u0105ra\u0161\u0173. Kadangi \"Keyword Planner\" pateikia toki\u0105 i\u0161sami\u0105 informacij\u0105 apie kiekvien\u0105 rakta\u017eod\u012f, jis labai naudingas turinio optimizavimui.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Gav\u0119 raktinius \u017eod\u017eius, kuriuos norite optimizuoti, turite u\u017etikrinti, kad turinys b\u016bt\u0173 susij\u0119s su pasirinktu raktiniu \u017eod\u017eiu. Pvz. <a href=\"https:\/\/seo.london\/lt\/vietines-seo-apzvalgos\/\">per\u017ei\u016br\u0117ti<\/a> i\u0161maniojo telefono \"Galaxy Note 8\" netur\u0117t\u0173 b\u016bti nukreiptas \u012f rakta\u017eod\u012f \"pirkti naujausi\u0105 \"iOS\" \u012frengin\u012f\". U\u017etikrinkite, kad pasirinktas rakta\u017eodis b\u016bt\u0173 rodomas turinyje pagrindin\u0117se pozicijose - pvz. <a href=\"https:\/\/seo.london\/lt\/seo-puslapio-pavadinimas\/\">pavadinimas<\/a> straipsnio, pirmos pastraipos, antra\u0161t\u0117s \u017eym\u0173, paskutin\u0117s pastraipos ir t. t. Taip pat u\u017etikrinkite, kad raktini\u0173 \u017eod\u017ei\u0173 tankis b\u016bt\u0173 apytiksliai 2 - 5%. Taip u\u017etikrinsite, kad j\u016bs\u0173 turinys i\u0161likt\u0173 aktualus ir naudingas tikslinei auditorijai.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ranking your web pages on search results entails several on-page SEO techniques. Good quality content is paramount in SEO. Also, knowing which keywords attract maximum interest is very important. Search engine optimizers do keyword research before they create content. Text content, in general, will rank better with a keyword density of 2 &#8211; 5%. In [&hellip;]<\/p>","protected":false},"author":6,"featured_media":16730,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-16727","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Do SEO Keyword Research - SEO.London<\/title>\n<meta name=\"description\" content=\"Ranking your web pages on search results entails several on-page SEO techniques. Good quality content is paramount in SEO. Also, knowing which keywords\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/\" \/>\n<meta property=\"og:locale\" content=\"lt_LT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Do SEO Keyword Research\" \/>\n<meta property=\"og:description\" content=\"Ranking your web pages on search results entails several on-page SEO techniques. Good quality content is paramount in SEO. Also, knowing which keywords\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/lt\/kaip-atlikti-seo-raktazodziu-tyrimus\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-15T14:34:10+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T09:48:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2022\/02\/How-to-Do-SEO-Keyword-Research.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"532\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lukasz Zelezny\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minut\u0117s\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Kaip atlikti SEO raktini\u0173 \u017eod\u017ei\u0173 tyrimus - SEO.London","description":"Tinklalapi\u0173 reitingavimas paie\u0161kos rezultatuose apima kelet\u0105 puslapio SEO metod\u0173. 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