{"id":14803,"date":"2021-08-15T14:14:22","date_gmt":"2021-08-15T14:14:22","guid":{"rendered":"https:\/\/seo.london\/?p=14803"},"modified":"2022-12-28T11:39:22","modified_gmt":"2022-12-28T11:39:22","slug":"seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b","status":"publish","type":"post","link":"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/","title":{"rendered":"SEO\u306b\u304a\u3051\u308b \"EAT \"\u3068\u306f"},"content":{"rendered":"<h2 style=\"user-select: auto;\"><span class=\"ez-toc-section\" id=\"how-to-effectively-engage-the-modern-online-consumer\"><\/span><strong style=\"user-select: auto;\">\u73fe\u4ee3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u3068\u52b9\u679c\u7684\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u65b9\u6cd5<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u76ee\u6b21<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u30c8\u30b0\u30eb\u76ee\u6b21\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">\u30c8\u30b0\u30eb<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#how-to-effectively-engage-the-modern-online-consumer\" title=\"\u73fe\u4ee3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u3068\u52b9\u679c\u7684\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u65b9\u6cd5\">\u73fe\u4ee3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u3068\u52b9\u679c\u7684\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u3059\u308b\u65b9\u6cd5<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#what-does-eat-mean-in-seo\" title=\"SEO\u306b\u304a\u3051\u308bEAT\u306e\u610f\u5473\">SEO\u306b\u304a\u3051\u308bEAT\u306e\u610f\u5473<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#why-should-i-care-about-eat\" title=\"\u306a\u305cEAT\u3092\u6c17\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u304b\uff1f\">\u306a\u305cEAT\u3092\u6c17\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#how-does-it-affect-my-websites-ranking\" title=\"\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u304c\u3042\u308b\u306e\u3067\u3059\u304b\uff1f\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u304c\u3042\u308b\u306e\u3067\u3059\u304b\uff1f<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#examples-of-how-to-improve-your-sites-expertise-authoritativeness-and-trustworthiness-score\" title=\"\u30b5\u30a4\u30c8\u306e\u5c02\u9580\u6027\u3001\u6a29\u5a01\u6027\u3001\u4fe1\u983c\u6027\u30b9\u30b3\u30a2\u306e\u6539\u5584\u4f8b\">\u30b5\u30a4\u30c8\u306e\u5c02\u9580\u6027\u3001\u6a29\u5a01\u6027\u3001\u4fe1\u983c\u6027\u30b9\u30b3\u30a2\u306e\u6539\u5584\u4f8b<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#common-misconceptions-about-the-importance-of-eat-in-seo\" title=\"SEO\u306b\u304a\u3051\u308bEAT\u306e\u91cd\u8981\u6027\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8aa4\u89e3\">SEO\u306b\u304a\u3051\u308bEAT\u306e\u91cd\u8981\u6027\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8aa4\u89e3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/ja\/seo%e3%81%a7%e9%a3%9f%e3%81%b9%e3%82%8b%e3%81%a8%e3%81%af%e4%bd%95%e3%81%8b\/#conclusion\" title=\"\u7d50\u8ad6\">\u7d50\u8ad6<\/a><\/li><\/ul><\/nav><\/div>\n\n<p style=\"user-select: auto;\">EAT\u3068\u3044\u3046\u8a00\u8449\u304c\u3088\u304f\u4f7f\u308f\u308c\u308b\u306e\u306f <a href=\"https:\/\/seo.london\/ja\/\">SEO<\/a> \u3067\u3001\u4eba\u6c17\u304c\u3042\u308b\u3002 <a href=\"https:\/\/seo.london\/ja\/seo-%e7%95%a5%e8%aa%9e\/\">\u982d\u5b57\u8a9e<\/a> \u5c02\u9580\u6027\u3001\u6a29\u5a01\u6027\u3001\u4fe1\u983c\u6027\u300d\u3092\u610f\u5473\u3059\u308b\u3002\u8a00\u3044\u63db\u3048\u308c\u3070\u3001EAT\u3068\u306f\u3001\u305d\u306e\u9078\u624b\u304c\u3069\u308c\u3060\u3051\u4fe1\u983c\u3067\u304d\u308b\u304b\u3092\u6e2c\u308b\u65b9\u6cd5\u3067\u3042\u308b\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%82%b3%e3%83%b3%e3%83%86%e3%83%b3%e3%83%84%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0-seo%e3%82%b5%e3%83%bc%e3%83%93%e3%82%b9\/\">\u30b3\u30f3\u30c6\u30f3\u30c4<\/a> \u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u3082\u3057 <a href=\"https:\/\/seo.london\/ja\/seo%e3%83%a9%e3%83%b3%e3%82%ad%e3%83%b3%e3%82%b0%e3%81%ae%e7%a2%ba%e8%aa%8d%e6%96%b9%e6%b3%95\/\">\u30e9\u30f3\u30af<\/a> \u4e0a <a href=\"https:\/\/seo.london\/ja\/%e3%82%b0%e3%83%bc%e3%82%b0%e3%83%ab%e3%81%a7%e9%ab%98%e5%ba%a6%e3%81%aa%e6%a4%9c%e7%b4%a2%e3%82%92%e3%81%99%e3%82%8b%e6%96%b9%e6%b3%95\/\">\u63a2\u7d22<\/a> \u30a8\u30f3\u30b8\u30f3\u306e\u5834\u5408\u3001\u9ad8\u3044\u5c02\u9580\u77e5\u8b58\u304c\u5fc5\u8981\u306b\u306a\u308b\u3001 <a href=\"https:\/\/seo.london\/ja\/%e3%83%89%e3%83%a1%e3%82%a4%e3%83%b3%e3%83%bb%e3%82%aa%e3%83%bc%e3%82%bd%e3%83%aa%e3%83%86%e3%82%a3%e3%81%ae%e8%a6%8b%e3%81%a4%e3%81%91%e6%96%b9\/\">\u5a01\u5149<\/a> \u305d\u3057\u3066\u4fe1\u983c\u6027\u3002\u3053\u308c\u306e\u4e00\u756a\u3044\u3044\u3068\u3053\u308d\u306f <a href=\"https:\/\/seo.london\/ja\/seo%e6%88%a6%e7%95%a5-%e3%83%ad%e3%83%b3%e3%83%89%e3%83%b3\/\">\u5175\u6cd5<\/a> \u3068\u3044\u3046\u306e\u306f\u3001\u5b9f\u306f\u305d\u308c\u307b\u3069\u96e3\u3057\u3044\u3053\u3068\u3067\u306f\u306a\u3044\u306e\u3067\u3059\u3002\u3053\u308c\u3089\u306e3\u3064\u306e\u6226\u7565\u3092\u4eca\u65e5\u304b\u3089\u3042\u306a\u305f\u306eSEO\u30d7\u30e9\u30f3\u306b\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u306f\u3059\u3050\u306b\u305d\u306e\u30cb\u30c3\u30c1\u306e\u5c02\u9580\u5bb6\u3068\u3057\u3066\u898b\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u3053\u3068\u306f\u9593\u9055\u3044\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h2 style=\"user-select: auto;\" data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"what-does-eat-mean-in-seo\"><\/span>\u4f55\u3092\u3059\u308b\u306e\u304b <a style=\"user-select: auto;\" href=\"https:\/\/ahrefs.com\/blog\/eat-seo\/\">\u98df\u3079\u308b<\/a> SEO\u306e\u610f\u5473<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"user-select: auto;\">Expertise Authoritativeness and Trustworthiness\u306f\u3001\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u306e\u4fa1\u5024\u3084\u4fe1\u983c\u5ea6\u3092\u6e2c\u308b\u305f\u3081\u306e\u6307\u6a19\u3067\u3059\u3002\u6ce8\u76ee\u3059\u3079\u304d\u306f\u3001\u3053\u308c\u304c\u54c1\u8cea\u3092\u610f\u5473\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u6b21\u306e\u3088\u3046\u306a\u3053\u3068\u3092\u6e2c\u5b9a\u3057\u3066\u3044\u308b\u3053\u3068\u3067\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%83%aa%e3%83%b3%e3%82%af%e3%83%bb%e3%83%93%e3%83%ab%e3%83%87%e3%82%a3%e3%83%b3%e3%82%b0\/\">\u306a\u306b\u3054\u3068<\/a> \u3092\u5171\u6709\u3057\u3001\u30ea\u30f3\u30af\u30d0\u30c3\u30af\u3059\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u3053\u308c\u306f\u30d6\u30ed\u30ac\u30fc\u306b\u3068\u3063\u3066\u91cd\u8981\u306a\u3053\u3068\u3067\u3001\u30d6\u30ed\u30ac\u30fc\u306f\u81ea\u5206\u306e\u8a18\u4e8b\u3092\u5e83\u3081\u3066\u304f\u308c\u308b\u8aad\u8005\u3092\u5fc5\u8981\u3068\u3057\u3066\u3044\u308b\u304b\u3089\u3067\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%83%96%e3%83%ad%e3%82%b0%e3%81%afseo%e3%81%ab%e6%9c%89%e5%8a%b9%e3%81%8b\/\">\u30d6\u30ed\u30b0<\/a> \u3092\u6295\u7a3f\u3059\u308b\u3053\u3068\u3067\u3001\u3088\u308a\u591a\u304f\u306e\u4eba\u306b\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u5c4a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u3053\u308c\u306f <a href=\"https:\/\/seo.london\/ja\/%e3%83%89%e3%83%a1%e3%82%a4%e3%83%b3%e3%83%bb%e3%82%aa%e3%83%bc%e3%82%bd%e3%83%aa%e3%83%86%e3%82%a3%e3%83%bb%e3%82%b9%e3%82%b3%e3%82%a2%e3%81%ae%e6%b1%82%e3%82%81%e6%96%b9\/\">\u30b9\u30b3\u30a2<\/a> \u5e74\u9f62\u3001\u95a2\u9023\u6027\u3001\u4eba\u6c17\u306a\u3069\u306e\u3055\u307e\u3056\u307e\u306a\u8981\u56e0\u306b\u57fa\u3065\u3044\u3066\u3044\u308b\u3002<\/p>\n<h2 style=\"user-select: auto;\"><span class=\"ez-toc-section\" id=\"why-should-i-care-about-eat\"><\/span><strong style=\"user-select: auto;\">\u306a\u305cEAT\u3092\u6c17\u306b\u3059\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u304b\uff1f<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"user-select: auto;\">\u306b\u95a2\u3057\u3066\u306f\u3001EAT\u306f\u826f\u3044\u3053\u3068\u306e\u524d\u5146\u3067\u3059\u3002 <a style=\"user-select: auto;\" href=\"https:\/\/www.tutorialspoint.com\/seo\/what-is-seo.htm\">SEO\u30e9\u30f3\u30ad\u30f3\u30b0<\/a>.<\/p>\n<p style=\"user-select: auto;\">Google\u306f\u3001\u65b0\u9bae\u3067\u3042\u308c\u3070\u3042\u308b\u307b\u3069\u3001\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u3092\u4e0a\u4f4d\u306b\u8868\u793a\u3057\u307e\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/seo%e3%81%ab%e6%9c%80%e9%81%a9%e5%8c%96%e3%81%95%e3%82%8c%e3%81%9f%e3%82%b3%e3%83%b3%e3%83%86%e3%83%b3%e3%83%84%e3%81%ae%e6%9b%b8%e3%81%8d%e6%96%b9\/\">\u30af\u30aa\u30ea\u30c6\u30a3\u30b3\u30f3\u30c6\u30f3\u30c4<\/a> \u306f\u5b9a\u671f\u7684\u306b\u66f4\u65b0\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<p style=\"user-select: auto;\">\u65b0\u9bae\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\uff1d\u30a2\u30af\u30bb\u30b9\u6570\uff1d\u30d6\u30ed\u30b0\u30aa\u30fc\u30ca\u30fc\u306e\u53ce\u5165\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p style=\"user-select: auto;\">E-A-T\u3068\u306f\u3001\u3042\u306a\u305f\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304cGoogle\u306b\u3068\u3063\u3066\u3069\u308c\u3060\u3051\u4fe1\u983c\u3067\u304d\u308b\u3082\u306e\u3067\u3042\u308b\u304b\u3092\u793a\u3059\u6307\u6a19\u3067\u3059\u3002SERP\uff08\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\uff09\u3067\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u3092\u3069\u3053\u306b\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b\u304b\u3092\u6c7a\u5b9a\u3059\u308b\u969b\u306b\u3001\u5f7c\u3089\u304c\u6ce8\u76ee\u3057\u3066\u3044\u308b\u70b9\u306a\u306e\u3067\u3059\u3002<\/p>\n<h2 style=\"user-select: auto;\"><span class=\"ez-toc-section\" id=\"how-does-it-affect-my-websites-ranking\"><\/span><strong style=\"user-select: auto;\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30e9\u30f3\u30ad\u30f3\u30b0\u306b\u3069\u306e\u3088\u3046\u306a\u5f71\u97ff\u304c\u3042\u308b\u304b<\/strong>?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"user-select: auto;\">EAT\u304c\u9ad8\u3044\u307b\u3069 <a href=\"https:\/\/seo.london\/ja\/%e3%83%ac%e3%83%bc%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0\/\">\u683c\u4ed8\u3051<\/a> \u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u304c\u6301\u3063\u3066\u3044\u308b\u307b\u3069\u3001\u691c\u7d22\u7d50\u679c\u30da\u30fc\u30b8\u3067\u30e9\u30f3\u30af\u4ed8\u3051\u3055\u308c\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u304f\u306a\u308a\u307e\u3059\uff01EAT\u8a55\u4fa1\u306f2\u3064\u306e\u3053\u3068\u3092\u8a08\u7b97\u3059\u308b\u3053\u3068\u306b\u6ce8\u610f\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\uff1a<\/p>\n<p style=\"user-select: auto;\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3069\u308c\u3060\u3051\u65b0\u9bae\u304b\u3001\u3069\u306e\u3088\u3046\u306a\u30c8\u30d4\u30c3\u30af\u3092\u6271\u3063\u3066\u3044\u308b\u304b\u3002\u3053\u308c\u306b\u3088\u308a <a href=\"https:\/\/seo.london\/ja\/%e3%83%96%e3%83%ad%e3%82%b0%e3%81%ae%e3%82%a2%e3%82%a4%e3%83%87%e3%82%a2%e3%81%ae%e5%87%ba%e3%81%97%e6%96%b9\/\">\u30a2\u30a4\u30c7\u30a2<\/a> \u30da\u30fc\u30b8\u306e\u6240\u6709\u8005\u3068\u3057\u3066\u3069\u3053\u306b\u7126\u70b9\u3092\u5f53\u3066\u308b\u5fc5\u8981\u304c\u3042\u308b\u304b\u306e\uff01EAT\u306e\u8a55\u4fa1\u304c\u9ad8\u3044\u30b5\u30a4\u30c8\u306f\u3001\u4f4e\u3044\u30b5\u30a4\u30c8\u3088\u308a\u3082\u30c8\u30e9\u30d5\u30a3\u30c3\u30af\u304c\u591a\u3044\u50be\u5411\u306b\u3042\u308b\u3002<\/p>\n<p style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u30b5\u30a4\u30c8\u306e\u5c02\u9580\u6027\u3001\u6a29\u5a01\u6027\u3001\u4fe1\u983c\u6027\u3092\u5411\u4e0a\u3055\u305b\u308b\u305f\u3081\u306e\u30d2\u30f3\u30c8\u3068\u30b3\u30c4<\/strong><\/p>\n<p style=\"user-select: auto;\">\u3053\u308c\u306f\u3001Google\u304c\u691c\u7d22\u7d50\u679c\u3092\u30e9\u30f3\u30af\u4ed8\u3051\u3059\u308b\u305f\u3081\u306b\u4f7f\u7528\u3059\u308b\u91cd\u8981\u306a\u30b9\u30b3\u30a2\u3067\u3059\u3002<\/p>\n<ul style=\"user-select: auto;\">\n<li style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u5c02\u9580\u6027<\/strong> - \u3059\u3079\u3066\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u3001\u8a8d\u5b9a\u3055\u308c\u305f\u5c02\u9580\u5bb6\u306e\u51fa\u5178\u3092\u542b\u3081\u308b\u3053\u3068\u3002\u53ef\u80fd\u3067\u3042\u308c\u3070\u30011\u3064\u306e\u30c8\u30d4\u30c3\u30af\u306b\u8907\u6570\u306e\u51fa\u5178\u3092\u542b\u3081\u3001\u3055\u307e\u3056\u307e\u306a\u8996\u70b9\u3092\u63d0\u793a\u3059\u308b\u3053\u3068\u3002<\/li>\n<li style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u6a29\u5a01\u3042\u308b\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong> - \u66f8\u304b\u308c\u3066\u3044\u308b\u8a00\u8449\u3068\u4fe1\u983c\u3067\u304d\u308b\u5c02\u9580\u5bb6\u306e\u60c5\u5831\u304c\u4e00\u81f4\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3002<\/li>\n<li style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u4fe1\u983c\u3055\u308c\u308b\u30b5\u30a4\u30c8\u306e\u5b9f\u8df5<\/strong> - \u660e\u78ba\u306a\u30b5\u30a4\u30c8\u30fb\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u78ba\u7acb\u3059\u308b\u3053\u3068\u3067\u3001\u8a2a\u554f\u8005\u306f\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u3092\u3088\u308a\u5feb\u9069\u306b\u611f\u3058\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u3053\u308c\u306fGoogle\u304c\u691c\u7d22\u7d50\u679c\u306e\u30e9\u30f3\u30af\u4ed8\u3051\u306b\u4f7f\u7528\u3059\u308b\u91cd\u8981\u306a\u30b9\u30b3\u30a2\u3067\u3059\u3002\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u4ee5\u4e0b\u306e3\u3064\u306e\u5c02\u9580\u5206\u91ce\u3092\u6539\u5584\u3059\u308b\u305f\u3081\u306e\u30d2\u30f3\u30c8\u3068\u30b3\u30c4\u3092\u304a\u4f1d\u3048\u3057\u307e\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/seo%e3%81%aa%e3%81%97%e3%81%a7%e3%82%a6%e3%82%a7%e3%83%96%e3%82%b5%e3%82%a4%e3%83%88%e3%81%ae%e3%83%88%e3%83%a9%e3%83%95%e3%82%a3%e3%83%83%e3%82%af%e3%82%92%e5%a2%97%e3%82%84%e3%81%99%e6%96%b9\/\">\u5897\u52a0<\/a> \u3042\u306a\u305f\u306e\u9806\u4f4d\u306f\uff1f<\/li>\n<\/ul>\n<p style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u9ad8\u3044\u5c02\u9580\u6027\u306e\u6a29\u5a01\u6027\u3068\u4fe1\u983c\u6027\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u3002<\/strong><\/p>\n<p style=\"user-select: auto;\">\u305d\u306e3\u3064\u306e\u8981\u7d20\u3068\u306f\u3001\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n<ul style=\"user-select: auto;\">\n<li style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u5c02\u9580\u77e5\u8b58\uff08E\uff09<\/strong> - \u5c02\u9580\u77e5\u8b58\u304c\u3042\u308c\u3070\u3042\u308b\u307b\u3069\u3001\u30b9\u30b3\u30a2\u306f\u9ad8\u304f\u306a\u308a\u307e\u3059\u3002\u3042\u306a\u305f\u306e\u5b66\u6b74\u3068\u8077\u6b74 <a href=\"https:\/\/seo.london\/ja\/%e3%83%9a%e3%83%bc%e3%82%b8%e7%b5%8c%e9%a8%93%e3%82%b7%e3%82%b0%e3%83%8a%e3%83%ab%e3%81%a8%e3%81%af\/\">\u7d4c\u9a13<\/a> \u306f\u3001Google\u304c\u3053\u306e\u90e8\u5206\u3092\u8a08\u7b97\u3059\u308b\u3068\u304d\u306b\u898b\u3066\u3044\u308b\u3082\u306e\u3067\u3059\u3002\u535a\u58eb\u53f7\u3084\u533b\u5b66\u535a\u58eb\u3092\u6301\u3063\u3066\u3044\u308b\u5c02\u9580\u5bb6\u3082\u3001EAT\u306e\u30b9\u30b3\u30a2\u304c\u4e0a\u304c\u308a\u307e\u3059\u3002<\/li>\n<li style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u6a29\u5a01\u6027(A)<\/strong> - \u5e74\u9f62\u3001\u8a55\u5224\u3001\u8cc7\u683c\u3001\u305d\u3057\u3066\u500b\u4eba\u7684\u306a\u610f\u56f3\u304c\u306a\u304f\u516c\u5e73\u3067\u3042\u308b\u3068\u3044\u3046\u3088\u3046\u306a\u4ed6\u306e\u8981\u7d20\u306b\u3088\u3063\u3066\u6c7a\u5b9a\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u3002\u4f8b\u3048\u3070\u3001\u30d9\u30f3\u30fb\u30ab\u30fc\u30bd\u30f3\u533b\u5e2b\u3084\u30e1\u30d5\u30e1\u30c8\u30fb\u30aa\u30ba\u533b\u5e2b\u306f\u3001\u305d\u306e\u5c02\u9580\u77e5\u8b58\u304c\u533b\u5b66\u7684\u77e5\u8b58\u306b\u57fa\u3065\u3044\u305f\u3082\u306e\u3067\u3042\u308b\u305f\u3081\u3001A\u30e9\u30f3\u30af\u3067\u4e0a\u4f4d\u306b\u30e9\u30f3\u30af\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%82%a8%e3%82%b9%e3%82%b3%e3%83%bc%e3%83%88seo%e3%82%b5%e3%83%bc%e3%83%93%e3%82%b9\/\">\u4f55\u306e<\/a> \u306f\u3001\u9577\u3044\u9593\u3001\u305d\u306e\u4fe1\u983c\u6027\u304c\u8a3c\u660e\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<li style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u4fe1\u983c\u6027\uff08T\uff09<\/strong> - \u3053\u306e\u8981\u7d20\u306f\u3001\u3042\u306a\u305f\u304c\u3069\u308c\u3060\u3051\u7d04\u675f\u3092\u5b88\u308c\u308b\u304b\u3001\u3042\u306a\u305f\u306e\u8a00\u3046\u3053\u3068\u3092\u4fe1\u3058\u3089\u308c\u308b\u304b\u3069\u3046\u304b\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002\u3082\u3057\u3042\u306a\u305f\u304c\u904e\u53bb\u306b\u4f55\u304b\u4ed6\u306e\u4eba\u306b\u4fe1\u983c\u3055\u308c\u308b\u3088\u3046\u306a\u3053\u3068\u3092\u3057\u3066\u304d\u305f\u306e\u306a\u3089\u3001\u5618\u3092\u3064\u3044\u305f\u308a\u3001\u3042\u308b\u3053\u3068\u3092\u8a00\u3063\u305f\u304c\u5225\u306e\u610f\u5473\u3067\u8a00\u3063\u305f\u306a\u3069\u306e\u7d4c\u6b74\u306e\u3042\u308b\u4eba\u3088\u308a\u3082T\u306f\u9ad8\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002<\/li>\n<\/ul>\n<p style=\"user-select: auto;\"><strong style=\"user-select: auto;\">\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306eEAT\u30b9\u30b3\u30a2\u3092\u5411\u4e0a\u3055\u305b\u308b\u65b9\u6cd5\u00a0<\/strong><\/p>\n<p style=\"user-select: auto;\">EAT\u30b9\u30b3\u30a2\u3092\u4e0a\u3052\u308b\u306b\u306f\u3001\u512a\u308c\u305f\u3001\u6a29\u5a01\u306e\u3042\u308b\u3001\u8a71\u984c\u6027\u306e\u3042\u308b\u30b5\u30a4\u30c8\u306b\u3057\u305f\u3044\u3082\u306e\u3067\u3059\u3002\u3082\u3057\u3001\u3042\u306a\u305f\u306e\u4ed5\u4e8b\u306e\u8981\u4ef6\u306bSEO\u5bfe\u7b56\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u304c\u3001\u4f55\u304b\u3089\u59cb\u3081\u305f\u3089\u3088\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u5834\u5408\u306f\u3001\u4ee5\u4e0b\u306e\u30d2\u30f3\u30c8\u3092\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\uff1a<\/p>\n<ul style=\"user-select: auto;\">\n<li style=\"user-select: auto;\">\u52d5\u753b\u306e\u3088\u3046\u306a\u65b0\u9bae\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u5b9a\u671f\u7684\u306b\u65b0\u3057\u3044\u7d20\u6750\u3092\u516c\u958b\u3059\u308b\u3001 <a href=\"https:\/\/seo.london\/ja\/seo%e3%81%ab%e6%9c%80%e9%81%a9%e5%8c%96%e3%81%95%e3%82%8c%e3%81%9f%e8%a8%98%e4%ba%8b%e3%81%ae%e6%9b%b8%e3%81%8d%e6%96%b9\/\">\u7269\u54c1<\/a> \u3084\u30d6\u30ed\u30b0\u3067\u3001\u4f1a\u793e\u60c5\u5831\u306b\u95a2\u9023\u3059\u308b\u30c8\u30d4\u30c3\u30af\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u306b\u63b2\u8f09\u3059\u308b\u3002\u3053\u306e\u3088\u3046\u306a\u66f4\u65b0\u3092\u884c\u3046\u3053\u3068\u3067\u3001\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u7d9a\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u5404\u30da\u30fc\u30b8\u3067\u4f55\u304c\u8a71\u3055\u308c\u3066\u3044\u308b\u306e\u304b\u3001\u8aad\u8005\u304c\u8208\u5473\u306e\u3042\u308b\u30c6\u30fc\u30de\u306b\u3064\u3044\u3066\u8aad\u307f\u7d9a\u3051\u308b\u306b\u306f\u6b21\u306b\u3069\u3053\u3078\u884c\u3051\u3070\u3088\u3044\u306e\u304b\u304c\u7c21\u5358\u306b\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u3001\u660e\u78ba\u306a\u968e\u5c64\u69cb\u9020\u3067\u30a6\u30a7\u30d6\u30da\u30fc\u30b8\u3092\u3046\u307e\u304f\u69cb\u6210\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u96fb\u8a71\u756a\u53f7\u3001E\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u30fb\u30cf\u30f3\u30c9\u30eb\u306a\u3069\u306e\u9023\u7d61\u5148\u60c5\u5831\u3092\u5e38\u306b\u63d0\u4f9b\u3057\u3001\u8a2a\u554f\u8005\u304c\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u7c21\u5358\u306b\u9023\u7d61\u3092\u53d6\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u3002\u3053\u308c\u306f\u3001\u4e00\u90e8\u306e\u4f01\u696d\u306e\u3088\u3046\u306b\u3001\u8a2a\u554f\u8005\u304c\u81ea\u5206\u3067\u63a2\u305d\u3046\u3068\u63a2\u3057\u56de\u308b\u3053\u3068\u3092\u305b\u305a\u3001\u524d\u3082\u3063\u3066\u3053\u306e\u8cb4\u91cd\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u3001\u4eca\u5f8c\u306e\u30d3\u30b8\u30cd\u30b9\u6d3b\u52d5\u306b\u5bfe\u3059\u308b\u9867\u5ba2\u306e\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308a\u307e\u3059\uff01<\/li>\n<\/ul>\n<p style=\"user-select: auto;\">SEO\u30b5\u30fc\u30d3\u30b9\u3092\u691c\u8a0e\u3057\u3066\u3044\u3066\u3001\u8ab0\u306b\u4f9d\u983c\u3057\u305f\u3089\u3044\u3044\u304b\u308f\u304b\u3089\u306a\u3044\u5834\u5408\u306f\u3001\u4f1a\u793e\u3068\u5951\u7d04\u3059\u308b\u524d\u306b\u3001\u307e\u305aEAT\u30b9\u30b3\u30a2\u3092\u30c1\u30a7\u30c3\u30af\u3059\u308b\u3088\u3046\u306b\u3057\u3088\u3046\u3002<\/p>\n<h2 style=\"user-select: auto;\"><span class=\"ez-toc-section\" id=\"examples-of-how-to-improve-your-sites-expertise-authoritativeness-and-trustworthiness-score\"><\/span>\u30b5\u30a4\u30c8\u306e\u5c02\u9580\u6027\u3001\u6a29\u5a01\u6027\u3001\u4fe1\u983c\u6027\u30b9\u30b3\u30a2\u306e\u6539\u5584\u4f8b<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul style=\"user-select: auto;\">\n<li style=\"user-select: auto;\">\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u3084\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306b\u30b5\u30a4\u30c8\u30de\u30c3\u30d7\u306b\u95a2\u3059\u308b\u8cb4\u91cd\u306a\u60c5\u5831\u3092\u63d0\u4f9b\u3059\u308b\u52b9\u679c\u7684\u306a\u65b9\u6cd5\u3067\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/%e8%a8%98%e4%ba%8b%e3%81%ae%e5%bd%a2%e5%bc%8f%e3%81%a8%e6%a7%8b%e6%88%90\/\">\u69cb\u9020<\/a> \u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u3053\u308c\u306b\u3088\u308a\u3001EAT\u30b9\u30b3\u30a2\u304c\u5411\u4e0a\u3057\u3001\u4eba\u3005\u304c\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u3067\u63a2\u3057\u3066\u3044\u308b\u3082\u306e\u3092\u898b\u3064\u3051\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u9ad8\u54c1\u8cea\u306a\u3082\u306e\u3092\u898b\u6975\u3081\u308b <a href=\"https:\/\/seo.london\/ja\/seo%e3%81%ae%e3%81%9f%e3%82%81%e3%81%ae%e6%82%aa%e3%81%84%e5%a4%96%e9%83%a8%e3%83%aa%e3%83%b3%e3%82%af\/\">\u5916\u90e8\u30ea\u30f3\u30af<\/a> \u307e\u305f\u306f\u95a2\u9023 <a href=\"https:\/\/seo.london\/ja\/%e3%83%ad%e3%83%bc%e3%82%ab%e3%83%abseo%e5%bc%95%e7%94%a8\/\">\u5f15\u7528<\/a> \u307e\u305f\u3001\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u306b\u3068\u3063\u3066\u30d7\u30e9\u30b9\u306b\u306a\u308b\u3088\u3046\u306a\u4ed6\u306e\u30b5\u30a4\u30c8\u304b\u3089\u306e\u60c5\u5831\u3082\u3001EAT\u306e\u30b9\u30b3\u30a2\u30a2\u30c3\u30d7\u306b\u5f79\u7acb\u3061\u307e\u3059\u3002\u3053\u308c\u3089\u306f\u3001\u653f\u5e9c\u6a5f\u95a2\u3084\u696d\u754c\u56e3\u4f53\u306a\u3069\u304b\u3089\u306e\u3082\u306e\u3067\u3042\u308b\u3079\u304d\u3067\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%81%98%e3%81%8e%e3%82%87%e3%81%86%e3%82%8c%e3%82%93%e3%81%a1%e3%82%85%e3%81%86-2\/\">\u5927\u5b66<\/a> \u3084\u300e\u30a6\u30a9\u30fc\u30eb\u30fb\u30b9\u30c8\u30ea\u30fc\u30c8\u30fb\u30b8\u30e3\u30fc\u30ca\u30eb\u300f\u306a\u3069\u306e\u6709\u540d\u306a\u51fa\u7248\u7269\u306b\u63b2\u8f09\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u516c\u958b\u3059\u308b\u3059\u3079\u3066\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304cGoogle\u306e\u30ac\u30a4\u30c9\u30e9\u30a4\u30f3\u306b\u9069\u5408\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3002\u3044\u3044\u3048 <a href=\"https:\/\/seo.london\/ja\/%e3%83%97%e3%83%a9%e3%82%a4%e3%83%99%e3%83%bc%e3%83%88%e3%83%bb%e3%83%96%e3%83%ad%e3%82%b0%e3%83%bb%e3%83%8d%e3%83%83%e3%83%88%e3%83%af%e3%83%bc%e3%82%af%e3%81%ae%e5%ae%89%e5%85%a8%e6%80%a7\/\">\u30b9\u30d1\u30e0\u7684<\/a> \u306e\u6295\u7a3f\u3001\u91cd\u8907\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6392\u9664\u3001\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u57cb\u3081\u5c3d\u304f\u3055\u308c\u305f\u30b9\u30d4\u30f3\u8a18\u4e8b\u3084\u30da\u30fc\u30b8\u306e\u6392\u9664\u3001\u3053\u308c\u3082SEO\u306b\u60aa\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%82%aa%e3%83%b3%e3%83%a9%e3%82%a4%e3%83%b3%e3%83%bb%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0\/\">\u5c3d\u529b<\/a> \u3068\u3001EAT\u30b9\u30b3\u30a2\u306e\u4f4e\u4e0b\u306b\u3064\u306a\u304c\u308b\u3002<\/li>\n<li style=\"user-select: auto;\">\u6295\u7a3f\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u4eba\u3005\u306e\u554f\u984c\u89e3\u6c7a\u3084\u751f\u6d3b\u3092\u4fbf\u5229\u306b\u3059\u308b\u3053\u3068\u306b\u7126\u70b9\u3092\u5f53\u3066\u305f\u3001\u9069\u5207\u3067\u8cea\u306e\u9ad8\u3044\u3082\u306e\u3067\u3042\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002 <a href=\"https:\/\/seo.london\/ja\/%e3%81%8a%e5%bd%b9%e7%ab%8b%e3%81%a1%e3%82%b3%e3%83%b3%e3%83%86%e3%83%b3%e3%83%84%e6%9b%b4%e6%96%b0\/\">\u5f79\u306b\u7acb\u3064<\/a> \u307e\u305f\u3001\u30ea\u30f3\u30af\u3084\u30dd\u30c3\u30d7\u30a2\u30c3\u30d7\u306b\u96a0\u308c\u3066\u3044\u3066\u3001\u4f55\u5ea6\u3082\u30af\u30ea\u30c3\u30af\u3057\u306a\u3044\u3068\u898b\u3064\u304b\u3089\u306a\u3044\u3088\u3046\u306a\u3082\u306e\u3067\u3042\u3063\u3066\u306f\u306a\u308a\u307e\u305b\u3093\u3002<\/li>\n<\/ul>\n<h2 style=\"user-select: auto;\"><span class=\"ez-toc-section\" id=\"common-misconceptions-about-the-importance-of-eat-in-seo\"><\/span>SEO\u306b\u304a\u3051\u308bEAT\u306e\u91cd\u8981\u6027\u306b\u95a2\u3059\u308b\u3088\u304f\u3042\u308b\u8aa4\u89e3<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul style=\"user-select: auto;\">\n<li style=\"user-select: auto;\">EAT\u306f\u88ab\u30ea\u30f3\u30af\u306a\u3069\u306eSEO\u52b9\u679c\u304c\u3042\u308b\u3068\u601d\u308f\u308c\u3066\u3044\u307e\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u904e\u53bb\u306bGoogle\u304c\u305d\u3046\u8a00\u3063\u3066\u3044\u305f\u304b\u3089\u91cd\u8981\u3060\u3068\u611f\u3058\u3066\u3044\u308b\u4eba\u3082\u3044\u308b\u3088\u3046\u3067\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u3053\u308c\u3089 <a href=\"https:\/\/seo.london\/ja\/%e3%82%b3%e3%83%b3%e3%83%86%e3%83%b3%e3%83%84%e3%83%bb%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e8%aa%a4%e8%a7%a3\/\">\u4e86\u7c21\u9055\u3044<\/a> \u304c\u4e00\u822c\u7684\u3067\u3059\u3002\u3057\u304b\u3057\u3001\u305d\u308c\u3089\u306f\u771f\u5b9f\u3067\u306f\u3042\u308a\u307e\u305b\u3093\"EAT \"\u3068\u3044\u3046\u982d\u5b57\u8a9e\u306f\u3001\"Expertise, Authoritativeness, Trustworthiness \"\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u3082\u306e\u3067\u3059\u3002\u3053\u308c\u3089\u306f\u3059\u3079\u3066\u30013\u3064\u306e\u67f1\u306e\u3046\u3061\u306e1\u3064\u3067\u3042\u308b\u300c\u95a2\u9023\u6027\u300d\u306b\u8a72\u5f53\u3057\u307e\u3059\u3002\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u306e\u7d50\u679c\u30da\u30fc\u30b8\uff08SERPs\uff09\u3067\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u308b\u3053\u3068\u3002 <a href=\"https:\/\/seo.london\/ja\/seo-agency-%e3%83%ad%e3%83%b3%e3%83%89%e3%83%b3\/\">\u30c8\u30c3\u30d7<\/a> \u306f\u3001\u4fe1\u983c\u5ea6\u306e\u9ad8\u3044\u30b5\u30a4\u30c8\u306b\u306e\u307f\u4e0e\u3048\u3089\u308c\u308b\u3079\u304d\u3082\u306e\u3067\u3042\u308b\u3001\u3068\u8ab0\u304c\u8a00\u3063\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u4e00\u8a00\u3067\u8a00\u3048\u3070\u3001\u300c\u5c02\u9580\u5bb6\u300d\u3067\u3059\u3002<\/li>\n<li style=\"user-select: auto;\">\u4fe1\u983c\u3067\u304d\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u308b\u306b\u306f\u3001\u5c02\u9580\u77e5\u8b58\u3068\u7d4c\u9a13\u306b\u88cf\u6253\u3061\u3055\u308c\u305f\u6a29\u5a01\u304c\u5fc5\u8981\u3067\u3042\u308a\u3001\u307e\u305f\u3001\u81ea\u5206\u306e\u66f8\u3044\u305f\u3082\u306e\u306b\u78ba\u4fe1\u304c\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u307e\u305f\u3001\u6587\u7ae0\u306b\u306f\u3001\u4fe1\u983c\u3067\u304d\u308b\u5c02\u9580\u5bb6\u306a\u3069\u306e\u8cea\u306e\u9ad8\u3044\u60c5\u5831\u6e90\u304c\u542b\u307e\u308c\u3001\u3042\u306a\u305f\u306e\u8b70\u8ad6\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/li>\n<\/ul>\n<h2 style=\"user-select: auto;\"><span class=\"ez-toc-section\" id=\"conclusion\"><\/span><strong style=\"user-select: auto;\">\u7d50\u8ad6<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"user-select: auto;\">\u9ad8\u3044EAT\u30b9\u30b3\u30a2\u3092\u7372\u5f97\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u6a29\u5a01\u3068\u4fe1\u983c\u304c\u306a\u3051\u308c\u3070\u306a\u308a\u307e\u305b\u3093\u3002\u8a2a\u554f\u8005\u304c\u3001\u63d0\u4f9b\u3059\u308b\u30b5\u30fc\u30d3\u30b9\u3084\u88fd\u54c1\u3001\u7af6\u5408\u4ed6\u793e\u3068\u306e\u9055\u3044\u306b\u3064\u3044\u3066\u3001\u7c21\u5358\u306b\u77e5\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002\u8ab0\u3082\u304cSEO\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u8ffd\u3044\u6c42\u3081\u308b\u4e2d\u3001Google\u3067\u76ee\u7acb\u3064\u3053\u3068\u304c\u3044\u304b\u306b\u96e3\u3057\u3044\u304b\u3092\u79c1\u305f\u3061\u306f\u77e5\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u3042\u306a\u305f\u306e\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3067\u3053\u306e\u6307\u6a19\u3092\u6700\u5927\u5316\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u306f\u6709\u76ca\u3067\u3059\u3002<\/p>","protected":false},"excerpt":{"rendered":"<p>\u73fe\u4ee3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u3092\u52b9\u679c\u7684\u306b\u53d6\u308a\u8fbc\u3080\u65b9\u6cd5 EAT\u3068\u3044\u3046\u8a00\u8449\u306fSEO\u3067\u3088\u304f\u4f7f\u308f\u308c\u3001\"Expertise, Authoritativeness and Trustworthiness \"\u306e\u982d\u6587\u5b57\u3092\u3068\u3063\u305f\u3082\u306e\u3068\u3057\u3066\u6709\u540d\u3067\u3059\u3002\u3064\u307e\u308a\u3001EAT\u3068\u306f\u3001\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u4e0a\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3069\u308c\u3060\u3051\u4fe1\u6191\u6027\u304c\u3042\u308b\u304b\u3092\u6e2c\u308b\u65b9\u6cd5\u3067\u3059\u3002\u691c\u7d22\u30a8\u30f3\u30b8\u30f3\u3067\u4e0a\u4f4d\u306b\u8868\u793a\u3055\u308c\u305f\u3044\u306e\u3067\u3042\u308c\u3070\u3001\u5c02\u9580\u6027\u3001\u6a29\u5a01\u6027\u3001\u4fe1\u983c\u6027\u3092\u9ad8\u3044\u30ec\u30d9\u30eb\u3067\u5099\u3048\u3066\u3044\u308b\u5fc5\u8981\u304c\u3042\u308b\u306e\u3067\u3059\u3002\u3053\u306e\u6226\u7565\u306e\u826f\u3044\u3068\u3053\u308d\u306f\u3001\u5b9f\u306f\u305d\u308c\u307b\u3069\u96e3\u3057\u304f\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3053\u306e3\u3064\u306e\u6226\u7565\u3092\u4eca\u65e5\u304b\u3089\u3042\u306a\u305f\u306eSEO\u30d7\u30e9\u30f3\u306b\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u3042\u306a\u305f\u306e\u30b5\u30a4\u30c8\u304c\u3059\u3050\u306b\u305d\u306e\u30cb\u30c3\u30c1\u306e\u5c02\u9580\u5bb6\u3068\u3057\u3066\u898b\u3089\u308c\u308b\u3088\u3046\u306b\u306a\u308b\u3053\u3068\u306f\u9593\u9055\u3044\u3042\u308a\u307e\u305b\u3093\u3002EAT\u306f[...]\u3067\u4f55\u3092\u610f\u5473\u3059\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>","protected":false},"author":6,"featured_media":14804,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-14803","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Is &quot;EAT&quot; in SEO - SEO.London<\/title>\n<meta name=\"description\" content=\"How to Effectively Engage the Modern Online Consumer The term EAT is often\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/ja\/\u30ed\u30b0\u76e3\u8996\u306e\u30e1\u30ea\u30c3\u30c8\/\" \/>\n<meta property=\"og:locale\" content=\"ja_JP\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is &quot;EAT&quot; in SEO\" \/>\n<meta property=\"og:description\" content=\"How to Effectively Engage the Modern Online Consumer The term EAT is often\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/ja\/\u30ed\u30b0\u76e3\u8996\u306e\u30e1\u30ea\u30c3\u30c8\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-15T14:14:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T11:39:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2021\/08\/What-Is-22EAT22-in-SEO.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1549\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u57f7\u7b46\u8005\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lukasz Zelezny\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593\" \/>\n\t<meta name=\"twitter:data2\" content=\"6\u5206\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"SEO\u306b\u304a\u3051\u308b \"EAT \"\u3068\u306f\u4f55\u304b - SEO.London","description":"\u73fe\u4ee3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u3092\u52b9\u679c\u7684\u306b\u53d6\u308a\u8fbc\u3080\u65b9\u6cd5 EAT\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u3057\u3070\u3057\u3070","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seo.london\/ja\/\u30ed\u30b0\u76e3\u8996\u306e\u30e1\u30ea\u30c3\u30c8\/","og_locale":"ja_JP","og_type":"article","og_title":"What Is \"EAT\" in SEO","og_description":"How to Effectively Engage the Modern Online Consumer The term EAT is often","og_url":"https:\/\/seo.london\/ja\/\u30ed\u30b0\u76e3\u8996\u306e\u30e1\u30ea\u30c3\u30c8\/","og_site_name":"SEO.London","article_published_time":"2021-08-15T14:14:22+00:00","article_modified_time":"2022-12-28T11:39:22+00:00","og_image":[{"width":1549,"height":1024,"url":"https:\/\/seo.london\/wp-content\/uploads\/2021\/08\/What-Is-22EAT22-in-SEO.png","type":"image\/png"}],"author":"Lukasz Zelezny","twitter_card":"summary_large_image","twitter_misc":{"\u57f7\u7b46\u8005":"Lukasz Zelezny","\u63a8\u5b9a\u8aad\u307f\u53d6\u308a\u6642\u9593":"6\u5206"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/seo.london\/what-is-eat-in-seo\/","url":"https:\/\/seo.london\/benefits-of-log-monitoring\/","name":"SEO\u306b\u304a\u3051\u308b \"EAT \"\u3068\u306f\u4f55\u304b - SEO.London","isPartOf":{"@id":"https:\/\/seo.london\/fi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/seo.london\/benefits-of-log-monitoring\/#primaryimage"},"image":{"@id":"https:\/\/seo.london\/benefits-of-log-monitoring\/#primaryimage"},"thumbnailUrl":"https:\/\/seo.london\/wp-content\/uploads\/2021\/08\/What-Is-22EAT22-in-SEO.png","datePublished":"2021-08-15T14:14:22+00:00","dateModified":"2022-12-28T11:39:22+00:00","author":{"@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25"},"description":"\u73fe\u4ee3\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u6d88\u8cbb\u8005\u3092\u52b9\u679c\u7684\u306b\u53d6\u308a\u8fbc\u3080\u65b9\u6cd5 EAT\u3068\u3044\u3046\u8a00\u8449\u306f\u3001\u3057\u3070\u3057\u3070","breadcrumb":{"@id":"https:\/\/seo.london\/benefits-of-log-monitoring\/#breadcrumb"},"inLanguage":"ja","potentialAction":[{"@type":"ReadAction","target":["https:\/\/seo.london\/benefits-of-log-monitoring\/"]}]},{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/seo.london\/benefits-of-log-monitoring\/#primaryimage","url":"https:\/\/seo.london\/wp-content\/uploads\/2021\/08\/What-Is-22EAT22-in-SEO.png","contentUrl":"https:\/\/seo.london\/wp-content\/uploads\/2021\/08\/What-Is-22EAT22-in-SEO.png","width":1549,"height":1024,"caption":"LZ"},{"@type":"BreadcrumbList","@id":"https:\/\/seo.london\/benefits-of-log-monitoring\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/seo.london\/fr\/"},{"@type":"ListItem","position":2,"name":"What Is &#8220;EAT&#8221; in SEO"}]},{"@type":"WebSite","@id":"https:\/\/seo.london\/fi\/#website","url":"https:\/\/seo.london\/fi\/","name":"SEO.\u30ed\u30f3\u30c9\u30f3","description":"\u30a4\u30ae\u30ea\u30b9\u30fb\u30ed\u30f3\u30c9\u30f3\u306eSEO\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u30fb\u30a8\u30ad\u30b9\u30d1\u30fc\u30c8\u4f1a\u793e - Lukasz Zelezny","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo.london\/fi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"ja"},{"@type":"Person","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25","name":"Lukasz Zelezny","image":{"@type":"ImageObject","inLanguage":"ja","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","caption":"Lukasz Zelezny"},"description":"Zoopla\u3001uSwitch\u3001Mashable\u3001Thomson Reuters\u306a\u3069\u306e\u4f01\u696d\u3068\u4ed5\u4e8b\u3092\u3057\u3066\u3044\u305f\u3001\u30ed\u30f3\u30c9\u30f3\u5728\u4f4f\u306e#1 SEO\u30b3\u30f3\u30b5\u30eb\u30bf\u30f3\u30c8\u3067\u3059\u3002Lukasz Zelezny (MCIM, F IDM)\u3092\u63a1\u7528\u3059\u308b\u3002","url":"https:\/\/seo.london\/ja\/author\/lukasz-zelezny\/"}]}},"_links":{"self":[{"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/posts\/14803","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/comments?post=14803"}],"version-history":[{"count":0,"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/posts\/14803\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/media\/14804"}],"wp:attachment":[{"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/media?parent=14803"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/categories?post=14803"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/seo.london\/ja\/wp-json\/wp\/v2\/tags?post=14803"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}