{"id":11646,"date":"2021-01-31T22:22:49","date_gmt":"2021-01-31T22:22:49","guid":{"rendered":"https:\/\/seolondonstg.wpengine.com\/?p=11646"},"modified":"2022-12-28T11:53:43","modified_gmt":"2022-12-28T11:53:43","slug":"contenu-de-what-is-cornerstone-28","status":"publish","type":"post","link":"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/","title":{"rendered":"Conseils d'optimisation des balises d'image pour le r\u00e9f\u00e9rencement. Nom de fichier, texte alt et au-del\u00e0"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong><a href=\"https:\/\/seo.london\/fr\/\">SEO<\/a> Image Tags: A complete <a href=\"https:\/\/seo.london\/fr\/apprendre-le-seo\/\">guide<\/a> for image optimization<\/strong><\/p>\n<p style=\"text-align: justify;\">Today, the <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-entreprises-informatiques\/\">internet<\/a> is full of visual graphics and animations, attracting tons of people. But not most of you are getting this much traffic on your site.<\/p>\n<p style=\"text-align: justify;\">Probably, because you are only doing half optimization for SEO.<\/p>\n<p style=\"text-align: justify;\">Uploading a fully optimized SEO article wouldn\u2019t be getting more than 70% of the internet traffic because the rest depends upon SEO images.<\/p>\n<p style=\"text-align: justify;\">Putting aside the need for SEO <a href=\"https:\/\/seo.london\/fr\/comment-rediger-des-articles-optimises-pour-le-referencement\/\">articles<\/a> as there are alternative methods to get <a href=\"https:\/\/seo.london\/fr\/comment-desavouer-les-backlinks\/\">Contenu du r\u00e9f\u00e9rencement<\/a>; you can hire SEO experts for that. But for SEO image, you should do that by yourself as you know <a href=\"https:\/\/seo.london\/fr\/link-building-how-what-do-dons\/\">ce que<\/a> you are trying to achieve through it.<\/p>\n<p style=\"text-align: justify;\">Still, the <a href=\"https:\/\/seo.london\/fr\/quest-ce-que-loptimisation-des-images-dans-le-referencement\/\">image SEO<\/a> can only be findable on SERPs, if the backend optimization is up to the mark.<\/p>\n<p style=\"text-align: justify;\">But the questions may arise in your mind.<\/p>\n<ul style=\"text-align: justify;\">\n<li>What is image SEO?<\/li>\n<li>What is image optimization in SEO?<\/li>\n<li>How to optimize images for SEO?<\/li>\n<li><a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-12\/\">How to write<\/a> <a href=\"https:\/\/seo.london\/fr\/guide-ultime-de-redaction-de-la-balise-alt-image\/\">alt<\/a> text for images for SEO?<\/li>\n<li>How to make images <a href=\"https:\/\/seo.london\/fr\/comment-verifier-que-mon-site-web-est-compatible-avec-les-moteurs-de-recherche\/\">Compatible avec les moteurs de recherche<\/a>?<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">I will clear all of your doubts and queries; however, you need to know the latest update Google has just introduced. The image on your <a href=\"https:\/\/seo.london\/fr\/les-blogs-sont-ils-bons-pour-le-referencement\/\">blog<\/a> <a href=\"https:\/\/seo.london\/fr\/service-de-referencement-descortes\/\">qui<\/a> was just a mere formality and its sole purpose was to attract and illustrate the <a href=\"https:\/\/seo.london\/fr\/content-marketing-seo-services\/\">contenu<\/a> is now transformed into IMAGE SEO. This means it will now appear in the Google <a href=\"https:\/\/seo.london\/fr\/comment-effectuer-une-recherche-avancee-dans-google\/\">recherche<\/a> image. So better focus on it!<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"image-seo\"><\/span>R\u00e9f\u00e9rencement d'images<span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table des mati\u00e8res<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table des mati\u00e8res\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewbox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewbox=\"0 0 24 24\" version=\"1.2\" baseprofile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#image-seo\" title=\"R\u00e9f\u00e9rencement d&#039;images\">R\u00e9f\u00e9rencement d'images<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#image-optimization-in-seo-how-can-you-optimize-your-image-for-seo\" title=\"Image optimization in SEO: How can you optimize your image for SEO?\">Image optimization in SEO: How can you optimize your image for SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#seo-image-naming-convention\" title=\"SEO Image Naming Convention\">SEO Image Naming Convention<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#set-a-google-seo-image-filename\" title=\"Set a Google SEO image Filename\">Set a Google SEO image Filename<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#add-image-seo-alt-text\" title=\"Add Image SEO Alt Text\">Add Image SEO Alt Text<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#automatically-adding-alt-text-with-a-plugin\" title=\"Automatically adding alt text with a plugin\">Automatically adding alt text with a plugin<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#but-how-to-write-alt-text-for-images-for-seo-purpose\" title=\"But How to write Alt Text for images for SEO purpose?\">But How to write Alt Text for images for SEO purpose?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#how-to-choose-the-right-size-and-configurations-to-make-image-seo-friendly\" title=\"How to choose the Right size and configurations to make image SEO friendly?\">How to choose the Right size and configurations to make image SEO friendly?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#adapt-a-decreased-file-size\" title=\"Adapt a decreased file size\">Adapt a decreased file size<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#shopify-seo-image-optimizer\" title=\"Shopify SEO Image Optimizer\">Shopify SEO Image Optimizer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#how-to-seo-images-are-optimized-to-avoid-copywriting-image-theft\" title=\"How to SEO images are optimized to avoid copywriting\/ image theft?\">How to SEO images are optimized to avoid copywriting\/ image theft?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#how-to-audit-and-properly-load-images-on-your-page\" title=\"How to audit and properly load images on your page?\">How to audit and properly load images on your page?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#maintain-image-sitemap\" title=\"Maintain Image Sitemap\">Maintain Image Sitemap<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#6-seo-image-optimization-tips-for-wordpress-shopify-and-google\" title=\"6 SEO image optimization tips for WordPress, Shopify, and Google\">6 SEO image optimization tips for WordPress, Shopify, and Google<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#1-stock-images-for-seo\" title=\"1.&nbsp;&nbsp;&nbsp; Stock images for SEO\">1.&nbsp;&nbsp;&nbsp; Stock images for SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#2-still-confuse-about-jpg-or-png\" title=\"2.&nbsp;&nbsp;&nbsp; Still, confuse about JPG or PNG?\">2.&nbsp;&nbsp;&nbsp; Still, confuse about JPG or PNG?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#3-compress-the-image-for-seo\" title=\"3.&nbsp; Compress the image for SEO\">3.&nbsp; Compress the image for SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#4-copyright-is-no-joke\" title=\"4.&nbsp;&nbsp;&nbsp; Copyright is no joke\">4.&nbsp;&nbsp;&nbsp; Copyright is no joke<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#5-optimize-seo-friendly-alt-text\" title=\"5.&nbsp;&nbsp;&nbsp; Optimize SEO friendly Alt text\">5.&nbsp;&nbsp;&nbsp; Optimize SEO friendly Alt text<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#6-title-and-descriptions\" title=\"6.&nbsp;&nbsp;&nbsp; &nbsp;Title and Descriptions\">6.&nbsp;&nbsp;&nbsp; &nbsp;Title and Descriptions<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#wordpress-seo-ranking-how-to-write-the-wordpress-seo-image-and-description\" title=\"WordPress SEO Ranking: How to write the WordPress SEO Image and Description?\">WordPress SEO Ranking: How to write the WordPress SEO Image and Description?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-22\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#writing-wordpress-seo-image-and-description\" title=\"Writing WordPress SEO Image and Description\">Writing WordPress SEO Image and Description<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-23\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#write-seo-friendly-alt-text-for-stock-images-in-just-4-steps\" title=\"Write SEO-Friendly Alt Text for Stock Images in Just 4 Steps\">Write SEO-Friendly Alt Text for Stock Images in Just 4 Steps<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-24\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#step-1-create-an-alt-text-keyword-list\" title=\"Step 1: Create an Alt Text Keyword List\">Step 1: Create an Alt Text Keyword List<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#step-2-associate-your-image-with-your-keywords\" title=\"Step 2: Associate Your Image with Your Keywords.\">Step 2: Associate Your Image with Your Keywords.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#step-3-write-an-image-description\" title=\"Step 3: Write an Image Description\">Step 3: Write an Image Description<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-27\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#step-4-make-sure-youve-used-seo-best-practice\" title=\"Step 4: Make Sure You&#8217;ve Used SEO Best Practice\">Step 4: Make Sure You&#8217;ve Used SEO Best Practice<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-28\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#is-my-alt-text-a-description-of-the-image\" title=\"Is my alt text a description of the image?\">Is my alt text a description of the image?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-29\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#does-my-alt-text-read-naturally\" title=\"Does my alt text read naturally?\">Does my alt text read naturally?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-30\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#is-my-description-under-125-characters\" title=\"Is my description under 125 Characters?\">Is my description under 125 Characters?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-31\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#is-my-description-specific\" title=\"Is my description specific?\">Is my description specific?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-32\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#if-parts-of-my-alt-text-are-non-factual-can-these-parts-be-backed-up-by-context\" title=\"If parts of my alt text are non-factual, can these parts be backed up by context?\">If parts of my alt text are non-factual, can these parts be backed up by context?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-33\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/#conclusion\" title=\"Conclusion :\">Conclusion :<\/a><\/li><\/ul><\/nav><\/div>\n\n<p style=\"text-align: justify;\">Look! let me make it easy for you to understand what is image SEO?<\/p>\n<p style=\"text-align: justify;\">You are putting a lot of effort into your blog, creating SEO content and getting traffic and generating organic leads, but another blog (the same niche as yours) is driving a crazy amount of traffic, and you are here thinking Gosh!<\/p>\n<p style=\"text-align: justify;\"><em>Does he have magic or some kind of magic wand?<\/em><\/p>\n<p style=\"text-align: justify;\">But you do not know that the other blog also optimizes images for Google search and receives 30 percent more audience from there.<\/p>\n<p style=\"text-align: justify;\">As by the year 2018, Google introduced The \u2018View Image\u2019 push button is now<\/p>\n<p style=\"text-align: justify;\">restored as \u2018Visit the page\u2019 which shoots up the web engagement up<\/p>\n<p style=\"text-align: justify;\">to 30% more than before.<\/p>\n<p style=\"text-align: justify;\">Image SEO is the optimization of images and graphics for Google visibility and getting credits and ranking in return. Search engine crawlers find image SEO with relative <a href=\"https:\/\/seo.london\/fr\/meta-description-title-tag-h1-sur-la-page-contact\/\">m\u00e9ta<\/a> tags very appealing that it persuades them to click on it. So, most of them go for a relative image search and upon finding the right image, they click on the visited page and read the content.<\/p>\n<p style=\"text-align: justify;\">For instance, you are searching for &#8220;Different breeds of cats&#8221; in Google search, thousands of articles will show up with one or two cat pictures, and then you will shift your search to Google search image. Upon scrolling down, your eyes catch the sight of the one, the one your heart yearns for. Immediately, you would want to know the breed name and all the necessary details about it, and then you would tap the visit button to arrive at the right page!<\/p>\n<table width=\"100%\">\n<tbody>\n<tr>\n<td>This button will lead you to the blog and that is how your image SEO works<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<table width=\"100%\">\n<tbody>\n<tr>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"text-align: justify;\">That is what Image SEO is all about, getting found by your audience in the Google search image.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"image-optimization-in-seo-how-can-you-optimize-your-image-for-seo\"><\/span>Image optimization in SEO: How can you optimize your image for SEO?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">To master the SEO optimization, you need to know how to optimize the image for website <a href=\"https:\/\/seo.london\/fr\/base-de-connaissances\/comment-surveiller-les-performances-du-referencement\/\">performance<\/a>, <a href=\"https:\/\/seo.london\/fr\/comment-mettre-en-place-le-seo-sur-shopify\/\">Shopify<\/a> store, and <a href=\"https:\/\/seo.london\/fr\/les-sites-wordpress-sont-ils-bons-pour-le-referencement\/\">WordPress<\/a>.<\/p>\n<p style=\"text-align: justify;\">Image optimization is the way of reducing the file size of your <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-21\/\">sur la page<\/a> image SEO that would <a href=\"https:\/\/seo.london\/fr\/comment-augmenter-le-trafic-de-votre-site-web-sans-seo\/\">augmenter<\/a> the speed of page load keeping the picture quality at its best. It&#8217;s literally the best way to <a href=\"https:\/\/seo.london\/fr\/comment-puis-je-verifier-mon-classement-dans-les-moteurs-de-recherche\/\">rang<\/a> on Google search images and other image search engines.<\/p>\n<p style=\"text-align: justify;\">SEO is all- talk about being found on search engines like social media celebrities!<\/p>\n<p style=\"text-align: justify;\">Now you want your product or services to be <a href=\"https:\/\/seo.london\/fr\/google-nindexe-pas-les-images\/\">Google image<\/a> SEO or want them to convert into image SEO friendly.<\/p>\n<p style=\"text-align: justify;\">Then follow my steps to see your <a href=\"https:\/\/seo.london\/fr\/les-efforts-de-marketing-en-ligne\/\">efforts<\/a> getting the entire spotlight!<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"seo-image-naming-convention\"><\/span>SEO Image Naming Convention<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">The first basic blunder that you might have made or you can say that you did not know that it was this important and nearly ignored it is, <u>naming of your image. <\/u><\/p>\n<p style=\"text-align: justify;\">You need to name your image properly and if there is a brief description attached, it would add five stars to it.<\/p>\n<p style=\"text-align: justify;\"><em>How do I name my pictures for Image SEO?<\/em><\/p>\n<p style=\"text-align: justify;\">Well, I can bet you have overlooked the image filename SEO <a href=\"https:\/\/seo.london\/fr\/strategie-seo-londonienne\/\">strat\u00e9gie<\/a> before uploading, haven\u2019t you?<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"set-a-google-seo-image-filename\"><\/span>Set a Google SEO image Filename<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Most of your uploaded images are named as either <em>IMG-23451.jpg<\/em> ou <em>IMG78067.png<\/em>. As filename serves the purpose of SEO and <a href=\"https:\/\/seo.london\/fr\/quest-ce-quun-meta-keywords\/\">Mot cl\u00e9<\/a> integration for Google visual interface; therefore if you name the SEO image filename which includes keywords, for example, I want to SEO image optimize the pictures in this article, then my filenames shall be image-seo.jpg.<\/p>\n<p style=\"text-align: justify;\">In this way, it would take its place in the search results. You must avoid placing articles and conjunctions in the filenames as it inhibits the process of SEO ranking!<\/p>\n<p style=\"text-align: justify;\">This proves to be Google Image&#8217;s best SEO practices among the rest!<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"add-image-seo-alt-text\"><\/span>Add Image SEO Alt Text<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Understanding the Alt text, these are the hyperlinked texts or you can say tags similar to <a href=\"https:\/\/seo.london\/fr\/seo-pour-facebook\/\">Facebook<\/a> tagging which automatically leads the way to the destined place. You may have noticed a small text written over a box when the page fails to load that is in actual Alternative texts. These texts define the used photos and allow a better user <a href=\"https:\/\/seo.london\/fr\/quest-ce-que-les-signaux-dexperience-de-page\/\">exp\u00e9rience<\/a>.<\/p>\n<p style=\"text-align: justify;\">Le site <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-48\/\">SEO sur page<\/a> image should have a relative image SEO Alt text (it means the Alt text that is going to be presented should have the strongest keyword). Moreover, the Alt text and image&#8217;s <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-29\/\">titre<\/a> <a href=\"https:\/\/seo.london\/fr\/dois-je-utiliser-lattribut-nofollow-pour-les-liens-internes\/\">attribut<\/a>, that is the HTML tag have to be written concisely so that it can add relevancy to it.<\/p>\n<p style=\"text-align: justify;\">Let\u2019s say you run a blog about tech and electronics and sell those products, but now you want the photos of your goods to be everywhere like in search engines as well as in image search engines. Then, add image SEO Alt text like electronic media while the title that is Image SEO Alt Text HTML, you should write something like &lt;best-electronic-media&gt;, &lt;best-electronic-products&gt;, or &lt;electronic-goods&gt;.<\/p>\n<p style=\"text-align: justify;\"><em><u>Do you know why I am advising on these HTML tags and titles?<\/u><\/em><\/p>\n<p style=\"text-align: justify;\">Because now the image SEO tags are shown as HTML title tags in SERPs so you have to add something relevant to the image, Alt text, and the host page.<\/p>\n<h2 dir=\"ltr\"><span class=\"ez-toc-section\" id=\"automatically-adding-alt-text-with-a-plugin\"><\/span>Automatically adding alt text with a plugin<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p dir=\"ltr\">If you have to optimize a lot of <a title=\"https:\/\/imageseo.io\/alt-text-seo\/ Cmd+Cliquer ou appuyer pour suivre le lien\" href=\"https:\/\/imageseo.io\/alt-text-seo\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/imageseo.io\/alt-text-seo\/&amp;source=gmail&amp;ust=1619807024280000&amp;usg=AFQjCNHZciVkwgR3UvhYR6IHg7sc9KZwjg\">alt texts<\/a> and if you are using WordPress, I\u2019d recommend you to use a plugin named <a title=\"https:\/\/wordpress.org\/plugins\/imageseo\/ Cmd+Cliquer ou appuyer pour suivre le lien\" href=\"https:\/\/wordpress.org\/plugins\/imageseo\/\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/wordpress.org\/plugins\/imageseo\/&amp;source=gmail&amp;ust=1619807024280000&amp;usg=AFQjCNGBlmWHJcK9oUuFesbpr1_Ter7ocg\">Image SEO Optimizer<\/a>.<\/p>\n<p dir=\"ltr\">This plugin uses an AI of facial recognition to automatically fill out your missing alternative texts. This is so <a href=\"https:\/\/seo.london\/fr\/mise-a-jour-du-contenu-utile\/\">utile<\/a> if you have hundreds or thousands of images not optimized for SEO.<\/p>\n<p dir=\"ltr\">Image SEO Optimizer also rewrites image filenames with SEO friendly content. This plugin is an excellent way to save a ton of time and easily obtain positive SEO results.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"but-how-to-write-alt-text-for-images-for-seo-purpose\"><\/span>But How to write Alt Text for images for SEO purpose?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">You have used your SEO toolbox, right?<\/p>\n<p style=\"text-align: justify;\">That toolbox is actually a Content <a href=\"https:\/\/seo.london\/fr\/services-de-gestion-du-referencement\/\">gestion<\/a> syst\u00e8me (<a href=\"https:\/\/seo.london\/fr\/webflow-seo-consultant\/\">CMS<\/a>). When you click on the image body, a box will appear out of nowhere and that box is said to be an image optimization box or rich text module. This box contains an ALT text area, where you can edit, change, and customize the ALT text of your image.<\/p>\n<p style=\"text-align: justify;\">After this step, the web hosting developers automatically run the ALT text as the web page&#8217;s HTML source code. And even now you can still edit your <a href=\"https:\/\/seo.london\/fr\/dois-je-supprimer-les-anciens-contenus-de-mon-site-web\/\">vieux<\/a> text in the source code page. Some hosting sites do not have a perfect CMS system with which you can optimize photos for SEO purposes easily.<\/p>\n<p style=\"text-align: justify;\"><strong><u>Desire image SEO alt text which can rank on Google and other search engines?<\/u><\/strong><\/p>\n<p style=\"text-align: justify;\">Then be more specific and use your keywords in the image alt text. You do not have to write in a whole long paragraph rather than use specific keywords that are more relevant to the image, that describes the image and is about its content.<\/p>\n<p style=\"text-align: justify;\">Google search engine can either rank you higher up into the 7<sup>e<\/sup> Sky or push into the <a href=\"https:\/\/seo.london\/fr\/profondeur-du-crawl-seo\/\">profondeur<\/a> of the earth, and all because of your single time Any <a href=\"https:\/\/seo.london\/fr\/les-erreurs-de-marketing-des-petites-entreprises\/\">erreur<\/a> or negligence. So it&#8217;s better to be mindful of how are you going to describe your image so that the relative audience may be shown the right results and target your blog.<\/p>\n<p style=\"text-align: justify;\">Suppose your website is dealing with some stationery products and while describing or adding your image as you all text you messed it up another product on the Google search matches with your which is irrelevant to you and your product for instance your product electronic pencil is showing on the page of electronic devices. Then how will you be able to get the people? It is a disastrous move, you can ever make!<\/p>\n<p style=\"text-align: justify;\">Be specific, be conscious!<\/p>\n<p style=\"text-align: justify;\">Let\u2019s move on to the next step<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"how-to-choose-the-right-size-and-configurations-to-make-image-seo-friendly\"><\/span>How to choose the Right size and configurations to make image SEO friendly?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Choisir le bon <a href=\"https:\/\/seo.london\/fr\/format-et-structure-de-larticle\/\">format<\/a> for your image to make your web page load easily and to make it more SEO friendly for your audience may be a little tricky.<\/p>\n<p style=\"text-align: justify;\">But it takes a fraction of a second till you completely understand its science.<\/p>\n<p style=\"text-align: justify;\">First of all,<\/p>\n<ul style=\"text-align: justify;\">\n<li>remember one thing <strong>PNGs<\/strong> are better than <strong>JPEGs<\/strong> images as they offer less loading time. Also if you are thinking of compressing your image then PNG images would work better with transparent backgrounds. However, if you want less loading time and compressed images then get yourself JPEG\u2019s transparent background images as they offer high resolution.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">But I still prefer PNG over JPEG, because most of my web&#8217;s images are sketched lines. PNG is good at crafting and producing the quality of illustrations, graphs, and charts, but if there is going to be a real-life picture, then JPEG is good to go! Thus, it means you must know your resource and files and act accordingly!<\/p>\n<ul style=\"text-align: justify;\">\n<li>Another format for images <strong>SVG<\/strong> et <strong>GIF<\/strong> both of them are used for computer-generated graphics and animations. The only difference between SVG and GIF is that SVG is a vector-based high-resolution computer-generated graphics and animations that need less compression and minimization while the GIF is simple animations. So you must bear in mind that GiF would not offer more compatibility with your webpage.<\/li>\n<\/ul>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"adapt-a-decreased-file-size\"><\/span>Adapt a decreased file size<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">One more thing and in my opinion it is the most important thing Is the size of the Image. the good image SEO strategy is to upload a picture below 100 KB.<\/p>\n<p style=\"text-align: justify;\">I suggest that you should have a stock folder of pictures where you can store photos under 100 KB For quick use. You might have seen This sometimes that when you load a page The images and that content gradually loads. First, a blurry version comes up then some scattered pixels and gradually it sharpens till you can view it properly. Try to avoid these progressive JPGs!<\/p>\n<p style=\"text-align: justify;\">One more thing! It is also reported that the EXIF data may be affecting your ranking and that is the main reason behind your SEO image performance on Google. You can turn off EXIF data stripping from the option ImageOptim.<\/p>\n<p style=\"text-align: justify;\">Adding more to this, <a href=\"https:\/\/developers.google.com\/web\/tools\/lighthouse\/\"><em>Google LightHouse<\/em><\/a> et <a href=\"https:\/\/developers.google.com\/speed\/pagespeed\/insights\/\"><em>PageSpeed Insight<\/em><\/a> avoir <a href=\"https:\/\/seo.london\/fr\/audit-seo\/\">audit<\/a> tools that have a more compressed format (JPEG2000 and JPEG XR) but most of them are not recommended for every browser. Still, you can host your people with WebP conversion whenever there&#8217;s a viewer.<\/p>\n<p style=\"text-align: justify;\">You should bear this in your mind that even the largest desktop can only handle 2560 pixels at width. Make sure that the pictures are not that much wider than most of the desktop&#8217;s resolution and look for the ideal dimensions. The browsers cut down the pixels dimensions and size on its own if you are not providing the ideal situation for that. This step may lead to satisfactory web performance but it can drastically harm the image SEO as the CSS is automated image responsive.<\/p>\n<p style=\"text-align: justify;\"><em>Now you are thinking of the consequences. <\/em><\/p>\n<p style=\"text-align: justify;\">It can be possible that the user may be viewing your website through the mobile tablet laptop or in a rotate position that is called landscape then what will happen to the image?<\/p>\n<p style=\"text-align: justify;\"><em>&nbsp;Will it serve the purpose of SEO image user friendly?<\/em><\/p>\n<p style=\"text-align: justify;\">The visual needs of the website are often based on multiple copies of the same shots Will dynamically serve the purpose of user&#8217;s screen image SEO. You can also use coding for image optimization and make it user screen-friendly whenever you want. You just have to get the specific plugins (WordPress plugins are really specific and time saver) or you can add picture&gt; and\/or &lt;srcset&gt; elements.<\/p>\n<p style=\"text-align: justify;\">If you are optimizing an image for the Shopify store, then <a href=\"https:\/\/seo.london\/fr\/shopify-seo-consultant-quand-engager-un-expert\/\">Shopify SEO<\/a> Image Optimizer is highly compatible as it knows its practices and users more than you.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"shopify-seo-image-optimizer\"><\/span>Shopify SEO Image Optimizer<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.shopify.com\/\">Shopify<\/a> users want their <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-pages-produits-du-ecommerce\/\">page produit<\/a> to load in the blink of an eye. So, you better optimize the speed of page load with the help of Shopify SEO Image Optimizer.<\/p>\n<p style=\"text-align: justify;\">Shopify SEO image Optimizer assists you in:<\/p>\n<ul style=\"text-align: justify;\">\n<li>Compressing your image SEO.<\/li>\n<li>Improving quality by changing formats.<\/li>\n<li>Downsizing the image of unnecessary size<\/li>\n<li>Adjusting the image\u2019s color<\/li>\n<li>Suggesting you SEO patterns\/ data to combine the SEO algorithm (in case you have forgotten)<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">You can also get help from a few tools that are <em>tinyPNG, SMUSH, GIMP, and minifyweb<\/em>. They are compatible.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"how-to-seo-images-are-optimized-to-avoid-copywriting-image-theft\"><\/span>How to SEO images are optimized to avoid copywriting\/ image theft?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">As a hard-working website owner it is heartbreaking 2 watch your owned images on others feed so to avoid this <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-11\/\">copywriting<\/a> there are several ways that<\/p>\n<ul style=\"text-align: justify;\">\n<li>Place watermark<\/li>\n<li>Disable right-click save option by downloading or installing WordPress plugin no right-click<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Note that your picture or image can get Copyright so do not get upset and you can also use Google\u2019s IPTC metadata information for Copyright.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"how-to-audit-and-properly-load-images-on-your-page\"><\/span>How to audit and properly load images on your page?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Before we can actually move on to the audit and page loading system we need to know how CSS works on different user&#8217;s screens.<\/p>\n<ul style=\"text-align: justify;\">\n<li>The past practices for a single image showing in multiple versions were possible due to image sharding. The loading and <a href=\"https:\/\/seo.london\/fr\/rendu-cote-serveur-ou-cote-client\/\">serveur<\/a> requests are driven for the SEO images on a cookieless <a href=\"https:\/\/seo.london\/fr\/www-vs-non-www\/\">sous-domaine<\/a> host page used to speed up due to the retrieving and loading process (typical image sharing).<\/li>\n<li>Now the HTTP\/2 has eased the multiple concurrent server requests. Some SEO image optimization tip is that if you have the same image as the host page with an HTML file, then the load speed is automatically increased.<\/li>\n<li>You can also take advantage of the cache system linked with <a href=\"https:\/\/seo.london\/fr\/avantages-et-inconvenients-dun-domaine-de-correspondance-exacte\/\">domaine<\/a> or subdomain. The hosting image includes cache and control of redirects. Link the CDN of the third-party site in such a way that you can customize the subdomain you own (CNAME DNS) to CDN at your endpoint. For Instance, bsbsus401l5b2.cdnprovider.com shall convert to yourproductimage.yourdomain.com. Add this tiny detail in the SEO image optimization tip!<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">The cache system works effectively on multiple conditions and you can make the most of it.&nbsp; Suppose you have regular viewers, then you can set a cache and cookie system on your page. It will take less time in loading the next time, they visit, because the cache data downloaded in their device would no longer reload that, and would directly jump to the destined page.<\/p>\n<ul style=\"text-align: justify;\">\n<li>Developers usually sort or filter out their FTP images before uploading it on the host page so that only SEO image in HD quality. For this purpose, you need to have some audit tools. Some of the effective audit tools you can use are Google&nbsp;Lighthouse&nbsp;and&nbsp;PageSpeed Insights&nbsp;audit tools. They not only help pick the <a href=\"https:\/\/seo.london\/fr\/mauvais-pour-le-referencement\/\">mauvais<\/a> ones out but also help in compression and cache control.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">The audit tools actually measure the <a href=\"https:\/\/seo.london\/fr\/urls-conviviales-pour-les-moteurs-de-recherche-seo-friendly-urls\/\">URLs<\/a> processes such as off-screen deferring and unused CSS using a command-line interface.<\/p>\n<p style=\"text-align: justify;\">Great! Now you have learned about all the basics of image SEO.<\/p>\n<p style=\"text-align: justify;\"><strong>But how to know that the SEO image is fully optimized and ready to make a difference?<\/strong><\/p>\n<p style=\"text-align: justify;\">I know you must have been thinking that all I ever thought about all text but there&#8217;s more to it. Images SEO and its optimization are a critical and somewhat complicated for beginners, so let\u2019s wrap it up for you in a box.<\/p>\n<ul style=\"text-align: justify;\">\n<li>Optimization of the image starts even before you know, the filename convention. Save the filename according to the type of image and how you want Goggle to show on SERPs.<\/li>\n<li>The Alt text and HTML title tags are one of the most crucial descriptions of your image, so you must type something as relevant as it can be.<\/li>\n<li>The image SEO and web performance get highly disruptive if the page\u2019s loading time is affected by the large size of your pictures. You must upload a picture under 100 KB while ensuring the HD quality.<\/li>\n<li>Formatting of your SEO image must be JPG with transparent background or gif for simple animations. Keep the web page light and engaging. Try to create useful CDN links to have a custom CDN <a href=\"https:\/\/seo.london\/fr\/la-redirection-dune-url-affecte-t-elle-le-referencement\/\">rediriger<\/a> processus.<\/li>\n<li>You have an SEO image original, then you can either place watermark or install WordPress with no right-click plugins.<\/li>\n<li>Finally, audit your image for SERPs using Google Lighthouse and PageSpeed Insights and put the images URLs to batch the processes.<\/li>\n<li>Lastly, you want to figure out if you have completely turned your nonactive images into SEO image HD, then you can use <a href=\"https:\/\/analytics.google.com\/analytics\/web\/\">Google Analytics<\/a> et Google <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-20\/\">console de recherche<\/a>. These two are search performance and <a href=\"https:\/\/seo.london\/fr\/comment-suivre-le-classement-des-mots-cles\/\">suivi de<\/a> sites that can easily show you how much optimized is your SEO image for Google.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">You can also do image reverse search and recognitions with new Google\u2019s image reverse search features. The latest<u> artificial intelligence and machine learning services<\/u> provided by Google <a href=\"https:\/\/seo.london\/fr\/reconnaissance-des-produits-google-lens\/\">lentille<\/a> and vision AI tests the image&#8217;s overall performance and it actually tries to understand what\u2019s within the object and the text so that it serves the SEO purpose.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"maintain-image-sitemap\"><\/span>Maintain Image Sitemap<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">WordPress SEO image and <a href=\"https:\/\/yoast.com\/\">Yoast SEO<\/a> optimization are really convenient in this sense. WordPress and its <a href=\"https:\/\/seo.london\/fr\/quest-ce-que-le-plugin-yoast-seo-dans-wordpress\/\">Yoast<\/a> SEO plugin offer an auto-updated <a href=\"https:\/\/seo.london\/fr\/quest-ce-que-le-sitemap\/\">plan de site<\/a>. All of your image&#8217;s URLs and exact locations are automatically generated and stored in there once you publish your webpage.<\/p>\n<p style=\"text-align: justify;\">Unlike, regular media pages posed for no index settings have a changeable caption as well, but Yoast does not support such amendments. It only serves in &lt;image:image&gt; and &lt;image:loc&gt; tags. You can do manual work here to edit the caption in the sitemaps.<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"6-seo-image-optimization-tips-for-wordpress-shopify-and-google\"><\/span>6 SEO image optimization tips for WordPress, Shopify, and Google<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Reminisce about being a sophomore at college and asking your seniors for tips before assessment! Even though you knew the syllabus, the test patterns, and have studied, but still, there are some handy tips that your senior used to give you that actually helped (increased marks)!<\/p>\n<p style=\"text-align: justify;\">Similarly, I am going to give you 6 best SEO image optimization tips to help you rank better in the SERPs.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1-stock-images-for-seo\"><\/span>1.&nbsp;&nbsp;&nbsp; Stock images for SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Visual content grabs a lot of attention from the viewers, but it is the exact opposite when it comes to the host or site owner.<\/p>\n<p style=\"text-align: justify;\">You just pick up the suitable pictures from stocks like Google images, Pinterest, etc., back it up in your stock images, and later upload it with the content. That is not how you optimize the stock image for SEO.<\/p>\n<p style=\"text-align: justify;\">That is how you just wasted your content and lose the SEO catalog!<\/p>\n<p style=\"text-align: justify;\">You must follow the procedure, even if you are downloading it from Google stock images. Another tip that is actually really good is that create your image SEO using stencils, Canva, and some other Photoshop and editing <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-applications\/\">applications<\/a>.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2-still-confuse-about-jpg-or-png\"><\/span>2.&nbsp;&nbsp;&nbsp; Still, confuse about JPG or PNG?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">This chart shows the characters of the images in a different format and as it is quite cleared that PNG offers more like raster images that shade the entire image into pixels, transparency with which you can post it on any background without worry, and animation, the graphics are A-one in PNGs.<\/p>\n<p style=\"text-align: justify;\">In terms of motion pictures or visual animations with HD quality, then SVG is recommended. WordPress image SEO works better with SVG and PNG images and graphics and the same goes for Shopify products.<\/p>\n<p style=\"text-align: justify;\">Shopify who deals with <a href=\"https:\/\/seo.london\/fr\/engager-un-consultant-seo-international\/\">international<\/a> <a href=\"https:\/\/seo.london\/fr\/comment-trouver-des-clients-locaux-en-seo-sans-faire-de-demarchage-telephonique\/\">clients<\/a> and work with diversified products and services needs <a href=\"https:\/\/seo.london\/fr\/comment-faire-en-sorte-que-google-indexe-votre-site-plus-rapidement\/\">plus rapide<\/a> loading time and HD quality for proving it to be &#8216;Shopify SEO Image&#8217;. Thus, I would say, &#8216;Go for PNG!&#8217;<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3-compress-the-image-for-seo\"><\/span>3.&nbsp; Compress the image for SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">I told you to keep your page light and engaging, that is the key to gain that other 30% of people!<\/p>\n<p style=\"text-align: justify;\">Le site <a href=\"https:\/\/seo.london\/fr\/quest-ce-que-le-contenu-mixte\/\">HTTP<\/a> Archive does not support large files and that would put you in the last.<\/p>\n<p style=\"text-align: justify;\">No! Don\u2019t think that the wordy content must be making up all the weight!<\/p>\n<p style=\"text-align: justify;\"><strong>21%<\/strong> of your webpage is composed of visual contents whether WordPress or Shopify SEO images.<\/p>\n<p style=\"text-align: justify;\">Use compression tools for obtaining the right resolution and uplift your content. TinyPNG behaves better for WordPress sites as it has installed WordPress Plugins.<\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/seo.london\/fr\/engager-un-consultant-wordpress-seo\/\">WP<\/a> Smush also does the trick and fits most of the sites. You can handle it easily. It is also one of the WordPress plugins, but it is great at reducing the large files into consumable ones without compromising on the quality.<\/p>\n<p style=\"text-align: justify;\">You must know that compression produces valuable things like a diamond and your image!<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4-copyright-is-no-joke\"><\/span>4.&nbsp;&nbsp;&nbsp; Copyright is no joke<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Imagine creating a unique graphic and animation or you could be running a photography site, and you see someone using it as his\/ her own!<\/p>\n<p style=\"text-align: justify;\"><u>That\u2019s the worst scenario ever!<\/u><\/p>\n<p style=\"text-align: justify;\">The case can be the exact opposite as well. What if you are the one who used someone else&#8217;s art?<\/p>\n<p style=\"text-align: justify;\">Digital Millennium Copyright Act (DMCA) sues anyone on the internet who uses someone else\u2019s work as their own. The owners of the copyright pictures can post an issue through this and that could cause any of us a loss of million dollars.<\/p>\n<p style=\"text-align: justify;\">Pinterest, GettyImages, Shutterstock, and DepositFiles.com are licensed sites, therefore posting any of their pictures on your webpage, gets a license from them.<\/p>\n<p style=\"text-align: justify;\">You would not want to lose some bucks!<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"5-optimize-seo-friendly-alt-text\"><\/span>5.&nbsp;&nbsp;&nbsp; Optimize SEO friendly Alt text<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Alt texts are getting all the attention when your webpage is loading at the speed of turtle!<\/p>\n<p style=\"text-align: justify;\">They are alternative tags or description of your image when nothing is showing in its place. Write as relevant text as you can.<\/p>\n<p style=\"text-align: justify;\"><strong><em>How do they work?<\/em><\/strong><\/p>\n<p style=\"text-align: justify;\">Use Alt Text like<\/p>\n<p style=\"text-align: justify;\">&lt;img src=&quot;&rdquo;different-breeds-of-cats.png&rdquo;&quot; alt=&quot;&rdquo;&quot; different breeds of cats&rdquo;&gt;<\/p>\n<p style=\"text-align: justify;\">This will be viewable and it is the perfect title for an image to define the multiple shots of cats in a single frame.<\/p>\n<p style=\"text-align: justify;\">The overall on-page SEO strategy includes this for a reason, because in case your server went down or your page loads slowly in that particular region, then at least the interested reader would know that what this blank box is about.<\/p>\n<p style=\"text-align: justify;\">Google <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-22\/\">Analytique<\/a> in recent years has shown these Alt texts are promoting SEO image services and achieving better ranks. As well in some of the news articles related to tech, the WordPress content strategist also declared that these alt tags and HTML titles are worth the efforts to boost the viewers.<\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"6-title-and-descriptions\"><\/span>6.&nbsp;&nbsp;&nbsp; &nbsp;Title and Descriptions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\">Understand the image search algorithm.<\/p>\n<p style=\"text-align: justify;\">The image\u2019s rank deals with its whereabouts which are the webpage\u2019s title and description as per the Google experts.<\/p>\n<p style=\"text-align: justify;\">There are several other more particulars that you should incorporate into your observation such as meta tags, title, subheadings, header and footer\u2019s taglines, etc. You should add strong keywords so that Google shows the search accordingly.<\/p>\n<p style=\"text-align: justify;\">Make it easy for Google to understand what you want and where you want to stand in the SERPs!<\/p>\n<p style=\"text-align: justify;\">These SEO image optimization tips are like those <a href=\"https:\/\/seo.london\/fr\/mots-cles-seo-pour-limmobilier\/\">plat<\/a> 70% off sales on your favorite product!<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"wordpress-seo-ranking-how-to-write-the-wordpress-seo-image-and-description\"><\/span>WordPress SEO Ranking: How to write the WordPress SEO Image and Description?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">Most of the WordPress users quote that<\/p>\n<p style=\"text-align: justify;\">&#8220;WordPress gives user-friendliness to organize and audit your webpage. Defined rich text module for CMS services is one of the <a href=\"https:\/\/seo.london\/fr\/comment-obtenir-un-extrait-vedette\/\">featured<\/a> fringe benefits for WordPress Users.&#8221;<\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"writing-wordpress-seo-image-and-description\"><\/span>Writing WordPress SEO Image and Description<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">WordPress SEO image optimizer not only helps you organize the image, but also assists you in setting keywords, and meta descriptions.<\/p>\n<ul style=\"text-align: justify;\">\n<li>Set a competitive title like 6 tips for SEO image optimization (this ranks more than a lousy title like &lt;&lt;seo&gt;&gt; optimization tips).<\/li>\n<li>Align your keywords within the first 50-60 characters of the title and as well as in <a href=\"https:\/\/seo.london\/fr\/comment-rediger-des-meta-descriptions\/\">m\u00e9ta description<\/a>.<\/li>\n<li>WordPress organizes your content into headings as well like HTML tags &lt;H1&gt;, &lt;H2&gt;, &lt;H3&gt;, so you better know which one of your heading would do better in SERPs.<\/li>\n<li>Your backend description and Alt texts of images handle the visual data better. WordPress offers greater services in terms of <a href=\"https:\/\/seo.london\/fr\/base-de-connaissances\/que-fait-yoast-seo\/\">Yoast SEO<\/a>. Fine-tune your words. That&#8217;s a MUST!<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">That is how you can write SEO friendly titles and descriptions by the incorporation of keywords and alignment of headings!<\/p>\n<h2 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"write-seo-friendly-alt-text-for-stock-images-in-just-4-steps\"><\/span>Write SEO-Friendly Alt Text for Stock Images in Just 4 Steps<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><a href=\"https:\/\/seo.london\/fr\/comment-rediger-un-contenu-optimise-pour-le-referencement\/\">R\u00e9daction<\/a> alt text for an image is the SEO equivalent of flossing your teeth. It&#8217;s tedious but necessary.<\/p>\n<p>Most of the time, writing alt text is a simple task. Do you need alt text for a product image? Put the product name. What about a chart or <a href=\"https:\/\/seo.london\/fr\/comment-utiliser-google-knowledge-graph\/\">graphique<\/a>? Enter the title. A logo? Use this format: &nbsp;logo.<em>&nbsp;<\/em><\/p>\n<p>Unfortunately, writing alt text is not always straightforward. Alt text for stock photos and filler images is notoriously hard to write.<\/p>\n<p>How do you write a keyword-rich description of the generic man-holding-a-phone <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-photographes\/\">photo<\/a> on your contact page? What about the headshot on your about page, or the feature image on your blog article?<\/p>\n<p>If you&#8217;re having trouble, help is at hand. Here is a simple, easy-to-follow method for writing SEO-friendly alt text on stock images and filler images.<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"step-1-create-an-alt-text-keyword-list\"><\/span>Step 1: Create an Alt Text Keyword List<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Alt text helps your images to rank on Google. You can use keywords in alt text to encourage an image to appear in searches relevant to your <a href=\"https:\/\/seo.london\/fr\/pourquoi-mon-entreprise-napparait-elle-pas-sur-google-maps\/\">entreprise<\/a>.<\/p>\n<p>However, you&#8217;ll need to be careful. Google penalizes keyword stuffing in meta-data (including alt text) the same way it penalizes keyword stuffing in a website&#8217;s body copy.<\/p>\n<p>The recommended maximum length for alt text is 125 characters. If you avoid keyword stuffing, that&#8217;s enough room for 1-2 keywords. So, you should only need a keyword list with 2-3 options.<\/p>\n<p>Would you like to know something awesome? If you followed SEO best practice when you wrote your website, then you can make your 2-3 keyword list without needing to do any keyword <a href=\"https:\/\/seo.london\/fr\/base-de-connaissances\/recherche-de-mots-cles-dans-le-domaine-du-referencement\/\">recherche<\/a>. Here&#8217;s how:<\/p>\n<ol>\n<li>Go to the webpage where the image appears.<\/li>\n<li>Write down the page&#8217;s <a href=\"https:\/\/seo.london\/fr\/agence-seo-londonienne\/\">top<\/a> two keywords.<\/li>\n<li>Go to the section of the page where the image appears.<\/li>\n<li>Write down the section&#8217;s top keyword.<\/li>\n<\/ol>\n<p>And, that&#8217;s it. Your keyword list is complete. Easy right?<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"step-2-associate-your-image-with-your-keywords\"><\/span>Step 2: Associate Your Image with Your Keywords.<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Unfortunately, you can&#8217;t use your keyword list as your image&#8217;s alt text. On the Webmaster blog, Google tells us that an image&#8217;s alt text should describe the image.<\/p>\n<p>To write an image description that includes your keywords, you&#8217;ll need to find a link between your image and your keywords. It&#8217;s not as hard as it sounds.<\/p>\n<p>Usually, an image is selected for a page because it fits the topic of that page. A page&#8217;s keywords are an indication of a page&#8217;s topic. To find a link, all you need to do is:<\/p>\n<ol>\n<li>Think about why you selected the image for a page on this topic<\/li>\n<li>Complete this sentence: I chose this image because __________<\/li>\n<\/ol>\n<p>Here&#8217;s an example: You&#8217;ve written a blog article about retirement. The cover image is a tired, old fireman covered in soot. Your explanation sentence might be, &#8220;I chose this image because the man looks like he is ready to retire.&#8221;<\/p>\n<p><strong>Top tip:&nbsp;<\/strong>The key is to focus on why you choose the image&nbsp;<strong>for the topic.&nbsp;<\/strong>&nbsp;If you used a photo of a tired old, fireman covered in soot for an article about house fires, then &#8220;I chose this image because the man looks like he is ready to retire&#8221; wouldn&#8217;t make sense. A more appropriate sentence would be, &#8220;I chose this image because it looks like he&#8217;s just put out a house <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-entreprises-de-protection-contre-les-incendies\/\">incendie<\/a>.&#8221;<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"step-3-write-an-image-description\"><\/span>Step 3: Write an Image Description<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>The instructions for this step are simple: write a single sentence that describes your image.<\/p>\n<p>Don&#8217;t try to write technically. Just look at the image and write what you see. If you complete Step 3 directly after Step 1 and Step 2, your brain should naturally steer you towards a description that incorporates a keyword (or a variation of your keyword.)<\/p>\n<p>After you write the description, check it for keywords. If it&#8217;s got two keywords, that&#8217;s great. If your description only has one keyword, don&#8217;t try to add a second one. In 125 characters, one keyword is more than enough. If you add a second one, you might make the sentence sound unnatural.<\/p>\n<p>If your description doesn&#8217;t have any keywords, don&#8217;t panic. You&#8217;ll get better with practice. For now, see if you can think of a sentence that naturally includes a keyword. It might help to re-read your &#8220;I chose&#8221; sentence from Step 2. It could also be helpful to read some example image descriptions, like the ones below.<\/p>\n<p><strong>Exemple 1 :&nbsp;<\/strong>An article about retirement includes an image of a tired, old fireman covered in soot. The article&#8217;s keywords are &#8216;retirement&#8217; and &#8216;early retirement.&#8217; A suitable alt text is &#8220;A retirement-aged fireman covered in soot with a worn-out facial expression.&#8221;<\/p>\n<p><strong>Exemple 2 :<\/strong>&nbsp;Imagine that the image from Example 1 appears on a different website. This time it is on a page about house fires. The article&#8217;s keywords are &#8216;house fire&#8217; and &#8216;fire <a href=\"https:\/\/seo.london\/fr\/referencement-pour-les-courtiers-dassurance\/\">assurance<\/a>.&#8217;<em>&nbsp;<\/em>A suitable alt text is &#8220;an exhausted fireman after putting out a house fire.&#8221;<\/p>\n<p>If you&#8217;ve tried reading examples and reviewing the &#8220;I chose&#8221; statement you wrote in Step 2, and you still can&#8217;t think of a natural image description that includes a keyword, don&#8217;t beat yourself up. There are cases where a description that naturally includes a keyword is not possible.<\/p>\n<p>In such cases, your best option is to use a description with no keywords. A description with no keywords is better for SEO than a description that reads unnaturally. Unnatural descriptions attract penalties.<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"step-4-make-sure-youve-used-seo-best-practice\"><\/span>Step 4: Make Sure You&#8217;ve Used SEO Best Practice<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Step 4 is the most time-consuming. Luckily, it&#8217;s only necessary for beginners. If you practice hard, you&#8217;ll be able to write alt text that follows SEO best practice with no tweaks needed.<\/p>\n<p>Until then, make sure your tag is 100% search engine optimized by asking yourself the following questions:<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"is-my-alt-text-a-description-of-the-image\"><\/span>Is my alt text a description of the image?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bad alt text: This man should have been wearing one of our lifejackets.<\/p>\n<p>Better alt text: A man without a lifejacket falls from a paddleboard.<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"does-my-alt-text-read-naturally\"><\/span>Does my alt text read naturally?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bad alt text: <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-concessionnaires-automobiles\/\">Car<\/a>, Mechanic, Fixing, Broken down, roadside assistance.<\/p>\n<p>Better alt text: A mechanic providing roadside assistance to a broken-down car.<\/p>\n<p>Bad alt text: A roadside mechanic fixing the mechanics of a broken-down car that needs car repair on the roadside.<\/p>\n<p>Better alt text: A mechanic providing roadside assistance to a broken-down car.<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"is-my-description-under-125-characters\"><\/span>Is my description under 125 Characters?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bad alt text: Jane Smith- an Atlanta based <a href=\"https:\/\/seo.london\/fr\/seo-pour-les-fleuristes\/\">florist<\/a> &#8211; arranging flowers at her <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-34\/\">local<\/a> store in advance of a wedding being held between two clients the next day in the city center.<\/p>\n<p>Better alt text: Florist Jane Smith arranging wedding flowers at her Atlanta store.<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"is-my-description-specific\"><\/span><strong>Is my description specific?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bad alt text: A man wearing a shoe.<\/p>\n<p>Better alt text: Joey Ramone wearing Chuck Taylor hi-top sneakers.<\/p>\n<h3 data-tadv-p=\"keep\"><span class=\"ez-toc-section\" id=\"if-parts-of-my-alt-text-are-non-factual-can-these-parts-be-backed-up-by-context\"><\/span>If parts of my alt text are non-factual, can these parts be backed up by context?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Bad alt text: Sarah from our IT department wears a headset and talks to a customer about their Microsoft query.<\/p>\n<p>Better alt text: An <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-8\/\">Assistance informatique<\/a> <a href=\"https:\/\/seo.london\/fr\/avantages-de-lembauche-dun-consultant-en-marketing-numerique\/\">consultant<\/a> wearing a headset helps a customer over the <a href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-35\/\">t\u00e9l\u00e9phone<\/a>.<\/p>\n<p>Why is &#8216;bad alt text&#8217; in this example bad? This alt text would be excellent for a genuine photo of Sarah from IT support. However, it is not okay to use this alt text on a stock photo. The <a href=\"https:\/\/seo.london\/fr\/comment-devenir-un-meilleur-ecrivain\/\">\u00e9crivain<\/a> has made up the stock-photo model&#8217;s name, employer, and topic of conversation.<\/p>\n<p>Why is the &#8216;better alt text&#8217; in this example better? The new description states that the stock photo model is an IT support consultant speaking to a customer. That is different than fabricating her name, employer, and the topic of conversation. A person looking at the photo in the context of an IT <a href=\"https:\/\/seo.london\/fr\/consultant-seo-londonien\/\">conseil<\/a> website would reasonably interpret it as an IT support consultant speaking to a customer. But, they would not reasonably assume that she is called Sarah, or that she is talking about Microsoft.<\/p>\n<p><strong>Voila! There you have it<\/strong><\/p>\n<p>You&#8217;re ready to write SEO optimized alt text for your website&#8217;s images. The first time you use this method will be slow, but don&#8217;t be discouraged.<\/p>\n<p>If you follow the steps precisely, you&#8217;ll be up to speed in no time.<\/p>\n<p>It&#8217;s as simple as 1-2-3-4: Create a keyword list, link your keywords to your image, write a description, and then check your description meets SEO best practice.<\/p>\n<h2><\/h2>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"conclusion\"><\/span>Conclusion :<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\">In this article, I have tried to tell you every basics of general image SEO and some <a href=\"https:\/\/seo.london\/fr\/comment-faire-du-seo-onpage-dans-wordpress\/\">CMS<\/a> platforms. For further SEO guidelines keep visiting our website and with our secret and easy baby steps guideline, become an SEO pro.<\/p>","protected":false},"excerpt":{"rendered":"<p>Je vais vous aider \u00e0 comprendre ce qu'est le r\u00e9f\u00e9rencement d'images, car vous consacrez probablement beaucoup d'efforts \u00e0 votre site web, en cr\u00e9ant du contenu SEO pour obtenir des clients potentiels.<\/p>","protected":false},"author":6,"featured_media":11784,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[],"class_list":["post-11646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.9 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>SEO Image Tags Optimization Tips. Filename, alt text<\/title>\n<meta name=\"description\" content=\"It is easy to understand what is image SEO tags are. Find more about including optimization tips. Read about filename, alt text and best practices\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SEO Image Tags Optimization Tips. Filename, alt text and best practices\" \/>\n<meta property=\"og:description\" content=\"Let me make it easy to understand what is image SEO as you are probably putting a lot of effort into your website, creating SEO content to get leads\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seo.london\/fr\/contenu-de-what-is-cornerstone-28\/\" \/>\n<meta property=\"og:site_name\" content=\"SEO.London\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-31T22:22:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-28T11:53:43+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seo.london\/wp-content\/uploads\/2020\/09\/SEO-Image-Alt-Tag.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"960\" \/>\n\t<meta property=\"og:image:height\" content=\"640\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Lukasz Zelezny\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"SEO Image Tags Optimization Tips. 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Filename, alt text and beyond"}]},{"@type":"WebSite","@id":"https:\/\/seo.london\/fi\/#website","url":"https:\/\/seo.london\/fi\/","name":"SEO.London","description":"Consultant et expert en r\u00e9f\u00e9rencement \u00e0 Londres, Royaume-Uni - Lukasz Zelezny","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/seo.london\/fi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/a87f13cbf62c630a697ac094314f9e25","name":"Lukasz Zelezny","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/seo.london\/fi\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/55d18e132c3d0d63f7cd047da2d2a7f805a3392a84a615be5d6dca867281758e?s=96&d=mm&r=g","caption":"Lukasz Zelezny"},"description":"#1 SEO Consultant vivant \u00e0 Londres, qui a travaill\u00e9 avec des entreprises comme Zoopla, uSwitch, Mashable, Thomson Reuters et beaucoup d'autres. 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