Mesures du marketing de contenu

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Découvrez les indicateurs de marketing de contenu que vous devriez surveiller.

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Temps moyen sur la page

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Taux de rebond

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Nombre d'actions sociales

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Taux de conversion

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Vous en voulez plus ?

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Mesures du marketing de contenu

Découvrez les indicateurs de marketing de contenu que vous devriez surveiller.

Temps moyen sur la page

Le temps moyen sur la page est une mesure qui montre combien de temps votre public reste sur votre site.

Taux de rebond

Le taux de rebond est une mesure précieuse qui permet de savoir combien de personnes quittent votre site après avoir visité une seule page.

Nombre d'actions sociales

Les médias sociaux sont un moyen facile de faire connaître votre contenu.

Taux de conversion

Il est essentiel d'avoir une définition claire de ce qu'est une conversion avant de commencer à la mesurer.

Vous en voulez plus ?

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